Paid Search Manager Jobs in New York
Paid Search Manager jobs in New York are concentrated in New York City, with secondary hiring activity in White Plains and Albany, and the market is widely considered one of the most active in the country for performance marketing talent. Major agencies and brand advertisers alike recruit here, with employers such as WPP, IPG Mediabrands, and American Express maintaining large, established teams in the metro. Demand is strongest for managers with deep experience in Google Ads and Microsoft Advertising, particularly in e-commerce, financial services, and direct-to-consumer retail. Find a role that fits below and apply directly.
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Discover your future at Citi
Working at Citi is far more than just a job. A career with us means joining a team of more than 230,000 dedicated people from around the globe. At Citi, you’ll have the opportunity to grow your career, give back to your community and make a real impact.
Job Overview
Citi is looking for a Paid Search Analyst to join the Paid Search Activation team within the U.S. Consumer Cards Paid Media group — one of the largest and most dynamic digital marketing operations in financial services. In this role, you will deliver accurate, compliant, and timely paid search campaigns across Google Ads, Microsoft Ads, and SA360, forming a critical part of the SEM execution model that drives new card account acquisition at scale. This is a hands-on, detail-oriented position that builds deep platform knowledge and campaign management skills within a high-volume, highly regulated environment.
Responsibilities
- Set up paid search campaigns in Google Ads, Microsoft Ads, and SA360, configuring keywords, ad groups, and targeting parameters to meet campaign specifications.
- Traffic ad copy and implement campaign extensions, ensuring all creative assets are accurately deployed across platforms.
- Conduct quality checks on campaign builds to verify accuracy, completeness, and alignment with provided briefs and compliance requirements.
- Validate campaign components including URLs, budgets, and naming conventions to maintain consistency and meet regulatory standards.
- Monitor daily campaign pacing and spend levels, identifying and escalating discrepancies or delivery issues to senior team members promptly.
- Apply campaign tracking elements such as UTM parameters and support tracking implementation to ensure accurate performance measurement.
- Maintain campaign trackers, QA logs, and execution documentation to provide clear visibility into delivery progress across the team.
- Coordinate with Analytics, Technology, and Compliance teams to ensure campaigns are ready for launch on schedule.
Required qualifications & skills
- 2 or more years of experience in digital marketing, advertising, or a closely related field.
- Bachelor's degree or equivalent university qualification.
- Demonstrated attention to detail with the ability to follow structured processes accurately and consistently.
- Organised approach to work with the ability to manage multiple tasks and deadlines simultaneously in a fast-paced environment.
- Analytical mindset with a practical approach to identifying and resolving problems as they arise.
- Comfortable working collaboratively within a team-oriented environment and contributing to shared delivery goals.
Beneficial skills & qualifications
- Hands-on experience with Google Ads, Microsoft Ads, SA360, or comparable digital advertising platforms.
- Proficiency in Excel or Google Sheets for tracking, reporting, and data organisation tasks.
- Familiarity with campaign tagging practices such as UTM parameters or similar tracking methodologies.
- Curiosity about paid search optimisation, automation tools, and evolving performance marketing techniques.
What we offer
Joining Citi's U.S. Consumer Cards Paid Media team means working at the centre of one of the most ambitious digital marketing transformations in the financial services industry. You will gain direct exposure to large-scale paid search operations, build technical platform expertise, and develop your career within a team that values precision, collaboration, and continuous improvement.
- A hybrid working model with 3 days in the office and 2 days working remotely, giving you flexibility alongside meaningful in-person collaboration.
- Structured onboarding and ongoing training to build proficiency in SEM platforms, campaign execution processes, and compliance requirements from day one.
- Clear career progression within a large, established paid media function, with exposure to senior analysts and managers who invest in your development.
- The opportunity to work on campaigns that reach millions of customers across a diverse portfolio of card products, giving your work real and measurable impact.
- Access to Citi's global network, wellbeing support programmes, and financial benefits designed to support you both professionally and personally.
Apply today to build your paid search career at one of the world's leading financial institutions and contribute to campaigns that shape how millions of people discover and choose Citi's card products.
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Job Family Group:
Marketing-
Job Family:
Advertising, Branding and Media-
Time Type:
Full time-
Primary Location:
New York New York United States-
Primary Location Full Time Salary Range:
$64,350.00 - $85,520.00
In addition to salary, Citi’s offerings may also include, for eligible employees, discretionary and formulaic incentive and retention awards. Citi offers competitive employee benefits, including: medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs. Citi also offers paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays. For additional information regarding Citi employee benefits, please visit citibenefits.com. Available offerings may vary by jurisdiction, job level, and date of hire.
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Most Relevant Skills
Please see the requirements listed above.-
Other Relevant Skills
For complementary skills, please see above and/or contact the recruiter.-
Anticipated Posting Close Date:
Jul 09, 2026-
Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.
See All 16 Paid Search Manager Jobs in New York
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Find Paid Search Manager JobsPaid Search Manager Jobs by City in New York
Where New York roles are concentrated, by current openings.
Paid Search Manager Job Market in New York
A snapshot from current New York openings, updated as new roles post.
Who's Hiring



What New York Employers Look For
The qualifications that appear most often in paid search manager jobs across New York.
- Three or more years of hands-on paid search campaign management experience required
- Demonstrated proficiency with Google Ads and Microsoft Advertising platforms
- Google Ads certification strongly preferred by most New York employers
- Experience managing sizable monthly ad budgets across search and shopping campaigns
- Ability to analyze performance data using Google Analytics or similar reporting tools
- Bachelor's degree in marketing, business, or a related field typically expected
Paid Search Manager Jobs in New York: Frequently Asked Questions
How do you become a paid search manager in New York?
Becoming a paid search manager in New York starts with a bachelor's degree in marketing, advertising, or business, followed by hands-on experience in paid search roles. There is no state-issued license for this role, but Google Ads and Microsoft Advertising certifications are widely expected by New York employers. Most candidates build their path through coordinator or analyst positions at agencies or in-house marketing teams in the city before moving into management.
Which companies hire paid search managers in New York?
New York paid search manager roles are posted by Citi, HARVEY, and NoGood and others right now, based on current listings on Migrate Mate as of July 2026. New York City's concentration of large advertising holding companies, major financial institutions, and direct-to-consumer brands makes it one of the densest hiring markets in the country for this role.
Which New York cities have the most paid search manager jobs?
New York, New City, and Rochester have the most paid search manager openings in New York. New York City dominates because it is home to the global headquarters of major advertising agency networks and large brand advertisers, while White Plains and Albany draw openings from regional corporate offices and state government contractors that maintain in-house marketing functions.
Are there remote paid search manager jobs in New York?
Yes, and more than most fields, since paid search management is entirely desk and platform-based work with no requirement to be on-site. About 100% of paid search manager openings tied to New York are remote or hybrid as of July 2026, reflecting the analytical and digital nature of the role. Campaign strategy, optimization, and reporting can all be done from anywhere, making full-remote arrangements especially common at performance marketing agencies.
How can I get hired as a paid search manager in New York with little or no experience?
The most realistic entry path is a paid search coordinator or digital marketing assistant role at one of the many independent performance agencies in New York City, where smaller team sizes mean faster exposure to campaign management. Earning a Google Ads certification before applying gives candidates a concrete credential that signals readiness. Large holding companies such as WPP and IPG Mediabrands run associate and rotational programs that accept candidates from adjacent roles like social media coordination or marketing analytics.
Where can I find and apply to paid search manager jobs in New York?
You can find and apply to paid search manager jobs in New York on Migrate Mate, which lists current openings in the state. Find roles that fit your experience and apply directly without creating a profile or signing up.
See All 16 Paid Search Manager Jobs in New York
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