Growth Marketing Specialist Jobs in USA with Visa Sponsorship
Growth Marketing Specialist roles attract H-1B visa and O-1 visa sponsorship from tech companies, SaaS startups, and e-commerce brands. A bachelor's degree in marketing, business, or a related field typically satisfies the specialty occupation requirement for most employer petitions. For detailed occupation requirements, see the O*NET profile.
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Get Access To All JobsGrowth Marketing Specialist Credit Cards | AppCard
Reports to Jeremy Rabe, Chief Growth Officer | Individual contributor
About AppCard
AppCard helps independent grocers connect with shoppers through loyalty, personalized offers, and rewards. Our credit card program builds on those relationships, helping shoppers earn meaningful rewards at retailers they know and trust while helping local businesses grow.
About the role
We are looking for a resourceful marketer who enjoys getting campaigns live, testing what works, and turning results into better marketing. Your focus will be entirely on marketing execution for our credit card program: acquiring new cardholders and helping them activate, make their first purchase, and keep using their cards. This is a hands-on individual contributor role suited to someone with approximately 2-4 years of relevant marketing experience. You will work directly with the Chief Growth Officer to turn priorities into campaigns, manage the details, and follow through with merchants. We value evidence of strong execution, analytical curiosity, and rapid learning. Prior credit card or banking experience is not required.
What you will do
Help merchants launch and promote their cards
- Schedule and coordinate training for merchants going live, prepare marketing assets, and track launch tasks and deadlines.
- Create and adapt merchant marketing materials; follow up to ensure assets are deployed across websites, social media, mobile apps, and other shopper touchpoints.
- Coordinate signage production, proof artwork and specifications, and ensure materials are accurate and delivered on schedule.
- Share campaign results and practical recommendations with merchants, keeping them engaged in ongoing card marketing.
Build and run acquisition campaigns
- Set up launch email blasts and maintain a calendar of future campaigns for new and existing merchants, including audience selection, copy, creative, links, testing, and scheduling.
- Launch and test SMS, push notifications, paid search, and display advertising; research and pilot additional marketing channels.
- Implement referral campaigns and coordinate prescreen offer campaigns through email and direct mail with the appropriate internal teams and partners.
- Test messages, creative, offers, and calls to action to learn what drives completed applications and new cardholders.
Build cardholder engagement and improve conversion
- Implement lifecycle emails for onboarding, activation, first purchase, and ongoing usage; measure results and continually test and refine the campaigns.
- Roll out new-user education program, translating approved content into clear communications that help cardholders understand and use their benefits.
- Analyze the conversion funnel, identify where applicants drop off, and develop A/B tests with product and other teams to improve the application experience.
- Use Google Analytics, UTM tracking, and internal reporting to compare campaign and channel performance and recommend what to improve, expand, or stop.
- Manage campaign checklists and approvals, working with compliance and card program partners to use approved materials and complete required reviews before launch.
What you bring
- Approximately 2-4 years of experience executing digital, growth, lifecycle, performance, or consumer marketing. Strong candidates with less experience and clear evidence of results are encouraged to apply.
- Experience personally building and launching campaigns in at least one channel, such as email, paid media, SMS, or lifecycle marketing. You can explain your contribution, what you measured, and what you improved.
- Strong writing skills and an eye for clear, effective creative; comfort adapting templates and making straightforward assets in tools such as Canva or similar software.
- Comfort working with spreadsheets, campaign metrics, and web analytics. You can spot a performance issue, form a hypothesis, and propose a practical test.
- Excellent organization, attention to detail, and follow-through across multiple campaigns and merchant deadlines; confidence communicating with external partners.
- Initiative, openness to feedback, and the ability to learn unfamiliar tools and products quickly. A bachelor's degree in a relevant field or equivalent practical experience. Experience with Google Analytics, UTM tracking, email automation, or A/B testing is helpful. Backgrounds in ecommerce, retail, loyalty, agencies, startups, and other consumer businesses are welcome. You do not need experience in every channel listed above.
How success will be measured
Campaigns launch accurately and on time; merchants consistently deploy assets; and testing leads to measurable improvements in application completion, acquisition efficiency, activation, first purchase, and repeat card usage. Reporting clearly connects results to the next action.
What we offer
Direct access to the Chief Growth Officer, professional development, and the opportunity to build practical growth marketing skills in an expanding card program. Benefits include competitive salary and incentives, stock options, flexible working arrangements, health, dental and vision coverage, life insurance, a 401(k) plan, vacation and sick leave, paid holidays, FSA and HSA options, and commuter benefits.
Salary Range
70-90k annual salary
Location
Candidates are expected to work on site at our Financial District office in New York.
Growth Marketing Specialist Credit Cards | AppCard
Reports to Jeremy Rabe, Chief Growth Officer | Individual contributor
About AppCard
AppCard helps independent grocers connect with shoppers through loyalty, personalized offers, and rewards. Our credit card program builds on those relationships, helping shoppers earn meaningful rewards at retailers they know and trust while helping local businesses grow.
About the role
We are looking for a resourceful marketer who enjoys getting campaigns live, testing what works, and turning results into better marketing. Your focus will be entirely on marketing execution for our credit card program: acquiring new cardholders and helping them activate, make their first purchase, and keep using their cards. This is a hands-on individual contributor role suited to someone with approximately 2-4 years of relevant marketing experience. You will work directly with the Chief Growth Officer to turn priorities into campaigns, manage the details, and follow through with merchants. We value evidence of strong execution, analytical curiosity, and rapid learning. Prior credit card or banking experience is not required.
What you will do
Help merchants launch and promote their cards
- Schedule and coordinate training for merchants going live, prepare marketing assets, and track launch tasks and deadlines.
- Create and adapt merchant marketing materials; follow up to ensure assets are deployed across websites, social media, mobile apps, and other shopper touchpoints.
- Coordinate signage production, proof artwork and specifications, and ensure materials are accurate and delivered on schedule.
- Share campaign results and practical recommendations with merchants, keeping them engaged in ongoing card marketing.
Build and run acquisition campaigns
- Set up launch email blasts and maintain a calendar of future campaigns for new and existing merchants, including audience selection, copy, creative, links, testing, and scheduling.
- Launch and test SMS, push notifications, paid search, and display advertising; research and pilot additional marketing channels.
- Implement referral campaigns and coordinate prescreen offer campaigns through email and direct mail with the appropriate internal teams and partners.
- Test messages, creative, offers, and calls to action to learn what drives completed applications and new cardholders.
Build cardholder engagement and improve conversion
- Implement lifecycle emails for onboarding, activation, first purchase, and ongoing usage; measure results and continually test and refine the campaigns.
- Roll out new-user education program, translating approved content into clear communications that help cardholders understand and use their benefits.
- Analyze the conversion funnel, identify where applicants drop off, and develop A/B tests with product and other teams to improve the application experience.
- Use Google Analytics, UTM tracking, and internal reporting to compare campaign and channel performance and recommend what to improve, expand, or stop.
- Manage campaign checklists and approvals, working with compliance and card program partners to use approved materials and complete required reviews before launch.
What you bring
- Approximately 2-4 years of experience executing digital, growth, lifecycle, performance, or consumer marketing. Strong candidates with less experience and clear evidence of results are encouraged to apply.
- Experience personally building and launching campaigns in at least one channel, such as email, paid media, SMS, or lifecycle marketing. You can explain your contribution, what you measured, and what you improved.
- Strong writing skills and an eye for clear, effective creative; comfort adapting templates and making straightforward assets in tools such as Canva or similar software.
- Comfort working with spreadsheets, campaign metrics, and web analytics. You can spot a performance issue, form a hypothesis, and propose a practical test.
- Excellent organization, attention to detail, and follow-through across multiple campaigns and merchant deadlines; confidence communicating with external partners.
- Initiative, openness to feedback, and the ability to learn unfamiliar tools and products quickly. A bachelor's degree in a relevant field or equivalent practical experience. Experience with Google Analytics, UTM tracking, email automation, or A/B testing is helpful. Backgrounds in ecommerce, retail, loyalty, agencies, startups, and other consumer businesses are welcome. You do not need experience in every channel listed above.
How success will be measured
Campaigns launch accurately and on time; merchants consistently deploy assets; and testing leads to measurable improvements in application completion, acquisition efficiency, activation, first purchase, and repeat card usage. Reporting clearly connects results to the next action.
What we offer
Direct access to the Chief Growth Officer, professional development, and the opportunity to build practical growth marketing skills in an expanding card program. Benefits include competitive salary and incentives, stock options, flexible working arrangements, health, dental and vision coverage, life insurance, a 401(k) plan, vacation and sick leave, paid holidays, FSA and HSA options, and commuter benefits.
Salary Range
70-90k annual salary
Location
Candidates are expected to work on site at our Financial District office in New York.
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Get Access To All JobsTips for Finding Visa Sponsorship as a Growth Marketing Specialist
Target growth-stage tech companies
Series B and C startups frequently sponsor H-1B visas for Growth Marketing Specialists because hiring internationally is often faster than competing for domestic talent. Their lean teams also give you broader scope and stronger visa petition evidence.
Document your quantifiable impact
USCIS scrutinizes marketing roles closely. Build a portfolio showing measurable outcomes, CAC improvements, conversion rate lifts, revenue attribution. Concrete numbers strengthen your employer's specialty occupation argument and support O-1A petitions if applicable.
Confirm your degree field matches the role
A degree in marketing, business, statistics, or computer science typically supports a Growth Marketing Specialist petition. Degrees in unrelated fields create specialty occupation challenges, though relevant coursework or a complementary master's can often resolve the gap.
Ask about cap-exempt employers early
Universities, nonprofits, and affiliated research organizations are exempt from the H-1B annual cap, meaning they can file year-round without lottery risk. Some growth roles exist at these institutions in enrollment marketing, alumni engagement, or research commercialization.
Understand E-3 if you hold Australian citizenship
Australian citizens can apply for the E-3 visa, which has the same specialty occupation requirements as H-1B but no lottery and far lower competition. Growth marketing roles at U.S. employers qualify, and applications can be filed directly at a consulate.
Separate your skills by channel before applying
Employers sponsoring visas want specialists, not generalists. Emphasize a primary growth channel, paid acquisition, SEO, lifecycle email, or product-led growth, in your resume and cover letter. A clear specialization makes the specialty occupation argument significantly easier to support.
Frequently Asked Questions
Can a Growth Marketing Specialist qualify for H-1B sponsorship?
Yes, Growth Marketing Specialist roles can qualify as H-1B visa specialty occupations when the position requires a bachelor's degree or higher in a specific field such as marketing, business analytics, or computer science. USCIS applies more scrutiny to broad marketing titles than to technical roles, so employer petitions need to clearly tie degree requirements to the specific duties, particularly data analysis, experimentation frameworks, or technical channel management.
Which visa types do employers use to sponsor growth marketing roles?
H-1B is the most common visa for Growth Marketing Specialists at U.S. tech companies. Australian citizens have access to the E-3 visa, which skips the lottery entirely. Candidates with a strong track record of measurable business impact may qualify for the O-1A visa as an alternative to the H-1B lottery. TN visa status covers marketing managers for Canadian and Mexican citizens under USMCA, though the role title and duties must fit the classification.
Do I need a specific degree to get sponsored as a Growth Marketing Specialist?
A bachelor's degree in marketing, business administration, economics, statistics, or a closely related field is the standard expectation. Degrees in computer science or data science also work well given the analytical nature of the role. If your degree is in an unrelated field, three years of specialized work experience can substitute for each missing year of education under H-1B rules, though this makes the petition more complex to support.
How do I find employers who sponsor Growth Marketing Specialists?
Migrate Mate is built specifically for international candidates seeking visa-sponsored roles in the U.S. Filtering for Growth Marketing Specialist positions on Migrate Mate surfaces companies that have an active willingness to sponsor. Focus on Series B through Series D tech companies, SaaS businesses, and marketplace startups, these employers file H-1B petitions for marketing roles regularly and are accustomed to the process.
Does a growth marketing background support an O-1A visa application?
It can, particularly for candidates who have led growth at a notable company, published in industry outlets, spoken at conferences, or hold documented evidence of high compensation relative to peers. The O-1A requires demonstrating extraordinary ability through at least three of eight criteria. A growth marketer with verifiable attribution to significant revenue outcomes, press coverage, or a leadership role at a well-known startup has a reasonable basis to explore this pathway with an immigration attorney.
What is the prevailing wage requirement for sponsored Growth Marketing Specialist jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.