Channel Marketing Manager Jobs
Channel Marketing Manager jobs are open across technology, consumer goods, healthcare, and manufacturing, at levels from associate to director, with specializations in partner programs, demand generation, and reseller enablement. Find a role that fits from the openings below and apply directly.
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Job Summary:
Do you enjoy helping sales teams win? Join onsemi's Marketing organisation as Sales Enablement & Channel Marketing Manager for the Americas. You will make sure our sales teams and distribution partners have the right content, training and tools to sell onsemi solutions and own our revenue enablement platform. You will also drive channel marketing with our distribution partners, from joint marketing plans to campaigns and events that create demand. You will work closely with Sales, Product Marketing, Business Units, Corporate Marketing, IT and distribution partners. The role is based in Scottsdale, Arizona and reports to the Senior Manager of Global Channel Marketing & Sales Enablement.
- Responsibilities
Sales Enablement
- Build and run sales enablement programs for the sales teams and distribution partners, aligned with onsemi's go-to-market priorities.
- Own the revenue enablement platform end to end – from platform administration and configuration to content structure, governance, user adoption, and analytics.
- Act as the business owner of the platform with IT: manage user access, integrations, security requirements, upgrades, and vendor support.
- Partner with Sales, Product Marketing, and Business Units to create training, playbooks, messaging, competitive positioning, and customer-ready content.
- Prepare sales teams and partners for new product introductions (NPIs) with launch kits, training, and certifications.
- Track adoption and impact, connect enablement activity to pipeline and revenue, and continuously improve programs based on data and feedback.
Channel Marketing & Demand Generation
- Develop and execute the Americas channel marketing plan, including joint business and marketing plans with distribution partners.
- Run integrated campaigns: digital, NPI launches, webinars, partner promotions, trade shows,and events.
- Ensure marketing investments align with business priorities and deliver measurable results.
- Act as the key link between Sales, Corporate Marketing, Business Units, and partners, and represent Americas needs in global planning.
Qualifications
- Bachelor's degree in Marketing, Business, Engineering, Communications, or a related field.
- 6–10 years of experience in Sales Enablement, Channel or Partner Marketing, Product Marketing, or related roles; B2B semiconductor, electronics, or technology experience strongly preferred.
- Hands-on experience with revenue enablement platforms, such as Allego , Seismic, Highspot or Showpad
- Experience working with IT on platform setup and integrations
- Proven success building training, content, and enablement programs that improve sales effectiveness.
- Solid understanding of channel marketing, demand generation, marketing automation, and campaign measurement.
- Ability to influence and collaborate across functions and organizational levels.
- Strong analytical and project management skills; able to manage multiple priorities in a fast-paced environment.
- Strong reporting skills in Excel, Tableau and Power BI, with experience building dashboards that turn adoption, campaign and pipeline data into clear insights for leadership.
- Excellent written, verbal, and presentation skills; proficient in Microsoft Office.
onsemi (Nasdaq: ON) is driving disruptive innovations to help build a better future. With a continued focus on the automotive and industrial end-markets, onsemi is accelerating change and driving disruptive innovation towards a sustainable ecosystem in high-growth megatrends such as vehicle electrification, advanced safety, alternative energy, and factory automation. With a highly differentiated and innovative product portfolio, onsemi creates intelligent power and sensing technologies that solve the world’s most complex challenges and leads the way in creating a safer, cleaner, and smarter world. Today, the industrial and automotive end-markets are responsible for two-thirds of global greenhouse gas emissions, providing an immense opportunity for onsemi to do its part in achieving a net-zero economy with its intelligent power and sensing technologies. Climate change presents not only a risk to the environment, but also opportunities for innovative business solutions, and onsemi is committed to applying its research and design expertise and adapting its own operations to achieve net-zero emissions by 2040.
Job Summary:
Do you enjoy helping sales teams win? Join onsemi's Marketing organisation as Sales Enablement & Channel Marketing Manager for the Americas. You will make sure our sales teams and distribution partners have the right content, training and tools to sell onsemi solutions and own our revenue enablement platform. You will also drive channel marketing with our distribution partners, from joint marketing plans to campaigns and events that create demand. You will work closely with Sales, Product Marketing, Business Units, Corporate Marketing, IT and distribution partners. The role is based in Scottsdale, Arizona and reports to the Senior Manager of Global Channel Marketing & Sales Enablement.
- Responsibilities
Sales Enablement
- Build and run sales enablement programs for the sales teams and distribution partners, aligned with onsemi's go-to-market priorities.
- Own the revenue enablement platform end to end – from platform administration and configuration to content structure, governance, user adoption, and analytics.
- Act as the business owner of the platform with IT: manage user access, integrations, security requirements, upgrades, and vendor support.
- Partner with Sales, Product Marketing, and Business Units to create training, playbooks, messaging, competitive positioning, and customer-ready content.
- Prepare sales teams and partners for new product introductions (NPIs) with launch kits, training, and certifications.
- Track adoption and impact, connect enablement activity to pipeline and revenue, and continuously improve programs based on data and feedback.
Channel Marketing & Demand Generation
- Develop and execute the Americas channel marketing plan, including joint business and marketing plans with distribution partners.
- Run integrated campaigns: digital, NPI launches, webinars, partner promotions, trade shows,and events.
- Ensure marketing investments align with business priorities and deliver measurable results.
- Act as the key link between Sales, Corporate Marketing, Business Units, and partners, and represent Americas needs in global planning.
Qualifications
- Bachelor's degree in Marketing, Business, Engineering, Communications, or a related field.
- 6–10 years of experience in Sales Enablement, Channel or Partner Marketing, Product Marketing, or related roles; B2B semiconductor, electronics, or technology experience strongly preferred.
- Hands-on experience with revenue enablement platforms, such as Allego , Seismic, Highspot or Showpad
- Experience working with IT on platform setup and integrations
- Proven success building training, content, and enablement programs that improve sales effectiveness.
- Solid understanding of channel marketing, demand generation, marketing automation, and campaign measurement.
- Ability to influence and collaborate across functions and organizational levels.
- Strong analytical and project management skills; able to manage multiple priorities in a fast-paced environment.
- Strong reporting skills in Excel, Tableau and Power BI, with experience building dashboards that turn adoption, campaign and pipeline data into clear insights for leadership.
- Excellent written, verbal, and presentation skills; proficient in Microsoft Office.
onsemi (Nasdaq: ON) is driving disruptive innovations to help build a better future. With a continued focus on the automotive and industrial end-markets, onsemi is accelerating change and driving disruptive innovation towards a sustainable ecosystem in high-growth megatrends such as vehicle electrification, advanced safety, alternative energy, and factory automation. With a highly differentiated and innovative product portfolio, onsemi creates intelligent power and sensing technologies that solve the world’s most complex challenges and leads the way in creating a safer, cleaner, and smarter world. Today, the industrial and automotive end-markets are responsible for two-thirds of global greenhouse gas emissions, providing an immense opportunity for onsemi to do its part in achieving a net-zero economy with its intelligent power and sensing technologies. Climate change presents not only a risk to the environment, but also opportunities for innovative business solutions, and onsemi is committed to applying its research and design expertise and adapting its own operations to achieve net-zero emissions by 2040.
Channel Marketing Manager Jobs by Experience Level
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Who's Hiring
Top Industries Hiring
- Consulting & Professional Services
- Manufacturing
- Technology & Software
- Electronics & Hardware
- Banking & Financial Services
What Employers Look For
The qualifications that appear most often in channel marketing manager jobs.
- 3-5 years of channel marketing, partner marketing, or indirect sales support experience
- Experience managing MDF programs and tracking partner co-marketing campaign performance
- Proficiency with CRM platforms such as Salesforce and partner portal or PRM tools
- Bachelor's degree in marketing, business, or a related field
- Ability to build and execute joint go-to-market plans with reseller or distributor partners
- Strong cross-functional collaboration skills working alongside channel sales and field marketing teams
Tips for Your Channel Marketing Manager Job Search
Quantify partner program outcomes on your resume
Channel marketing managers are evaluated on pipeline influence, not just campaign activity. Replace vague bullets with metrics like partner-sourced revenue growth, MDF utilization rates, or co-marketing campaign conversion lifts to show real commercial impact.
Highlight your channel technology stack
Hiring managers scan for hands-on experience with partner relationship management platforms like Impartner, Allbound, or Salesforce PRM. Name the tools you've used in context, not just in a skills list, so recruiters know you can operate from day one.
Apply early to roles that fit
Migrate Mate lists channel marketing manager openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Filter openings by channel model and industry
A channel role at a SaaS company managing ISVs looks very different from one at a hardware brand managing distributors. Target openings where your specific channel type, whether VAR, MSP, or retail reseller, matches the employer's actual go-to-market motion.
Prepare a co-marketing case study for interviews
Most channel marketing interviews include a scenario question about designing a joint go-to-market program. Walk in with a real example: the partner tier, the campaign structure, how you allocated MDF, and what the pipeline outcome was.
Negotiate scope alongside compensation
Channel marketing manager roles vary widely in partner count, MDF budget authority, and cross-functional ownership. Before accepting an offer, clarify how many active partners you'd own, what budget you'd control, and whether the role reports into field marketing or channel sales.
Channel Marketing Manager Jobs: Frequently Asked Questions
Which companies are hiring the most channel marketing managers?
The companies hiring the most channel marketing managers right now include PIMCO, Highwire, and Ansell, with the largest share of openings in Texas, California, and New Jersey, based on current listings on Migrate Mate as of November 2026. Technology vendors, enterprise software companies, and hardware manufacturers consistently post the highest volume of channel marketing roles.
How many channel marketing manager jobs are remote?
About 88% of channel marketing manager openings are fully remote or hybrid as of November 2026, reflecting the role's strong digital and cross-functional collaboration component. Partner enablement, co-marketing content development, and MDF management tend to be the sub-areas most frequently offered with remote flexibility, while roles tied to regional field events typically require more in-person availability.
How do you become a channel marketing manager?
Most channel marketing managers start in demand generation, field marketing, or inside sales before moving into partner-facing roles. Building fluency in indirect go-to-market models is the critical step: seek out projects involving reseller enablement, co-branded campaigns, or MDF administration. A bachelor's degree in marketing or business is the standard baseline, and hands-on experience with a PRM or partner portal platform accelerates your candidacy significantly.
Can you get a channel marketing manager role with limited experience?
Yes, especially if you can demonstrate relevant adjacent experience in field marketing, sales operations, or partner support. Employers hiring at the associate or coordinator level prioritize candidates who understand indirect sales motions and can manage multiple partner relationships simultaneously. Building a portfolio of co-marketing examples, even from internships or cross-functional projects, signals that you can operate in a partner-driven environment without a dedicated channel title on your resume.
What does the channel marketing manager interview process look like?
The process typically runs three to four rounds. An initial recruiter screen focuses on your background in partner or channel programs. A hiring manager conversation digs into how you've structured co-marketing campaigns and managed MDF. A panel or case round often presents a scenario where you design a partner go-to-market plan from scratch. Some employers include a cross-functional interview with a channel sales leader to assess alignment between marketing and revenue goals.
Where can I find and apply to channel marketing manager jobs?
You can find and apply to channel marketing manager jobs on Migrate Mate, which lists current openings from across the United States. Search the listings to find roles that match your experience and channel specialization, then apply directly to each one that fits.
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