E-3 Visa Marketing Lead Jobs
Marketing Lead roles qualify for E-3 visa sponsorship when the position requires a bachelor's degree in marketing, communications, or a related field. The E-3 has no lottery and no annual cap, so Australian professionals can apply as soon as they have a job offer and a certified Labor Condition Application from their employer.
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Get Access To All JobsAbout Salesforce
Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.
Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.
We are looking for an exceptional Senior Product Marketing Lead to own the messaging and positioning foundation for Salesforce's Small and Medium Business segment — and the research that makes it bulletproof.
This is a role for a rare kind of marketer: someone who can go deep into buyer and customer truth, synthesize what they find into a clear and differentiated point of view, and then write it in a way that makes sales reps, executives, and customers all say "yes, that's exactly it." You'll own the SMB master messaging framework — the document that everything else is built on — and you'll be the person who keeps it current, sharp, and grounded in reality.
You'll also lead buyer and customer research, and partner with our brand, campaigns, and agency teams to bring the SMB story to life in content and creative campaigns. This isn't a role for someone who manages work. It's a role for someone who does it — and does it exceptionally well.
You'll report to the VP of Global SMB Marketing and work closely with the broader SMB PMM team, Product, Sales, and Field Marketing.
What You'll Do:
Messaging & Positioning
Own the SMB master messaging framework — the definitive articulation of who the SMB buyer is, what they care about, and why Salesforce (across Agentforce Sales, Service, and Marketing, Slack, and more) is the answer. You write it, defend it, evolve it, and make sure every downstream asset reflects it.
Buyer & Customer Research
Design and run the research that keeps the team ahead of the market — buyer interviews, customer conversations, win/loss analysis, competitive monitoring, and segment studies. You turn raw insight into strategic clarity and share it in ways the team can actually use.
Content & Creative Campaigns
Translate the messaging framework into compelling content and creative campaigns — working with our brand, campaigns, and agency partners to brief, shape, and pressure-test work until it's great. You know what good looks like and you're not afraid to say when something isn't there yet.
Cross-Functional Alignment
Be the messaging authority that product managers, AEs, and exec stakeholders trust. You can walk into a room with senior leaders, present a point of view, take hard questions, and come out with alignment.
What You Bring:
- Exceptional writer and strategic thinker — you can move fluidly between a research debrief, a messaging doc, and a creative brief without losing quality in any of them
- Deep experience developing B2B messaging and positioning frameworks, from first principles through to final copy
- Hands-on experience designing and running buyer or customer research — not just commissioning it
- Strong instincts for what makes a campaign idea compelling, and the craft to brief it precisely
- Comfortable working across a broad, multi-product portfolio and distilling it into a coherent, simple story
- Able to hold a strong point of view under pressure — you earn alignment through insight and clear thinking, not consensus-building
- 8+ years in B2B product marketing, with meaningful time in SaaS or technology
- Experience marketing to SMB buyers strongly preferred
Why This Role
The SMB messaging opportunity at Salesforce is genuinely wide open. The segment is growing fast, the product portfolio has never been stronger, and the AI story — Agentforce as a turn-key hire for lean businesses — is one of the most compelling in the market right now. What's missing is someone who can make it undeniable in words.
That's this role. You'll own the narrative that everything else is built on, and you'll have the research, the creative partnerships, and the organizational access to make it great.
This team moves fast, does the work, and holds a high bar. If you want to spend your time in meetings managing stakeholders — this isn't it. If you want to write the most important B2B messaging doc of your career and see it show up everywhere — keep reading.
Unleash Your Potential
When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.
Accommodations
If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.
Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.
Posting Statement
Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.
In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.
At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions.
The typical base salary range for this position is $143,400 - $216,900 annually. In select cities within the San Francisco and New York City metropolitan area, the base salary range for this role is $172,200 - $236,700 annually.
The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.
About Salesforce
Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.
Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.
We are looking for an exceptional Senior Product Marketing Lead to own the messaging and positioning foundation for Salesforce's Small and Medium Business segment — and the research that makes it bulletproof.
This is a role for a rare kind of marketer: someone who can go deep into buyer and customer truth, synthesize what they find into a clear and differentiated point of view, and then write it in a way that makes sales reps, executives, and customers all say "yes, that's exactly it." You'll own the SMB master messaging framework — the document that everything else is built on — and you'll be the person who keeps it current, sharp, and grounded in reality.
You'll also lead buyer and customer research, and partner with our brand, campaigns, and agency teams to bring the SMB story to life in content and creative campaigns. This isn't a role for someone who manages work. It's a role for someone who does it — and does it exceptionally well.
You'll report to the VP of Global SMB Marketing and work closely with the broader SMB PMM team, Product, Sales, and Field Marketing.
What You'll Do:
Messaging & Positioning
Own the SMB master messaging framework — the definitive articulation of who the SMB buyer is, what they care about, and why Salesforce (across Agentforce Sales, Service, and Marketing, Slack, and more) is the answer. You write it, defend it, evolve it, and make sure every downstream asset reflects it.
Buyer & Customer Research
Design and run the research that keeps the team ahead of the market — buyer interviews, customer conversations, win/loss analysis, competitive monitoring, and segment studies. You turn raw insight into strategic clarity and share it in ways the team can actually use.
Content & Creative Campaigns
Translate the messaging framework into compelling content and creative campaigns — working with our brand, campaigns, and agency partners to brief, shape, and pressure-test work until it's great. You know what good looks like and you're not afraid to say when something isn't there yet.
Cross-Functional Alignment
Be the messaging authority that product managers, AEs, and exec stakeholders trust. You can walk into a room with senior leaders, present a point of view, take hard questions, and come out with alignment.
What You Bring:
- Exceptional writer and strategic thinker — you can move fluidly between a research debrief, a messaging doc, and a creative brief without losing quality in any of them
- Deep experience developing B2B messaging and positioning frameworks, from first principles through to final copy
- Hands-on experience designing and running buyer or customer research — not just commissioning it
- Strong instincts for what makes a campaign idea compelling, and the craft to brief it precisely
- Comfortable working across a broad, multi-product portfolio and distilling it into a coherent, simple story
- Able to hold a strong point of view under pressure — you earn alignment through insight and clear thinking, not consensus-building
- 8+ years in B2B product marketing, with meaningful time in SaaS or technology
- Experience marketing to SMB buyers strongly preferred
Why This Role
The SMB messaging opportunity at Salesforce is genuinely wide open. The segment is growing fast, the product portfolio has never been stronger, and the AI story — Agentforce as a turn-key hire for lean businesses — is one of the most compelling in the market right now. What's missing is someone who can make it undeniable in words.
That's this role. You'll own the narrative that everything else is built on, and you'll have the research, the creative partnerships, and the organizational access to make it great.
This team moves fast, does the work, and holds a high bar. If you want to spend your time in meetings managing stakeholders — this isn't it. If you want to write the most important B2B messaging doc of your career and see it show up everywhere — keep reading.
Unleash Your Potential
When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.
Accommodations
If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.
Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.
Posting Statement
Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.
In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.
At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions.
The typical base salary range for this position is $143,400 - $216,900 annually. In select cities within the San Francisco and New York City metropolitan area, the base salary range for this role is $172,200 - $236,700 annually.
The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.
See all 502+ E-3 Visa Marketing Lead Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new E-3 Visa Marketing Lead Jobs.
Get Access To All JobsTips for Finding E-3 Visa Sponsorship in Marketing Lead
Frame your Australian credentials for U.S. employers
A three-year Australian bachelor's degree in marketing or communications satisfies the E-3 visa specialty occupation requirement. Specify your qualification level and field on your resume so hiring managers don't question your eligibility before the interview stage.
Target companies with existing LCA filing history
Search the DOL's Office of Foreign Labor Certification disclosure data to identify employers who have previously certified LCAs for marketing roles. Prior LCA filings signal familiarity with the E-3 process, which reduces friction when you raise sponsorship in conversations.
Find Marketing Lead roles through Migrate Mate
Migrate Mate filters U.S. marketing jobs by E-3 sponsorship history, so you're applying to employers who already understand the visa process. Use Migrate Mate's E-3 filing service to handle your LCA and visa paperwork once you receive an offer.
Raise E-3 sponsorship before the offer stage
Introduce the E-3 early in conversations rather than after a verbal offer. Explain that the employer files the LCA with DOL and you attend a consulate appointment in Australia. Framing it as a straightforward two-step process removes the assumption that sponsorship requires complex immigration infrastructure.
Verify the role qualifies as a specialty occupation
USCIS requires that a Marketing Lead position normally requires at minimum a bachelor's degree in a specific field. If the job description says 'degree preferred' rather than 'degree required,' ask the employer to revise the listing before the LCA is certified, or the visa application could be challenged.
Prepare your consulate documents before your appointment date
Your E-3 consulate packet includes the certified LCA, DS-160 confirmation, employer support letter, and degree documentation. Assemble these before scheduling so delays in obtaining official transcripts or employer letters don't push back your start date.
E-3 Visa Marketing Lead: Frequently Asked Questions
How do I find Marketing Lead jobs with E-3 visa sponsorship?
Migrate Mate is built specifically for this search. It surfaces U.S. Marketing Lead roles from employers with E-3 sponsorship history, so you're not filtering through listings from companies unfamiliar with the visa. Standard job platforms don't filter by visa type, which means most results require manual follow-up to confirm sponsorship willingness.
How much does it cost to get an E-3 visa?
Migrate Mate's E-3 filing service covers the entire process for $499, including the Labor Condition Application, visa document preparation, and consulate appointment guidance. Traditional immigration lawyers charge $2,000–$5,000+ for the same work. The E-3 has less paperwork than most work visas, so paying thousands for legal help is usually unnecessary.
Does a Marketing Lead role qualify as a specialty occupation for the E-3?
Yes, provided the position genuinely requires a bachelor's degree in marketing, communications, business, or a closely related field. The role must require that specific educational background, not just prefer it. Strategy-heavy, analytics-driven, or brand management roles typically satisfy this requirement. General coordinator roles that accept any degree may not qualify without additional justification.
How does the E-3 compare to the H-1B for Marketing Lead roles in the United States?
The E-3 is available exclusively to Australian citizens and has no annual cap and no lottery, so you can apply any time of year once you have a job offer. The H-1B visa is subject to an annual lottery with roughly a 25 percent selection rate for most applicants. For Australians, the E-3 is the direct path. The H-1B is only relevant if you're already in the U.S. on another status and your employer prefers it.
What happens to my E-3 status if I change employers or move into a senior marketing role?
Each E-3 is tied to a specific employer and job description. If you change companies or receive a significant promotion that changes your role substantially, your new employer must file a fresh LCA and you'll typically need a new visa stamp at a consulate. You can begin working for the new employer once the LCA is certified, without waiting for the new consulate appointment in most cases.