H-1B Visa Head of Growth Marketing Jobs
Head of Growth Marketing jobs at H-1B visa sponsoring employers sit squarely in specialty occupation territory: the role demands a bachelor's degree or higher in marketing, business, or a directly related field. Sponsoring employers file a Labor Condition Application and I-129 petition, granting up to three years of initial H-1B status.
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Role Summary
We're hiring a Senior Director of Growth Marketing to find and scale HubSpot's next sources of growth as AI reshapes how people discover, research, evaluate, and buy software.
This leader will be accountable for two outcomes:
- Make HubSpot the most visible and recommended agentic customer platform across search and AI.
- Find, test, and scale new acquisition channels that drive high-quality top-of-funnel demand across our SMB and upmarket businesses.
You'll own HubSpot's SEO and AEO strategy and our emerging-channel growth engine, deciding what to test, where to invest, and where our next meaningful source of growth will come from.
We're looking for a builder, not someone who manages an established playbook from a distance. You're obsessed with growth: you read early signals, write sharp problem statements and hypotheses, run test after test, and aren't afraid of ideas that sound strange, or even a bit wacky at first.
You'll get close to the work, challenge how we operate today, and turn shifts in technology and buyer behavior into growth before there's a proven playbook. You'll lead an exceptional global team and partner deeply across Marketing, Product, Sales, Data, Finance, and Operations, with HubSpot's scale and resources behind you and the mandate to build what comes next.
- Find what's next in growth. Set the strategy for how HubSpot creates and captures demand as traditional inbound declines. Constantly scan for new channels, technologies, and shifts in buyer behavior; turn them into clear problem statements and hypotheses; test them quickly; and scale the ones that work.
- Reinvent search and AI discovery. Lead HubSpot's SEO and AEO strategy end to end. Protect and grow our organic search position while building the tooling, experiments, and playbook that drive visibility, recommendations, and demand across AI answer engines, LLMs, and agents.
- Build growth engines, not one-off campaigns. Design repeatable systems that run continuously: how we spot signal, prioritize ideas, test, measure incrementality, and scale. Make experimentation the operating rhythm of the organization.
- Understand our customers deeply. Sharpen our view of ICPs and how they discover and evaluate HubSpot, and use that insight to guide where the team invests and what it tests next.
- Turn growth insights into product opportunities. Partner with Product to turn new customer behaviors and unmet needs into new ways to acquire customers and, where the opportunity exists, new products or features.
- Partner across the growth engine. Work closely with our performance marketing, lifecycle, brand, and partnerships leaders so learnings from new channels and AI discovery improve how the whole funnel performs.
- Build an exceptional growth organization. Attract, develop, and lead a team with a high bar for curiosity, accountability, and execution. Stay close enough to the work to challenge assumptions and accelerate decisions, while empowering leaders to own big problems. Use AI and automation to help the team experiment, learn, and ship faster, and build a culture where the standard isn't activity, it's impact.
What You'll Bring
- You're a builder. You personally spot signal, form hypotheses, test, and scale what works, and you can say clearly where an idea came from and what your own contribution was versus your team's.
- You've created growth where there wasn't a playbook. You've identified emerging channels, technologies, or shifts in customer behavior before they were obvious, and turned the strongest signals into meaningful, measurable growth.
- You have an active AEO and AI search practice. You already run a strategy, can name the tools you use, explain which tactics are working, and show how you measure visibility and impact. You have a point of view on where AI discovery is heading.
- You have deep organic and acquisition instincts. You know what it takes to win in SEO and content-led growth, and you've built growth engines (not single campaigns) that run continuously.
- You use technology to change how the team works. You can give a specific example of AI or automation you shipped that changed how your team operates.
- You're an exceptional leader. You've built and led high-performing teams and attracted strong talent. You know how to stay close to the work without becoming the bottleneck.
- You can operate across growth models. You understand high-volume self-service and sales-assisted growth and can build strategies for different customer segments. B2B SaaS experience is preferred; exceptional growth marketers from other models who can show strong fundamentals are encouraged to apply.
- You're an influential partner. You turn complex problems into clear decisions, communicate with conviction, and can influence senior leaders across Product, Sales, Finance, Data, and Marketing.
Nice-to-Have Qualifications
- Experience turning growth or customer insights into new products, features, or business opportunities.
- Experience with marketing engineering, automation, or using AI to fundamentally change how marketing work gets done.
- Lifecycle or product-led growth experience that connects acquisition to activation and retention.
- Evidence of personal experimentation, such as side projects, writing, or tools you've built, that shows genuine curiosity.
At HubSpot, we value both flexibility and connection. Whether you're a Remote employee or work from the Office, we want you to start your journey here by building strong connections with your team and peers. If you are joining our Engineering team, you will be required to attend a regional HubSpot office for in-person onboarding. If you join our broader Product team, you'll also attend other in-person events, such as your Product Group Summit and other gatherings, to continue building on those connections.
If you require an accommodation due to travel limitations or other reasons, please inform your recruiter during the hiring process. We are committed to supporting candidates who may need alternative arrangements.
About HubSpot
HubSpot (NYSE: HUBS) is an AI-powered customer platform with all the software, integrations, and resources customers need to connect marketing, sales, and service. HubSpot's connected platform enables businesses to grow faster by focusing on what matters most: customers.
At HubSpot, bold is our baseline. Our employees around the globe move fast, stay customer-obsessed, and win together. Our culture is grounded in four commitments: Solve for the Customer, Be Bold, Learn Fast, Align, Adapt & Go!, and Deliver with HEART. These commitments shape how we work, lead, and grow.
We're building a company where people can do their best work. We focus on brilliant work, not badge swipes. By combining clarity, ownership, and trust, we create space for big thinking and meaningful progress. And we know that when our employees grow, our customers do too.
Recognized globally for our award-winning culture by Comparably, Glassdoor, Fortune, and more, HubSpot is headquartered in Cambridge, MA, with employees and offices around the world.
Explore more:
- HubSpot Careers
- Life at HubSpot on Instagram
If you need accommodations or assistance due to a disability, please reach out to us using this form.
Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Germany Applicants: (m/f/d) - link to HubSpot's Career Diversity page here.
India Applicants: link to HubSpot India's equal opportunity policy here.
HubSpot may use AI to help screen or assess candidates, but all hiring decisions are always human. More information can be found here. By submitting your application, you agree that HubSpot may collect your personal data for recruiting, global organization planning, and related purposes. We may use CLEAR ID Verification during the hiring process to confirm your identity and help maintain a safe, secure, and trusted experience for all candidates. Refer to HubSpot's Recruiting Privacy Notice for details on data processing and your rights.
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Get Access To All JobsTips for Finding H-1B Visa Sponsorship in Head of Growth Marketing
Map your degree to the role
USCIS evaluates whether your specific degree field directly relates to growth marketing duties. A degree in marketing, business analytics, or communications strengthens your case. Document how your coursework covers acquisition strategy, funnel optimization, or data-driven campaign management.
Target companies with LCA filing history
Search Migrate Mate to find employers who have certified Labor Condition Applications for marketing roles at your target locations. Prior LCA filings in your occupation signal an established sponsorship process, which shortens negotiation time and reduces filing risk.
Verify prevailing wage before negotiating
Your employer's LCA must certify a wage at or above the prevailing wage for your SOC code and worksite location. Run the OFLC Wage Search for your city before entering salary discussions so you know the floor the DOL will require the employer to meet.
Clarify multi-location work arrangements early
Growth marketing roles often involve hybrid or multi-city setups. Each worksite where you'll work for more than a few days requires its own certified LCA. Raise this with your employer before the offer stage so the filing accounts for every location from the start.
Review the O*NET profile for your petition
The O*NET occupation profile for marketing managers lists the core duties and degree requirements USCIS reviewers reference. Align your offer letter's job description to those duty categories to reduce the chance of a Request for Evidence challenging specialty occupation status.
File before your OPT or grace period expires
If you're transitioning from OPT, your employer must file the I-129 petition before your work authorization ends. H-1B status is granted for up to three years initially, so confirm your attorney or filing service has the LCA certified and petition ready well ahead of your end date.
H-1B Visa Head of Growth Marketing: Frequently Asked Questions
Does a Head of Growth Marketing role qualify as an H-1B specialty occupation?
Yes, when the position requires at least a bachelor's degree in marketing, business, or a directly related field and involves duties like growth strategy, performance analytics, and acquisition funnel management. Employers strengthen the case by writing job descriptions that tie each core duty to degree-level knowledge, making the degree requirement a genuine prerequisite rather than a preference.
How do I find employers who actively sponsor H-1B visas for growth marketing roles?
Browse Migrate Mate to search employers with verified H-1B Labor Condition Application filing history in marketing and growth roles. Focusing on companies with an existing LCA track record in your target city means you're approaching employers who already understand the sponsorship process, which makes the conversation faster and more predictable.
What happens to my H-1B status if my growth marketing role changes significantly after approval?
Material changes to your job duties, title, or worksite require your employer to file an amended I-129 petition before the change takes effect. If your role shifts from hands-on campaign execution to a purely strategic or general management function, USCIS may re-evaluate specialty occupation status, so document how the new duties still require your specific degree field.
Can my employer use a staffing or consulting arrangement for my H-1B sponsorship in this role?
Yes, but USCIS scrutinizes third-party placement arrangements more closely, particularly for marketing roles. The sponsoring employer must demonstrate they control your day-to-day work, set your tasks, and direct your performance. Contracts, organizational charts, and project scope documents showing direct oversight help satisfy this requirement during adjudication.
How long does the H-1B sponsorship process take for a growth marketing hire?
The DOL typically certifies an LCA within seven business days of submission. USCIS then adjudicates the I-129 petition under standard processing in roughly three to six months, or within 15 business days with premium processing. Total time from offer letter to approved status commonly runs one to four months depending on whether the employer uses premium processing.