Marketing Manager Visa Sponsorship Jobs in Michigan
Michigan's marketing manager job market spans automotive giants like Ford, General Motors, and Stellantis in Detroit, consumer brands in Grand Rapids, and a growing tech sector across Ann Arbor. Employers across these industries regularly seek experienced marketing professionals and have sponsored H-1B visa and other work visas for qualified international candidates.
Find Marketing Manager JobsOverview
Showing 5 of 46+ Marketing Manager Jobs in Michigan with Visa Sponsorship
See all 46+ Marketing Manager Jobs in Michigan with Visa Sponsorship
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Marketing Manager Jobs in Michigan with Visa Sponsorship.
Get Access To All JobsJob Summary:
The Senior Digital Marketing Manager leads the strategy, execution, and optimization of digital marketing programs that strengthen the customer experience, generate qualified demand, and support business growth. This role owns the digital marketing ecosystem—including the website, marketing automation, CRM alignment, analytics, and related integrations—and works closely with Marketing, Sales, Product, IT, and external partners to deliver measurable results.
Essential Job Responsibilities:
- Develop and lead an integrated digital marketing strategy aligned with business objectives, audience needs, brand priorities, and budget.
- Own the digital customer journey across the corporate website, landing pages, email, paid media, organic search, social media, and other digital touchpoints.
- Manage the company website using Sitefinity CMS, including content publishing, page development, governance, quality assurance, accessibility, search optimization, and coordination of technical enhancements. Sitefinity experience is helpful, but experience managing a comparable enterprise CMS is acceptable.
- Partner with internal stakeholders and outside agencies to plan, produce, maintain, and optimize audience-focused digital content and campaign experiences.
- Lead global demand-generation and lead-management programs, including managing MQL flow across regions, campaign planning, audience segmentation, landing pages, forms, lead nurturing, lead scoring, routing, and sales follow-up processes.
- Administer and optimize HubSpot marketing automation, including workflows, email programs, forms, lists, campaign tracking, data quality, reporting, and platform governance.
- Work closely with Sales and the Salesforce.com administrator to maintain effective CRM and marketing automation integration, improve lead lifecycle management, and support reliable campaign attribution and reporting.
- Use Google Analytics 4 and other reporting tools to establish KPIs, build dashboards, analyze audience and campaign performance, identify insights, and recommend improvements.
- Plan and optimize SEO, answer engine optimization (AEO), paid search, paid social, email, and other digital programs to increase relevant traffic, engagement, conversions, and qualified leads, ensuring digital content follows current SEO and AEO best practices.
- Manage digital marketing technology, integrations, vendors, budgets, documentation, user training, and change-management processes.
- Collaborate with Legal, IT, and business partners to support digital privacy, consent management, data governance, security, and compliance with applicable laws and internal policies.
- Lead, coach, and develop team members as assigned, and foster effective collaboration across departments and external partners.
- Monitor digital marketing trends, technologies, and best practices; evaluate new opportunities and recommend practical improvements.
Qualifications
Bachelor’s degree with 5+ years related experience as an individual contributor and 3+ years of people/process managerial experience, or equivalent combination of education and experience.
Required
- Degree in Marketing, Business, Communications, Information Technology, or a related field, or an equivalent combination of education and experience.
- Progressive digital marketing experience, including responsibility for digital strategy, website management, demand generation, marketing technology, and performance measurement.
- Hands-on experience with Salesforce.com and HubSpot marketing automation, including campaign execution, lead management, data quality, integration, and reporting.
- Experience managing content in Sitefinity CMS or a comparable content management system.
- Working knowledge of Google Analytics 4, digital campaign measurement, conversion tracking, dashboard development, and data-informed optimization.
- Basic knowledge of HTML and the ability to make or troubleshoot routine content and formatting updates.
- Strong understanding of SEO, paid media, email marketing, landing-page optimization, lead nurturing, and digital customer journeys.
- Demonstrated ability to translate business goals into actionable digital plans, prioritize competing needs, and manage projects, budgets, vendors, and timelines.
- Strong analytical, problem-solving, organizational, and decision-making skills, with attention to detail and data quality.
- Excellent written, verbal, and interpersonal communication skills, with the ability to collaborate effectively with technical and nontechnical stakeholders.
- Ability to work independently and lead effectively in a fast-paced environment with shifting priorities.
Desired
- Experience leading cross-functional teams.
- Experience with consent management, digital accessibility, account-based marketing, or global digital programs.
- Experience with data visualization, testing and optimization tools, integration platforms, or creative tools such as Canva and Adobe Creative Cloud.
Working Conditions:
- Standard office environment and equipment.
- Up to 10% travel required.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
Job Summary:
The Senior Digital Marketing Manager leads the strategy, execution, and optimization of digital marketing programs that strengthen the customer experience, generate qualified demand, and support business growth. This role owns the digital marketing ecosystem—including the website, marketing automation, CRM alignment, analytics, and related integrations—and works closely with Marketing, Sales, Product, IT, and external partners to deliver measurable results.
Essential Job Responsibilities:
- Develop and lead an integrated digital marketing strategy aligned with business objectives, audience needs, brand priorities, and budget.
- Own the digital customer journey across the corporate website, landing pages, email, paid media, organic search, social media, and other digital touchpoints.
- Manage the company website using Sitefinity CMS, including content publishing, page development, governance, quality assurance, accessibility, search optimization, and coordination of technical enhancements. Sitefinity experience is helpful, but experience managing a comparable enterprise CMS is acceptable.
- Partner with internal stakeholders and outside agencies to plan, produce, maintain, and optimize audience-focused digital content and campaign experiences.
- Lead global demand-generation and lead-management programs, including managing MQL flow across regions, campaign planning, audience segmentation, landing pages, forms, lead nurturing, lead scoring, routing, and sales follow-up processes.
- Administer and optimize HubSpot marketing automation, including workflows, email programs, forms, lists, campaign tracking, data quality, reporting, and platform governance.
- Work closely with Sales and the Salesforce.com administrator to maintain effective CRM and marketing automation integration, improve lead lifecycle management, and support reliable campaign attribution and reporting.
- Use Google Analytics 4 and other reporting tools to establish KPIs, build dashboards, analyze audience and campaign performance, identify insights, and recommend improvements.
- Plan and optimize SEO, answer engine optimization (AEO), paid search, paid social, email, and other digital programs to increase relevant traffic, engagement, conversions, and qualified leads, ensuring digital content follows current SEO and AEO best practices.
- Manage digital marketing technology, integrations, vendors, budgets, documentation, user training, and change-management processes.
- Collaborate with Legal, IT, and business partners to support digital privacy, consent management, data governance, security, and compliance with applicable laws and internal policies.
- Lead, coach, and develop team members as assigned, and foster effective collaboration across departments and external partners.
- Monitor digital marketing trends, technologies, and best practices; evaluate new opportunities and recommend practical improvements.
Qualifications
Bachelor’s degree with 5+ years related experience as an individual contributor and 3+ years of people/process managerial experience, or equivalent combination of education and experience.
Required
- Degree in Marketing, Business, Communications, Information Technology, or a related field, or an equivalent combination of education and experience.
- Progressive digital marketing experience, including responsibility for digital strategy, website management, demand generation, marketing technology, and performance measurement.
- Hands-on experience with Salesforce.com and HubSpot marketing automation, including campaign execution, lead management, data quality, integration, and reporting.
- Experience managing content in Sitefinity CMS or a comparable content management system.
- Working knowledge of Google Analytics 4, digital campaign measurement, conversion tracking, dashboard development, and data-informed optimization.
- Basic knowledge of HTML and the ability to make or troubleshoot routine content and formatting updates.
- Strong understanding of SEO, paid media, email marketing, landing-page optimization, lead nurturing, and digital customer journeys.
- Demonstrated ability to translate business goals into actionable digital plans, prioritize competing needs, and manage projects, budgets, vendors, and timelines.
- Strong analytical, problem-solving, organizational, and decision-making skills, with attention to detail and data quality.
- Excellent written, verbal, and interpersonal communication skills, with the ability to collaborate effectively with technical and nontechnical stakeholders.
- Ability to work independently and lead effectively in a fast-paced environment with shifting priorities.
Desired
- Experience leading cross-functional teams.
- Experience with consent management, digital accessibility, account-based marketing, or global digital programs.
- Experience with data visualization, testing and optimization tools, integration platforms, or creative tools such as Canva and Adobe Creative Cloud.
Working Conditions:
- Standard office environment and equipment.
- Up to 10% travel required.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
Marketing Manager Job Roles in Michigan
See all 46+ Marketing Manager Jobs in Michigan
Sign up for free to filter by visa type, set job alerts, and find employers with verified sponsorship history.
Search Marketing Manager Jobs in MichiganMarketing Manager Jobs in Michigan: Frequently Asked Questions
Which companies in Michigan sponsor visas for marketing managers?
Michigan's largest visa sponsors for marketing roles include Ford Motor Company, General Motors, Stellantis, Kellogg's, and Dow Inc. Auto suppliers like BorgWarner and Gentex also sponsor marketing professionals. University of Michigan and Michigan State University periodically hire marketing managers in administrative and outreach roles. Sponsorship activity tends to concentrate in the Detroit metro area and mid-Michigan manufacturing corridors.
Which visa types are most common for marketing manager roles in Michigan?
The H-1B visa is by far the most common path for international marketing managers in Michigan. It requires a bachelor's degree or higher in a directly related field such as marketing, business, or communications. Some candidates from Canada or Mexico may qualify for TN visas under the NAFTA/USMCA professional categories, though marketing manager is not always a straightforward TN classification and employer guidance is important.
How to find marketing manager visa sponsorship jobs in Michigan?
Migrate Mate filters job listings specifically by visa sponsorship availability, so you can search marketing manager roles in Michigan without sorting through positions that won't consider international candidates. The platform surfaces employers with active H-1B sponsorship histories in Michigan, helping you focus outreach on companies already familiar with the process rather than starting cold.
Which cities in Michigan have the most marketing manager sponsorship jobs?
Detroit and its suburbs, particularly Dearborn, Troy, and Auburn Hills, account for the largest share of marketing manager sponsorship activity given the concentration of automotive and manufacturing headquarters. Ann Arbor attracts marketing roles tied to the University of Michigan and its surrounding tech and health sector. Grand Rapids has grown as a hub for consumer goods and food and beverage brands with international hiring needs.
Are there any Michigan-specific factors that affect visa sponsorship for marketing managers?
Michigan's marketing manager roles are heavily influenced by the automotive industry cycle, meaning hiring can shift with product launch schedules and plant investment announcements. The state's universities, particularly the University of Michigan and Michigan State, supply a steady pipeline of international graduates who pursue sponsorship in the Detroit metro area. Department of Labor prevailing wage requirements apply statewide, and employers must meet those thresholds when filing H-1B petitions for marketing positions.
What is the prevailing wage for sponsored marketing manager jobs in Michigan?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.