Demand Generation Specialist Jobs in Georgia
Demand Generation Specialist jobs in Georgia are concentrated in technology, financial services, and B2B software, with the Atlanta metro driving the overwhelming share of openings and a secondary cluster in Savannah tied to logistics and manufacturing firms building out their marketing functions. Hiring ranges from coordinator-level roles at growth-stage companies to senior and director positions at established names like NCR Voyix, Cox Enterprises, and Global Payments, all of which maintain significant marketing operations in the state. Account-based marketing, marketing automation, and pipeline analytics are the most consistently requested specialties across Georgia listings. Scan the live roles below and apply to whichever ones fit.
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Showing 5 of 8+ Demand Generation Specialist jobs
Ensora Health is the leading provider of software and services for mental and behavioral health therapists, trusted by over 200,000 individual providers and more than 28,000 practices. Our unmatched expertise, partnership, and breadth of products allow us to fine-tune solutions that meet the specific needs of everyone from solo practitioners to larger practices. With AI-enabled solutions that span practice management to electronic medical records and e-prescribing to billing, we help eliminate administrative complexity and create harmony between therapists, their clients, and the whole healthcare community.
Job Description
The Sr. Demand Generation Manager owns the strategy and execution for new logo acquisition at Ensora Health. This role is responsible for building scalable, data-driven demand programs that create high-quality pipeline and revenue that Sales can close. You will design and optimize full-funnel campaigns across paid, organic, content, webinars, and events—using AI-enabled tools to move faster, test smarter, and continuously improve performance.This role is ideal for a demand marketer who is AI-forward: someone who uses automation, predictive insights, and generative AI to enhance segmentation, personalization, experimentation, and funnel efficiency—without losing sight of fundamentals, accountability, and revenue impact.
You carry a number. Your programs are measured by pipeline, revenue, and efficiency.
What You’ll Do
- Own marketing-sourced pipeline and new logo revenue targets, with direct accountability for performance.
- Build and scale full-funnel demand programs across paid media, organic channels, content, webinars, and events—partnering closely with the paid media team on execution while owning overall demand strategy.
- Apply AI-powered tools to accelerate campaign development, audience insights, personalization, testing, and optimization.
- Develop sophisticated audience segmentation by practice size, specialty, geography, and real-time buying signals.
- Design, operate, and continuously optimize the lead-to-opportunity funnel, including landing pages, lead capture, nurture programs, scoring models, and MQL-to-SQL handoff.
- Use AI-assisted experimentation to test creative, messaging, CTAs, landing pages, email sequences, and timing across every stage of the funnel.
- Partner with Product Marketing to translate positioning into high-performing campaign messaging that resonates with therapists and practice owners.
- Collaborate with Sales and RevOps to ensure clean attribution, accurate routing, and reporting that clearly ties programs to revenue outcomes.
- Manage the demand generation budget with a performance-first mindset—allocating spend based on data, not habit.
- Continuously evaluate emerging AI and marketing technologies to improve efficiency, scale, and impact.
How Success Is Measured
- Marketing-sourced pipeline and new logo revenue
- Volume and quality of MQLs and SQLs delivered to Sales Conversion rates across the full funnel (lead MQL SQL opportunity
- closed-won)
- Cost per lead, cost per MQL, and customer acquisition cost by channel
- Speed and effectiveness of experimentation and optimization
What You Bring
Required
- 5+ years of B2B demand generation experience with direct ownership of pipeline and revenue targets tied to new customer acquisition.
- Proven ability to build demand programs that generate qualified, convertible pipeline—not just leads.
- Strong analytical mindset with comfort using dashboards, funnel analysis, and data to guide decisions.
- Hands-on experience designing lead scoring, nurture programs, and MQL-to-SQL handoff processes that Sales trusts.
- Demonstrated use of AI-enabled tools for campaign creation, testing, personalization, or performance optimization.
- Strong cross-functional collaboration skills with Sales, Product Marketing, Content, and RevOps.
- Excellent writing and editing skills, with the ability to create or direct high-performing ad copy, landing pages, and emails.
Preferred
- Experience in B2B SaaS, healthtech, or vertical software marketing to practitioners or small business owners.
- Experience with marketing automation platforms (HubSpot, Marketo, or similar), CRM systems (Salesforce, HubSpot), and analytics tools (Google Analytics, Power BI, or similar).
- Curiosity and enthusiasm for emerging AI capabilities and how they can responsibly improve marketing outcomes.
Additional Information
While we've outlined some key qualities we typically seek, it's essential to remember that there might be additional unique strengths and talents you possess that would make you an exceptional match for us, even if they're not explicitly mentioned. Studies have consistently highlighted the significance of this principle, particularly for individuals from disenfranchised backgrounds, including women and other marginalized groups. These individuals often hesitate to apply unless they meet every single requirement, unlike their male counterparts who are more inclined to apply when they meet around 60% of the criteria.
The message we want to convey is that taking a leap of faith and applying can be incredibly rewarding. Your distinct abilities and perspectives could be exactly what we need to create a more diverse and inclusive team. So, don't hesitate—apply today and let's explore the exciting possibilities together!
All your information will be kept confidential according to EEO guidelines.
At Ensora Health, Diversity, Equity, Inclusion, and Belonging aren’t just words. We celebrate what makes us unique, foster an ecosystem of inclusion for all and harness our talents to promote diversity of thought and action in everything we do.
We instill Diversity, Equity, Inclusion, and Belonging into the fabric of our CARING culture and business, as we strive to be recognized not only as the leader in healthcare technology, but also for our intentional efforts to promote a diverse community.
We will champion non-discriminatory practices throughout the employee and customer lifecycle; caring for every person regardless of race, national origin, color, religion, disability, sex, orientation, or familial status.
Ensora Health is an equal opportunity employer.
Ensora Health is the leading provider of software and services for mental and behavioral health therapists, trusted by over 200,000 individual providers and more than 28,000 practices. Our unmatched expertise, partnership, and breadth of products allow us to fine-tune solutions that meet the specific needs of everyone from solo practitioners to larger practices. With AI-enabled solutions that span practice management to electronic medical records and e-prescribing to billing, we help eliminate administrative complexity and create harmony between therapists, their clients, and the whole healthcare community.
Job Description
The Sr. Demand Generation Manager owns the strategy and execution for new logo acquisition at Ensora Health. This role is responsible for building scalable, data-driven demand programs that create high-quality pipeline and revenue that Sales can close. You will design and optimize full-funnel campaigns across paid, organic, content, webinars, and events—using AI-enabled tools to move faster, test smarter, and continuously improve performance.This role is ideal for a demand marketer who is AI-forward: someone who uses automation, predictive insights, and generative AI to enhance segmentation, personalization, experimentation, and funnel efficiency—without losing sight of fundamentals, accountability, and revenue impact.
You carry a number. Your programs are measured by pipeline, revenue, and efficiency.
What You’ll Do
- Own marketing-sourced pipeline and new logo revenue targets, with direct accountability for performance.
- Build and scale full-funnel demand programs across paid media, organic channels, content, webinars, and events—partnering closely with the paid media team on execution while owning overall demand strategy.
- Apply AI-powered tools to accelerate campaign development, audience insights, personalization, testing, and optimization.
- Develop sophisticated audience segmentation by practice size, specialty, geography, and real-time buying signals.
- Design, operate, and continuously optimize the lead-to-opportunity funnel, including landing pages, lead capture, nurture programs, scoring models, and MQL-to-SQL handoff.
- Use AI-assisted experimentation to test creative, messaging, CTAs, landing pages, email sequences, and timing across every stage of the funnel.
- Partner with Product Marketing to translate positioning into high-performing campaign messaging that resonates with therapists and practice owners.
- Collaborate with Sales and RevOps to ensure clean attribution, accurate routing, and reporting that clearly ties programs to revenue outcomes.
- Manage the demand generation budget with a performance-first mindset—allocating spend based on data, not habit.
- Continuously evaluate emerging AI and marketing technologies to improve efficiency, scale, and impact.
How Success Is Measured
- Marketing-sourced pipeline and new logo revenue
- Volume and quality of MQLs and SQLs delivered to Sales Conversion rates across the full funnel (lead MQL SQL opportunity
- closed-won)
- Cost per lead, cost per MQL, and customer acquisition cost by channel
- Speed and effectiveness of experimentation and optimization
What You Bring
Required
- 5+ years of B2B demand generation experience with direct ownership of pipeline and revenue targets tied to new customer acquisition.
- Proven ability to build demand programs that generate qualified, convertible pipeline—not just leads.
- Strong analytical mindset with comfort using dashboards, funnel analysis, and data to guide decisions.
- Hands-on experience designing lead scoring, nurture programs, and MQL-to-SQL handoff processes that Sales trusts.
- Demonstrated use of AI-enabled tools for campaign creation, testing, personalization, or performance optimization.
- Strong cross-functional collaboration skills with Sales, Product Marketing, Content, and RevOps.
- Excellent writing and editing skills, with the ability to create or direct high-performing ad copy, landing pages, and emails.
Preferred
- Experience in B2B SaaS, healthtech, or vertical software marketing to practitioners or small business owners.
- Experience with marketing automation platforms (HubSpot, Marketo, or similar), CRM systems (Salesforce, HubSpot), and analytics tools (Google Analytics, Power BI, or similar).
- Curiosity and enthusiasm for emerging AI capabilities and how they can responsibly improve marketing outcomes.
Additional Information
While we've outlined some key qualities we typically seek, it's essential to remember that there might be additional unique strengths and talents you possess that would make you an exceptional match for us, even if they're not explicitly mentioned. Studies have consistently highlighted the significance of this principle, particularly for individuals from disenfranchised backgrounds, including women and other marginalized groups. These individuals often hesitate to apply unless they meet every single requirement, unlike their male counterparts who are more inclined to apply when they meet around 60% of the criteria.
The message we want to convey is that taking a leap of faith and applying can be incredibly rewarding. Your distinct abilities and perspectives could be exactly what we need to create a more diverse and inclusive team. So, don't hesitate—apply today and let's explore the exciting possibilities together!
All your information will be kept confidential according to EEO guidelines.
At Ensora Health, Diversity, Equity, Inclusion, and Belonging aren’t just words. We celebrate what makes us unique, foster an ecosystem of inclusion for all and harness our talents to promote diversity of thought and action in everything we do.
We instill Diversity, Equity, Inclusion, and Belonging into the fabric of our CARING culture and business, as we strive to be recognized not only as the leader in healthcare technology, but also for our intentional efforts to promote a diverse community.
We will champion non-discriminatory practices throughout the employee and customer lifecycle; caring for every person regardless of race, national origin, color, religion, disability, sex, orientation, or familial status.
Ensora Health is an equal opportunity employer.
See All 8 Demand Generation Specialist Jobs in Georgia
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Find JobsDemand Generation Specialist Jobs by City in Georgia
Where Georgia roles are concentrated, by current openings.
Demand Generation Specialist Job Market in Georgia
A snapshot from current Georgia openings, updated as new roles post.
Who's Hiring
What Georgia Employers Look For
The qualifications that appear most often in demand generation specialist jobs across Georgia.
- Bachelor's degree in marketing, business, or a related field required
- Proficiency in marketing automation platforms such as Marketo, HubSpot, or Pardot
- Demonstrated experience building and managing multi-channel demand generation campaigns
- Familiarity with CRM systems, particularly Salesforce, for pipeline reporting
- Ability to analyze campaign performance data and translate findings into actionable recommendations
- Experience collaborating with sales teams to align lead generation efforts with revenue goals
Demand Generation Specialist Jobs in Georgia: Frequently Asked Questions
How do you become a demand generation specialist in Georgia?
The role requires no state-issued license in Georgia. Most hiring managers expect a bachelor's degree in marketing, business, or communications, followed by hands-on experience running paid, email, or content campaigns. Georgia employers, particularly in the Atlanta technology corridor, heavily favor candidates who can show platform certifications from HubSpot, Marketo, or Google, along with a portfolio of campaigns tied to measurable pipeline results. Building those credentials while in an entry-level marketing or marketing coordinator role is the most direct path.
Which companies hire demand generation specialists in Georgia?
Employers hiring demand generation specialists in Georgia right now include Sage, Tosca, and Distro, based on current listings on Migrate Mate as of September 2026. Georgia's concentration of B2B technology companies and financial services firms headquartered in the Atlanta area makes it one of the more active states for this role.
Which Georgia cities have the most demand generation specialist jobs?
Atlanta, Georgia, and Duluth account for the most demand generation specialist openings in Georgia. Atlanta dominates because of its dense cluster of technology firms, fintech companies, and corporate headquarters, while cities like Alpharetta and Dunwoody contribute heavily given the large number of B2B software companies based in those northern suburbs.
Are there remote demand generation specialist jobs in Georgia?
Yes, and more than most fields, because demand generation work is primarily digital and does not require an on-site presence. About 100% of demand generation specialist openings tied to Georgia are remote or hybrid as of September 2026, reflecting how well the role translates to distributed teams. Campaign strategy, marketing automation management, and analytics reporting are the functions most commonly performed fully remotely.
How can I get hired as a demand generation specialist in Georgia with little or no experience?
The most realistic entry path is a marketing coordinator or marketing associate role at one of Atlanta's many B2B software or fintech companies, where you can own campaign execution tasks before moving into a dedicated demand generation function. Companies like NCR Voyix and Cox Enterprises run structured marketing rotational or associate programs that accept candidates without direct demand generation experience. Earning a HubSpot or Google Analytics certification before applying adds credibility, and a short portfolio of email or paid campaigns built through freelance projects or nonprofit volunteer work can substitute for formal experience.
Where can I find and apply to demand generation specialist jobs in Georgia?
You can find and apply to demand generation specialist jobs in Georgia on Migrate Mate, which lists current openings tied to this role across the state. Search the listings to find roles that match your experience level and target industry, then apply directly to the ones that fit.
See All 8 Demand Generation Specialist Jobs in Georgia
Find roles in Georgia that match your experience and apply in just a few clicks.
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