Paid Media Lead Jobs
Paid Media Lead jobs are open across performance marketing agencies, e-commerce, fintech, and consumer brands, from mid-level to senior and director, with specializations in paid search, paid social, and programmatic advertising. Scan the live roles below and apply to whichever ones fit.
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Showing 5 of 281+ Paid Media Lead jobs
Who We Are
As one of the fastest-growing on-the-go drinkware companies in America, we’ve got a reputation for doing great things. Our vision is simple - bring delight to eating and drinking.
Delight is different to everyone. Whether it’s the perfect cup of coffee, or a water bottle that helps you crush your workout, our mission is to make it look great, function perfectly and cost less than you’d expect.
Delivering on this promise takes extraordinary efforts and exceptional people. Through our teams’ ingenuity and grit, we’ve created a place where the best ideas win, and they can come from anyone. Our culture combines the scrappy spirit of a startup with the perks of a market leader.
We believe the right way to design products starts and ends with two key ingredients: process + people. Process is the path that takes us from ideas to products that are on brand, on time and on budget. People are the secret sauce that adds ingenuity every step of the way.
Together, we navigate each day with optimism, curiosity, a healthy sense of humor and a strong allergy to the word “no.” This desire for better, coupled with a deep understanding of consumers’ daily lives, gets us to meaningful delight.
About the Role
We’re looking for a data-driven and results-oriented Paid Media Specialist to manage direct-to-consumer paid advertising and support retail ad initiatives. This role will own the P&L for DTC paid traffic drivers, manage campaigns across Meta, Google, and TikTok, and serve as interim support for key retail and marketplace advertising channels. You’ll work closely with sales, content marketing, and retail partners to ensure campaigns are well-timed, on-brand, and optimized for performance.
What You’ll Do
- Monitor and analyze paid media performance across Meta, Google, and Pinterest, identifying key trends, optimization opportunities, and actionable insights to improve campaign effectiveness.
- Serve as a key point of contact for paid media agency partners, coordinating the timely delivery of creative assets, ad copy, product information, and campaign briefs for Google and Meta. Support hands-on campaign execution and asset uploads as needed.
- Paid Media Creative Strategy: Collaborate with performance marketing and sales teams to develop creative briefs for paid advertising campaigns. Actively participate in, lead, and present during creative sprint sessions, contributing performance insights, creative recommendations, and testing opportunities.
- Pinterest Advertising: Build, launch, and manage Pinterest advertising campaigns, including campaign setup, creative asset uploads, targeting, and ongoing optimization to support performance objectives.
- TikTok Shop Affiliate Management: Manage affiliate product sampling requests, including reviewing and approving requests, coordinating product selection and fulfillment, tracking sample status, and following up with creators to encourage timely content delivery. Maintain ongoing affiliate communications and identify opportunities to strengthen creator partnerships.
- TikTok Shop Merchandising: Own TikTok Shop merchandising strategy and execution, including product assortment, featured product selection, promotional merchandising, and product visibility optimization to drive engagement, conversion, and sales growth.
- Affiliate Marketing Development: Support the growth and expansion of affiliate marketing initiatives through market research, strategic planning, creator and partner evaluation, and identification of new partnership and revenue opportunities.
Who You Are
- 2+ years of experience managing paid media campaigns across digital platforms, ideally in an agency setting.
- Strong organizational skills with proven success owning paid ad budgets and driving measurable results through campaign optimization.
- Hands-on experience with Meta, Google Ads, Pinterest, and TikTok advertising
- Experience working with retail media platforms like Target Roundel and Walmart Connect preferred.
- Detail-oriented with strong analytical skills to monitor performance metrics and make data-driven adjustments.
Benefits at Leapfrog
- 15 days Paid Time Off your first year, and an additional day each year thereafter (up to 25 days), as well as company paid sick days, holidays and parental leave options
- Medical, dental, and vision insurance as well as commuter benefits and additional voluntary benefits
- Annual bonus payouts for all salaried employees, and up to a 5% 401k match with no vesting period
- Summer Fridays - from Memorial Day to Labor Day enjoy half days every Friday
Learn more about life at Leapfrog and our benefits by visiting us at www.leapfrogbrands.com
Leapfrog is currently operating under a hybrid work model, and this position will report on site to our Lincoln Park office at least 2 days per week. Additional ad-hoc in office days may be required based on business needs. Please do not apply if you are not comfortable with a hybrid work model.
Salary Band
$55,000-65,000 plus bonus, full-time, salaried, exempt, hybrid
Please note: Most candidates can expect to be positioned within the low to mid-range of the designated compensation band. This approach is designed to set realistic expectations while providing employees with the opportunity for growth and development within their roles. Placement toward the higher end of the band may be considered based on relevant experience, specialized skills, and other qualifications.
Leapfrog Brands is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. Please note, we are unable to offer sponsorship or relocation for this position, and all new hires will be required to verify their employment eligibility through the DHS E-Verify program.
In accordance with the Illinois Human Rights Act as amended effective January 1, 2026, Leapfrog does not use artificial intelligence (AI) to screen job applicants, evaluate candidate qualifications, or make hiring, promotion, or other employment-related decisions. All recruitment and hiring decisions are made by our human recruiting and hiring teams.
The pay range for this role is:
55,000 - 65,000 USD per year(Chicago, IL)
Paid Media Lead Jobs by Experience Level
See All 281+ Paid Media Lead Jobs
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Find Paid Media Lead JobsPaid Media Lead Job Market
Who's Hiring
- Clients Blackbox37
- Deloitte5
- January Digital5
- EAB4
- Axon3
Top Industries Hiring
- Staffing & Recruiting
- Manufacturing
- Marketing & Advertising
- Consulting & Professional Services
- Retail
What Employers Look For
The qualifications that appear most often in paid media lead jobs.
- 3 to 6 years of hands-on paid media campaign management experience
- Proficiency in Google Ads and Meta Ads Manager with platform certifications preferred
- Demonstrated experience managing five- or six-figure monthly ad budgets
- Ability to analyze performance data and translate findings into optimization decisions
- Experience with programmatic platforms, DSPs, or connected TV advertising
- Bachelor's degree in marketing, advertising, communications, or a related field
Tips for Your Paid Media Lead Job Search
Quantify campaign results on your resume
Paid media lead roles attract applicants who show numbers, not just duties. For every campaign you managed, name the channel, the budget tier, and the outcome metric you moved, whether that's ROAS, CPA, or revenue attributed.
Apply early to roles that fit
Migrate Mate lists paid media lead openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Tailor your resume to channel focus
Job listings for paid media leads almost always specify primary channels. Reorder your resume's experience section so the channel the employer emphasizes, paid search, paid social, or programmatic, appears first and gets the most detail.
Build a case study for your portfolio
Many hiring managers for lead-level roles ask to see work before the first call. Prepare one tight case study that shows your testing methodology, the hypothesis behind a budget shift, and what the data told you afterward.
Prepare for a live audit or strategy exercise
Paid media lead interviews frequently include a take-home or live exercise where you audit an existing account or draft a channel strategy. Practice walking through bid structure decisions out loud so your reasoning is easy to follow.
Negotiate scope before negotiating compensation
Before accepting an offer, clarify exactly which channels you own, what budget authority you have, and whether you manage direct reports. Scope mismatches at the lead level are common and hard to fix after you start.
Paid Media Lead Jobs: Frequently Asked Questions
Which companies are hiring the most paid media leads?
Clients Blackbox, Deloitte, and January Digital are hiring the most paid media leads right now, with openings concentrated in Texas, New York, and Florida, based on current listings on Migrate Mate as of November 2026. Demand tends to run highest at performance agencies, direct-to-consumer brands, and growth-stage tech companies.
How many paid media lead jobs are remote?
About 88% of paid media lead openings are fully remote or hybrid as of November 2026, reflecting how thoroughly digital the day-to-day work is. Fully remote arrangements are most common in paid search and paid social roles, while programmatic and retail media positions are more likely to require in-office collaboration with creative and data teams.
How do you become a paid media lead?
Start by building deep expertise in at least one paid channel, typically Google Ads or Meta, and earning the platform certifications that signal hands-on proficiency. Progress from specialist to senior specialist by owning increasingly large budgets and testing your own hypotheses. At the lead level, employers want evidence you can manage strategy across multiple channels, mentor junior analysts, and report results to non-technical stakeholders.
Can you get a paid media lead job with limited experience?
Getting hired as a paid media lead without several years of campaign management experience is difficult, because employers expect you to own budget decisions from day one. The most effective path is to max out a specialist role by running aggressive tests, documenting results carefully, and volunteering to present findings to leadership, then position those examples as lead-level proof when you apply.
What does the paid media lead interview process look like?
Most processes start with a recruiter screen focused on channel experience and budget scale, followed by a hiring manager conversation about strategy and cross-functional work. Expect at least one technical stage, often a live account audit, a take-home media plan, or a data exercise using anonymized campaign results. Final rounds typically involve a presentation to senior marketing leadership or a panel that includes creative and analytics stakeholders.
Where can I find and apply to paid media lead jobs?
You can find and apply to paid media lead jobs on Migrate Mate, which lists current openings from across the United States. Search the roles available, find the ones that match your channel expertise and experience level, and apply directly to each listing that fits.
See All 281+ Paid Media Lead Jobs
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