Paid Media Strategist Jobs
Paid Media Strategist jobs are open across e-commerce, SaaS, healthcare, financial services, and agencies, from coordinator to senior and director levels, with specializations in paid search, paid social, and programmatic advertising. Find a role that fits below and apply directly.
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Spinutech is an award-winning digital agency with over two decades of experience delivering innovative, data-driven web and marketing solutions. We're proud to hold elite partnerships-including Progress Sitefinity Premier Partner, Google Premier Partner, Google Marketing Platform Certified, Meta Business Partner, and nopCommerce Gold Partner status. At Spinutech, we're deeply invested in your potential-today and for the future.
We're looking for a data-driven, strategic thinker who thrives at the intersection of Paid Search and Paid Social. As a Paid Media Strategist at Spinutech, you'll develop, execute, and optimize cross-channel paid media campaigns that drive meaningful business results for our clients.
This role is ideal for someone who enjoys being hands-on in advertising platforms while also thinking strategically about how different channels work together to achieve client goals. You'll manage campaigns primarily across Google Ads and Meta, leveraging data, audience insights, and creative testing to continuously improve performance.
Hybrid- Tampa, FL
This position is open only to candidates who reside in the United States and are authorized to work in the U.S. without the need for current or future employer sponsorship.
Responsibilities
- Develop and execute integrated Paid Search AND Paid Social strategies aligned with client objectives, target audiences, budgets, and performance goals, primarily across Google Ads and Meta, with opportunities to support Microsoft Ads and other platforms
- Manage and optimize campaigns across Google Search, Performance Max, Demand Gen, Display, YouTube, Facebook, and Instagram, including prospecting, retargeting, and conversion focused strategies
- Own campaign execution and performance, including budget management, pacing, bidding, keyword research, audience development, competitive analysis, campaign structure, and ongoing optimization
- Monitor and analyze campaign performance against KPIs such as conversions, CPA, CPL, ROAS, and other business outcomes, translating data into actionable insights and recommendations
- Develop and implement testing strategies across audiences, creative, messaging, landing pages, bidding, and campaign structures to improve performance and identify growth opportunities
- Leverage analytics and measurement tools, including GA4, Google Tag Manager, and platform reporting, partnering with Analytics teams to troubleshoot tracking, ensure accurate attribution, and optimize conversion measurement
- Collaborate with clients and internal teams, including Account Managers, Creative, and Analytics, to communicate results, present strategic recommendations, guide creative development, and support forecasting, budget planning, and new business opportunities
- Maintain strong campaign organization, documentation, and quality assurance while staying current on industry trends, platform updates, AI powered tools, and automation opportunities to improve campaign effectiveness and efficiency
Requirements
- 3-5 years of hands on experience managing both Paid Search and Paid Social campaigns in an agency environment
- Demonstrated proficiency in Google Ads and Meta Ads Manager, including Paid Search campaign structures, keyword strategies, bidding, optimization, and Paid Social audience targeting, prospecting, and retargeting
- Strong understanding of integrated, full funnel media strategies and how Paid Search and Paid Social complement one another to achieve client goals and inform budget allocation
- Proven ability to independently manage multiple client accounts, campaign budgets, and competing priorities with strong attention to detail
- Strong analytical and problem solving skills with experience interpreting campaign data, identifying opportunities and developing actionable performance recommendations
- Familiarity with GA4, Google Tag Manager, conversion tracking, digital attribution, and performance reporting
- Excellent communication, organizational, and client facing presentation skills, with a proactive collaborative mindset and willingness to continually learn, test, and adapt in a fast-paced environment
Bonus Points
- Experience with Microsoft Ads and ecommerce campaigns focused on ROAS or revenue growth
- Familiarity with CRM integrations, offline conversion tracking, and lead quality optimization
- Experience with Meta Conversions API, enhanced conversions, and advanced measurement solutions
- Google Ads and/or Meta Blueprint certification
- Experience using AI tools, automation, or scripts to improve campaign performance and efficiency
Paid Media Strategist Jobs by Experience Level
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Who's Hiring


Top Industries Hiring
- Staffing & Recruiting
What Employers Look For
The qualifications that appear most often in paid media strategist jobs.
- Hands-on experience managing paid search and paid social campaigns across major platforms
- Proficiency with Google Ads, Meta Ads Manager, and campaign analytics tools
- Demonstrated ability to manage and optimize significant monthly advertising budgets
- Experience with A/B testing ad creative, audiences, and bidding strategies
- Familiarity with attribution modeling and third-party measurement or analytics platforms
- Google Ads certification or Meta Blueprint certification preferred or required
Tips for Your Paid Media Strategist Job Search
Quantify campaign results on your resume
Paid media roles attract heavy competition, so your resume needs to show ROAS, CPL, or CPA improvements you drove, not just platforms you used. Hiring managers want to see the delta between before and after you touched a campaign.
List certifications for every major platform
Google Ads and Meta Blueprint certifications are increasingly treated as baseline requirements, not differentiators. If you hold certifications in both, name them explicitly in your skills section so they clear applicant tracking systems before a human ever reads your resume.
Target openings by budget responsibility
Job titles vary wildly across companies, so filter by monthly or annual ad spend responsibility instead. A role managing a seven-figure budget signals very different expectations than one where you execute campaigns someone else planned.
Apply early to roles that fit
Migrate Mate lists paid media strategist openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Bring a live audit to your interview
Many paid media interviews include a take-home or live channel audit. Practice pulling a real brand's public ad library, identifying wasted spend patterns, and framing your recommendation around incremental revenue, not just efficiency metrics.
Negotiate scope before accepting an offer
Clarify whether the role owns strategy, execution, or both before you accept. Paid media strategist titles sometimes cover pure execution work with no testing authority, which limits your portfolio growth and your leverage in future job searches.
Paid Media Strategist Jobs: Frequently Asked Questions
Which companies are hiring the most paid media strategists?
The most active employers for paid media strategists right now are Spinutech, Hexclad, and Carhartt, and the most openings are in Michigan, Florida, and Georgia, based on current listings on Migrate Mate as of November 2026. Demand is especially high at performance marketing agencies and direct-to-consumer e-commerce brands.
How many paid media strategist jobs are remote?
About 80% of paid media strategist openings are fully remote or hybrid as of November 2026, reflecting how central this role is to distributed marketing teams. Fully remote arrangements are most common for roles focused on paid search and paid social, where daily work is platform-based and does not require on-site collaboration.
How do you become a paid media strategist?
Start by building hands-on experience running campaigns, even on a small personal or freelance budget, so you understand bidding, audience targeting, and conversion tracking from the ground up. Earn certifications in Google Ads and Meta Blueprint to establish credibility with employers. Move into a coordinator or specialist role, then grow into strategy by owning testing roadmaps and reporting to business stakeholders directly.
Can you get hired as a paid media strategist with little experience?
Yes, especially if you can show results from freelance, agency internship, or even self-funded campaigns you ran to learn the platforms. Employers at smaller agencies and startups often value demonstrated platform fluency over years of tenure. Build a short case study showing campaign setup, the optimizations you made, and the outcome, and use that in place of a traditional work history.
What does the paid media strategist interview process look like?
Most processes start with a recruiter or hiring manager screen focused on platforms you've used and budgets you've managed. A technical stage typically follows, often a take-home audit or live channel review where you diagnose a campaign and present recommendations. Final rounds usually involve the marketing director or a cross-functional stakeholder and shift toward how you communicate performance to non-technical audiences.
Where can I find and apply to paid media strategist jobs?
You can find and apply to paid media strategist jobs on Migrate Mate, which lists current openings from across the United States. Find roles that match your experience and specialization, then apply directly to each listing from the page.
See All 8 Paid Media Strategist Jobs
Find roles that match your experience and apply in just a few clicks.
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