Assistant Vice President Marketing Jobs
Assistant Vice President Marketing jobs are open across financial services, healthcare, technology, and consumer brands, covering specializations in brand strategy, demand generation, and integrated communications, from mid-level director to C-suite-adjacent leadership. See the openings below and apply to the ones that match your experience.
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Showing 5 of 401+ Assistant Vice President Marketing jobs
It's fun to work in a company where people truly BELIEVE in what they're doing!
We're committed to bringing passion and customer focus to the business.
For current employees of Mille Lacs Corporate Venture and its subsidiaries, please login to Workday and visit the Jobs Hub for internal career opportunities.
Grand Casino Hinckley
VP of Marketing
DEPARTMENT:
Marketing
REPORTS TO:
Head of Marketing Strategy
WORK LOCATION:
Hinckley
Set the Strategy. Lead the Team. Drive Property Results.
As the VP of Marketing for Grand Casinos, you will serve as the senior marketing leader for the property and translate enterprise marketing strategy into property-level plans, execution, and measurable business results. You will own the property marketing plan, revenue and performance objectives, marketing budget, promotional effectiveness, entertainment outcomes, and the overall effectiveness of marketing activities supporting the property.
What You’ll Do
Property Marketing Strategy & Leadership
- Provide property leadership, direction, and outcome accountability across Advertising, Direct Marketing, Player Development, Promotions, Database, Entertainment, and related marketing activities in partnership with enterprise shared-service leaders.
- Own the development and execution of the annual property marketing plan to increase revenue, market share, profitability, and Guest engagement in alignment with enterprise strategy and property business objectives.
- Analyze market, competitive, demographic, and Guest trends to identify opportunities, risks, and recommended changes to property strategy and investment.
- Serve as the primary property Marketing integrator, establishing clear priorities, decision rights, owners, timelines, and escalation paths for major campaigns, promotions, events, and Guest initiatives.
- Lead property adoption and effectiveness of loyalty, acquisition, retention, and market-development initiatives within enterprise program standards.
- Lead property entertainment strategy and business performance, including calendar planning, act and show recommendations, pro forma development, revenue goals, pricing, promotional strategy, documented approvals, cross-functional readiness, and post-event learning.
Cross-Functional & Shared-Service Partnership
- Partner with functional leaders to define business requirements, evaluate performance, and optimize property marketing effectiveness.
- Partner with property leadership, Gaming, F&B, Hotel, IT, Finance, and shared-service leaders to improve marketing capabilities, tools, governance, and cross-property coordination.
- Partner with Advertising and Creative Services to establish property campaign objectives, audiences, priorities, and business requirements; approve property direction while the shared-service team owns functional recommendations, media planning, creative development, production workflow, brand consistency, and execution quality.
- Partner with Player Development on host, VIP, sales, and event strategies; evaluate recommendations and own how those strategies support property revenue and Guest-development goals.
- Partner with Partner Relations on strategic partnerships and sponsorship activations, providing property priorities and operational direction while maintaining accountability for property-level business impact.
Financial Performance & Reinvestment
- Establish property marketing revenue goals and success measures; own the property marketing budget, forecasting, investment priorities, and the accuracy and effectiveness of the property calendar and promotions.
- Approve property offer and reinvestment direction based on Database Marketing and Player Development recommendations, balancing Guest response, revenue growth, profitability, and responsible reinvestment.
- Maintain accountability for the financial effectiveness and business contribution of property promotions, events, advertising, database marketing, Player Development, and partnership activations.
- Manage the property Marketing budget and financial performance, ensuring appropriate controls, forecasting, expense discipline, compliance, and alignment with company values.
Performance Reporting & Governance
- Review campaign, promotional, entertainment, Guest, and financial performance reporting and translate insights into clear business actions, investment decisions, and future property strategy.
- Lead recurring property marketing performance reviews, ensuring reporting results in documented decisions, corrective actions, accountable owners, and follow-through.
- Ensure property marketing plans, promotions, offers, and events are executed in accordance with internal controls, approval requirements, gaming regulations, brand standards, and company policies.
People Leadership
- Develop property Marketing leaders and Associates through clear expectations, succession planning, career development, coaching, and retention strategies.
- Own hiring, onboarding, training, performance management, recognition, and disciplinary actions for direct and indirect property Marketing reports in accordance with company practices.
- Champion Mille Lacs Band Member and American Indian preference by actively recruiting, hiring, and developing Band Members and American Indian Associates, and creating pathways for their advancement into leadership roles.
- Build bench strength by identifying high-potential Associates, providing development opportunities and stretch assignments, and preparing successors for key roles.
- Maintain a visible, accessible presence across the property and all shifts of a 24/7 operation, engaging with Associates and Guests and modeling company values.
- Proactively identify issues and opportunities, make timely, well-informed decisions, and ensure actions are taken, communicated, and followed through to resolution.
What You Bring
- Bachelor’s degree in business, marketing, or a related field plus eight (8) years of marketing or related experience, or an equivalent combination of education and experience.
- Five years of progressive leadership experience in marketing required, which may be included within the eight (8) years of experience.
- Extensive experience in marketing campaign development, execution, and data-driven decision-making.
- In-depth understanding of media strategy and practices.
- Strong communication, team management, and leadership skills.
- The ability to translate enterprise strategy into a clear property marketing vision, priorities, plans, and measurable business outcomes.
- Strong leadership skills to inspire and motivate a marketing team.
- A deep understanding of marketing principles, market trends, and consumer behavior.
- Proficiency in digital marketing strategies, including online advertising, search engine optimization (SEO), social media marketing, content marketing, and email marketing.
- Strong analytical skills to interpret revenue, Guest, campaign, promotional, entertainment, and market performance; track key performance indicators (KPIs); and convert insights into decisions, accountable actions, and measurable ROI improvement.
- Experience in brand development and management, including maintaining brand consistency across all marketing channels and touchpoints.
- Proficiency in market research techniques to identify customer needs, preferences, and market trends.
- Strong financial acumen, including budget ownership, forecasting, pro forma evaluation, reinvestment decisions, expense management, and accountability for property marketing returns.
- Excellent communication and influence skills to align executive leadership, property Operations, shared-service leaders, cross-functional teams, and external stakeholders around property priorities, decisions, and results.
- Adaptable to changes and willing to embrace innovation.
- Serves and develops others by building relationships, fosters an inclusive workplace where inclusion and individual differences are valued, collaborates across boundaries to achieve common goals, aligns organizational objectives and practices with Mille Lacs Band traditions or interests as appropriate, sets direction and influences others to translate vision into action, and demonstrates drive for continued personal and professional growth.
- Must be able to secure license from Gaming Regulatory Authority (GRA).
- Responsible for following all relevant Detailed Gaming Regulations (DGRs).
- Mille Lacs Band Member and American Indian preference will be exercised in the hiring process.
Success Measures
Success in this role will be demonstrated through:
- Achievement of property marketing revenue, market share, profitability, and Guest engagement goals in alignment with enterprise strategy.
- Disciplined management of the property marketing budget, forecasts, and reinvestment, with measurable return on promotions, events, entertainment, advertising, and partnership activations.
- Property marketing plans, promotions, offers, and events executed in accordance with internal controls, approval requirements, gaming regulations, brand standards, and company policies.
- Recurring performance reviews that result in documented decisions, corrective actions, accountable owners, and follow-through.
- Clear priorities, decision rights, and effective coordination with property leadership, shared-service leaders, and cross-functional partners.
- A developed and engaged property Marketing team, supported by clear expectations, succession planning, and retention strategies.
Physical Requirements and Work Environment
- Work may be performed at multiple organizational properties or locations, including office, gaming floor, event, and entertainment venues.
- Evening, weekend, and holiday work may be required to support promotions, events, entertainment, and business needs.
- Ability to sit for extended periods and use standard computer and monitor equipment.
- Perform other assigned duties consistent with the scope and accountability of the role.
What You’ll Get
Support + Benefits
- Competitive salary and benefits, including medical, dental, vision, 401(k) with match, tuition reimbursement, paid parental leave, and recognition programs, subject to current plan terms.
Culture + Legacy
- A collaborative environment that encourages associates to grow, learn, and contribute.
- A culture grounded in the seven values of Wisdom, Love, Respect, Truth, Humility, Bravery, and Honesty.
- A foundation of Servant Leadership that fosters empowerment, decision-making, and engagement across all levels of the organization.
- Career development and cross-property exposure, with developing our Associates as one of our main priorities.
- Every Associate plays a role in creating experiences that are Friendly, Effortless, Fun, and Memorable for our Guests and one another.
- Friendly – We welcome every Guest and Associate with warmth, respect, and genuine hospitality.
- Effortless – We make it easy by removing obstacles, communicating clearly, and taking ownership to deliver seamless experiences.
- Fun – We bring positive energy, enthusiasm, and a spirit of entertainment that makes every visit enjoyable.
- Memorable – We create meaningful moments that Guests remember and Associates are proud to be part of.
Every role contributes to bringing this promise to life through daily actions, teamwork, and a commitment to exceptional service.
#M7It's fun to work in a company where people truly BELIEVE in what they're doing!
We're committed to bringing passion and customer focus to the business.
For current employees of Mille Lacs Corporate Venture and its subsidiaries, please login to Workday and visit the Jobs Hub for internal career opportunities.
Grand Casino Hinckley
VP of Marketing
DEPARTMENT:
Marketing
REPORTS TO:
Head of Marketing Strategy
WORK LOCATION:
Hinckley
Set the Strategy. Lead the Team. Drive Property Results.
As the VP of Marketing for Grand Casinos, you will serve as the senior marketing leader for the property and translate enterprise marketing strategy into property-level plans, execution, and measurable business results. You will own the property marketing plan, revenue and performance objectives, marketing budget, promotional effectiveness, entertainment outcomes, and the overall effectiveness of marketing activities supporting the property.
What You’ll Do
Property Marketing Strategy & Leadership
- Provide property leadership, direction, and outcome accountability across Advertising, Direct Marketing, Player Development, Promotions, Database, Entertainment, and related marketing activities in partnership with enterprise shared-service leaders.
- Own the development and execution of the annual property marketing plan to increase revenue, market share, profitability, and Guest engagement in alignment with enterprise strategy and property business objectives.
- Analyze market, competitive, demographic, and Guest trends to identify opportunities, risks, and recommended changes to property strategy and investment.
- Serve as the primary property Marketing integrator, establishing clear priorities, decision rights, owners, timelines, and escalation paths for major campaigns, promotions, events, and Guest initiatives.
- Lead property adoption and effectiveness of loyalty, acquisition, retention, and market-development initiatives within enterprise program standards.
- Lead property entertainment strategy and business performance, including calendar planning, act and show recommendations, pro forma development, revenue goals, pricing, promotional strategy, documented approvals, cross-functional readiness, and post-event learning.
Cross-Functional & Shared-Service Partnership
- Partner with functional leaders to define business requirements, evaluate performance, and optimize property marketing effectiveness.
- Partner with property leadership, Gaming, F&B, Hotel, IT, Finance, and shared-service leaders to improve marketing capabilities, tools, governance, and cross-property coordination.
- Partner with Advertising and Creative Services to establish property campaign objectives, audiences, priorities, and business requirements; approve property direction while the shared-service team owns functional recommendations, media planning, creative development, production workflow, brand consistency, and execution quality.
- Partner with Player Development on host, VIP, sales, and event strategies; evaluate recommendations and own how those strategies support property revenue and Guest-development goals.
- Partner with Partner Relations on strategic partnerships and sponsorship activations, providing property priorities and operational direction while maintaining accountability for property-level business impact.
Financial Performance & Reinvestment
- Establish property marketing revenue goals and success measures; own the property marketing budget, forecasting, investment priorities, and the accuracy and effectiveness of the property calendar and promotions.
- Approve property offer and reinvestment direction based on Database Marketing and Player Development recommendations, balancing Guest response, revenue growth, profitability, and responsible reinvestment.
- Maintain accountability for the financial effectiveness and business contribution of property promotions, events, advertising, database marketing, Player Development, and partnership activations.
- Manage the property Marketing budget and financial performance, ensuring appropriate controls, forecasting, expense discipline, compliance, and alignment with company values.
Performance Reporting & Governance
- Review campaign, promotional, entertainment, Guest, and financial performance reporting and translate insights into clear business actions, investment decisions, and future property strategy.
- Lead recurring property marketing performance reviews, ensuring reporting results in documented decisions, corrective actions, accountable owners, and follow-through.
- Ensure property marketing plans, promotions, offers, and events are executed in accordance with internal controls, approval requirements, gaming regulations, brand standards, and company policies.
People Leadership
- Develop property Marketing leaders and Associates through clear expectations, succession planning, career development, coaching, and retention strategies.
- Own hiring, onboarding, training, performance management, recognition, and disciplinary actions for direct and indirect property Marketing reports in accordance with company practices.
- Champion Mille Lacs Band Member and American Indian preference by actively recruiting, hiring, and developing Band Members and American Indian Associates, and creating pathways for their advancement into leadership roles.
- Build bench strength by identifying high-potential Associates, providing development opportunities and stretch assignments, and preparing successors for key roles.
- Maintain a visible, accessible presence across the property and all shifts of a 24/7 operation, engaging with Associates and Guests and modeling company values.
- Proactively identify issues and opportunities, make timely, well-informed decisions, and ensure actions are taken, communicated, and followed through to resolution.
What You Bring
- Bachelor’s degree in business, marketing, or a related field plus eight (8) years of marketing or related experience, or an equivalent combination of education and experience.
- Five years of progressive leadership experience in marketing required, which may be included within the eight (8) years of experience.
- Extensive experience in marketing campaign development, execution, and data-driven decision-making.
- In-depth understanding of media strategy and practices.
- Strong communication, team management, and leadership skills.
- The ability to translate enterprise strategy into a clear property marketing vision, priorities, plans, and measurable business outcomes.
- Strong leadership skills to inspire and motivate a marketing team.
- A deep understanding of marketing principles, market trends, and consumer behavior.
- Proficiency in digital marketing strategies, including online advertising, search engine optimization (SEO), social media marketing, content marketing, and email marketing.
- Strong analytical skills to interpret revenue, Guest, campaign, promotional, entertainment, and market performance; track key performance indicators (KPIs); and convert insights into decisions, accountable actions, and measurable ROI improvement.
- Experience in brand development and management, including maintaining brand consistency across all marketing channels and touchpoints.
- Proficiency in market research techniques to identify customer needs, preferences, and market trends.
- Strong financial acumen, including budget ownership, forecasting, pro forma evaluation, reinvestment decisions, expense management, and accountability for property marketing returns.
- Excellent communication and influence skills to align executive leadership, property Operations, shared-service leaders, cross-functional teams, and external stakeholders around property priorities, decisions, and results.
- Adaptable to changes and willing to embrace innovation.
- Serves and develops others by building relationships, fosters an inclusive workplace where inclusion and individual differences are valued, collaborates across boundaries to achieve common goals, aligns organizational objectives and practices with Mille Lacs Band traditions or interests as appropriate, sets direction and influences others to translate vision into action, and demonstrates drive for continued personal and professional growth.
- Must be able to secure license from Gaming Regulatory Authority (GRA).
- Responsible for following all relevant Detailed Gaming Regulations (DGRs).
- Mille Lacs Band Member and American Indian preference will be exercised in the hiring process.
Success Measures
Success in this role will be demonstrated through:
- Achievement of property marketing revenue, market share, profitability, and Guest engagement goals in alignment with enterprise strategy.
- Disciplined management of the property marketing budget, forecasts, and reinvestment, with measurable return on promotions, events, entertainment, advertising, and partnership activations.
- Property marketing plans, promotions, offers, and events executed in accordance with internal controls, approval requirements, gaming regulations, brand standards, and company policies.
- Recurring performance reviews that result in documented decisions, corrective actions, accountable owners, and follow-through.
- Clear priorities, decision rights, and effective coordination with property leadership, shared-service leaders, and cross-functional partners.
- A developed and engaged property Marketing team, supported by clear expectations, succession planning, and retention strategies.
Physical Requirements and Work Environment
- Work may be performed at multiple organizational properties or locations, including office, gaming floor, event, and entertainment venues.
- Evening, weekend, and holiday work may be required to support promotions, events, entertainment, and business needs.
- Ability to sit for extended periods and use standard computer and monitor equipment.
- Perform other assigned duties consistent with the scope and accountability of the role.
What You’ll Get
Support + Benefits
- Competitive salary and benefits, including medical, dental, vision, 401(k) with match, tuition reimbursement, paid parental leave, and recognition programs, subject to current plan terms.
Culture + Legacy
- A collaborative environment that encourages associates to grow, learn, and contribute.
- A culture grounded in the seven values of Wisdom, Love, Respect, Truth, Humility, Bravery, and Honesty.
- A foundation of Servant Leadership that fosters empowerment, decision-making, and engagement across all levels of the organization.
- Career development and cross-property exposure, with developing our Associates as one of our main priorities.
- Every Associate plays a role in creating experiences that are Friendly, Effortless, Fun, and Memorable for our Guests and one another.
- Friendly – We welcome every Guest and Associate with warmth, respect, and genuine hospitality.
- Effortless – We make it easy by removing obstacles, communicating clearly, and taking ownership to deliver seamless experiences.
- Fun – We bring positive energy, enthusiasm, and a spirit of entertainment that makes every visit enjoyable.
- Memorable – We create meaningful moments that Guests remember and Associates are proud to be part of.
Every role contributes to bringing this promise to life through daily actions, teamwork, and a commitment to exceptional service.
#M7Assistant Vice President Marketing Jobs by Experience Level
See All 401+ Assistant Vice President Marketing Jobs
Find roles that match your experience and apply in just a few clicks.
Find JobsAssistant Vice President Marketing Job Market
Who's Hiring
- JPMorganChase35
- Highwire5
- Citi4
- Caesars Entertainment4
- Moody's3
Top Industries Hiring
- Banking & Financial Services
- Investment & Asset Management
- Fintech
- Consulting & Professional Services
- Insurance
What Employers Look For
The qualifications that appear most often in assistant vice president marketing jobs.
- 8 or more years of progressive marketing experience with team leadership responsibility
- Demonstrated expertise in brand strategy, demand generation, or integrated marketing campaigns
- Proficiency with marketing automation platforms and customer relationship management systems
- Experience managing marketing budgets and reporting performance to senior leadership
- Bachelor's degree in marketing, communications, business, or a related field
- Strong cross-functional collaboration skills with product, sales, and finance stakeholders
Tips for Your Assistant Vice President Marketing Job Search
Quantify campaign impact on your resume
AVP-level hiring managers expect revenue attribution, not activity metrics. Replace phrases like 'managed campaigns' with specific outcomes tied to pipeline growth, market share, or customer acquisition cost reductions you personally drove.
Align your portfolio to the employer's growth stage
An early-growth company wants evidence you've built programs from scratch. A large enterprise wants cross-functional influence. Tailor the case studies you lead with so they mirror the complexity the employer is actually facing.
Apply early to roles that fit
Migrate Mate lists assistant vice president marketing openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Target companies that just rebranded or restructured
Organizations that recently refreshed their brand identity or reorganized their go-to-market motion frequently open AVP marketing roles to execute the new direction. Watch for those signals in business news when evaluating which listings to prioritize.
Prepare a cross-functional influence narrative for interviews
AVP candidates get screened on how well they align product, sales, and finance behind a marketing plan. Walk interviewers through a specific example where you resolved a conflict between marketing's priorities and another department's objectives.
Negotiate scope before negotiating anything else
Before discussing other terms, clarify the budget you'll own, the headcount you'll manage, and which channels fall under your authority. AVP roles vary enormously in actual authority, and scope determines your ability to deliver on what you're hired to do.
Assistant Vice President Marketing Jobs: Frequently Asked Questions
Which companies are hiring the most assistant vice president marketings?
The most active employers for assistant vice president marketings right now are JPMorganChase, Highwire, and Citi, and the most openings are in New York, California, and Texas, based on current listings on Migrate Mate as of November 2026. Financial services, healthcare systems, and technology companies consistently post the highest volume of these roles.
How many assistant vice president marketing jobs are remote?
About 77% of assistant vice president marketing openings are fully remote or hybrid as of November 2026, reflecting strong employer flexibility at this seniority level. Sub-areas like digital marketing, content strategy, and marketing operations tend to have the highest share of remote-eligible postings compared to roles requiring on-site brand activation or in-person executive presence.
How do you become an assistant vice president marketing?
Most people reach an assistant vice president marketing role by building a track of progressively larger marketing leadership positions, starting at manager or senior manager and advancing through director-level roles. Developing a reputation for measurable revenue impact, managing teams, owning a sizable budget, and demonstrating executive presence in cross-functional settings are the factors that typically drive promotion or competitive hiring at this level.
How do you get hired as an assistant vice president marketing with limited experience?
If your title has not yet reached AVP, focus on the scope of your actual work rather than the label. Candidates who have owned significant budgets, led teams of three or more people, or driven a major campaign from strategy through execution often compete successfully for AVP roles. Highlighting specific business outcomes and your ability to influence stakeholders outside marketing will carry more weight than tenure alone.
What does the assistant vice president marketing interview process look like?
The interview process for an assistant vice president marketing role typically includes an initial recruiter screen, a hiring manager conversation focused on your strategic and leadership experience, a panel interview with peers from product, sales, or finance, and a final presentation to senior leadership. The presentation stage often requires you to analyze the company's current marketing position and pitch a plan, so expect to do substantive preparation before that round.
Where can I find and apply to assistant vice president marketing jobs?
You can find and apply to assistant vice president marketing jobs on Migrate Mate, which lists current openings from across the United States. Search the listings to find roles that match your background and apply directly to each one that fits your experience and goals.
See All 401+ Assistant Vice President Marketing Jobs
Find roles that match your experience and apply in just a few clicks.
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