Influencer Marketing Specialist Jobs
Influencer Marketing Specialist jobs are open across consumer brands, agencies, e-commerce, entertainment, and tech, from coordinator to senior and director levels, with specializations in creator partnerships, paid social amplification, and campaign analytics. Find a role that fits from the openings below and apply directly.
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Job Description:
The Senior Specialist, Influencer Marketing will play a key role in driving all influencer-related marketing programs. This individual will work closely with cross-functional partners (Legal, Strategy, Creative, Social Media, Product, CRM, Loyalty, Paid) and external partners (Agencies, Influencers, VIPs) to lead programs that ladder up to our global marketing strategy and goals. This role will be responsible for project management, strategy and optimization, managing product sampling and event coordination support, growing our roster of tried-and-true brand advocates, and more.
This job is located at our Global Home Office in Columbus, Ohio.
What Will You Be Doing?
Program Management and Strategic Ownership:
- Manage and drive the growth of the Abercrombie & Fitch and abercrombie kids creator ecosystem while implementing proven and innovative tactics aligned with the broader marketing strategy.
- Lead seasonal brainstorm and planning sessions to integrate creator activations into the overarching marketing campaigns; maintain open communication throughout execution to ensure cohesion with other brand tactics is maintained.
- Manage strategy & execution of influencer programs for brand and/or product campaigns, including managing agency relationships, building campaign briefs, maintaining promotion calendar, product seeding, and campaign performance reporting.
- Manage casting, campaign briefs, product seeding, travel logistics, and campaign performance for all Brand Strategy ideated events including single-event attendance, campaign photoshoots, and multi-day influencer trips.
- Manage strategy & execution of Abercrombie’s ambassador program (Creator Suite), focused on growing and nurturing a community that builds brand love, product awareness, customer insights, and community engagement; oversee Associate Specialist role, dedicated to the execution of this program.
- Lead reviews and approvals of influencer content ensuring deliverables are brand-right and adheres to FTC guidelines.
- Source new and nurture existing relationships to create symbiotic partnerships with creators to drive mass brand awareness, build affinity, and encourage product consideration and conversion, inclusive of vetting and risk management.
- Work alongside our product team to develop and execute gifting and product seeding strategies that focus on priority product.
- Negotiate contracts with creators, talent agencies, and new vendors.
Cross Functional Partnership:
- Actively manage external vendors/agencies on strategy, briefing, tactics, execution, optimizations, etc.
- Collaborate with internal creative teams on casting and creator projection when appropriate/necessary.
- Liaison with our brand strategy and affiliate teams to strategically plan creator content calendars and briefs.
- Partner with other channel owners (PR, social, paid media, e-comm, etc.) to maximize the exposure of influencer content.
- Integrate program plans and deliverables into existing cross-functional processes.
- Actively participate in cross-functional marketing planning processes for total team visibility and leadership buy-in.
Insights & Reporting:
- Drive clear program performance goals and fully own reporting processes, platforms, and partners both internally and externally, including weekly, monthly, seasonal.
- Share status and hindsights with Senior Influencer Manager, Marketing Leadership, and cross functional parties.
- Drive robust test & learn strategy to maximize effectiveness, present findings to Senior Influencer Manager.
- Continuously monitor industry trends, consumer behavior, and competitor activity to ensure the brands stay at the forefront of influencer marketing.
What Do You Need To Bring?
- Bachelor’s degree in Marketing, Advertising or related field or relevant experience.
- 5+ years of experience in influencer marketing, preferably for large lifestyle / fashion brands.
- 3+ years of experience with program development/management, with influencer or ambassador programs preferred.
- Experience managing an external agency vendor/partner preferred.
- Some existing relationships with relevant influencers expected.
- High level of critical thinking ability and curiosity, particularly in balancing multiple projects and priorities.
- Proven ability to analyze abstract data to build a comprehensive story about product or content performance.
- Very strong project management skills (including timeline development/management, budget).
- Collaborative team player, able to rally cross-functional team members to work effectively and efficiently together.
- Strong relationship development/management and written/verbal communication skills.
- High familiarity with integrated marketing disciplines (advertising, media, content, social, digital/e-comm, direct, CRM, PR, activation/events, in-store, etc.).
- Consistent engagement with marketing industry and its best practices (e.g. industry media, involvement in industry organizations/events, awareness of industry trends).
- Superb presentation skills and comfortable ideating/presenting ideas with all levels of an organization (up to/including C-level).
Our Company
Abercrombie & Fitch Co. is a global, digitally led omnichannel specialty retailer of apparel and accessories catering to kids through millennials with assortments curated for their specific lifestyle needs.
The company operates a family of brands, including Abercrombie & Fitch, YPB, abercrombie kids, Hollister and Gilly Hicks, each sharing a commitment to offer products of enduring quality and exceptional comfort that support global customers on their journey to being and becoming who they are. Abercrombie & Fitch Co. operates over 750 stores under these brands across North America, Europe, Asia and the Middle East, as well as the e-commerce sites abercrombie.com, abercrombiekids.com, and hollisterco.com.
At Abercrombie & Fitch Co., we lead with purpose and always put our people first. We’re proud to offer equitable compensation and benefits, including flexibility and competitive Paid Time Off, as well as education and engagement events, including various Associate Resource Groups, volunteer opportunities and additional time off to give back to our global communities.
Benefits & Perks
As an Abercrombie & Fitch Co. (A&F Co.) associate, you’ll be eligible to participate in a variety of benefit programs designed to fit you and your lifestyle. A&F Co. is committed to providing competitive and comprehensive benefits that align with our company’s culture and values, but most importantly – with you! We also provide competitive incentives to reward the commitment our associates have for moving our global business forward:
- Incentive bonus program
- 401(K) savings plan with company match
- Annual companywide review process
- Flexible spending accounts
- Medical, dental and vision insurance
- Life and disability insurance
- Associate assistance program
- Paid parental and adoption leave
- Access to fertility and adoption benefits through Carrot
- Access to mental health and wellness app, Headspace
- Paid Caregiver Leave
- Mobile Stipend
- Paid time off and one paid volunteer day per year, allowing you to give back to your community
- Work from anywhere (Mondays and Fridays are “work from anywhere” days for most roles and six work from anywhere weeks per year)
- Seven associate wellness half days per year
- Merchandise discount on all of our brands
- Opportunities for career advancement, we believe in promoting from within
- Access to multiple Associate Resource Groups
- Global team of people who will celebrate you for being YOU!
ABERCROMBIE & FITCH CO. IS AN EQUAL OPPORTUNITY EMPLOYER.
Job Description:
The Senior Specialist, Influencer Marketing will play a key role in driving all influencer-related marketing programs. This individual will work closely with cross-functional partners (Legal, Strategy, Creative, Social Media, Product, CRM, Loyalty, Paid) and external partners (Agencies, Influencers, VIPs) to lead programs that ladder up to our global marketing strategy and goals. This role will be responsible for project management, strategy and optimization, managing product sampling and event coordination support, growing our roster of tried-and-true brand advocates, and more.
This job is located at our Global Home Office in Columbus, Ohio.
What Will You Be Doing?
Program Management and Strategic Ownership:
- Manage and drive the growth of the Abercrombie & Fitch and abercrombie kids creator ecosystem while implementing proven and innovative tactics aligned with the broader marketing strategy.
- Lead seasonal brainstorm and planning sessions to integrate creator activations into the overarching marketing campaigns; maintain open communication throughout execution to ensure cohesion with other brand tactics is maintained.
- Manage strategy & execution of influencer programs for brand and/or product campaigns, including managing agency relationships, building campaign briefs, maintaining promotion calendar, product seeding, and campaign performance reporting.
- Manage casting, campaign briefs, product seeding, travel logistics, and campaign performance for all Brand Strategy ideated events including single-event attendance, campaign photoshoots, and multi-day influencer trips.
- Manage strategy & execution of Abercrombie’s ambassador program (Creator Suite), focused on growing and nurturing a community that builds brand love, product awareness, customer insights, and community engagement; oversee Associate Specialist role, dedicated to the execution of this program.
- Lead reviews and approvals of influencer content ensuring deliverables are brand-right and adheres to FTC guidelines.
- Source new and nurture existing relationships to create symbiotic partnerships with creators to drive mass brand awareness, build affinity, and encourage product consideration and conversion, inclusive of vetting and risk management.
- Work alongside our product team to develop and execute gifting and product seeding strategies that focus on priority product.
- Negotiate contracts with creators, talent agencies, and new vendors.
Cross Functional Partnership:
- Actively manage external vendors/agencies on strategy, briefing, tactics, execution, optimizations, etc.
- Collaborate with internal creative teams on casting and creator projection when appropriate/necessary.
- Liaison with our brand strategy and affiliate teams to strategically plan creator content calendars and briefs.
- Partner with other channel owners (PR, social, paid media, e-comm, etc.) to maximize the exposure of influencer content.
- Integrate program plans and deliverables into existing cross-functional processes.
- Actively participate in cross-functional marketing planning processes for total team visibility and leadership buy-in.
Insights & Reporting:
- Drive clear program performance goals and fully own reporting processes, platforms, and partners both internally and externally, including weekly, monthly, seasonal.
- Share status and hindsights with Senior Influencer Manager, Marketing Leadership, and cross functional parties.
- Drive robust test & learn strategy to maximize effectiveness, present findings to Senior Influencer Manager.
- Continuously monitor industry trends, consumer behavior, and competitor activity to ensure the brands stay at the forefront of influencer marketing.
What Do You Need To Bring?
- Bachelor’s degree in Marketing, Advertising or related field or relevant experience.
- 5+ years of experience in influencer marketing, preferably for large lifestyle / fashion brands.
- 3+ years of experience with program development/management, with influencer or ambassador programs preferred.
- Experience managing an external agency vendor/partner preferred.
- Some existing relationships with relevant influencers expected.
- High level of critical thinking ability and curiosity, particularly in balancing multiple projects and priorities.
- Proven ability to analyze abstract data to build a comprehensive story about product or content performance.
- Very strong project management skills (including timeline development/management, budget).
- Collaborative team player, able to rally cross-functional team members to work effectively and efficiently together.
- Strong relationship development/management and written/verbal communication skills.
- High familiarity with integrated marketing disciplines (advertising, media, content, social, digital/e-comm, direct, CRM, PR, activation/events, in-store, etc.).
- Consistent engagement with marketing industry and its best practices (e.g. industry media, involvement in industry organizations/events, awareness of industry trends).
- Superb presentation skills and comfortable ideating/presenting ideas with all levels of an organization (up to/including C-level).
Our Company
Abercrombie & Fitch Co. is a global, digitally led omnichannel specialty retailer of apparel and accessories catering to kids through millennials with assortments curated for their specific lifestyle needs.
The company operates a family of brands, including Abercrombie & Fitch, YPB, abercrombie kids, Hollister and Gilly Hicks, each sharing a commitment to offer products of enduring quality and exceptional comfort that support global customers on their journey to being and becoming who they are. Abercrombie & Fitch Co. operates over 750 stores under these brands across North America, Europe, Asia and the Middle East, as well as the e-commerce sites abercrombie.com, abercrombiekids.com, and hollisterco.com.
At Abercrombie & Fitch Co., we lead with purpose and always put our people first. We’re proud to offer equitable compensation and benefits, including flexibility and competitive Paid Time Off, as well as education and engagement events, including various Associate Resource Groups, volunteer opportunities and additional time off to give back to our global communities.
Benefits & Perks
As an Abercrombie & Fitch Co. (A&F Co.) associate, you’ll be eligible to participate in a variety of benefit programs designed to fit you and your lifestyle. A&F Co. is committed to providing competitive and comprehensive benefits that align with our company’s culture and values, but most importantly – with you! We also provide competitive incentives to reward the commitment our associates have for moving our global business forward:
- Incentive bonus program
- 401(K) savings plan with company match
- Annual companywide review process
- Flexible spending accounts
- Medical, dental and vision insurance
- Life and disability insurance
- Associate assistance program
- Paid parental and adoption leave
- Access to fertility and adoption benefits through Carrot
- Access to mental health and wellness app, Headspace
- Paid Caregiver Leave
- Mobile Stipend
- Paid time off and one paid volunteer day per year, allowing you to give back to your community
- Work from anywhere (Mondays and Fridays are “work from anywhere” days for most roles and six work from anywhere weeks per year)
- Seven associate wellness half days per year
- Merchandise discount on all of our brands
- Opportunities for career advancement, we believe in promoting from within
- Access to multiple Associate Resource Groups
- Global team of people who will celebrate you for being YOU!
ABERCROMBIE & FITCH CO. IS AN EQUAL OPPORTUNITY EMPLOYER.
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Find JobsInfluencer Marketing Specialist Job Market
A snapshot from current openings nationwide, updated as new roles post.
Who's Hiring
- 7-Eleven1
- Abercrombie & Fitch1
- Crocs1
- Sliderule Labs1
- Stellantis1
Top Industries Hiring
- Retail3
- Automotive1
- Education1
- Technology & Software1
What Employers Look For
The qualifications that appear most often in influencer marketing specialist jobs.
- 2-4 years of hands-on influencer or creator marketing campaign experience
- Proficiency with influencer platforms such as AspireIQ, Grin, or CreatorIQ
- Demonstrated ability to manage creator relationships and negotiate contracts
- Strong analytical skills including reporting on engagement rate and earned media value
- Experience briefing and managing content across Instagram, TikTok, and YouTube
- Bachelor's degree in marketing, communications, or a related field
Tips for Your Influencer Marketing Specialist Job Search
Quantify campaign results on your resume
Influencer marketing hiring managers want to see numbers: engagement rates, earned media value, or conversion lifts tied to campaigns you ran. Replace vague bullets like 'managed influencer outreach' with specific outcomes that show what your work actually produced.
Build a portfolio of real campaign work
Screenshot decks, creative briefs, and post-campaign reports you assembled are stronger evidence than a list of platforms you've used. Compile two or three end-to-end campaign examples that show your briefing process, creator selection logic, and results.
Filter openings by platform specialization
Roles focused on TikTok creator programs, YouTube brand deals, or Instagram gifting campaigns require different skills and networks. Search job titles and descriptions for the platform terms that match your strongest experience so you apply to openings where your background fits precisely.
Apply early to roles that fit
Migrate Mate lists influencer marketing specialist openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Prepare platform-specific interview talking points
Interviewers commonly ask how you'd approach a creator brief for their specific product category. Rehearse one concise case study per major platform you've activated on, including how you identified creators, negotiated terms, and evaluated post-performance.
Negotiate scope before accepting an offer
Influencer marketing roles vary widely in whether you manage paid amplification budgets, own creator contracts, or handle community moderation. Clarify exactly which responsibilities fall to you versus a paid social or brand team before signing, so you aren't surprised by scope creep.
Influencer Marketing Specialist Jobs: Frequently Asked Questions
Which companies are hiring the most influencer marketing specialists?
The companies hiring the most influencer marketing specialists right now include 7-Eleven, Abercrombie & Fitch, and Crocs, with the largest share of openings in Michigan, Colorado, and Ohio, based on current listings on Migrate Mate as of June 2026. Consumer brands, agencies, and e-commerce companies consistently account for the highest volume of open roles.
How many influencer marketing specialist jobs are remote?
About 50% of influencer marketing specialist openings are fully remote or hybrid as of June 2026, making it one of the more location-flexible marketing disciplines. Creator partnership management and campaign reporting roles tend to be the most remote-friendly, while positions that require on-set production oversight or in-person events are more likely to require a local presence.
How do you become an influencer marketing specialist?
Start by building hands-on experience running creator campaigns, even on a small scale through internships, freelance projects, or brand collaborations for a student organization. Learn at least one influencer platform tool and develop fluency in engagement metrics and earned media reporting. A background in social media management or digital marketing provides a strong foundation, and a portfolio of real campaign work matters more to most hiring managers than any single credential.
How do you get hired as an influencer marketing specialist with little experience?
Focus on demonstrating that you understand creator economics and platform dynamics, not just that you use social media personally. Freelancing for a small brand, managing a micro-influencer gifting campaign, or assisting an agency on a contract basis gives you concrete work to show. Tailor your resume to highlight any metrics you tracked, and apply to coordinator-level or associate roles that are explicitly open to candidates building their first years of professional experience.
What does the influencer marketing specialist interview process look like?
Most processes begin with a recruiter screen focused on your campaign background and platform familiarity, followed by a hiring manager conversation that dives into specific campaigns you've run. A take-home assignment or live case study asking you to outline a creator strategy for the company's product is common at mid-level and above. Final rounds typically involve the broader marketing or brand team and focus on cross-functional collaboration and how you measure program success.
Where can I find and apply to influencer marketing specialist jobs?
You can find and apply to influencer marketing specialist jobs on Migrate Mate, which lists current openings from across the United States. Search the listings to find roles that match your experience level and platform specialization, then apply directly to each opening that fits.
See All Influencer Marketing Specialist Jobs
Jump back to the full list of openings and apply to any influencer marketing specialist role that fits.
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