CRM Specialist Jobs in USA with Visa Sponsorship
CRM Specialist roles are among the more sponsorship-friendly marketing positions because the technical nature of the work, managing platforms like Salesforce or HubSpot, building automation workflows, and owning retention strategy, supports a specialty occupation classification under the H-1B visa. For detailed occupation requirements, see the O*NET profile.
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Get Access To All JobsINTRODUCTION
At Crocs, Inc., every career offers a chance to make a real impact. No two journeys look the same. And that's exactly how we like it. Whether you’re welcoming customers into our stores, collaborating with global teams at our headquarters, or keeping operations moving at our distribution centers, your impact is real and valued. At Crocs, Inc. you’re not expected to fit a mold. You’re encouraged to break it and create something better.
ROLE
The Specialist, CRM will assist with strategy and execution of retention channels at HEYDUDE. This includes email, SMS and direct mail with an additional focus on bringing GTM campaigns to life. This role will make advancements in segmentation, content, and personalization with the objective of enhancing the customer lifecycle journey and meeting revenue targets. This is a highly collaborative role, partnering with cross-functional teams to meet company goals while maintaining a customer-centric experience and delivering relevant content to the appropriate audience.
- Collaboratively build the campaign calendar for your communications channels, ensuring it meets commercials needs and supports brand storytelling priorities
- Brief content needs to content creation team, advising on best practices within your channels and meeting regional relevance and nuance
- Manage the campaign ops team by briefing in all campaign elements needed for deployment (targeting, content, landing pages, etc.)
- QA all campaigns prior to deployment, with ultimate accountability for accuracy and quality
- Manage a robust, always-on testing calendar to drive optimizations across CRM channels
- Analyze campaign results, drawing insights that drive performance and incrementally improve CLV
- Partner with internal data teams to continually improve targeting and measurement capabilities
- Own the health and performance of the customer database
- Assist in budget forecasting and reporting
BASIC QUALIFICATIONS
- Bachelor’s Degree in Marketing, Communications, Advertising or related field
- 2+ years digital marketing experience working in a fast-paced environment
- Knowledge of website analytics tools
- Proven experience in enterprise-level ESPs (SalesForce Marketing Cloud highly preferred) with the ability to make immediate level changes to campaign creative, structure, and scheduling
- Proven campaign management experience defining targeting strategies that drive results
- Team player with demonstrated ability to work effectively with multiple cross-functional groups
- Strong analytical and problem solving skills
- Strong project and time management skills
- Strong communication skills with the ability to gain alignment and problem solve collaboratively
- Takes initiative to generate ideas to drive business and contribute to organizational effectiveness
- Results oriented with a bias for action.
COMPENSATION
- Salary or Pay Range: $69,000 - $79,000
Pay offered will vary based on job-related factors such as location, experience, training, skills, and abilities.
WORK ARRANGEMENT
At Crocs, Inc. we believe in the power of a blend of in-person and virtual collaboration to drive creativity and strengthen relationships. Your participation in this flexible schedule plays a key role in building a connected and successful team. In-office requirements vary by our work personas: Resident (5 days), Collaborator (4 days), Connector (2-3 days), Explorer (fully remote). This role has been aligned to the Collaborator persona.
This position is eligible to participate in a company incentive program.
This position is eligible for company benefits including but not limited to medical, dental, and vision coverage, life and AD&D, short and long-term disability coverage, paid time off, employee assistance, participation in a 401k program that includes company match, and many other additional voluntary benefits.
The application window is 45 days, but applicants are encouraged to apply as soon as possible after the posting date in order to ensure optimal consideration. The posting will be removed if the job is filled before the application window deadline.
LOCATION
Job Location(s):
Westwood, MA, US, 02090
Job Category: Corporate
Nearest Major Market: Boston
The Company is an Equal Opportunity Employer committed to a diverse and inclusive work environment. We accept applications on an ongoing basis.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability, or any other classification protected by law.
INTRODUCTION
At Crocs, Inc., every career offers a chance to make a real impact. No two journeys look the same. And that's exactly how we like it. Whether you’re welcoming customers into our stores, collaborating with global teams at our headquarters, or keeping operations moving at our distribution centers, your impact is real and valued. At Crocs, Inc. you’re not expected to fit a mold. You’re encouraged to break it and create something better.
ROLE
The Specialist, CRM will assist with strategy and execution of retention channels at HEYDUDE. This includes email, SMS and direct mail with an additional focus on bringing GTM campaigns to life. This role will make advancements in segmentation, content, and personalization with the objective of enhancing the customer lifecycle journey and meeting revenue targets. This is a highly collaborative role, partnering with cross-functional teams to meet company goals while maintaining a customer-centric experience and delivering relevant content to the appropriate audience.
- Collaboratively build the campaign calendar for your communications channels, ensuring it meets commercials needs and supports brand storytelling priorities
- Brief content needs to content creation team, advising on best practices within your channels and meeting regional relevance and nuance
- Manage the campaign ops team by briefing in all campaign elements needed for deployment (targeting, content, landing pages, etc.)
- QA all campaigns prior to deployment, with ultimate accountability for accuracy and quality
- Manage a robust, always-on testing calendar to drive optimizations across CRM channels
- Analyze campaign results, drawing insights that drive performance and incrementally improve CLV
- Partner with internal data teams to continually improve targeting and measurement capabilities
- Own the health and performance of the customer database
- Assist in budget forecasting and reporting
BASIC QUALIFICATIONS
- Bachelor’s Degree in Marketing, Communications, Advertising or related field
- 2+ years digital marketing experience working in a fast-paced environment
- Knowledge of website analytics tools
- Proven experience in enterprise-level ESPs (SalesForce Marketing Cloud highly preferred) with the ability to make immediate level changes to campaign creative, structure, and scheduling
- Proven campaign management experience defining targeting strategies that drive results
- Team player with demonstrated ability to work effectively with multiple cross-functional groups
- Strong analytical and problem solving skills
- Strong project and time management skills
- Strong communication skills with the ability to gain alignment and problem solve collaboratively
- Takes initiative to generate ideas to drive business and contribute to organizational effectiveness
- Results oriented with a bias for action.
COMPENSATION
- Salary or Pay Range: $69,000 - $79,000
Pay offered will vary based on job-related factors such as location, experience, training, skills, and abilities.
WORK ARRANGEMENT
At Crocs, Inc. we believe in the power of a blend of in-person and virtual collaboration to drive creativity and strengthen relationships. Your participation in this flexible schedule plays a key role in building a connected and successful team. In-office requirements vary by our work personas: Resident (5 days), Collaborator (4 days), Connector (2-3 days), Explorer (fully remote). This role has been aligned to the Collaborator persona.
This position is eligible to participate in a company incentive program.
This position is eligible for company benefits including but not limited to medical, dental, and vision coverage, life and AD&D, short and long-term disability coverage, paid time off, employee assistance, participation in a 401k program that includes company match, and many other additional voluntary benefits.
The application window is 45 days, but applicants are encouraged to apply as soon as possible after the posting date in order to ensure optimal consideration. The posting will be removed if the job is filled before the application window deadline.
LOCATION
Job Location(s):
Westwood, MA, US, 02090
Job Category: Corporate
Nearest Major Market: Boston
The Company is an Equal Opportunity Employer committed to a diverse and inclusive work environment. We accept applications on an ongoing basis.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability, or any other classification protected by law.
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Get Access To All JobsTips for Finding Visa Sponsorship as a CRM Specialist
Frame your role as technical, not just marketing
CRM Specialists who emphasize platform administration, data architecture, and workflow automation are easier to sponsor than those framed as generalists. Make sure your resume reflects the technical depth USCIS expects from a specialty occupation.
Target employers with existing H-1B filing history
Companies that have sponsored CRM or marketing technology roles before understand the process and are far less likely to back out. Prior LCA filings for similar job titles are a reliable signal that sponsorship is genuinely on the table.
Align your degree to the CRM function, not just marketing broadly
A degree in marketing, information systems, computer science, or business analytics supports a CRM Specialist petition more cleanly than an unrelated field. The tighter the match between your major and the role's technical requirements, the stronger the case.
Clarify sponsorship early, before the final interview stage
Raising visa sponsorship after an offer is made creates friction. Bringing it up after the first or second interview, once there's mutual interest, gives both sides time to align without wasting effort on a deal that cannot close.
Highlight platform certifications to strengthen your petition
Salesforce, HubSpot, or Marketo certifications reinforce that the role requires specialized knowledge. USCIS looks for evidence that a generic degree alone is insufficient, certifications tied to specific platforms help make that argument.
Understand that mid-size tech and e-commerce companies sponsor frequently
Enterprise software firms, subscription businesses, and e-commerce companies depend heavily on CRM functions and hire internationally at consistent rates. These employers often have immigration counsel on retainer, making the sponsorship process faster and more familiar.
CRM Specialist jobs are hiring across the US. Find yours.
Find CRM Specialist JobsFrequently Asked Questions
Can a CRM Specialist role qualify for H-1B sponsorship?
Yes, CRM Specialist roles can qualify as specialty occupations when the position requires a bachelor's degree or higher in a specific field such as marketing, information systems, or business analytics. The key is that the role must genuinely require theoretical and practical application of specialized knowledge, not just general marketing experience. Employers who define the role around platform expertise and data strategy have a stronger foundation for the petition.
What degree do I need to get sponsored as a CRM Specialist?
A bachelor's degree in marketing, information systems, business analytics, computer science, or a closely related field is the most direct path. USCIS assesses whether the degree is specifically related to the duties of the role, a degree in communications or general business may face more scrutiny unless paired with relevant certifications or graduate education. Salesforce or HubSpot certifications can help reinforce the specialty occupation argument alongside your degree.
Which industries are most likely to sponsor CRM Specialists?
Technology, e-commerce, SaaS, financial services, and healthcare are the most active sponsors for CRM roles. These industries rely on retention marketing and customer lifecycle management as core business functions, which justifies the technical framing needed for a successful H-1B petition. Mid-size growth companies in these sectors often sponsor more consistently than large enterprises because CRM ownership is more centralized and the role's impact is easier to define.
How do I find CRM Specialist jobs that actually offer visa sponsorship?
Most job postings don't specify sponsorship availability, which makes filtering difficult on general platforms. Migrate Mate is built specifically for international candidates seeking visa sponsorship, so you can browse CRM Specialist openings from employers with a verified history of sponsoring foreign workers. This saves significant time compared to applying broadly and discovering sponsorship limitations deep into the process.
Does the H-1B lottery affect my chances as a CRM Specialist?
Yes, the annual H-1B cap and lottery apply to most CRM Specialist roles unless your employer qualifies as cap-exempt, typically universities, nonprofits affiliated with higher education, or certain research institutions. For cap-subject employers, your petition must be selected in the lottery before it can be adjudicated. Candidates with a U.S. master's degree enter an advanced degree pool first, giving them a modest statistical advantage in the selection process.
What is the prevailing wage requirement for sponsored Crm Specialist jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.
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