E-3 Visa Lifecycle Marketing Manager Jobs
Lifecycle Marketing Manager roles qualify for E-3 visa sponsorship as specialty occupations requiring a bachelor's degree in marketing, communications, or a related field. Australian professionals can secure two-year, indefinitely renewable status with no lottery, making this one of the most practical U.S. work visa pathways for retention marketers, CRM leads, and customer journey specialists.
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Get Access To All JobsINTRODUCTION
Join our TikTok USDS JV HR team as the Lifecycle Operations Lead. In this leadership role, you will drive operational excellence, scale HR infrastructure, and manage a dedicated team of HR Operations Specialists supporting our USDS employee lifecycle. Partnering closely with business leaders, HR Business Partners (HRBPs), Legal, Talent Acquisition, Payroll, and Global Centers of Excellence (COEs), you will design, optimize, and execute compliant, high-touch people operations in a dynamic, highly regulated environment.
Responsibilities
- Operational Strategy & Execution: Oversee the end-to-end employee lifecycle operations for USDS JV, including high-volume onboarding, background checks, job status changes, and offboarding, ensuring 100% data integrity and compliance.
- Process Scaling & Continuous Improvement: Architect scalable, standardized HR workflows by identifying operational gaps, automating manual touchpoints, and driving lean continuous improvement initiatives.
- Cross-Functional Partnership: Partner cross-functionally with HRBPs, Talent Acquisition, Total Rewards, Payroll, Employee Relations, and Employment Legal to eliminate bottlenecks and streamline cross-functional workflows.
- HR Helpdesk Support: Oversee HR helpdesk operations, ticketing systems, and knowledge base frameworks to deliver timely, empathetic employee support.
- HRIS Governance & Data Analytics: Oversee system data integrity across Workday, Equifax, Sterling, HR tools, and internal databases. Build executive-level reporting frameworks, audit workflows, and leverage data analytics to identify trends and operational risks.
- Escalation & Compliance Management: Serve as the senior point of contact for complex operational issues, policy interpretations, compliance audits, and sensitive employee inquiries.
- Project and Change Management: Lead strategic HR Operations initiatives, technology implementations, change management programs, and policy updates across the USDS ecosystem.
- Vendor & Partner Governance: Manage relationships, performance SLAs, and contractual compliance for third-party HR vendors (background screening, verification).
- People Leadership & Team Management: Lead, mentor, and build a high-performing team of HR Operations Specialists/Coordinators. Establish operational SLAs and KPIs, balance bandwidth, drive accountability, and foster continuous professional development within the team.
MINIMUM QUALIFICATIONS
- 5+ years of progressive experience in HR Operations, People Operations, or HR Service Delivery within a fast-paced or hyper-growth environment.
- 3+ years of direct people management experience leading and developing HR Operations professionals or specialists.
- Proven experience working with enterprise HRIS platforms (e.g., Workday, SAP SuccessFactors) and integration tools (e.g., Sterling, Equifax, Service-Now, Jira).
- In-depth understanding of US employment laws, HR compliance requirements, and regulatory audit frameworks.
- Strong analytical skills with a track record of using data to drive operational decisions, build dashboards, and establish operational SLAs/KPIs.
PREFERRED QUALIFICATIONS
- Experience operating within a highly regulated environment, joint venture (JV), or complex global tech matrix organization.
- Demonstrated track record of scaling HR processes, implementing ticketing/helpdesk solutions, and driving process automation.
- Exceptional project management skills (PMP or Agile/Lean certification is a plus).
- Superior communication skills with the ability to influence cross-functional stakeholders and handle high-sensitivity escalations with discretion.
ABOUT USDS
TikTok USDS Joint Venture LLC is dedicated to the safety and security of millions of Americans who create, discover, and connect with what they love on the apps we operate. The Joint Venture has been established in compliance with the Executive Order signed by President Trump on September 25, 2025. Our foundation is a comprehensive data privacy and cybersecurity program we operate under defined safeguards to protect national security and secure U.S. user data, apps and the algorithm. We safeguard the U.S. content ecosystem, holding decision-making authority for trust and safety policies and moderation. USDS Joint Venture helps ensure Americans can continue to express their creativity, discover new hobbies and interests, and build thriving communities and businesses on a global scale. On-site presence across teams allows the company to operate with greater speed, alignment, and agility — especially in areas like real-time decision-making, team development, and integrated execution. As such, the company is shifting from a hybrid work model to a fully in-person schedule up to 5 days a week.
WHY JOIN US
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy – a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
DIVERSITY & INCLUSION
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
USDS REASONABLE ACCOMMODATION
USDS is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/USDS-RA.
JOB INFORMATION
【For Pay Transparency】Compensation Description (Annually) The base salary range for this position in the selected city is $112640 - $280800 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units. Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure). The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates: Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.
INTRODUCTION
Join our TikTok USDS JV HR team as the Lifecycle Operations Lead. In this leadership role, you will drive operational excellence, scale HR infrastructure, and manage a dedicated team of HR Operations Specialists supporting our USDS employee lifecycle. Partnering closely with business leaders, HR Business Partners (HRBPs), Legal, Talent Acquisition, Payroll, and Global Centers of Excellence (COEs), you will design, optimize, and execute compliant, high-touch people operations in a dynamic, highly regulated environment.
Responsibilities
- Operational Strategy & Execution: Oversee the end-to-end employee lifecycle operations for USDS JV, including high-volume onboarding, background checks, job status changes, and offboarding, ensuring 100% data integrity and compliance.
- Process Scaling & Continuous Improvement: Architect scalable, standardized HR workflows by identifying operational gaps, automating manual touchpoints, and driving lean continuous improvement initiatives.
- Cross-Functional Partnership: Partner cross-functionally with HRBPs, Talent Acquisition, Total Rewards, Payroll, Employee Relations, and Employment Legal to eliminate bottlenecks and streamline cross-functional workflows.
- HR Helpdesk Support: Oversee HR helpdesk operations, ticketing systems, and knowledge base frameworks to deliver timely, empathetic employee support.
- HRIS Governance & Data Analytics: Oversee system data integrity across Workday, Equifax, Sterling, HR tools, and internal databases. Build executive-level reporting frameworks, audit workflows, and leverage data analytics to identify trends and operational risks.
- Escalation & Compliance Management: Serve as the senior point of contact for complex operational issues, policy interpretations, compliance audits, and sensitive employee inquiries.
- Project and Change Management: Lead strategic HR Operations initiatives, technology implementations, change management programs, and policy updates across the USDS ecosystem.
- Vendor & Partner Governance: Manage relationships, performance SLAs, and contractual compliance for third-party HR vendors (background screening, verification).
- People Leadership & Team Management: Lead, mentor, and build a high-performing team of HR Operations Specialists/Coordinators. Establish operational SLAs and KPIs, balance bandwidth, drive accountability, and foster continuous professional development within the team.
MINIMUM QUALIFICATIONS
- 5+ years of progressive experience in HR Operations, People Operations, or HR Service Delivery within a fast-paced or hyper-growth environment.
- 3+ years of direct people management experience leading and developing HR Operations professionals or specialists.
- Proven experience working with enterprise HRIS platforms (e.g., Workday, SAP SuccessFactors) and integration tools (e.g., Sterling, Equifax, Service-Now, Jira).
- In-depth understanding of US employment laws, HR compliance requirements, and regulatory audit frameworks.
- Strong analytical skills with a track record of using data to drive operational decisions, build dashboards, and establish operational SLAs/KPIs.
PREFERRED QUALIFICATIONS
- Experience operating within a highly regulated environment, joint venture (JV), or complex global tech matrix organization.
- Demonstrated track record of scaling HR processes, implementing ticketing/helpdesk solutions, and driving process automation.
- Exceptional project management skills (PMP or Agile/Lean certification is a plus).
- Superior communication skills with the ability to influence cross-functional stakeholders and handle high-sensitivity escalations with discretion.
ABOUT USDS
TikTok USDS Joint Venture LLC is dedicated to the safety and security of millions of Americans who create, discover, and connect with what they love on the apps we operate. The Joint Venture has been established in compliance with the Executive Order signed by President Trump on September 25, 2025. Our foundation is a comprehensive data privacy and cybersecurity program we operate under defined safeguards to protect national security and secure U.S. user data, apps and the algorithm. We safeguard the U.S. content ecosystem, holding decision-making authority for trust and safety policies and moderation. USDS Joint Venture helps ensure Americans can continue to express their creativity, discover new hobbies and interests, and build thriving communities and businesses on a global scale. On-site presence across teams allows the company to operate with greater speed, alignment, and agility — especially in areas like real-time decision-making, team development, and integrated execution. As such, the company is shifting from a hybrid work model to a fully in-person schedule up to 5 days a week.
WHY JOIN US
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy – a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
DIVERSITY & INCLUSION
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
USDS REASONABLE ACCOMMODATION
USDS is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/USDS-RA.
JOB INFORMATION
【For Pay Transparency】Compensation Description (Annually) The base salary range for this position in the selected city is $112640 - $280800 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units. Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure). The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates: Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.
See all 69+ E-3 Visa Lifecycle Marketing Manager Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new E-3 Visa Lifecycle Marketing Manager Jobs.
Get Access To All JobsTips for Finding E-3 Visa Sponsorship as a Lifecycle Marketing Manager
Translate your Australian credentials for U.S. employers
A three-year Australian bachelor's degree is generally accepted as equivalent to a four-year U.S. degree for E-3 visa specialty occupation purposes. Get a credential evaluation from a NACES-member service before interviews so you can confirm equivalency without hesitation.
Target employers with active LCA filing history
Search the DOL's Office of Foreign Labor Certification disclosure data for companies that have filed LCAs for marketing roles. Prior LCA activity signals an employer has navigated the process before and won't treat your E-3 sponsorship request as an unfamiliar legal burden.
Find E-3 sponsoring companies on Migrate Mate
Use Migrate Mate's E-3 filing service to handle your LCA and visa paperwork once you have an offer. Migrate Mate surfaces employers with verified E-3 sponsorship history, so you can focus your search on companies already set up to hire Australian professionals.
Frame lifecycle marketing as a specialty occupation early
Some hiring managers incorrectly assume general marketing roles don't qualify for E-3 sponsorship. Clarify in your cover letter that lifecycle marketing requires specialized CRM, segmentation, and attribution expertise tied directly to your degree field.
Nail the LCA prevailing wage step before your offer finalises
Your employer files the LCA with the DOL before your consulate appointment, certifying your offered wage meets the prevailing wage for your role and location. Confirm the wage level and location details are correct, errors here delay the entire timeline.
Prepare your degree-to-role connection for the consular interview
The consular officer will assess whether your bachelor's degree relates directly to lifecycle marketing. Bring transcripts and a brief written summary connecting your coursework in marketing, data analytics, or communications to your specific job duties at the U.S. employer.
E-3 Visa Lifecycle Marketing Manager: Frequently Asked Questions
Where can I find Lifecycle Marketing Manager jobs with E-3 visa sponsorship?
Migrate Mate is built specifically for Australian professionals searching for U.S. roles with E-3 sponsorship. It filters for employers who have already filed LCAs for marketing and growth roles, so you're not cold-pitching companies that have never sponsored an E-3. Start your search there to identify employers already familiar with the process.
How much does it cost to get an E-3 visa?
Migrate Mate's E-3 filing service covers the entire process for $499, including the Labor Condition Application, visa document preparation, and consulate appointment guidance. Traditional immigration lawyers charge $2,000–$5,000+ for the same work. The E-3 has less paperwork than most work visas, so paying thousands for legal help is usually unnecessary.
Does a Lifecycle Marketing Manager role qualify as an E-3 specialty occupation?
Yes, provided the role genuinely requires a bachelor's degree or higher in a specific field such as marketing, communications, or business. Roles that list a degree as preferred rather than required can create problems at the consulate. Ensure your employer's job description and offer letter both state that a relevant degree is a requirement, not a preference.
How does the E-3 visa compare to the H-1B for Lifecycle Marketing Managers?
The E-3 has no lottery and no annual cap, so there's no randomness in the process. H-1B visa selection is by lottery with roughly a 25 percent chance of registration in recent years. For an Australian professional with a qualifying offer, the E-3 is a direct path: your employer files the LCA with the DOL, you attend a consulate interview, and you receive a two-year visa renewable without limit.
Can I switch Lifecycle Marketing Manager roles after arriving on an E-3?
You can change employers, but your new employer must file a fresh LCA with the DOL and you'll need a new E-3 visa or a change of status before starting work. There's no portability provision like the one that exists for H-1B holders under AC21. Plan for a four-to-eight-week gap between offer acceptance and your start date to allow for LCA certification and visa processing.