Brand Manager Jobs in Atlanta, GA
Brand Manager jobs in Atlanta are in strong demand, with openings concentrated in Midtown, Buckhead, and the Central Perimeter across consumer goods, hospitality, media, and financial services. Employers hiring right now include Inspire Brands, HD Supply, and Meltwater. Find a role that fits below and apply directly.
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The Brand Analytics Manager is responsible for supporting the organization cross-functionally with reporting, analysis, data storytelling, and strategic counsel. This role collaborates heavily with the marketing team, as well as the operations, finance, development, and IT/data teams to provide information, insights, and decision making support. The Brand Analytics Manager will identify questions, conduct analysis, synthesize findings, and communicate complex analyses in a simple, easily understood manner.
ESSENTIAL FUNCTIONS
- Analyzes performance of promotions, menu, marketing and digital initiatives, and other factors impacting business performance. Provides insights and recommendations to stakeholders to drive strategy and sales growth.
- Designs, monitors, and analyzes market or store-level testing to determine incrementality and success of potential menu, promotional, or operational changes. This includes selecting test participants and controls, determining key KPIs, conducting ongoing reporting, and communicating final analysis and go-forward recommendations.
- Supports marketing team in decision making by using business context knowledge and data to consult on key decisions.
- Creates and maintains reports and dashboards with information including but not limited to operations metrics, development analysis, sales performance, and marketing analysis
- Monitors data accuracy and completes QA as necessary to ensure accuracy and functional design of company-wide reporting systems and dashboarding. Participates in partnerships with our external system providers and our internal team to ensure that data needs are met to support internal business needs.
- Leverages internal and external data sources to critically examine the business and market and find novel insights. Communicates insights in a clear and compelling way.
- Aids in the compilation of monthly reporting to investors/board
- Provides forecasting support for products, promotions, and overall sales based on historical performance and other relevant factors.
- Educates and trains non-analytics personnel on tools such as PowerBI and Excel to enhance team’s decision-making capabilities
- 5+ years relevant experience in analytics, finance, and/or marketing strategy
- Experience in restaurant, CPG, or hospitality industries preferred
BS or BBA in Marketing/Business, Finance, or related field
REQUIRED CERTIFICATES, KNOWLEDGE, OR LICENSES
- Advanced knowledge of MS Office with expertise in Excel
- Experience with PowerBI, Tableau or similar data visualization tools
- Strong analytical and problem-solving skills with an appreciation of and attention to important details
- Strong interpersonal, written, communication and relationship-building skills
- Self-starter: able to clarify ambiguity and create solutions in a fast-paced organization
- Solid project management skills with excellent organizational skills and ability to maintain composure under pressure
- Ability to work cross-functionally and build working relationships through collaboration, influence, and negotiation to successfully accomplish a task
- Ability to work on tight deadlines in a fast-paced, team environment
The Brand Analytics Manager is responsible for supporting the organization cross-functionally with reporting, analysis, data storytelling, and strategic counsel. This role collaborates heavily with the marketing team, as well as the operations, finance, development, and IT/data teams to provide information, insights, and decision making support. The Brand Analytics Manager will identify questions, conduct analysis, synthesize findings, and communicate complex analyses in a simple, easily understood manner.
ESSENTIAL FUNCTIONS
- Analyzes performance of promotions, menu, marketing and digital initiatives, and other factors impacting business performance. Provides insights and recommendations to stakeholders to drive strategy and sales growth.
- Designs, monitors, and analyzes market or store-level testing to determine incrementality and success of potential menu, promotional, or operational changes. This includes selecting test participants and controls, determining key KPIs, conducting ongoing reporting, and communicating final analysis and go-forward recommendations.
- Supports marketing team in decision making by using business context knowledge and data to consult on key decisions.
- Creates and maintains reports and dashboards with information including but not limited to operations metrics, development analysis, sales performance, and marketing analysis
- Monitors data accuracy and completes QA as necessary to ensure accuracy and functional design of company-wide reporting systems and dashboarding. Participates in partnerships with our external system providers and our internal team to ensure that data needs are met to support internal business needs.
- Leverages internal and external data sources to critically examine the business and market and find novel insights. Communicates insights in a clear and compelling way.
- Aids in the compilation of monthly reporting to investors/board
- Provides forecasting support for products, promotions, and overall sales based on historical performance and other relevant factors.
- Educates and trains non-analytics personnel on tools such as PowerBI and Excel to enhance team’s decision-making capabilities
- 5+ years relevant experience in analytics, finance, and/or marketing strategy
- Experience in restaurant, CPG, or hospitality industries preferred
BS or BBA in Marketing/Business, Finance, or related field
REQUIRED CERTIFICATES, KNOWLEDGE, OR LICENSES
- Advanced knowledge of MS Office with expertise in Excel
- Experience with PowerBI, Tableau or similar data visualization tools
- Strong analytical and problem-solving skills with an appreciation of and attention to important details
- Strong interpersonal, written, communication and relationship-building skills
- Self-starter: able to clarify ambiguity and create solutions in a fast-paced organization
- Solid project management skills with excellent organizational skills and ability to maintain composure under pressure
- Ability to work cross-functionally and build working relationships through collaboration, influence, and negotiation to successfully accomplish a task
- Ability to work on tight deadlines in a fast-paced, team environment
See All 23 Brand Manager Jobs in Atlanta
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Who's Hiring
Brand Manager Jobs in Atlanta: Frequently Asked Questions
How do I get a brand manager job in Atlanta?
Focus your search on Atlanta's concentrations of consumer packaged goods companies, entertainment and media brands, hospitality groups, and financial services firms in Buckhead and Midtown. Candidates who stand out locally have hands-on campaign experience, a portfolio showing measurable results, and familiarity with the Southern consumer market. Networking through Atlanta's active marketing association community also accelerates hiring in this city.
Which companies hire brand managers in Atlanta?
Atlanta brand manager roles are posted by Inspire Brands, HD Supply, and Meltwater and others right now, based on current listings on Migrate Mate as of September 2026. Atlanta's employer mix skews toward established consumer brands, Fortune 500 corporate headquarters, and fast-growing hospitality and media companies, all of which maintain in-house brand teams.
Are there remote brand manager jobs in Atlanta?
Yes, though availability depends on the role. Brand management work that involves product packaging, in-store retail, or event activation tends to be on-site, while digital brand, content strategy, and analytics-focused positions are more frequently remote. About 67% of brand manager openings tied to Atlanta are remote or hybrid as of September 2026. Digital-forward companies headquartered in Midtown and the tech corridor near Peachtree are the most likely to offer flexible arrangements.
How can I get a brand manager job in Atlanta with little or no experience?
The most realistic entry path in Atlanta is through a brand coordinator or marketing coordinator role at one of the city's large consumer goods or hospitality companies, which regularly hire junior talent and promote from within. Atlanta-area agencies serving retail and restaurant clients also take on entry-level brand staff. Building a portfolio with freelance or student project work, and connecting with Atlanta's marketing community through local professional groups, gives candidates a clear edge over applicants without local ties.
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