Product Marketing Associate Jobs in Georgia
Product Marketing Associate jobs in Georgia are concentrated in technology, financial services, and consumer goods, with demand at every level from recent graduates to senior associates building go-to-market programs. Atlanta is the dominant hiring market, followed by activity in Alpharetta and Savannah, where companies like NCR Voyix, The Coca-Cola Company, and Cox Enterprises maintain large marketing teams. The most in-demand specialties are product launch strategy, competitive intelligence, and B2B positioning for SaaS and fintech products. Find a role that fits below and apply directly.
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Showing 5 of 43+ Product Marketing Associate jobs
About NCR VOYIX
NCR Voyix Corporation (NYSE: VYX) is a global platform-powered leader in unified commerce for shopping and dining. Combining a flexible, intelligent platform with end-to-end payments capabilities and services developed through its deep industry experience, NCR Voyix empowers retailers and restaurants to accelerate new possibilities for their operations, experiences and business outcomes. NCR Voyix is headquartered in Atlanta, Georgia, and serves customers in more than 35 countries worldwide.
NCR Voyix is transforming how retailers and restaurants run their businesses through a modern, platform-powered commerce ecosystem. We are seeking a Vice President, Market Strategy & Portfolio Marketing to define how the market understands our company, our portfolio, and the value we deliver to customers.
This role will serve as the strategic bridge between Product, Sales, Customer Success, and Marketing. They will own portfolio strategy, market positioning, product marketing, analyst relations and competitive intelligence. The role is accountable for creating differentiated market narratives that accelerate growth, improve win rates, strengthen analyst perceptions, and support NCR Voyix as a leader in unified commerce.
The Vice President, Market Strategy & Portfolio Marketing combines responsibilities traditionally associated with product marketing, portfolio marketing, analyst relations, and competitive intelligence under a single leader focused on commercial impact, market influence and long-term business growth. This role will report to the SVP of Marketing.
Key Responsibilities
Portfolio Strategy & Market Narrative
- Drive the strategic market positioning and enterprise platform narrative of NCR Voyix across retail, restaurant, and payments markets.
- Develop and evolve the enterprise-wide portfolio architecture, solution hierarchy, and platform narrative.
- Lead segmentation strategies, buyer frameworks, and market prioritization.
- Create executive-level messaging frameworks that support corporate growth objectives.
- Ensure a consistent and differentiated company narrative across all customer-facing communications.
Product Marketing Leadership
- Lead a team of product marketing professionals supporting retail, restaurant and payments offerings.
- Define positioning, messaging, customer value propositions, sales enablement and go-to-market strategies for major solutions.
- Partner with Product Management to align market requirements, customer insights, and commercialization plans.
- Establish product marketing standards, frameworks, and best practices across the organization.
- Ensure products are positioned around buyer needs and business outcomes rather than features.
Product & Operational Communications
- Own strategic product communications frameworks supporting launches, migrations, sunset plans, roadmap communications, and major customer-facing change initiatives.
- Establish operational communication standards across products and business units.
Analyst Relations
- Own enterprise analyst strategy and relationships.
- Lead engagement with Gartner, IDC, Forrester, Datos Insights, and other industry analysts.
- Oversee analyst briefings, evaluation participation, and strategic submissions.
- Develop analyst influence plans that support growth objectives and category positioning.
Market Intelligence
- Monitor competitors, market shifts, technology trends, partnerships, acquisitions, and emerging threats.
- Deliver actionable insights to Product, Sales, Executive Leadership, and Marketing.
- Develop competitive messaging frameworks, battlecards, and executive intelligence briefings.
- Establish scalable processes for collecting, analyzing, and distributing market intelligence.
Leadership Expectations:
The successful candidate will:
- Operate as a strategic advisor to executive leadership.
- Influence decisions across Product, Sales, Strategy, Finance, Customer Success, and Marketing.
- Develop future leaders and build high-performing teams.
- Drive accountability, prioritization, and operational rigor.
- Balance long-term market leadership with near-term commercial outcomes.
- Act as a trusted executive partner capable of translating market dynamics into business action.
Qualifications:
Required
- 15+ years of experience in B2B technology marketing.
- 8+ years of executive leadership experience.
- Experience leading Product Marketing, Portfolio Marketing, or Market Strategy functions.
- Proven success partnering with Product and Sales organizations.
- Experience building analyst relations and competitive intelligence programs.
- Strong executive communication and presentation skills.
- Demonstrated success leading organizational transformation.
Preferred
- Experience in retail technology, restaurant technology, payments, commerce, SaaS, or enterprise software.
- Experience leading platform-positioning or category-creation initiatives.
- Familiarity with enterprise buyers, including CEOs, CIOs, COOs, CFOs, CMOs, and operations leaders.
Offers of employment are conditional upon passage of screening criteria applicable to the job
EEO Statement
Integrated into our shared values is NCR Voyix’s commitment to equal employment opportunity. All qualified applicants will receive consideration for employment without regard to sex, age, race, color, creed, religion, national origin, disability, sexual orientation, gender identity, veteran status, military service, genetic information, or any other characteristic or conduct protected by law. NCR Voyix is committed to being a globally inclusive company where all people are treated fairly, recognized for their individuality, promoted based on performance and encouraged to strive to reach their full potential. We believe in understanding and respecting differences among all people. Every individual at NCR Voyix has an ongoing responsibility to respect and support a globally diverse environment.
Statement to Third Party Agencies
To ALL recruitment agencies: NCR Voyix only accepts resumes from agencies on the preferred supplier list. Please do not forward resumes to our applicant tracking system, NCR Voyix employees, or any NCR Voyix facility. NCR Voyix is not responsible for any fees or charges associated with unsolicited resumes
“When applying for a job, please make sure to only open emails that you will receive during your application process that come from a @ncrvoyix.com email domain.”
About NCR VOYIX
NCR Voyix Corporation (NYSE: VYX) is a global platform-powered leader in unified commerce for shopping and dining. Combining a flexible, intelligent platform with end-to-end payments capabilities and services developed through its deep industry experience, NCR Voyix empowers retailers and restaurants to accelerate new possibilities for their operations, experiences and business outcomes. NCR Voyix is headquartered in Atlanta, Georgia, and serves customers in more than 35 countries worldwide.
NCR Voyix is transforming how retailers and restaurants run their businesses through a modern, platform-powered commerce ecosystem. We are seeking a Vice President, Market Strategy & Portfolio Marketing to define how the market understands our company, our portfolio, and the value we deliver to customers.
This role will serve as the strategic bridge between Product, Sales, Customer Success, and Marketing. They will own portfolio strategy, market positioning, product marketing, analyst relations and competitive intelligence. The role is accountable for creating differentiated market narratives that accelerate growth, improve win rates, strengthen analyst perceptions, and support NCR Voyix as a leader in unified commerce.
The Vice President, Market Strategy & Portfolio Marketing combines responsibilities traditionally associated with product marketing, portfolio marketing, analyst relations, and competitive intelligence under a single leader focused on commercial impact, market influence and long-term business growth. This role will report to the SVP of Marketing.
Key Responsibilities
Portfolio Strategy & Market Narrative
- Drive the strategic market positioning and enterprise platform narrative of NCR Voyix across retail, restaurant, and payments markets.
- Develop and evolve the enterprise-wide portfolio architecture, solution hierarchy, and platform narrative.
- Lead segmentation strategies, buyer frameworks, and market prioritization.
- Create executive-level messaging frameworks that support corporate growth objectives.
- Ensure a consistent and differentiated company narrative across all customer-facing communications.
Product Marketing Leadership
- Lead a team of product marketing professionals supporting retail, restaurant and payments offerings.
- Define positioning, messaging, customer value propositions, sales enablement and go-to-market strategies for major solutions.
- Partner with Product Management to align market requirements, customer insights, and commercialization plans.
- Establish product marketing standards, frameworks, and best practices across the organization.
- Ensure products are positioned around buyer needs and business outcomes rather than features.
Product & Operational Communications
- Own strategic product communications frameworks supporting launches, migrations, sunset plans, roadmap communications, and major customer-facing change initiatives.
- Establish operational communication standards across products and business units.
Analyst Relations
- Own enterprise analyst strategy and relationships.
- Lead engagement with Gartner, IDC, Forrester, Datos Insights, and other industry analysts.
- Oversee analyst briefings, evaluation participation, and strategic submissions.
- Develop analyst influence plans that support growth objectives and category positioning.
Market Intelligence
- Monitor competitors, market shifts, technology trends, partnerships, acquisitions, and emerging threats.
- Deliver actionable insights to Product, Sales, Executive Leadership, and Marketing.
- Develop competitive messaging frameworks, battlecards, and executive intelligence briefings.
- Establish scalable processes for collecting, analyzing, and distributing market intelligence.
Leadership Expectations:
The successful candidate will:
- Operate as a strategic advisor to executive leadership.
- Influence decisions across Product, Sales, Strategy, Finance, Customer Success, and Marketing.
- Develop future leaders and build high-performing teams.
- Drive accountability, prioritization, and operational rigor.
- Balance long-term market leadership with near-term commercial outcomes.
- Act as a trusted executive partner capable of translating market dynamics into business action.
Qualifications:
Required
- 15+ years of experience in B2B technology marketing.
- 8+ years of executive leadership experience.
- Experience leading Product Marketing, Portfolio Marketing, or Market Strategy functions.
- Proven success partnering with Product and Sales organizations.
- Experience building analyst relations and competitive intelligence programs.
- Strong executive communication and presentation skills.
- Demonstrated success leading organizational transformation.
Preferred
- Experience in retail technology, restaurant technology, payments, commerce, SaaS, or enterprise software.
- Experience leading platform-positioning or category-creation initiatives.
- Familiarity with enterprise buyers, including CEOs, CIOs, COOs, CFOs, CMOs, and operations leaders.
Offers of employment are conditional upon passage of screening criteria applicable to the job
EEO Statement
Integrated into our shared values is NCR Voyix’s commitment to equal employment opportunity. All qualified applicants will receive consideration for employment without regard to sex, age, race, color, creed, religion, national origin, disability, sexual orientation, gender identity, veteran status, military service, genetic information, or any other characteristic or conduct protected by law. NCR Voyix is committed to being a globally inclusive company where all people are treated fairly, recognized for their individuality, promoted based on performance and encouraged to strive to reach their full potential. We believe in understanding and respecting differences among all people. Every individual at NCR Voyix has an ongoing responsibility to respect and support a globally diverse environment.
Statement to Third Party Agencies
To ALL recruitment agencies: NCR Voyix only accepts resumes from agencies on the preferred supplier list. Please do not forward resumes to our applicant tracking system, NCR Voyix employees, or any NCR Voyix facility. NCR Voyix is not responsible for any fees or charges associated with unsolicited resumes
“When applying for a job, please make sure to only open emails that you will receive during your application process that come from a @ncrvoyix.com email domain.”
See All 43 Product Marketing Associate Jobs in Georgia
Find roles in Georgia that match your experience and apply in just a few clicks.
Find JobsProduct Marketing Associate Jobs by City in Georgia
Where Georgia roles are concentrated, by current openings.
Product Marketing Associate Job Market in Georgia
A snapshot from current Georgia openings, updated as new roles post.
Who's Hiring
Top Industries Hiring
- Technology & Software
What Georgia Employers Look For
The qualifications that appear most often in product marketing associate jobs across Georgia.
- Bachelor's degree in marketing, business, or a related field required
- One to three years of experience in product marketing or a related B2B role
- Demonstrated ability to develop go-to-market strategies and product messaging
- Proficiency with CRM and marketing automation platforms such as Salesforce and HubSpot
- Strong cross-functional collaboration skills with product, sales, and design teams
- Experience conducting competitive analysis and translating insights into positioning materials
Product Marketing Associate Jobs in Georgia: Frequently Asked Questions
How do you become a product marketing associate in Georgia?
A bachelor's degree in marketing, business, communications, or a related field is the standard starting point for product marketing associate roles in Georgia. No state-issued license or registration is required for this role. Georgia employers, particularly those in Atlanta's tech and fintech sectors, value candidates who can show a portfolio of messaging work, case studies, or launch campaigns alongside their degree.
Which companies hire product marketing associates in Georgia?
Employers hiring product marketing associates in Georgia right now include Intuit, Sage, and Invesco, based on current listings on Migrate Mate as of November 2026. Georgia's concentration of technology headquarters, financial services firms, and consumer brands in the Atlanta metro makes it one of the more active states for this role.
Which Georgia cities have the most product marketing associate jobs?
Atlanta, Alpharetta, and Peachtree City have the most product marketing associate openings in Georgia. Atlanta drives the majority of listings because of its dense cluster of technology companies, Fortune 500 headquarters, and fintech firms, while Alpharetta adds volume as a corporate campus hub for software and telecommunications employers that run dedicated product marketing teams.
Are there remote product marketing associate jobs in Georgia?
Yes, and more than most fields, since product marketing associate work is desk-based and output-driven rather than tied to a physical location. About 92% of product marketing associate openings tied to Georgia are remote or hybrid as of November 2026, reflecting broader trends in the technology and SaaS sectors. Responsibilities such as competitive research, messaging development, and content creation are the most consistently offered in remote formats.
How can I get hired as a product marketing associate in Georgia with little or no experience?
The most realistic entry path is a marketing coordinator or content marketing role at one of Georgia's many SaaS or fintech companies, then moving laterally into a product marketing associate position once you have messaging and launch experience. Large Atlanta employers including Cox Enterprises and NCR Voyix run associate and rotational marketing programs that accept candidates without direct product marketing backgrounds. Building a portfolio with one documented go-to-market project, even from a class or internship, gives a candidate a clear edge during screening.
Where can I find and apply to product marketing associate jobs in Georgia?
You can find and apply to product marketing associate jobs in Georgia on Migrate Mate, which lists current Georgia openings across industries and metro areas. Find roles that fit your background and apply directly to the employers posting them.
See All 43 Product Marketing Associate Jobs in Georgia
Find roles in Georgia that match your experience and apply in just a few clicks.
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