Growth Marketing Specialist Jobs in USA with Visa Sponsorship
Growth Marketing Specialist roles attract H-1B visa and O-1 visa sponsorship from tech companies, SaaS startups, and e-commerce brands. A bachelor's degree in marketing, business, or a related field typically satisfies the specialty occupation requirement for most employer petitions. For detailed occupation requirements, see the O*NET profile.
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Get Access To All JobsINTRODUCTION
Here at Lower, we believe homeownership is the key to building wealth, and we’re making it easier and more accessible than ever. As a mission-driven fintech, we simplify the home-buying process through cutting-edge technology and a seamless customer experience.
With tens of billions in funded home loans and top ratings on Trustpilot (4.8), Google (4.9), and Zillow (4.9), we’re a leader in the industry. But what truly sets us apart? Our people. Join us and be part of something bigger.
THE OPPORTUNITY
Through Lower and Movoto, we are creating a homeownership platform that helps customers throughout their entire journey—from finding a home, to financing it, to managing and unlocking the value of their home over time. As we continue to grow, one of our biggest opportunities is strengthening the long-term relationships we have with customers and homeowners. Lifecycle marketing plays a critical role in that vision.
We are looking for a Senior Growth Marketing Specialist, Lifecycle to help build and scale lifecycle programs that create long-term customer relationships and drive measurable business growth.
This role is ideal for someone who enjoys solving complex problems, working through ambiguity, and building scalable systems that improve customer engagement, conversion, and retention.
This is an individual contributor role that combines data literacy, analytical thinking, experimentation, customer insights, and hands-on execution.
This role reports to the EVP of Growth Marketing and works closely with leaders across Marketing, Analytics, Product, Sales, and Operations.
For the right candidate, this is a rare opportunity to help build a lifecycle capability from the ground up and influence how customers engage with Lower and Movoto throughout their homeownership journey. Over time, the systems, programs, and experiences you help build will shape millions of customer interactions across our platform.
Understand Customers and Identify Growth Opportunities:
- Develop a deep understanding of customer behavior, motivations, and lifecycle opportunities across Lower and Movoto.
- Analyze customer, funnel, and business performance data to identify opportunities to improve engagement, conversion, retention, and revenue.
- Partner closely with Analytics, Product, Sales, and Marketing teams to translate customer insights into growth initiatives.
Build Programs that Drive Business Impact:
- Design, launch, and optimize lifecycle programs across email, SMS, and other customer touchpoints.
- Develop audience segmentation, personalization, and targeting strategies.
- Build programs that help customers throughout the homeownership journey while driving measurable business outcomes.
Lead Experimentation and Continuous Learning:
- Design and execute experiments to better understand customer behavior and improve lifecycle performance.
- Test messaging, offers, channels, audience definitions, timing, personalization approaches, and customer journeys.
Build Scalable Systems and Processes:
- Help develop the systems, processes, and automation that enable lifecycle marketing to scale efficiently.
- Partner with technical teams to improve data quality, audience creation, measurement capabilities, and customer experiences.
WHAT SUCCESS LOOKS LIKE
Success in this role is measured by the quality of customer experiences created, the systems built, and the business impact generated.
Within your first 12-18 months, you will:
- Help build a scalable customer growth engine.
- Establish experimentation as a core operating discipline within lifecycle marketing, developing a repeatable process for generating insights, testing ideas, measuring outcomes, and scaling successful initiatives.
- Launch and optimize programs that contribute meaningfully to company growth.
- Develop a deep understanding of our customers and use those insights to create more relevant and valuable customer experiences.
- Become a trusted partner to stakeholders across Marketing, Analytics, Product, Sales, and Operations.
WHO YOU ARE
You are equal parts analyst, builder, and operator.
You are naturally curious about customers and passionate about understanding what drives behavior, engagement, and decision-making.
You enjoy solving complex problems, working through ambiguity, and turning ideas into scalable systems that drive measurable business impact.
BASIC QUALIFICATIONS
- 3-6 years of experience in growth marketing, lifecycle marketing, CRM marketing, retention marketing, product growth, marketing analytics, customer analytics, revenue operations, or a related customer growth discipline.
- Strong analytical and problem-solving skills.
- Experience using data to identify opportunities and inform decision-making.
- Experience designing, executing, and evaluating experiments.
- Demonstrated ability to independently own projects and drive results.
- Strong communication and collaboration skills.
- Experience working cross-functionally with technical and non-technical stakeholders.
PREFERRED QUALIFICATIONS
- Experience with customer segmentation, personalization, marketing automation, or customer engagement programs.
- Experience with customer engagement platforms such as Braze, Salesforce Marketing Cloud, Iterable, HubSpot, Customer.io, or similar tools.
- Experience in fintech, financial services, real estate, marketplaces, SaaS, or subscription-based businesses.
- Familiarity with SQL, BI tools, analytics platforms, or AI-assisted analytics workflows.
- Experience helping build new programs, processes, or capabilities from the ground up.
WHY JOIN LOWER
At Lower, you'll have the opportunity to help build a foundational growth capability at a company that is redefining the homeownership experience.
Most lifecycle marketing roles focus on optimizing existing programs. This role offers something different: the opportunity to help create the systems, insights, and customer experiences that will shape how Lower engages customers throughout their homeownership journey.
You'll work across both Lower and Movoto, helping influence how homeowners discover, finance, manage, and unlock the value of their homes.
This role offers significant ownership, visibility, and impact. You'll work closely with leaders across Marketing, Analytics, Product, Sales, and Operations, and your work will directly influence how we grow customer relationships and drive long-term business growth.
As Lower continues to invest in lifecycle marketing as a strategic growth capability, this role offers a unique opportunity to help shape the future of the function and grow alongside it.
If you're excited by solving complex problems, building scalable systems, experimenting relentlessly, and helping shape the future of customer growth at Lower, we'd love to hear from you.
Lower provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
INTRODUCTION
Here at Lower, we believe homeownership is the key to building wealth, and we’re making it easier and more accessible than ever. As a mission-driven fintech, we simplify the home-buying process through cutting-edge technology and a seamless customer experience.
With tens of billions in funded home loans and top ratings on Trustpilot (4.8), Google (4.9), and Zillow (4.9), we’re a leader in the industry. But what truly sets us apart? Our people. Join us and be part of something bigger.
THE OPPORTUNITY
Through Lower and Movoto, we are creating a homeownership platform that helps customers throughout their entire journey—from finding a home, to financing it, to managing and unlocking the value of their home over time. As we continue to grow, one of our biggest opportunities is strengthening the long-term relationships we have with customers and homeowners. Lifecycle marketing plays a critical role in that vision.
We are looking for a Senior Growth Marketing Specialist, Lifecycle to help build and scale lifecycle programs that create long-term customer relationships and drive measurable business growth.
This role is ideal for someone who enjoys solving complex problems, working through ambiguity, and building scalable systems that improve customer engagement, conversion, and retention.
This is an individual contributor role that combines data literacy, analytical thinking, experimentation, customer insights, and hands-on execution.
This role reports to the EVP of Growth Marketing and works closely with leaders across Marketing, Analytics, Product, Sales, and Operations.
For the right candidate, this is a rare opportunity to help build a lifecycle capability from the ground up and influence how customers engage with Lower and Movoto throughout their homeownership journey. Over time, the systems, programs, and experiences you help build will shape millions of customer interactions across our platform.
Understand Customers and Identify Growth Opportunities:
- Develop a deep understanding of customer behavior, motivations, and lifecycle opportunities across Lower and Movoto.
- Analyze customer, funnel, and business performance data to identify opportunities to improve engagement, conversion, retention, and revenue.
- Partner closely with Analytics, Product, Sales, and Marketing teams to translate customer insights into growth initiatives.
Build Programs that Drive Business Impact:
- Design, launch, and optimize lifecycle programs across email, SMS, and other customer touchpoints.
- Develop audience segmentation, personalization, and targeting strategies.
- Build programs that help customers throughout the homeownership journey while driving measurable business outcomes.
Lead Experimentation and Continuous Learning:
- Design and execute experiments to better understand customer behavior and improve lifecycle performance.
- Test messaging, offers, channels, audience definitions, timing, personalization approaches, and customer journeys.
Build Scalable Systems and Processes:
- Help develop the systems, processes, and automation that enable lifecycle marketing to scale efficiently.
- Partner with technical teams to improve data quality, audience creation, measurement capabilities, and customer experiences.
WHAT SUCCESS LOOKS LIKE
Success in this role is measured by the quality of customer experiences created, the systems built, and the business impact generated.
Within your first 12-18 months, you will:
- Help build a scalable customer growth engine.
- Establish experimentation as a core operating discipline within lifecycle marketing, developing a repeatable process for generating insights, testing ideas, measuring outcomes, and scaling successful initiatives.
- Launch and optimize programs that contribute meaningfully to company growth.
- Develop a deep understanding of our customers and use those insights to create more relevant and valuable customer experiences.
- Become a trusted partner to stakeholders across Marketing, Analytics, Product, Sales, and Operations.
WHO YOU ARE
You are equal parts analyst, builder, and operator.
You are naturally curious about customers and passionate about understanding what drives behavior, engagement, and decision-making.
You enjoy solving complex problems, working through ambiguity, and turning ideas into scalable systems that drive measurable business impact.
BASIC QUALIFICATIONS
- 3-6 years of experience in growth marketing, lifecycle marketing, CRM marketing, retention marketing, product growth, marketing analytics, customer analytics, revenue operations, or a related customer growth discipline.
- Strong analytical and problem-solving skills.
- Experience using data to identify opportunities and inform decision-making.
- Experience designing, executing, and evaluating experiments.
- Demonstrated ability to independently own projects and drive results.
- Strong communication and collaboration skills.
- Experience working cross-functionally with technical and non-technical stakeholders.
PREFERRED QUALIFICATIONS
- Experience with customer segmentation, personalization, marketing automation, or customer engagement programs.
- Experience with customer engagement platforms such as Braze, Salesforce Marketing Cloud, Iterable, HubSpot, Customer.io, or similar tools.
- Experience in fintech, financial services, real estate, marketplaces, SaaS, or subscription-based businesses.
- Familiarity with SQL, BI tools, analytics platforms, or AI-assisted analytics workflows.
- Experience helping build new programs, processes, or capabilities from the ground up.
WHY JOIN LOWER
At Lower, you'll have the opportunity to help build a foundational growth capability at a company that is redefining the homeownership experience.
Most lifecycle marketing roles focus on optimizing existing programs. This role offers something different: the opportunity to help create the systems, insights, and customer experiences that will shape how Lower engages customers throughout their homeownership journey.
You'll work across both Lower and Movoto, helping influence how homeowners discover, finance, manage, and unlock the value of their homes.
This role offers significant ownership, visibility, and impact. You'll work closely with leaders across Marketing, Analytics, Product, Sales, and Operations, and your work will directly influence how we grow customer relationships and drive long-term business growth.
As Lower continues to invest in lifecycle marketing as a strategic growth capability, this role offers a unique opportunity to help shape the future of the function and grow alongside it.
If you're excited by solving complex problems, building scalable systems, experimenting relentlessly, and helping shape the future of customer growth at Lower, we'd love to hear from you.
Lower provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
See all 286+ Growth Marketing Specialist Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Growth Marketing Specialist roles.
Get Access To All JobsTips for Finding Visa Sponsorship as a Growth Marketing Specialist
Target growth-stage tech companies
Series B and C startups frequently sponsor H-1B visas for Growth Marketing Specialists because hiring internationally is often faster than competing for domestic talent. Their lean teams also give you broader scope and stronger visa petition evidence.
Document your quantifiable impact
USCIS scrutinizes marketing roles closely. Build a portfolio showing measurable outcomes, CAC improvements, conversion rate lifts, revenue attribution. Concrete numbers strengthen your employer's specialty occupation argument and support O-1A petitions if applicable.
Confirm your degree field matches the role
A degree in marketing, business, statistics, or computer science typically supports a Growth Marketing Specialist petition. Degrees in unrelated fields create specialty occupation challenges, though relevant coursework or a complementary master's can often resolve the gap.
Ask about cap-exempt employers early
Universities, nonprofits, and affiliated research organizations are exempt from the H-1B annual cap, meaning they can file year-round without lottery risk. Some growth roles exist at these institutions in enrollment marketing, alumni engagement, or research commercialization.
Understand E-3 if you hold Australian citizenship
Australian citizens can apply for the E-3 visa, which has the same specialty occupation requirements as H-1B but no lottery and far lower competition. Growth marketing roles at U.S. employers qualify, and applications can be filed directly at a consulate.
Separate your skills by channel before applying
Employers sponsoring visas want specialists, not generalists. Emphasize a primary growth channel, paid acquisition, SEO, lifecycle email, or product-led growth, in your resume and cover letter. A clear specialization makes the specialty occupation argument significantly easier to support.
Frequently Asked Questions
Can a Growth Marketing Specialist qualify for H-1B sponsorship?
Yes, Growth Marketing Specialist roles can qualify as H-1B visa specialty occupations when the position requires a bachelor's degree or higher in a specific field such as marketing, business analytics, or computer science. USCIS applies more scrutiny to broad marketing titles than to technical roles, so employer petitions need to clearly tie degree requirements to the specific duties, particularly data analysis, experimentation frameworks, or technical channel management.
Which visa types do employers use to sponsor growth marketing roles?
H-1B is the most common visa for Growth Marketing Specialists at U.S. tech companies. Australian citizens have access to the E-3 visa, which skips the lottery entirely. Candidates with a strong track record of measurable business impact may qualify for the O-1A visa as an alternative to the H-1B lottery. TN visa status covers marketing managers for Canadian and Mexican citizens under USMCA, though the role title and duties must fit the classification.
Do I need a specific degree to get sponsored as a Growth Marketing Specialist?
A bachelor's degree in marketing, business administration, economics, statistics, or a closely related field is the standard expectation. Degrees in computer science or data science also work well given the analytical nature of the role. If your degree is in an unrelated field, three years of specialized work experience can substitute for each missing year of education under H-1B rules, though this makes the petition more complex to support.
How do I find employers who sponsor Growth Marketing Specialists?
Migrate Mate is built specifically for international candidates seeking visa-sponsored roles in the U.S. Filtering for Growth Marketing Specialist positions on Migrate Mate surfaces companies that have an active willingness to sponsor. Focus on Series B through Series D tech companies, SaaS businesses, and marketplace startups, these employers file H-1B petitions for marketing roles regularly and are accustomed to the process.
Does a growth marketing background support an O-1A visa application?
It can, particularly for candidates who have led growth at a notable company, published in industry outlets, spoken at conferences, or hold documented evidence of high compensation relative to peers. The O-1A requires demonstrating extraordinary ability through at least three of eight criteria. A growth marketer with verifiable attribution to significant revenue outcomes, press coverage, or a leadership role at a well-known startup has a reasonable basis to explore this pathway with an immigration attorney.
What is the prevailing wage requirement for sponsored Growth Marketing Specialist jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.