Brand Manager Jobs
Brand Manager jobs are open across consumer goods, retail, tech, healthcare, and agencies, at every level from associate to director, with specializations in digital brand, product marketing, and campaign strategy. Find a role that fits from the openings below and apply directly.
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About us
David Yurman is a celebrated American jewelry company founded in New York by David Yurman, a sculptor, and his wife, Sybil, a painter and ceramicist. When the artists began collaborating, their goal was simply to make beautiful objects to wear. Led today by their son Evan, David Yurman creates timeless, yet contemporary collections for women and men defined by inspiration, innovation, consummate craftsmanship and cable – the brand’s artistic signature. David Yurman collections are available at retail stores throughout the United States, Canada, Hong Kong and France and at locations worldwide, through their exclusive authorized fine jewelry and timepiece network of retailers.
Our Values
At David Yurman, creativity, innovation and impeccable craftsmanship are at the core of everything we do. Fueled by the energy of our hometown, New York City, artistic passion informs each and every jewelry design. The Yurman family’s guiding vision continually defines and redefines what it means to be the preeminent American luxury jewelry brand. We are committed to responsible business and social practices and to the protection and advancement of human rights. We believe in partnering with others who share these values and understand their importance.
Job Description
Manager, Brand Marketing
Role Overview
The Brand Marketing & Content function is central to how David Yurman brings product to market—seamlessly connecting paid, owned, and earned channels to deliver cohesive, high-impact campaigns.
The Manager, Brand Marketing – Men’s will lead end-to-end go-to-market strategy for the Men’s category—driving campaigns that elevate brand equity while delivering commercial performance. This role serves as a key cross-functional connector, translating brand strategy into campaign vision, content, and full-funnel execution across all consumer touchpoints.
Key Responsibilities
Brand Strategy
- Develop and execute 360° campaign strategies for Men’s product launches and key business moments
- Define objectives, audience, messaging, and channel approach to maximize reach, engagement, and conversion
Integrated Campaign Leadership
- Lead end-to-end campaign execution across paid, owned, and earned channels (media, social, site, CRM, retail, VIC)
- Drive cross-functional alignment across Marketing, Creative, eCommerce, Retail, Product, and Visual teams
- Manage timelines, deliverables, and in-flight optimization to ensure best-in-class execution with cross functional partners including launch plans & recaps
Content Strategy & Briefing
- Own development of campaign content strategies and creative briefs for all key moments
- Partner closely with Creative teams to guide asset development across formats and channels
- Ensure content is optimized by channel, informed by performance insights, and reflective of David Yurman’s brand codes
Full-Funnel Media Oversight
- Provide strategic oversight of media plans across awareness, consideration, and conversion in partnership with media team
- Partner with Media and Analytics teams to ensure alignment between campaign strategy, investment, and performance goals
- Guide optimization strategies based on real-time performance and audience insights
Product Storytelling & Brand Guardianship
- Partner with Brand Strategy and Insights to craft compelling narratives for Men’s collections
- Ensure all campaign outputs reflect David Yurman’s standards of craftsmanship, innovation, and timeless design
- Maintain consistency and excellence across all consumer touchpoints
Men’s Category Expertise
- Build deep understanding of the Men’s luxury consumer, competitive landscape, and category dynamics
- Identify growth opportunities and support expansion across key markets
Insights & Performance
- Define KPIs and measure campaign success across channels
- Partner with Analytics to deliver actionable insights and continuous optimization
- Lead test-and-learn initiatives to improve creative, audience, and channel effectiveness
- Establish brand media measurement frameworks, KPIs, and reporting methodologies to evaluate media effectiveness and ROI
- Analyze media performance data, provide insights, and make data-driven recommendations for optimization with media team
- Continuously monitor brand media campaigns, conduct A/B testing, and iterate to enhance performance and impact
- Prepare regular reports and presentations to communicate brand performance, trends, and recommendations to key stakeholders
Qualifications
- 6–8+ years of experience in brand marketing, preferably in luxury, fashion, or consumer goods
- Proven experience leading integrated campaigns and developing content briefs
- Strong understanding of full-funnel media strategy and performance marketing
- Demonstrated cross-functional leadership and project management skills
- Strategic, analytical thinker with strong storytelling capabilities
- Deep understanding of consumer behavior within the luxury market, with a focus on Men’s category
Location: New York, NY (Tribeca)
Working Mode: Hybrid
Travel: N/A
Estimate Salary Range: $115,000–$130,000
Base pay is one component of David Yurman’s total compensation package, which may also include the following for eligible employees: access to healthcare benefits, 401(k) plan, bonus, employee discounts, Summer Fridays (corporate roles), generous paid time off, sick time, and more.
Diversity, Equity & Inclusion at David Yurman
As a company founded by artists, David Yurman champions self-expression in everything we do. We are committed to fostering a culture of openness and creative collaboration within our entire community, and we cherish the diversity of our employees’ backgrounds and perspectives. We will always advocate for equity and inclusion for all.
David Yurman is an Equal Employment Opportunity employer and provides equal opportunities to all employees and applicants without regard to an individual’s age, race, creed, color, religion, national origin, sex (including pregnancy, sexual orientation, gender).
About us
David Yurman is a celebrated American jewelry company founded in New York by David Yurman, a sculptor, and his wife, Sybil, a painter and ceramicist. When the artists began collaborating, their goal was simply to make beautiful objects to wear. Led today by their son Evan, David Yurman creates timeless, yet contemporary collections for women and men defined by inspiration, innovation, consummate craftsmanship and cable – the brand’s artistic signature. David Yurman collections are available at retail stores throughout the United States, Canada, Hong Kong and France and at locations worldwide, through their exclusive authorized fine jewelry and timepiece network of retailers.
Our Values
At David Yurman, creativity, innovation and impeccable craftsmanship are at the core of everything we do. Fueled by the energy of our hometown, New York City, artistic passion informs each and every jewelry design. The Yurman family’s guiding vision continually defines and redefines what it means to be the preeminent American luxury jewelry brand. We are committed to responsible business and social practices and to the protection and advancement of human rights. We believe in partnering with others who share these values and understand their importance.
Job Description
Manager, Brand Marketing
Role Overview
The Brand Marketing & Content function is central to how David Yurman brings product to market—seamlessly connecting paid, owned, and earned channels to deliver cohesive, high-impact campaigns.
The Manager, Brand Marketing – Men’s will lead end-to-end go-to-market strategy for the Men’s category—driving campaigns that elevate brand equity while delivering commercial performance. This role serves as a key cross-functional connector, translating brand strategy into campaign vision, content, and full-funnel execution across all consumer touchpoints.
Key Responsibilities
Brand Strategy
- Develop and execute 360° campaign strategies for Men’s product launches and key business moments
- Define objectives, audience, messaging, and channel approach to maximize reach, engagement, and conversion
Integrated Campaign Leadership
- Lead end-to-end campaign execution across paid, owned, and earned channels (media, social, site, CRM, retail, VIC)
- Drive cross-functional alignment across Marketing, Creative, eCommerce, Retail, Product, and Visual teams
- Manage timelines, deliverables, and in-flight optimization to ensure best-in-class execution with cross functional partners including launch plans & recaps
Content Strategy & Briefing
- Own development of campaign content strategies and creative briefs for all key moments
- Partner closely with Creative teams to guide asset development across formats and channels
- Ensure content is optimized by channel, informed by performance insights, and reflective of David Yurman’s brand codes
Full-Funnel Media Oversight
- Provide strategic oversight of media plans across awareness, consideration, and conversion in partnership with media team
- Partner with Media and Analytics teams to ensure alignment between campaign strategy, investment, and performance goals
- Guide optimization strategies based on real-time performance and audience insights
Product Storytelling & Brand Guardianship
- Partner with Brand Strategy and Insights to craft compelling narratives for Men’s collections
- Ensure all campaign outputs reflect David Yurman’s standards of craftsmanship, innovation, and timeless design
- Maintain consistency and excellence across all consumer touchpoints
Men’s Category Expertise
- Build deep understanding of the Men’s luxury consumer, competitive landscape, and category dynamics
- Identify growth opportunities and support expansion across key markets
Insights & Performance
- Define KPIs and measure campaign success across channels
- Partner with Analytics to deliver actionable insights and continuous optimization
- Lead test-and-learn initiatives to improve creative, audience, and channel effectiveness
- Establish brand media measurement frameworks, KPIs, and reporting methodologies to evaluate media effectiveness and ROI
- Analyze media performance data, provide insights, and make data-driven recommendations for optimization with media team
- Continuously monitor brand media campaigns, conduct A/B testing, and iterate to enhance performance and impact
- Prepare regular reports and presentations to communicate brand performance, trends, and recommendations to key stakeholders
Qualifications
- 6–8+ years of experience in brand marketing, preferably in luxury, fashion, or consumer goods
- Proven experience leading integrated campaigns and developing content briefs
- Strong understanding of full-funnel media strategy and performance marketing
- Demonstrated cross-functional leadership and project management skills
- Strategic, analytical thinker with strong storytelling capabilities
- Deep understanding of consumer behavior within the luxury market, with a focus on Men’s category
Location: New York, NY (Tribeca)
Working Mode: Hybrid
Travel: N/A
Estimate Salary Range: $115,000–$130,000
Base pay is one component of David Yurman’s total compensation package, which may also include the following for eligible employees: access to healthcare benefits, 401(k) plan, bonus, employee discounts, Summer Fridays (corporate roles), generous paid time off, sick time, and more.
Diversity, Equity & Inclusion at David Yurman
As a company founded by artists, David Yurman champions self-expression in everything we do. We are committed to fostering a culture of openness and creative collaboration within our entire community, and we cherish the diversity of our employees’ backgrounds and perspectives. We will always advocate for equity and inclusion for all.
David Yurman is an Equal Employment Opportunity employer and provides equal opportunities to all employees and applicants without regard to an individual’s age, race, creed, color, religion, national origin, sex (including pregnancy, sexual orientation, gender).
Brand Manager Jobs by Experience Level
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Find Brand Manager JobsBrand Manager Job Market
Who's Hiring
- TikTok23
- Ralph Lauren12
- Stanton Optical11
- Amazon9
- Abbott7
Top Industries Hiring
- Technology & Software21
- Distribution & Wholesale16
- Food & Beverage9
- Biotechnology & Pharmaceuticals8
- Retail6
What Employers Look For
The qualifications that appear most often in brand manager jobs.
- Bachelor's degree in marketing, communications, or a related field
- 3 to 5 years of brand management or marketing experience
- Proficiency with analytics platforms such as Google Analytics or Nielsen tools
- Experience managing agencies, creative briefs, and campaign production timelines
- Strong cross-functional collaboration skills across product, sales, and design teams
- Familiarity with consumer insight research methods and brand tracking studies
Tips for Your Brand Manager Job Search
Quantify brand impact on your resume
Brand manager resumes that land interviews show numbers: share of voice gains, launch revenue, audience growth, or campaign ROI. Replace phrases like 'managed brand presence' with the specific outcome your work drove and the time frame it happened in.
Build a portfolio with real campaign examples
Most brand manager candidates skip a portfolio, which is exactly why having one sets you apart. Compile two or three full campaign examples showing your brief, creative direction, and measurable results. PDFs, decks, or a simple website all work.
Apply early to roles that fit
Migrate Mate lists brand manager openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Filter openings by your industry depth
Brand managers hired fastest are those with category experience that matches the employer. If your background is in CPG, target CPG roles first. Recruiters notice when your examples map directly to their category, and interviewers ask about it immediately.
Prepare a brand positioning walkthrough
Brand manager interviews routinely ask you to walk through how you positioned or repositioned a product. Prepare a two-minute version: the competitive context, the insight you built from, the positioning choice you made, and what changed in the market because of it.
Negotiate using scope, not just title
When negotiating a brand manager offer, push on budget ownership, agency relationships, and P&L responsibility alongside compensation. Those scope elements define the role's real seniority and your future leverage in the next search.
Brand Manager Jobs: Frequently Asked Questions
Which companies are hiring the most brand managers?
The companies hiring the most brand managers right now include TikTok, Ralph Lauren, and Stanton Optical, with the largest share of openings in California, New York, and Texas, based on current listings on Migrate Mate as of September 2026. Consumer goods companies, retailers, and large tech platforms consistently account for the highest volume of postings.
How many brand manager jobs are remote?
About 71% of brand manager openings are fully remote or hybrid as of September 2026, making it a moderately flexible role compared to other marketing functions. Digital brand roles, content-focused positions, and roles at direct-to-consumer companies tend to offer the most remote flexibility, while positions tied to in-store retail or physical product launches more often require on-site presence.
How do you become a brand manager?
Most brand managers start in a coordinator or associate marketing role, building experience in campaign execution, consumer research, and cross-functional project management. From there, taking ownership of a product line or sub-brand, even informally, is the clearest path to a full brand manager title. Developing a portfolio of positioning work and measurable campaign outcomes accelerates the move significantly.
Can you get hired as a brand manager with little experience?
You can break into brand management with limited experience by targeting associate brand manager roles at mid-size companies, where the learning curve is steeper but the path to ownership is faster. Internship experience at an agency or CPG brand, combined with a portfolio showing a real brief and creative execution, consistently outweighs years of general marketing work in hiring decisions.
What does the brand manager interview process look like?
Brand manager interviews typically run three to four rounds. The first is a recruiter screen focused on your background and category experience. A hiring manager conversation follows, often including a brand positioning or consumer insight question. Many companies then assign a take-home case, such as a brand audit or launch strategy. Final rounds usually involve presentations to marketing leadership and brief cross-functional interviews with product or sales stakeholders.
Where can I find and apply to brand manager jobs?
You can find and apply to brand manager jobs on Migrate Mate, which lists current openings from employers across the United States. Search the listings to find roles that match your experience, industry background, and location preferences, then apply directly to each one that fits.
See All 780+ Brand Manager Jobs
Find roles that match your experience and apply in just a few clicks.
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