Channel Marketing Manager Jobs
Channel Marketing Manager jobs are open across technology, consumer goods, healthcare, and manufacturing, at levels from associate to director, with specializations in partner programs, demand generation, and reseller enablement. Find a role that fits from the openings below and apply directly.
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Ready to make an impact? We're seeking a dynamic Channel Commercial Marketing Manager to shape the future of how we connect with and empower our reseller partners in security and access control markets. In this role, you'll own the marketing strategy that drives engagement, strengthens partnerships, and fuels growth. With your creativity, energy, and strategic mindset, you'll develop programs that inspire partner commitment, enable sales success, and deliver measurable results.
Requirements:- Own the Channel Marketing Strategy: Develop and execute the overarching go-to-market strategy for distributor and reseller channels for our Brady People ID and Promovision brands, in collaboration with channel management. Align initiatives with business goals to drive awareness, engagement, sales enablement, and profitable growth.
- Partner Engagement & Growth: Collaborate with channel managers and key partners to develop campaigns, programs, and communications that strengthen partner relationships, drive revenue growth and improve partner satisfaction and performance.
- Sales Enablement: Equip channel partners' sales teams with the tools, content, and training needed to effectively position and sell our products and solutions. Develop partner toolkits, playbooks, presentations, and other enablement resources that support revenue generation.
- Program Execution: Manage a robust channel partner program that includes growth rebates, MDF, co-op marketing, and other support benefits, ensuring alignment with partner capabilities and market opportunities. Manage MDF budget, requests, and approvals, working with channel management.
- Cross-Functional Collaboration: Work closely with Channel Sales, Commercial Marketing, Global Creative, Product Management and other teams to ensure go-to-market execution alignment.
- Performance Measurement: Track and report on campaign effectiveness, partner engagement metrics, and ROI to inform ongoing strategy and optimization.
- Perform other related duties and projects as assigned to support overall channel marketing goals.
#LI-EA1
Req Benefits:
- Comprehensive insurance coverage starting on your first day of employment, including medical, dental, and vision
- Generous 401(k) with company match
- Paid time off and holidays
- Opportunity to participate in incentive programs for all full-time employees
- Family planning benefits including paid parental leave, fertility coverage, adoption and surrogacy assistance
- Education reimbursement opportunities
- Scholarship program for children of Brady employees
- A variety of Employee Resource Groups to provide you with unique networking, development, and volunteer opportunities
- Employee Assistance Program and related wellness programs (mental and behavioral health, family counseling, financial management)
- Dress-for-your-day dress code
- Charitable contributions matched through Brady's Matching Gift program
Additional Details :
When hospitals, schools, hotels, and even music festivals need to identify the people coming through their doors, they rely on PDC's expertise and solutions. As part of Brady Corporation's global portfolio of brands, PDC is a leader in identification solutions serving healthcare, government, education, entertainment and hospitality. PDC's breadth of products, from patient identification to music festival wristbands, are an integral part of Brady's identification solutions. But PDC's products and solutions are just one element of the Brady story.
Why work at Brady:
A career at Brady means working for a global company that has thrived for over 100 years, and whose innovative spirit drives our future growth. And as a member of the PDC team, you'll get to represent a company with unique brand recognition across several industries. Brady offers competitive pay and great benefits, supported by a culture that encourages collaboration and innovation. We strive to foster an inclusive workplace where diverse talent can learn, grow, and succeed. And with deeply rooted values, no matter where you work at Brady, you'll feel connected to the community through our charitable contributions and opportunities to give back.
What You Need To Be Successful
- Bachelor's degree in Marketing, Business, or related field.
- Minimum of 5 years of marketing experience, with a focus on marketing communications and campaign development.
- Experience in B2B marketing or channel marketing is a strong plus.
- Proven ability to design and execute strategic marketing plans that deliver measurable results.
- Strong collaboration skills and ability to influence across multiple teams and stakeholders.
- Excellent communication, project management, and analytical abilities.
Ready to make an impact? We're seeking a dynamic Channel Commercial Marketing Manager to shape the future of how we connect with and empower our reseller partners in security and access control markets. In this role, you'll own the marketing strategy that drives engagement, strengthens partnerships, and fuels growth. With your creativity, energy, and strategic mindset, you'll develop programs that inspire partner commitment, enable sales success, and deliver measurable results.
Requirements:- Own the Channel Marketing Strategy: Develop and execute the overarching go-to-market strategy for distributor and reseller channels for our Brady People ID and Promovision brands, in collaboration with channel management. Align initiatives with business goals to drive awareness, engagement, sales enablement, and profitable growth.
- Partner Engagement & Growth: Collaborate with channel managers and key partners to develop campaigns, programs, and communications that strengthen partner relationships, drive revenue growth and improve partner satisfaction and performance.
- Sales Enablement: Equip channel partners' sales teams with the tools, content, and training needed to effectively position and sell our products and solutions. Develop partner toolkits, playbooks, presentations, and other enablement resources that support revenue generation.
- Program Execution: Manage a robust channel partner program that includes growth rebates, MDF, co-op marketing, and other support benefits, ensuring alignment with partner capabilities and market opportunities. Manage MDF budget, requests, and approvals, working with channel management.
- Cross-Functional Collaboration: Work closely with Channel Sales, Commercial Marketing, Global Creative, Product Management and other teams to ensure go-to-market execution alignment.
- Performance Measurement: Track and report on campaign effectiveness, partner engagement metrics, and ROI to inform ongoing strategy and optimization.
- Perform other related duties and projects as assigned to support overall channel marketing goals.
#LI-EA1
Req Benefits:
- Comprehensive insurance coverage starting on your first day of employment, including medical, dental, and vision
- Generous 401(k) with company match
- Paid time off and holidays
- Opportunity to participate in incentive programs for all full-time employees
- Family planning benefits including paid parental leave, fertility coverage, adoption and surrogacy assistance
- Education reimbursement opportunities
- Scholarship program for children of Brady employees
- A variety of Employee Resource Groups to provide you with unique networking, development, and volunteer opportunities
- Employee Assistance Program and related wellness programs (mental and behavioral health, family counseling, financial management)
- Dress-for-your-day dress code
- Charitable contributions matched through Brady's Matching Gift program
Additional Details :
When hospitals, schools, hotels, and even music festivals need to identify the people coming through their doors, they rely on PDC's expertise and solutions. As part of Brady Corporation's global portfolio of brands, PDC is a leader in identification solutions serving healthcare, government, education, entertainment and hospitality. PDC's breadth of products, from patient identification to music festival wristbands, are an integral part of Brady's identification solutions. But PDC's products and solutions are just one element of the Brady story.
Why work at Brady:
A career at Brady means working for a global company that has thrived for over 100 years, and whose innovative spirit drives our future growth. And as a member of the PDC team, you'll get to represent a company with unique brand recognition across several industries. Brady offers competitive pay and great benefits, supported by a culture that encourages collaboration and innovation. We strive to foster an inclusive workplace where diverse talent can learn, grow, and succeed. And with deeply rooted values, no matter where you work at Brady, you'll feel connected to the community through our charitable contributions and opportunities to give back.
What You Need To Be Successful
- Bachelor's degree in Marketing, Business, or related field.
- Minimum of 5 years of marketing experience, with a focus on marketing communications and campaign development.
- Experience in B2B marketing or channel marketing is a strong plus.
- Proven ability to design and execute strategic marketing plans that deliver measurable results.
- Strong collaboration skills and ability to influence across multiple teams and stakeholders.
- Excellent communication, project management, and analytical abilities.
Channel Marketing Manager Jobs by Experience Level
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Who's Hiring
Top Industries Hiring
- Electronics & Hardware
- Technology & Software
- Retail
- Staffing & Recruiting
- Banking & Financial Services
What Employers Look For
The qualifications that appear most often in channel marketing manager jobs.
- 3-5 years of channel marketing, partner marketing, or indirect sales support experience
- Experience managing MDF programs and tracking partner co-marketing campaign performance
- Proficiency with CRM platforms such as Salesforce and partner portal or PRM tools
- Bachelor's degree in marketing, business, or a related field
- Ability to build and execute joint go-to-market plans with reseller or distributor partners
- Strong cross-functional collaboration skills working alongside channel sales and field marketing teams
Tips for Your Channel Marketing Manager Job Search
Quantify partner program outcomes on your resume
Channel marketing managers are evaluated on pipeline influence, not just campaign activity. Replace vague bullets with metrics like partner-sourced revenue growth, MDF utilization rates, or co-marketing campaign conversion lifts to show real commercial impact.
Highlight your channel technology stack
Hiring managers scan for hands-on experience with partner relationship management platforms like Impartner, Allbound, or Salesforce PRM. Name the tools you've used in context, not just in a skills list, so recruiters know you can operate from day one.
Apply early to roles that fit
Migrate Mate lists channel marketing manager openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Filter openings by channel model and industry
A channel role at a SaaS company managing ISVs looks very different from one at a hardware brand managing distributors. Target openings where your specific channel type, whether VAR, MSP, or retail reseller, matches the employer's actual go-to-market motion.
Prepare a co-marketing case study for interviews
Most channel marketing interviews include a scenario question about designing a joint go-to-market program. Walk in with a real example: the partner tier, the campaign structure, how you allocated MDF, and what the pipeline outcome was.
Negotiate scope alongside compensation
Channel marketing manager roles vary widely in partner count, MDF budget authority, and cross-functional ownership. Before accepting an offer, clarify how many active partners you'd own, what budget you'd control, and whether the role reports into field marketing or channel sales.
Channel Marketing Manager Jobs: Frequently Asked Questions
Which companies are hiring the most channel marketing managers?
The companies hiring the most channel marketing managers right now include Amazon, JPMorganChase, and PIMCO, with the largest share of openings in California, New York, and Texas, based on current listings on Migrate Mate as of September 2026. Technology vendors, enterprise software companies, and hardware manufacturers consistently post the highest volume of channel marketing roles.
How many channel marketing manager jobs are remote?
About 76% of channel marketing manager openings are fully remote or hybrid as of September 2026, reflecting the role's strong digital and cross-functional collaboration component. Partner enablement, co-marketing content development, and MDF management tend to be the sub-areas most frequently offered with remote flexibility, while roles tied to regional field events typically require more in-person availability.
How do you become a channel marketing manager?
Most channel marketing managers start in demand generation, field marketing, or inside sales before moving into partner-facing roles. Building fluency in indirect go-to-market models is the critical step: seek out projects involving reseller enablement, co-branded campaigns, or MDF administration. A bachelor's degree in marketing or business is the standard baseline, and hands-on experience with a PRM or partner portal platform accelerates your candidacy significantly.
Can you get a channel marketing manager role with limited experience?
Yes, especially if you can demonstrate relevant adjacent experience in field marketing, sales operations, or partner support. Employers hiring at the associate or coordinator level prioritize candidates who understand indirect sales motions and can manage multiple partner relationships simultaneously. Building a portfolio of co-marketing examples, even from internships or cross-functional projects, signals that you can operate in a partner-driven environment without a dedicated channel title on your resume.
What does the channel marketing manager interview process look like?
The process typically runs three to four rounds. An initial recruiter screen focuses on your background in partner or channel programs. A hiring manager conversation digs into how you've structured co-marketing campaigns and managed MDF. A panel or case round often presents a scenario where you design a partner go-to-market plan from scratch. Some employers include a cross-functional interview with a channel sales leader to assess alignment between marketing and revenue goals.
Where can I find and apply to channel marketing manager jobs?
You can find and apply to channel marketing manager jobs on Migrate Mate, which lists current openings from across the United States. Search the listings to find roles that match your experience and channel specialization, then apply directly to each one that fits.
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Find roles that match your experience and apply in just a few clicks.
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