CRM Specialist Jobs in USA with Visa Sponsorship
CRM Specialist roles are among the more sponsorship-friendly marketing positions because the technical nature of the work, managing platforms like Salesforce or HubSpot, building automation workflows, and owning retention strategy, supports a specialty occupation classification under the H-1B visa. For detailed occupation requirements, see the O*NET profile.
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THE POSITION
Our roster has an opening with your name on it
FanDuel is seeking a detail-oriented and enthusiastic CRM Operations Coordinator to join our CRM Operations team. In this role, you'll be responsible for building and executing CRM campaigns and customer journeys across email, push, and in-app channels. You'll work closely with internal stakeholders to support a variety of marketing and business initiatives—ensuring timely, accurate, and high-quality campaign delivery that drives customer engagement and business results.
This is a great opportunity for someone looking to start a career in marketing operations or CRM, and who thrives in a fast-paced, collaborative environment.
In addition to the specific responsibilities outlined above, employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs.
THE GAME PLAN
Everyone on our team has a part to play
- Build and deploy omni-channel CRM campaigns (email, push, in-app) using our marketing automation platform(s)
- Support QA efforts to ensure campaigns are accurate, render properly across devices, aligned with channel best practices, and optimized to deliver a seamless, high-quality customer experience that meets the requirements of the campaign strategy
- Translate campaign briefs into well-executed customer journeys using audience segmentation, personalization, and dynamic content
- Maintain campaign production timelines, QA checklists, and stakeholder communications to ensure flawless & efficient execution
- Partner with cross-functional teams including Customer Marketing, Promotions, Creative, Commercial and other Operations functions to bring campaigns to life
- Develop deep expertise in our marketing technology systems, leveraging platform capabilities to optimize campaign execution and drive improved customer engagement performance
- Execute A/B tests and personalization strategies as directed by the Strategy teams
- Assist with copywriting and content adaptation for CRM campaigns, ensuring messaging is clear, on-brand, and tailored to specific customer segments and channels
- Proactively identify and escalate any campaign blockers, risks, or technical issues
- Document and help optimize operational processes and best practices for repeatable, accurate execution
THE STATS
What we're looking for in our next teammate
- Bachelor's Degree preferred
- Meticulous attention to detail, outstanding organizational & communication skills, project management skills, and ability to multi-task and prioritize
- Experience managing marketing campaign execution, timelines, and deployment within a fast-paced, complex business environment
- Excellent team player with strong collaborative skills and the ability to work cross-functionally, a self-starter and a quick learner
- Knowledge and experience of data and marketing functionality of at least one email service provider (experience with Braze and Movable Ink strongly preferred)
- Basic understanding of Marketing communications engagement metrics
- Basic knowledge of HTML and CSS, with the ability to troubleshoot and make minor edits to CRM templates for accurate rendering across devices and email clients. More advanced knowledge, a plus
- Strong copywriting skills with the ability to craft concise, engaging, and customer-centric messaging across email, push, and in-app channels
- Comfortable with querying and logic (SQL knowledge a plus)
- Knowledge of Photoshop preferred
- Basic analytics skills using data to tackle problems
- Willing to work non-traditional hours, including weekends and evening shifts
- Has a positive attitude and loves opportunities to collaborate with others
- An avid sports and gaming fan, and have played FanDuel or competitive products
ABOUT FANDUEL
FanDuel Group is the premier mobile gaming company in the United States and Canada. FanDuel Group consists of a portfolio of leading brands across mobile wagering including: America's #1 Sportsbook, FanDuel Sportsbook; its leading iGaming platform, FanDuel Casino; the industry's unquestioned leader in horse racing and advance-deposit wagering, FanDuel Racing; and its daily fantasy sports product.
In addition, FanDuel Group operates FanDuel TV, its broadly distributed linear cable television network and FanDuel TV+, its leading direct-to-consumer OTT platform. FanDuel Group has a presence across all 50 states, Canada, and Puerto Rico.
The company is based in New York with US offices in Los Angeles, Atlanta, and Jersey City, as well as global offices in Canada and Scotland. The company's affiliates have offices worldwide, including in Ireland, Portugal, Romania, and Australia.
FanDuel Group is a subsidiary of Flutter Entertainment, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the New York Stock Exchange (NYSE: FLUT).
PLAYER BENEFITS
We treat our team right
We offer amazing benefits above and beyond the basics. We have an array of health plans to choose from (some as low as $0 per paycheck) that include programs for fertility and family planning, mental health support, and fitness benefits. We offer generous paid time off (PTO & sick leave), annual bonus and long-term incentive opportunities (based on performance), 401k with up to a 5% match, commuter benefits, pet insurance, and more - check out all our benefits here: FanDuel Total Rewards. Benefits differ across location, role, and level.
FanDuel is an equal opportunities employer and we believe, as one of our principles states, "We are One Team!". As such, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, or any other characteristic protected by state, local or federal law. We believe FanDuel is strongest and best able to compete if all employees feel valued, respected, and included.
FanDuel is committed to providing reasonable accommodations for qualified individuals with disabilities. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please email Benefits@fanduel.com.
The applicable hourly range for this position is $25.48 - $33.65 USD, which is dependent on a variety of factors including relevant experience, location, business needs and market demand. This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k) matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation, including, but not limited to, cash bonuses and stock program participation. This role includes paid personal time off and 14 paid company holidays. FanDuel offers paid sick time in accordance with all applicable state and federal laws.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
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Get Access To All JobsTips for Finding Visa Sponsorship as a CRM Specialist
Frame your role as technical, not just marketing
CRM Specialists who emphasize platform administration, data architecture, and workflow automation are easier to sponsor than those framed as generalists. Make sure your resume reflects the technical depth USCIS expects from a specialty occupation.
Target employers with existing H-1B filing history
Companies that have sponsored CRM or marketing technology roles before understand the process and are far less likely to back out. Prior LCA filings for similar job titles are a reliable signal that sponsorship is genuinely on the table.
Align your degree to the CRM function, not just marketing broadly
A degree in marketing, information systems, computer science, or business analytics supports a CRM Specialist petition more cleanly than an unrelated field. The tighter the match between your major and the role's technical requirements, the stronger the case.
Clarify sponsorship early, before the final interview stage
Raising visa sponsorship after an offer is made creates friction. Bringing it up after the first or second interview, once there's mutual interest, gives both sides time to align without wasting effort on a deal that cannot close.
Highlight platform certifications to strengthen your petition
Salesforce, HubSpot, or Marketo certifications reinforce that the role requires specialized knowledge. USCIS looks for evidence that a generic degree alone is insufficient, certifications tied to specific platforms help make that argument.
Understand that mid-size tech and e-commerce companies sponsor frequently
Enterprise software firms, subscription businesses, and e-commerce companies depend heavily on CRM functions and hire internationally at consistent rates. These employers often have immigration counsel on retainer, making the sponsorship process faster and more familiar.
Frequently Asked Questions
Can a CRM Specialist role qualify for H-1B sponsorship?
Yes, CRM Specialist roles can qualify as specialty occupations when the position requires a bachelor's degree or higher in a specific field such as marketing, information systems, or business analytics. The key is that the role must genuinely require theoretical and practical application of specialized knowledge, not just general marketing experience. Employers who define the role around platform expertise and data strategy have a stronger foundation for the petition.
What degree do I need to get sponsored as a CRM Specialist?
A bachelor's degree in marketing, information systems, business analytics, computer science, or a closely related field is the most direct path. USCIS assesses whether the degree is specifically related to the duties of the role, a degree in communications or general business may face more scrutiny unless paired with relevant certifications or graduate education. Salesforce or HubSpot certifications can help reinforce the specialty occupation argument alongside your degree.
Which industries are most likely to sponsor CRM Specialists?
Technology, e-commerce, SaaS, financial services, and healthcare are the most active sponsors for CRM roles. These industries rely on retention marketing and customer lifecycle management as core business functions, which justifies the technical framing needed for a successful H-1B visa petition. Mid-size growth companies in these sectors often sponsor more consistently than large enterprises because CRM ownership is more centralized and the role's impact is easier to define.
How do I find CRM Specialist jobs that actually offer visa sponsorship?
Most job postings don't specify sponsorship availability, which makes filtering difficult on general platforms. Migrate Mate is built specifically for international candidates seeking visa sponsorship, so you can browse CRM Specialist openings from employers with a verified history of sponsoring foreign workers. This saves significant time compared to applying broadly and discovering sponsorship limitations deep into the process.
Does the H-1B lottery affect my chances as a CRM Specialist?
Yes, the annual H-1B cap and lottery apply to most CRM Specialist roles unless your employer qualifies as cap-exempt, typically universities, nonprofits affiliated with higher education, or certain research institutions. For cap-subject employers, your petition must be selected in the lottery before it can be adjudicated. Candidates with a U.S. master's degree enter an advanced degree pool first, giving them a modest statistical advantage in the selection process.
What is the prevailing wage requirement for sponsored Crm Specialist jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.