Green Card Head Of Growth Jobs
Head of Growth roles qualify for EB-2 or EB-3 green card sponsorship when the position requires a bachelor's degree or higher in business, marketing, or a related field. Employers file a PERM labor certification with DOL before sponsoring you for permanent residency, not just a temporary work authorization.
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Get Access To All JobsABOUT SLATE
At Slate, we’re building safe, reliable vehicles that people can afford, personalize and love—and doing it here in the USA as part of our commitment to reindustrialization. The spirit of DIY and customization runs throughout every element of a Slate, because people should have control over how their trucks look, feel, and represent them.
WHO WE ARE LOOKING FOR
Slate sells direct to consumer. Every truck is reserved, designed, purchased and accessorized through channels we own: our website, vehicle configurator, online marketplace and app. That puts growth at the center of how Slate operates.
We’re looking for a Head of Growth to own the full customer funnel: from first visit to reservation, from reservation to order and delivery, and from delivery to accessories, wraps and referrals. Reporting to the Head of Marketing, you will lead performance marketing, lifecycle and CRM, conversion optimization and marketing analytics. You’ll be accountable for the numbers that matter most as Slate moves into its first customer deliveries and beyond: reservation-to-order conversion, customer acquisition cost, accessory attach rate and payback.
The ideal candidate has built and scaled growth for a direct-to-consumer brand with a considered purchase. You are as comfortable in a media plan as you are in an experiment readout or a funnel query, and you run a team that is fast, frugal and scrappy with every dollar.
WHAT YOU GET TO DO
Growth Strategy & Ownership:
- Own Slate’s growth strategy and targets across the customer lifecycle: awareness to order, order to delivery, and post-purchase accessories, wraps, service, loyalty, retention and referral.
- Build and maintain the growth model and forecast in partnership with Finance; set targets for volume, CAC, conversion and payback, and report against them every week.
- Own the paid media and growth budget, moving spend quickly toward what works and away from what doesn’t.
- Partner with the Head of Marketing to turn brand and launch plans into measurable demand programs, and represent growth performance in leadership reviews.
Acquisition:
- Lead paid acquisition across search, direct, paid social, online video and CTV, programmatic, affiliate and emerging channels, with in-house and agency partners.
- Build launch and regional demand plans that match vehicle availability, SI&OP, delivery geography and Slate’s regional service and wrap installation network.
- Work with PR, Influencer and Brand teams to turn earned media, creator content, events and owner community into measurable acquisition.
- Design and launch referral and owner-advocacy programs that make Slate owners part of the growth engine.
- Partner with Fleet Sales on demand generation for small business and commercial fleet buyers.
Lifecycle, CRM & Retention:
- Own lifecycle marketing across email, SMS, push and in-app, guiding reservation holders through configuration, financing, order and delivery.
- Grow post-purchase revenue through accessory, wrap and merchandise programs timed to the ownership journey.
- Build audience segmentation and personalized journeys in Salesforce Marketing Cloud.
Conversion & Experimentation:
- Own the experimentation program across the website, configurator, reservation and checkout flows, with clear hypotheses, success metrics and guardrails.
- Partner with Digital Experience Design, Product and Engineering to prioritize the funnel improvements with the largest impact on conversion.
- Lead the CRO function, including test implementation, tooling and site performance during testing.
- Work with eCommerce Merchandising to improve accessory discovery and attach rate across the marketplace.
Measurement & Analytics:
- Evolve a growth measurement stack leadership trusts: attribution, incrementality testing, media mix modeling and funnel dashboards.
- Define north-star and channel-level growth metrics, and keep data definitions consistent across Marketing, Sales, Product and Finance.
- Use AI and automation to speed up analysis, creative testing, demand projections, forecasting, demand modeling, and campaign operations.
Team Building & Leadership:
- Lead and develop a team spanning performance marketing, lifecycle and CRM, CRO and marketing analytics, hiring to fill capability gaps as Slate scales.
- Select and manage agency, ad tech and martech partners with clear scopes, service levels and cost discipline.
Build a team culture of curiosity, speed and direct feedback, grounded in data and customer insight.
WHAT YOU BRING TO THE TEAM
Required
- 12+ years of experience in growth, performance or lifecycle marketing, including at least 5 years leading teams, with experience managing managers or leads.
- A track record of scaling a direct-to-consumer business with a high-consideration purchase (automotive, EV, consumer hardware, mobility, home or financial products), with results you can quantify.
- Hands-on ownership of a full-funnel growth model with budget accountability, including CAC, conversion, LTV and payback.
- Deep expertise in paid acquisition across major platforms, along with lifecycle and CRM program design.
- Experience running a disciplined experimentation program, with a working command of test design, statistical significance and incrementality.
- Strong analytical skills; comfortable working directly in GA4, Looker or similar BI tools, and in SQL or alongside analysts at the query level.
- Experience with Salesforce Marketing Cloud or a comparable ESP, CRM and CDP stack.
- Clear, structured writing and communication, with the ability to present plans and results to executive leadership.
- Bachelor’s degree in Marketing, Business, Economics, Statistics or a related field, or equivalent professional experience.
Preferred
- Experience leading growth through a major product launch, ideally from pre-order or reservations through first deliveries.
- Automotive, EV or direct-to-consumer vehicle experience.
- E-commerce or marketplace experience with accessories, add-ons or attach-rate economics.
- Experience with small business or B2B demand generation.
- Multicultural or Spanish-language marketing experience.
Practical experience applying generative AI to marketing operations, creative testing or analytics.
LOCATION: This role can sit in any of the following:
Troy, MI, Carson, CA, NYC, NY
SALARY RANGE
The compensation for this position is the range Slate reasonably and in good faith expects to pay for the position taking into account the wide variety of factors that are considered in making compensation decisions, including job-related knowledge; skillset; experience, education and training; certifications; work location; and other relevant business and organizational factors.
Annual Base Pay Range: $141,000 to $233,000 USD
ADDITIONAL COMPENSATION AND BENEFITS
Slate offers a wide range of competitive benefits, including medical, dental, vision, life insurance, disability insurance, vacation, and 401k. The successful candidate may also be eligible to participate in the equity program and/or a discretionary annual incentive program, subject to the rules governing such programs.
WHY JOIN TEAM SLATE?
At Slate, we’re fueled by grit, determination, and attention to detail. The start-up spirit of ingenuity and resourcefulness move our business forward. Team Slate fosters a culture of excellence, innovation, and mutual respect, and is motivated by shared principles.
- Safety First
- Delight Customers
- One Team
- Relentless Improvement
- Fast, Frugal, and Scrappy
- Respectful Collaboration
- Positive Legacy
WE WANT TO WORK WITH PEOPLE THAT REFLECT THE COMMUNITIES IN WHICH WE OPERATE.
Slate is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, marital status, parental status, cultural background, organizational level, work styles, tenure and life experiences. Or for any other reason.
Slate is committed to providing reasonable accommodation for qualified individuals with disabilities in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at slate-talent_acquisition@slate.auto.
ABOUT SLATE
At Slate, we’re building safe, reliable vehicles that people can afford, personalize and love—and doing it here in the USA as part of our commitment to reindustrialization. The spirit of DIY and customization runs throughout every element of a Slate, because people should have control over how their trucks look, feel, and represent them.
WHO WE ARE LOOKING FOR
Slate sells direct to consumer. Every truck is reserved, designed, purchased and accessorized through channels we own: our website, vehicle configurator, online marketplace and app. That puts growth at the center of how Slate operates.
We’re looking for a Head of Growth to own the full customer funnel: from first visit to reservation, from reservation to order and delivery, and from delivery to accessories, wraps and referrals. Reporting to the Head of Marketing, you will lead performance marketing, lifecycle and CRM, conversion optimization and marketing analytics. You’ll be accountable for the numbers that matter most as Slate moves into its first customer deliveries and beyond: reservation-to-order conversion, customer acquisition cost, accessory attach rate and payback.
The ideal candidate has built and scaled growth for a direct-to-consumer brand with a considered purchase. You are as comfortable in a media plan as you are in an experiment readout or a funnel query, and you run a team that is fast, frugal and scrappy with every dollar.
WHAT YOU GET TO DO
Growth Strategy & Ownership:
- Own Slate’s growth strategy and targets across the customer lifecycle: awareness to order, order to delivery, and post-purchase accessories, wraps, service, loyalty, retention and referral.
- Build and maintain the growth model and forecast in partnership with Finance; set targets for volume, CAC, conversion and payback, and report against them every week.
- Own the paid media and growth budget, moving spend quickly toward what works and away from what doesn’t.
- Partner with the Head of Marketing to turn brand and launch plans into measurable demand programs, and represent growth performance in leadership reviews.
Acquisition:
- Lead paid acquisition across search, direct, paid social, online video and CTV, programmatic, affiliate and emerging channels, with in-house and agency partners.
- Build launch and regional demand plans that match vehicle availability, SI&OP, delivery geography and Slate’s regional service and wrap installation network.
- Work with PR, Influencer and Brand teams to turn earned media, creator content, events and owner community into measurable acquisition.
- Design and launch referral and owner-advocacy programs that make Slate owners part of the growth engine.
- Partner with Fleet Sales on demand generation for small business and commercial fleet buyers.
Lifecycle, CRM & Retention:
- Own lifecycle marketing across email, SMS, push and in-app, guiding reservation holders through configuration, financing, order and delivery.
- Grow post-purchase revenue through accessory, wrap and merchandise programs timed to the ownership journey.
- Build audience segmentation and personalized journeys in Salesforce Marketing Cloud.
Conversion & Experimentation:
- Own the experimentation program across the website, configurator, reservation and checkout flows, with clear hypotheses, success metrics and guardrails.
- Partner with Digital Experience Design, Product and Engineering to prioritize the funnel improvements with the largest impact on conversion.
- Lead the CRO function, including test implementation, tooling and site performance during testing.
- Work with eCommerce Merchandising to improve accessory discovery and attach rate across the marketplace.
Measurement & Analytics:
- Evolve a growth measurement stack leadership trusts: attribution, incrementality testing, media mix modeling and funnel dashboards.
- Define north-star and channel-level growth metrics, and keep data definitions consistent across Marketing, Sales, Product and Finance.
- Use AI and automation to speed up analysis, creative testing, demand projections, forecasting, demand modeling, and campaign operations.
Team Building & Leadership:
- Lead and develop a team spanning performance marketing, lifecycle and CRM, CRO and marketing analytics, hiring to fill capability gaps as Slate scales.
- Select and manage agency, ad tech and martech partners with clear scopes, service levels and cost discipline.
Build a team culture of curiosity, speed and direct feedback, grounded in data and customer insight.
WHAT YOU BRING TO THE TEAM
Required
- 12+ years of experience in growth, performance or lifecycle marketing, including at least 5 years leading teams, with experience managing managers or leads.
- A track record of scaling a direct-to-consumer business with a high-consideration purchase (automotive, EV, consumer hardware, mobility, home or financial products), with results you can quantify.
- Hands-on ownership of a full-funnel growth model with budget accountability, including CAC, conversion, LTV and payback.
- Deep expertise in paid acquisition across major platforms, along with lifecycle and CRM program design.
- Experience running a disciplined experimentation program, with a working command of test design, statistical significance and incrementality.
- Strong analytical skills; comfortable working directly in GA4, Looker or similar BI tools, and in SQL or alongside analysts at the query level.
- Experience with Salesforce Marketing Cloud or a comparable ESP, CRM and CDP stack.
- Clear, structured writing and communication, with the ability to present plans and results to executive leadership.
- Bachelor’s degree in Marketing, Business, Economics, Statistics or a related field, or equivalent professional experience.
Preferred
- Experience leading growth through a major product launch, ideally from pre-order or reservations through first deliveries.
- Automotive, EV or direct-to-consumer vehicle experience.
- E-commerce or marketplace experience with accessories, add-ons or attach-rate economics.
- Experience with small business or B2B demand generation.
- Multicultural or Spanish-language marketing experience.
Practical experience applying generative AI to marketing operations, creative testing or analytics.
LOCATION: This role can sit in any of the following:
Troy, MI, Carson, CA, NYC, NY
SALARY RANGE
The compensation for this position is the range Slate reasonably and in good faith expects to pay for the position taking into account the wide variety of factors that are considered in making compensation decisions, including job-related knowledge; skillset; experience, education and training; certifications; work location; and other relevant business and organizational factors.
Annual Base Pay Range: $141,000 to $233,000 USD
ADDITIONAL COMPENSATION AND BENEFITS
Slate offers a wide range of competitive benefits, including medical, dental, vision, life insurance, disability insurance, vacation, and 401k. The successful candidate may also be eligible to participate in the equity program and/or a discretionary annual incentive program, subject to the rules governing such programs.
WHY JOIN TEAM SLATE?
At Slate, we’re fueled by grit, determination, and attention to detail. The start-up spirit of ingenuity and resourcefulness move our business forward. Team Slate fosters a culture of excellence, innovation, and mutual respect, and is motivated by shared principles.
- Safety First
- Delight Customers
- One Team
- Relentless Improvement
- Fast, Frugal, and Scrappy
- Respectful Collaboration
- Positive Legacy
WE WANT TO WORK WITH PEOPLE THAT REFLECT THE COMMUNITIES IN WHICH WE OPERATE.
Slate is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, marital status, parental status, cultural background, organizational level, work styles, tenure and life experiences. Or for any other reason.
Slate is committed to providing reasonable accommodation for qualified individuals with disabilities in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at slate-talent_acquisition@slate.auto.
See all 51+ Green Card Head Of Growth Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Green Card Head Of Growth Jobs.
Get Access To All JobsTips for Finding Green Card Sponsorship in Head Of Growth
Document your growth metrics before applying
PERM requires your employer to define the job's minimum requirements, so your credentials need to match those requirements precisely. Compile quantified outcomes from past roles, such as revenue growth percentages and acquisition channel results, to support both EB-2 and EB-3 petition evidence.
Verify the role's SOC code early
Head of Growth roles often get classified under Marketing Managers or General and Operations Managers, which affects prevailing wage calculations. Check the O*NET occupation profile for your specific duties and confirm which SOC code your employer plans to use before PERM filing begins.
Target companies with dedicated immigration programs
Growth-stage startups frequently lack the HR infrastructure to navigate PERM's supervised recruitment requirements. Prioritize Series B and later companies or established technology and media firms that already have immigration counsel on retainer and have sponsored green cards for similar roles.
Search for sponsoring employers on Migrate Mate
Use Migrate Mate to filter Head of Growth and growth marketing roles by employers with active green card sponsorship history, saving you from cold-applying to companies unfamiliar with the PERM process or unwilling to commit to the 12-to-18-month filing timeline.
Ask employers about PERM audit readiness
DOL audits roughly 30 percent of PERM applications and requests documentation of the entire supervised recruitment process. Before accepting an offer, confirm your prospective employer has run compliant SWA postings and internal job advertisements and has retained all required recruitment records.
Negotiate a start date that accommodates I-140 timing
Even after PERM certification, your employer must file an I-140 petition with USCIS before your priority date is established. If you're transitioning from another status, align your start date to preserve valid work authorization through each filing stage without creating a gap.
Green Card Head Of Growth: Frequently Asked Questions
Does a Head of Growth role qualify for EB-2 or EB-3 sponsorship?
Most Head of Growth positions qualify under EB-2 if the role requires a master's degree or a bachelor's degree plus significant progressive experience. EB-3 applies when the minimum requirement is a bachelor's degree. The distinction matters for priority date backlogs, which vary by your country of birth, so clarifying the category with your employer early in the process is essential.
How does green card sponsorship differ from H-1B sponsorship for this role?
H-1B visa sponsorship ties you to a specific employer and expires unless extended, while EB-2 and EB-3 green card sponsorship leads to permanent residency with no annual renewal required. PERM takes 12 to 18 months before the I-140 stage even begins, but once your priority date is current, there is no lottery and no cap concern at the EB-3 level for most nationalities outside India and China.
What does PERM labor certification involve for a growth leadership role?
Your employer must conduct DOL-supervised recruitment to demonstrate no qualified U.S. workers are available for the position. For a Head of Growth role, this includes posting on the State Workforce Agency job board, running print or online advertisements, and documenting why any U.S. applicants were rejected. The entire recruitment window must close before DOL will certify the application.
How can I find employers who will sponsor a green card for a Head of Growth position?
Use Migrate Mate to search Head of Growth and growth marketing roles specifically filtered by employers with green card sponsorship history. This saves considerable time compared to researching individual companies, since many fast-growing startups advertise aggressively but have never completed a PERM filing and are unprepared to commit to the multi-year timeline.
Can my employer set the prevailing wage for a Head of Growth title rather than a standard job title?
No. DOL calculates the prevailing wage based on the actual duties and the applicable SOC code, not the job title your employer uses internally. If your responsibilities align most closely with a Marketing Manager or Advertising and Promotions Manager classification, the wage will be set accordingly using the OFLC Wage Search database, regardless of what your offer letter calls the position.