Trade Marketing Executive Jobs
Trade Marketing Executive jobs are open across consumer goods, retail, food and beverage, and health and beauty, from coordinator-level to senior and director roles, with specializations in shopper marketing, category management, and channel strategy. Find a role that fits below and apply directly.
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Division: Professional Products Division
Location: Hudson Yards, NY
Reports To: Assistant Vice President Marketing, Matrix Haircare & Styling
Who We Are: For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.
At L’Oréal Professional Products, our mission is to support hairdressers and develop the hair industry sustainably and lead the digital transformation of our industry with a customer-centric approach. Our brands portfolio includes L’Oréal Professionnel, Kerastase, Redken, Matrix, Biolage, Mizani, L’Oreal Technique and Pureology.
Position Overview: As the Matrix Trade Marketing Director, you will accelerate brand growth across assigned retail channels by leading the strategic integration of Brand Marketing, eRetail, and Visual Merchandising. You will be responsible for translating high-level brand goals into impactful, account-specific growth plans that drive distribution, optimize O+O (Online + Offline) assortments, and maximize sell-out performance.
As the owner of both the physical and digital shelf, you will combine long-term strategic vision with operational excellence to inspire consumer trial, acquisition, and loyalty. You will lead and develop a high-performing team to deliver best-in-class retail activations that elevate the brand's commercial and digital footprint in a competitive landscape.
Key Responsibilities:
- Strategic Leadership & O+O Planning: Define and lead the trade marketing vision for consumer channels. Translate brand strategy into actionable, account-specific marketing plans that leverage market dynamics, category insights, and the total consumer journey across physical and digital touchpoints.
- eRetail & Digital Shelf Ownership: Oversee the eRetail strategy to ensure brand equity is maintained online. Partner with eCommerce teams to optimize product pages, search visibility, and digital promotional calendars to drive conversion and digital share of growth.
- Merchandising Excellence: Direct the development of visual merchandising guidelines and permanent/temporary fixtures. Optimize product placement and shopper engagement in-store to enhance the consumer experience and maximize productivity.
- Commercial Growth & Portfolio Strategy: Provide data-driven recommendations to account leads regarding distribution opportunities, pricing strategies, and assortment optimization.
- Activation & Promotional Design: Oversee the design and execution of impactful trade promotions, retail events, and "hero" product launch plans. Ensure all activations are tailored to specific account demographics while remaining consistent with global brand pillars.
- People Management & Development: Lead, coach, and develop a team of direct reports across Trade Marketing, Merchandising, and eRetail. Foster a culture of high performance, continuous learning, and cross-functional collaboration.
- Cross-Functional Orchestration: Act as the key liaison between Sales, Brand Marketing, and eCommerce to align all trade activities with broader organizational objectives.
- Education: Bachelor’s degree in Marketing, Business, or a related field (MBA preferred).
- Experience: 8+ years of experience in trade marketing, account management, merchandising or related roles.
- Leadership: Proven track record of managing and developing direct reports and leading complex, cross-functional projects.
- O+O Expertise: Expertise in the "Omni-Retail" environment, specifically regarding digital shelf optimization (eRetail) and physical visual merchandising execution.
- Analytical Expertise: Strong ability to interpret complex data to drive commercial strategy and investment decisions.
- Relationship Management: Proven success in strengthening high-level retailer relationships.
- Travel: Ability to travel occasionally for account visits, market tours, or activations.
- Agility: Ability to thrive in a fast-paced, high-growth environment and manage multiple high-stakes priorities simultaneously.
- Salary Range: $138,500-$200,800 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)
- Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
- Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
- Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
- Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
- Employee Resource Groups (Think Tanks and Innovation Squads)
- Access to Mental Health & Wellness Programs
We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
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Trade Marketing Executive Jobs by Experience Level
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Find JobsTrade Marketing Executive Job Market
Who's Hiring
- JTI - Japan Tobacco International10

- Sigma3

- L'Oréal3

- Flip2

- News2

Top Industries Hiring
- Distribution & Wholesale
- Retail
- Food & Beverage
- Medical Devices
What Employers Look For
The qualifications that appear most often in trade marketing executive jobs.
- Bachelor's degree in marketing, business, or a related field
- Experience developing and executing trade promotions or shopper marketing programs
- Proficiency with syndicated data tools such as Nielsen or Circana
- Ability to build and present joint business plans to retail buyers
- Cross-functional collaboration with sales, brand, and supply chain teams
- Familiarity with trade spend management and promotional ROI analysis
Tips for Your Trade Marketing Executive Job Search
Quantify your sell-through and promotion results
Hiring managers for trade marketing executive roles want numbers, not narratives. Pull actual sell-through rates, promotional ROI, or display compliance scores from past campaigns and put them on your resume so reviewers can gauge impact at a glance.
Tailor your resume to each channel
A role focused on grocery retail needs different proof points than one covering drug, club, or mass channels. Swap in the relevant channel names and retailer examples so your resume speaks directly to the buyer relationship the employer actually manages.
Apply early to roles that fit
Migrate Mate lists trade marketing executive openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Prepare a shopper insight story for interviews
Interviewers frequently ask you to walk through a trade program from insight to execution. Practice a concise example that starts with a specific shopper or category problem, explains the activation you built, and ends with a measurable outcome at retail.
Show cross-functional collaboration in your answers
Trade marketing executives sit between brand, sales, and supply chain, so panel interviews often probe how you manage conflicting priorities. Have a concrete example ready of aligning a sales team and a brand team on a joint business plan or promotional calendar.
Negotiate on scope, not just base pay
Many trade marketing executive offers include a promotional budget or account responsibility that shapes your day-to-day influence. Before accepting, clarify which retailers or channels you own and whether the promotional budget is discretionary, since those factors define the real seniority of the role.
Trade Marketing Executive Jobs: Frequently Asked Questions
Which companies are hiring the most trade marketing executives?
JTI - Japan Tobacco International, Sigma, and L'Oréal are hiring the most trade marketing executives right now, with openings concentrated in California, New York, and North Carolina, based on current listings on Migrate Mate as of November 2026. Consumer packaged goods companies and large retail-facing brands tend to post the highest volume of these roles.
How many trade marketing executive jobs are remote?
About 73% of trade marketing executive openings are fully remote or hybrid as of November 2026, though fully on-site roles remain common because the work involves retailer visits and in-store execution. Shopper marketing and trade analytics sub-functions tend to offer the most remote flexibility compared to field-facing activation roles.
How do you become a trade marketing executive?
Most trade marketing executives start in a sales, brand, or category management role and move laterally once they have experience managing retail accounts and building promotional programs. Building fluency with syndicated data tools, learning how retailers structure their buying decisions, and taking on joint business planning responsibilities are the fastest ways to qualify for executive-level trade roles.
Can you get hired as a trade marketing executive without direct experience?
You can move into a trade marketing executive role from adjacent functions like field sales, category management, or brand marketing if you can demonstrate exposure to retail execution and promotional planning. Highlighting any work you have done with retail buyers, planogram reviews, or trade spend analysis helps close the experience gap even when your title was not explicitly trade marketing.
What does the trade marketing executive interview process look like?
Most processes run three to four stages: an initial screening call with HR, a competency interview with the hiring manager focused on past campaign results and cross-functional collaboration, and a final round that often includes a case study or presentation on a trade activation brief. Some companies add a panel interview with sales or category leadership before extending an offer.
Where can I find and apply to trade marketing executive jobs?
You can find and apply to trade marketing executive jobs on Migrate Mate, which lists current openings from companies across the United States. Find roles that match your background and apply directly to each listing.
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