Green Card VP Marketing Jobs

At Warner Music Group, we’re a global collective of music makers and music lovers, tech innovators and inspired entrepreneurs, game-changing creatives and passionate team members. Here, we turn dreams into stardom and audiences into fans. We are guided by three core values that underpin everything we do across all our diverse businesses:

• Curiosity: We do our best work when we’re immersing ourselves in culture and breaking through barriers. Curiosity is the driving force behind creativity and ingenuity. It fuels innovation, and innovation is the key to our future.
• Collaboration: Making music and bringing it to the world is all about the power of originality amplified by teamwork. A great idea, like a great song, travels globally. We ignite passions and build connections across our diverse community of artists, songwriters, partners, and fans.
• Commitment: We pursue excellence for our team and our talent. Everything in music starts with a leap into the unknown, and we’re committed to keeping the faith, acting with integrity, and delivering on our promises.

WMG is home to a wide range of artists, musicians, and songwriters that fuel our success. That is why we are committed to creating a work environment that actively values, appreciates, and respects everyone. We encourage applications from people with a wide variety of backgrounds and experiences.

Consider a career at WMG and get the best of both worlds – an innovative global music company that retains the creative spirit of a nimble independent.

Job Title: VP, Marketing

A little bit about our team:

You will work closely with various internal departments (Artist Development, Creative, Streaming, + more), along with artists, managers, and external partners to create, strategize, and improve opportunities in the marketplace for the entire Warner Music Nashville roster. You will work with an energetic, fast-paced team of people committed to driving awareness and engagement for our artists and their music.

Your role:

A strategic leader who understands marketing with high attention to metrics and commercial return. A leader who embraces music as a movement rather than merchandise. Cognizance of new realities within the music industry, but even more importantly, the world at large. A Genre-agnostic game-changer in growing audience, and converting audience to engaged fans. Creative boundary pusher.

Here you’ll get to:

• Artist and project Marketing: develop marketing tactics/plans/concepts to create awareness and drive affinity, consumption and engagement for all WMN artists
• Acquisition Marketing: Work with team of Artist Development staff and digital team to maximize e-mail / social media / web-based and traditional marketing. Also advise on commerce & content roadmaps across social platforms

• Consumer Engagement:

• Data Insights: Leverage first party data insights to make recommendations for targeting and ad campaigns

• Events & Experiences: Help in development of industry and label events
• Create “first of it’s kind” initiatives to move audience into engaged fandom.
• Work directly with artists to expand the reach of their vision and stories
• Collaborate with different marketers across the global WMG label network
• Develop and support digital marketing strategies
• Execute marketing campaigns.
• Define & measure effectiveness of campaigns with clear OKRs (Objectives / Key Results)
• Assist in developing e-commerce marketing strategies
• Plan & market events in support of our artists and company

About you:

• Strong organization skills, Excellent communicator, and dedicated professional
• Goal Oriented - set both short- and long-term goals for staff, motivating them towards high performance.
• Exhibit Strong Leadership and Problem-solving Skills to drive and motivate team members and major projects or initiatives across multiple departments
• Establish and maintain excellent relationships with artist teams and decision-makers, continuously communicating priorities and exploring new opportunities to drive new revenue.
• Sound and practical business judgment

We’d love it if you also had:

• Successfully worked in a Vice President role in the consumer marketing space for 5+ years, with experience in digital marketing
• 5+ years of management experience in digital marketing, direct marketing or e-commerce, client and/or agency experience preferred
• Experience mentoring and managing staff at various levels

As the home to 10K Projects, Asylum, Atlantic Music Group, East West, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Records, Warner Classics, and several other of the world’s premier recording labels, Warner Music Group champions emerging artists and global superstars alike. And our renowned publishing company, Warner Chappell Music, represents genre-spanning songwriters and producers through a catalog of more than one million copyrights worldwide. Warner Music Group is also home to ADA, which supports the independent community, as well as artist services division WMX. In addition, WMG counts film and television storytelling powerhouse Warner Music Entertainment among its many brands.

Together, we are Warner Music Group: Independent Minds. Major Sound.

Love this job and want to apply?

Click the “Apply” link at the top of the page, or apply directly with your LinkedIn. Applying with LinkedIn will import all of the information you put in your profile, but will still allow you to upload a resume and cover letter.

Don’t be discouraged if you don’t hear from us right away. We’re taking our time to review all resumes, and to find the best people for WMG.

Thanks for your interest in working for WMG. We love it here, and think you will, too.

This position requires a minimum of 4 days per week in the office. We value in-office collaboration, which is essential for talent development and strong working relationships.

Salary Range: Salary ranges are included for job postings where required by law. The actual base pay is dependent upon many factors, such as work experience and business needs. The pay range is subject to change at any time dependent on a variety of internal and external factors.

Warner Music Group is an Equal Opportunity Employer.