Growth Marketing Manager Visa Sponsorship Jobs in Wisconsin
Wisconsin's growth marketing manager roles are concentrated in Milwaukee and Madison, where companies like Northwestern Mutual, Epic Systems, and American Family Insurance have built substantial marketing functions. The state's mix of established financial services firms, health tech companies, and a strong university ecosystem creates consistent demand for international marketing talent with visa sponsorship.
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Requisition ID: 4508
Job Location: Racine - Wisconsin - United States
Category: Sales and Marketing
Job Type: Full Time
About us
We serve and advance the people who feed and build a growing world.
From developing products that run on alternative power to productivity-enhancing precision tech, we are delivering solutions that benefit people – and they are possible thanks to people like you. If the opportunity to build your skills as part of a collaborative, global team excites you, you’re in the right place.
Grow a Career. Build a Future!
Be part of this company at the forefront of agriculture and construction, that passionately innovates to drive customer efficiency and success. And we know innovation can’t happen without collaboration. So, everything we do at CNH Industrial is about reaching new heights as one team, always delivering for the good of our customers.
Job Purpose
The North America Case IH Brand Communications Manager translates global brand vision into impactful regional strategies and campaigns, ensuring Case IH resonates across diverse markets. This role shapes how the brand is perceived in NA, driving integrated storytelling across PR, social, product launches, and events. Acting as the regional architect, the manager ensures brand consistency, cultural relevance, and measurable impact, while feeding insights and best practices back into the global plan. The position combines strategic leadership with hands-on execution, empowering markets, optimizing resources, and elevating brand health across the region.
Key Responsibilities
1) Regional Brand Communications Strategy & Alignment
- Translate global brand communications strategy into a regional roadmap with clear priorities, KPIs, and governance.
- Own budget and the regional editorial plans.
- Ensure consistency of brand identity and messages across the region, in line with global guidelines.
- Coordinate main communication functions: Public Relations, Social Media presence, Product launches and Go-To-Market materials, presence at Fairs & Events, merchandising, translations & adaptations, in line with the regional marketing & commercial objectives.
- Alignment with regional support functions: after-sales, AG PT, and Capital.
- Partner with the Global Lead to influence global planning with NA insights and market intelligence.
2) Market Enablement & Governance
- Map market requirements and best practices.
- Articulate a plan to support market-specific needs and drive efficiencies and synergies locally.
- Drive multi-channel campaigns (paid, owned, earned, shared) that amplify global initiatives and reflect regional nuances.
- Oversee product launch communications, ensuring sequencing aligns with global calendars and regional commercial objectives.
- Champion creative excellence, collaborating with studios and agencies to deliver breakthrough content.
- Coach and train the market's communication specialists to ensure Brand Objectives are achieved locally (media relations, local campaigns, adaptations, fairs & events, spot initiatives).
- Coach and train the market's communication specialists to ensure optimum lead time of global/regional go-to-market activities.
- Ensure all markets respect the brand guidelines and DOA.
- Drive speed-to-market for news and campaigns.
- Champion a continuous improvement culture.
3) Brand Health and Compliance with Brand Guidelines
- Ensures consistency of image and brand narrative across regional functions and markets.
- Works closely with brand intelligence to adapt and refine the communications regional strategy.
- Assess performance and track progress across the region and markets.
- Recommend corrective actions where applicable.
- Define and track regional KPIs.
Experience Required
- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
- 8+ years of experience in communications or marketing functions.
- In-depth understanding of the communication landscape, and demonstrated experience in delivering impactful campaigns.
- Strong organisational and coordination skills and attention to detail.
- Ability to manage multiple projects simultaneously and work to tight deadlines.
- Ability to take responsibility and work under one's own initiative.
- Teamwork orientation and pedagogic approach.
- Strategic Influence: Ability to shape regional priorities while aligning with global vision.
- Integrated Marketing Expertise: Skilled in orchestrating campaigns across PR, social, events, and digital.
- Data-Driven Decision Making: Comfortable with KPIs, dashboards, and performance optimization.
- Leadership & Coaching: Proven ability to build capabilities and lead diverse teams.
- Digital & Social Acumen: Understanding of evolving platforms, SEO/UX, and trend-forward content strategies.
- Crisis Readiness: Ability to adapt plans and messaging during issues in alignment with global protocols.
- Ability to work across time zones to ensure collaboration with global and regional brand teams, agencies, and corporate functions.
Preferred Qualifications
- Experience in agriculture or similar industrial companies.
- Familiarity with budget management and procurement processes.
- Previous experience in a multinational or matrixed organisation.
- Fluent written and verbal communication skills in English; additional European languages are an advantage.
- International background.
Pay Transparency
The annual salary for this role is $120,225 - $184,345 plus any applicable bonus (Actual salaries will vary and will be based on various factors, such as skill, experience and qualification for the role.)
What We Offer
We offer dynamic career opportunities across an international landscape. As an equal opportunity employer, we are committed to delivering value for all our employees and fostering a culture of respect.
At CNH, we understand that the best solutions come from the diverse experiences and skills of our people. Here, you will be empowered to grow your career, to follow your passion, and help build a better future. To support our employees, we offer regional comprehensive benefits, including:
- Flexible work arrangements
- Savings & Retirement benefits
- Tuition reimbursement
- Parental leave
- Adoption assistance
- Fertility & Family building support
- Employee Assistance Programs
- Charitable contribution matching and Volunteer Time Off
US applicants: CNH Industrial is an equal opportunity employer. This company considers candidates regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. Applicants can learn more about their rights by viewing the federal "Know Your Rights" poster here. CNH Industrial participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. You can view additional information here.
Canada applicants: CNH Industrial is an equal opportunity employer. This company considers candidates regardless of race, color, religion, sex, sexual orientation, gender identity, nationality, place of origin, disability, marital status, family status, age, or any other ground prohibited by applicable provincial human rights legislation.
If you need reasonable accommodation with the application process, please contact us at narecruitingmailbox@cnhind.com.
Growth Marketing Manager Job Roles in Wisconsin
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Search Growth Marketing Manager Jobs in WisconsinGrowth Marketing Manager Jobs in Wisconsin: Frequently Asked Questions
Which companies sponsor visas for growth marketing managers in Wisconsin?
Milwaukee-based financial services firms like Northwestern Mutual and American Family Insurance have sponsored marketing roles, as has Epic Systems in Verona. Mid-size health tech and SaaS companies in the Madison corridor also have track records of H-1B visa sponsorship for marketing positions. Sponsorship availability varies by company size, budget cycle, and role seniority, so confirming sponsorship intent early in the process matters.
Which visa types are most common for growth marketing manager roles in Wisconsin?
The H-1B is the most common visa category for growth marketing managers in Wisconsin, provided the role requires at least a bachelor's degree in a specific field like marketing, business, or a related discipline. Applicants already holding L-1 visa intracompany transferee status or O-1 visa extraordinary ability visas may also find pathways, depending on their background. Canadian and Mexican nationals sometimes qualify under TN visa status in management or marketing categories.
Which cities in Wisconsin have the most growth marketing manager sponsorship jobs?
Milwaukee accounts for the largest share of growth marketing manager openings in Wisconsin, driven by its concentration of financial services, insurance, and consumer goods companies. Madison follows closely, supported by Epic Systems, university-adjacent health tech firms, and a growing startup community. Green Bay has a smaller but present marketing hiring market, primarily within manufacturing and regional retail. Most visa-sponsored roles are concentrated in the Milwaukee-Madison corridor.
How to find growth marketing manager visa sponsorship jobs in Wisconsin?
Migrate Mate filters job listings specifically for roles offering visa sponsorship, making it straightforward to browse growth marketing manager openings in Wisconsin without sifting through positions that don't support international candidates. The platform focuses on employer-verified sponsorship intent, which saves significant time. Searching by state and role on Migrate Mate surfaces active Wisconsin opportunities from companies that have sponsored marketing professionals before.
Are there state-specific factors that affect growth marketing manager sponsorship in Wisconsin?
Wisconsin does not have state-level visa or work authorization requirements beyond federal standards, but prevailing wage requirements under the H-1B program do apply to marketing roles here. Employers must pay at least the Department of Labor's prevailing wage for the Milwaukee or Madison metropolitan area, depending on job location. The University of Wisconsin-Madison produces a steady pipeline of international marketing graduates, which has normalized sponsorship conversations at many Wisconsin employers.
What is the prevailing wage for sponsored growth marketing manager jobs in Wisconsin?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.