H-1B Visa Email Marketing Specialist Jobs
Email Marketing Specialist roles qualify for H-1B visa sponsorship when the position requires a bachelor's degree in marketing, communications, or a related field. Employers in e-commerce, SaaS, and media regularly file LCAs for this role. The 85,000-slot annual cap means timing your job search around the April lottery window matters.
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Get Access To All JobsTemple University's Division of Strategic Marketing and Communications is searching for an Email Marketing Specialist.
Become a part of the Temple family and you will have access to the following:
A hybrid work schedule
Full medical, dental, vision coverage
Paid time off
Paid Holidays
Tuition remission - eligible employees and their dependents can obtain a degree TUITION FREE
A generous retirement plan and so much more!
Salary Range: $55,000 - $60,000
A variety of important factors are reviewed by HR when considering salary, including job duties, the applicant’s education and experience, all relevant internal equity considerations, department budget, and funding source.
Position Summary
The Email Marketing Specialist supports marketing automation strategy for Temple University's email & SMS marketing efforts. Working closely with and taking direction from the Director of Marketing Automation, this position is responsible for managing and deploying email and SMS campaigns to support the University’s enrollment marketing and student and staff communications. Within SMC, this role will partner with multi-functional teams, including content, design, analytics and user experience, to develop and implement digital strategies and tactics to advance Temple University's marketing and communications initiatives and ensure that digital communications are an integrated part of campaigns. They will collaborate with partners across the university to support digital communication priorities and champion best practices.
Performs other duties as assigned.
Required Education and Experience
- Bachelor’s degree in English, communications, journalism, marketing or related field
- At least two (2) years of email marketing experience.
- An equivalent combination of education and experience may be considered.
Preferred Experience
- Experience creating HTML/CSS emails.
Required Skills and Abilities
- Working knowledge of marketing automation tools and best practices.
- Proficient in HTML/CSS.
- Ability to manage multiple projects in a fast-paced environment while maintaining accuracy of work.
- Superior organizational skills - must be able to effectively prioritize and meet deadlines.
- Ability to quickly acclimate to different environments and openness to new processes and technologies. Self-directed with a solutions-oriented attitude; values and contributes to a positive work environment.
- Ability to work within a continuous improvement environment; able to receive feedback with a positive attitude and a commitment to personal accountability.
- Strong interpersonal and problem-solving skills with the ability to work and collaborate with colleagues and campus partners.
- Brings diplomacy and collegiality to capably address challenges; willingness to tackle issues and collaboratively resolve them.
- Strong attention to detail and ability to utilize data and insights to determine decisions.
- Ability to work well under pressure.
- Demonstrated ability to effectively and collaboratively work as part of a cross-functional team.
- Ability to work independently and efficiently.
- Ability to handle confidential matters with discretion.
- Demonstrated excellent organizational time management skills.
- Proficient in the Microsoft Office suite of products.
Essential Duties
- Deliver high-quality work that meets university standards and represents marketing automation best practices by testing messages across email clients and devices, validating audience volume prior to send, comparing final send counts against expected volume, and following other established quality assurance procedures.
- Create and deploy emails and SMS messages using the university’s central marketing automation platform, leveraging advanced features including A/B testing, dynamic content and journeys.
- Represent the marketing automation function on collaborative project teams to develop email/SMS strategies based on project goals, data insights, audience research and industry trends and best practices.
- Collaborate with content and design teams to build and maintain HTML and WYSIWIG templates for use by colleagues and university partners.
- Track and report on performance, effectiveness and results of assigned projects (ongoing & post-action); prepare presentations to share those insights and recommendations with internal teams, department/university leadership, and university partners.
- Thoroughly understand the university’s core audiences and data infrastructure to recommend targeted audiences manage email lists and segmentation.
- Train, support and manage relationships with university partners in their email/SMS marketing efforts and use of the university’s marketing automation platform as a consultant in partnership with the Director of Marketing Automation.
- Stay up-to-date on email marketing trends & best practices, higher education news, and marketing automation platform upgrades to inform recommended strategies and tactics.
- An employment offer is contingent upon successful completion of a pre-employment physical.
Temple University is committed to a policy of equal opportunity for all in every aspect of its operations, including employment, service, and educational programs. The University has pledged not to discriminate on the basis of age, color, disability, marital status, national origin or ethnic origin, race, religion, sex (including pregnancy), sexual orientation, gender identity, genetic information or veteran status.
Compliance Statement: In the performance of their functions as detailed in the position description employees have an obligation to avoid ethical, legal, financial and other conflicts of interest to ensure that their actions and outside activities do not conflict with their primary employment responsibilities at the institution. Employees are also expected to understand and be in compliance with applicable laws, University and employment policies and regulations, including NCAA regulations for areas and departments which their essential functions cause them to interact.
Temple University's Annual Security and Fire Safety Report contains statistics, policies, and procedures related to campus safety. Go here to review: https://safety.temple.edu/reports-logs/annual-security-report
You may request a copy of the report by calling Temple University’s Public Safety Services at 215-204-7900.
Temple University's Division of Strategic Marketing and Communications is searching for an Email Marketing Specialist.
Become a part of the Temple family and you will have access to the following:
A hybrid work schedule
Full medical, dental, vision coverage
Paid time off
Paid Holidays
Tuition remission - eligible employees and their dependents can obtain a degree TUITION FREE
A generous retirement plan and so much more!
Salary Range: $55,000 - $60,000
A variety of important factors are reviewed by HR when considering salary, including job duties, the applicant’s education and experience, all relevant internal equity considerations, department budget, and funding source.
Position Summary
The Email Marketing Specialist supports marketing automation strategy for Temple University's email & SMS marketing efforts. Working closely with and taking direction from the Director of Marketing Automation, this position is responsible for managing and deploying email and SMS campaigns to support the University’s enrollment marketing and student and staff communications. Within SMC, this role will partner with multi-functional teams, including content, design, analytics and user experience, to develop and implement digital strategies and tactics to advance Temple University's marketing and communications initiatives and ensure that digital communications are an integrated part of campaigns. They will collaborate with partners across the university to support digital communication priorities and champion best practices.
Performs other duties as assigned.
Required Education and Experience
- Bachelor’s degree in English, communications, journalism, marketing or related field
- At least two (2) years of email marketing experience.
- An equivalent combination of education and experience may be considered.
Preferred Experience
- Experience creating HTML/CSS emails.
Required Skills and Abilities
- Working knowledge of marketing automation tools and best practices.
- Proficient in HTML/CSS.
- Ability to manage multiple projects in a fast-paced environment while maintaining accuracy of work.
- Superior organizational skills - must be able to effectively prioritize and meet deadlines.
- Ability to quickly acclimate to different environments and openness to new processes and technologies. Self-directed with a solutions-oriented attitude; values and contributes to a positive work environment.
- Ability to work within a continuous improvement environment; able to receive feedback with a positive attitude and a commitment to personal accountability.
- Strong interpersonal and problem-solving skills with the ability to work and collaborate with colleagues and campus partners.
- Brings diplomacy and collegiality to capably address challenges; willingness to tackle issues and collaboratively resolve them.
- Strong attention to detail and ability to utilize data and insights to determine decisions.
- Ability to work well under pressure.
- Demonstrated ability to effectively and collaboratively work as part of a cross-functional team.
- Ability to work independently and efficiently.
- Ability to handle confidential matters with discretion.
- Demonstrated excellent organizational time management skills.
- Proficient in the Microsoft Office suite of products.
Essential Duties
- Deliver high-quality work that meets university standards and represents marketing automation best practices by testing messages across email clients and devices, validating audience volume prior to send, comparing final send counts against expected volume, and following other established quality assurance procedures.
- Create and deploy emails and SMS messages using the university’s central marketing automation platform, leveraging advanced features including A/B testing, dynamic content and journeys.
- Represent the marketing automation function on collaborative project teams to develop email/SMS strategies based on project goals, data insights, audience research and industry trends and best practices.
- Collaborate with content and design teams to build and maintain HTML and WYSIWIG templates for use by colleagues and university partners.
- Track and report on performance, effectiveness and results of assigned projects (ongoing & post-action); prepare presentations to share those insights and recommendations with internal teams, department/university leadership, and university partners.
- Thoroughly understand the university’s core audiences and data infrastructure to recommend targeted audiences manage email lists and segmentation.
- Train, support and manage relationships with university partners in their email/SMS marketing efforts and use of the university’s marketing automation platform as a consultant in partnership with the Director of Marketing Automation.
- Stay up-to-date on email marketing trends & best practices, higher education news, and marketing automation platform upgrades to inform recommended strategies and tactics.
- An employment offer is contingent upon successful completion of a pre-employment physical.
Temple University is committed to a policy of equal opportunity for all in every aspect of its operations, including employment, service, and educational programs. The University has pledged not to discriminate on the basis of age, color, disability, marital status, national origin or ethnic origin, race, religion, sex (including pregnancy), sexual orientation, gender identity, genetic information or veteran status.
Compliance Statement: In the performance of their functions as detailed in the position description employees have an obligation to avoid ethical, legal, financial and other conflicts of interest to ensure that their actions and outside activities do not conflict with their primary employment responsibilities at the institution. Employees are also expected to understand and be in compliance with applicable laws, University and employment policies and regulations, including NCAA regulations for areas and departments which their essential functions cause them to interact.
Temple University's Annual Security and Fire Safety Report contains statistics, policies, and procedures related to campus safety. Go here to review: https://safety.temple.edu/reports-logs/annual-security-report
You may request a copy of the report by calling Temple University’s Public Safety Services at 215-204-7900.
See all H-1B Visa Email Marketing Specialist Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new H-1B Visa Email Marketing Specialist Jobs.
Get Access To All JobsTips for Finding H-1B Visa Sponsorship as an Email Marketing Specialist
Frame your degree for specialty occupation
USCIS scrutinizes whether Email Marketing Specialist roles require a specific bachelor's degree. Pull the O*NET profile for your SOC code and document how your degree field directly maps to campaign analytics, segmentation strategy, or marketing automation.
Target employers with active LCA filing history
Search Migrate Mate to filter Email Marketing Specialist roles by verified DOL LCA filings. Employers who have filed recently are already set up to sponsor, which removes the friction of convincing an HR team to start from scratch.
Check prevailing wage before negotiating your offer
Your employer's LCA must certify a wage at or above the DOL prevailing wage for your location and SOC code. Use the OFLC Wage Search before offer discussions so you know the floor and can negotiate from an informed position.
Register in the H-1B lottery by late March
USCIS opens H-1B registration in March for the fiscal year starting October 1. Your employer submits the registration, not you, but confirm your start date and job offer letter are finalized well before the registration window closes.
Document platform certifications as specialty evidence
Certifications in Salesforce Marketing Cloud, HubSpot, or Klaviyo strengthen the specialty occupation argument by showing the role demands specialized technical knowledge beyond a generalist marketing background. Include these in your supporting documentation package.
Clarify cap-exempt status with mission-driven employers
Universities, nonprofits, and government research organizations are cap-exempt, meaning H-1B petitions filed there bypass the lottery entirely. Email marketing roles at these institutions still qualify if the position meets the specialty occupation standard under USCIS guidelines.
H-1B Visa Email Marketing Specialist: Frequently Asked Questions
Does an Email Marketing Specialist role qualify as a specialty occupation for H-1B purposes?
It depends on how the employer defines the position. USCIS requires that the role normally demands a bachelor's degree or higher in a specific field. If the job description requires expertise in marketing automation, data analytics, or CRM platforms and ties those requirements to a specific degree field like marketing or communications, it typically qualifies. Generic or entry-level email coordinator roles with vague degree requirements face more scrutiny.
Which industries sponsor H-1B visas most often for Email Marketing Specialists?
E-commerce, SaaS, fintech, and digital media companies file LCAs for this role most frequently because their revenue depends directly on email channel performance. These employers already have immigration counsel in place and understand the filing process. You can browse verified H-1B sponsoring employers in this category on Migrate Mate, filtered specifically for Email Marketing Specialist roles with active LCA history.
What documentation should I prepare before a sponsoring employer files my H-1B petition?
Your employer needs your passport, degree transcripts and certificates, any foreign credential evaluations, and a detailed letter from you describing your job duties in specialty occupation terms. If your degree is from outside the U.S., get a credential evaluation from a NACES-member organization early. Marketing automation certifications and platform credentials strengthen the specialty occupation case and belong in the supporting documentation package.
Can my H-1B be transferred if I switch Email Marketing Specialist jobs?
Yes. Under H-1B portability rules, you can start working for a new employer as soon as the new petition is filed, provided your previous H-1B was approved and you haven't fallen out of status. The new employer must file a new I-129 petition and LCA. The role at the new employer still needs to meet specialty occupation standards, so a significant change in duties or degree requirements could complicate the transfer.
What prevailing wage level should I expect for an H-1B Email Marketing Specialist role?
DOL assigns prevailing wages by SOC code and geographic area across four wage levels. Email Marketing Specialists typically fall under the Marketing Specialists SOC code, and wages vary significantly by metro area. Your employer's LCA must certify at least the Level I prevailing wage for your location, though many mid-size and enterprise employers file at Level II or III. Check the OFLC Wage Search for current figures in your target city before evaluating any offer.