H-1B Visa Market Development Specialist Jobs
Market Development Specialist roles qualify for H-1B visa sponsorship when tied to a bachelor's degree in marketing, business, or a related field. Employers file a Labor Condition Application with DOL before petitioning USCIS, and the 85,000-cap lottery runs each April for October 1 start dates.
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Get Access To All JobsWhy Orthofix?
Guided by our organizational values – Take Ownership | Innovate Boldly | Win Together – we collaborate closely with world-class surgeons and other partners to improve people’s quality of life. At Orthofix, we want team members who build relationships and share knowledge, challenge the status quo, and deliver results every day to help us achieve our vision to be the unrivaled partner in Med Tech.
Our global team of over 1,600 employees brings to market highly innovative, cost-effective, and user-friendly medical technologies that heal musculoskeletal pathologies for patients and the healthcare professionals who treat them. Looking to change people’s lives? Look no further.
JOB PURPOSE
The Market Development Manager (MDM) is responsible for driving the promotion, adoption, and utilization of Orthofix’s Bone Growth and Bracing portfolio within the assigned sales area. This role partners closely with Sales, Product Marketing, and Clinical teams to execute strategies that accelerate physician adoption, patient utilization, and revenue growth across non-invasive therapies.
The MDM serves as a subject matter expert in bone healing and musculoskeletal support solutions, providing clinical, technical, and reimbursement education to physicians, distributor partners, and internal stakeholders. Acting as a field-based extension of Product Marketing, this role ensures strong alignment between commercial strategy and field execution, while reinforcing Orthofix’s leadership in bone healing and orthopedic bracing solutions.
ESSENTIAL FUNCTIONS AND RESPONSIBILITIES
The following are the essential functions of this position. This position may be responsible for performing additional duties as tasks as needed and assigned.
- Develop and execute territory-level market development plans to grow adoption of both bone growth stimulators and bracing solutions
- Drive patient utilization, prescriptions, and product pull-through aligned to revenue targets
- Identify growth opportunities across spine, orthopedic, sports medicine, and fracture care segments
- Expand utilization across the continuum of care (post-op, non-operative, rehabilitation)
- Build strong relationships with spine surgeons, orthopedic surgeons, pain specialists, and rehabilitation providers
- Educate customers on:
- Clinical evidence supporting bone healing stimulation and bracing efficacy
- Patient selection criteria and treatment pathways
- Benefits of combining stimulation and bracing for optimized outcomes
- Drive execution of new product launches and line extensions within the OTS portfolio
- Support marketing campaigns and strategic initiatives aimed at expanding market penetration
- Actively contribute to brand awareness and market leadership in bone healing therapies and bracing solutions
- Train and coach distributor partners on product knowledge specific to OTS, patient identification and appropriate prescribing criteria
- Sales skills, territory management, and case targeting
- Provide ongoing field coaching and performance feedback to improve utilization and conversion
- Partner with Marketing to support: Product positioning and messaging, Competitive intelligence and market trends, Targeting and forecasting initiatives
- Collaborate with Medical Education to deliver physician and distributor training programs
- Provide field insights into Product Development to support innovation and lifecycle management
MINIMUM QUALIFICATIONS
The requirements listed below are representative of the education, knowledge, skill and/or ability required for this position.
Education/Certifications:
- Bachelor’s degree preferred
Experience, Skills, Knowledge and/or Abilities:
- 10+ years of experience in medical device, orthopedics, spine, or rehabilitation-related sales/marketing
- Experience with bone growth stimulation, bracing, or adjacent musculoskeletal therapies preferred
- Strong understanding of:
- Physician selling models
- Patient pathway and therapy adoption dynamics
- Excellent communication, presentation, and training skills
- Ability to influence without authority and drive alignment across stakeholders
- Strong organizational, analytical, and problem-solving abilities
- Ability to travel up to 90%
- Ability to work flexible hours, including evenings and weekends
PREFERRED QUALIFICATIONS
The education, knowledge, skills and/or abilities listed below are preferred qualifications in addition to the minimum qualifications stated above.
Education/Certifications:
- No additional requirements.
Additional Experience, Skills, Knowledge and/or Abilities:
- Bone growth stimulation technologies
- Reimbursement-driven or prescription-based medical devices
- Spine or orthopedic bone healing therapies and bracing devices
- Field-based clinical or sales training roles
PHYSICAL REQUIREMENTS / ADVERSE WORKING CONDITIONS
The physical requirements listed in this section include, but are not limited, to the motor/physical abilities, skills, and/or demands required of the position in order to successfully undertake the essential duties and responsibilities of this position. In accordance with the Americans with Disabilities Act (ADA), reasonable accommodations may be made to allow qualified individuals with a disability to perform the essential functions and responsibilities of the position.
- No additional physical requirements or essential functions for this position.
DISCLAIMER
The duties listed above are intended only as representation of the essential functions of this position. The omission of specific statements of duties does not exclude them from the position if the work is similar, related, or a logical assignment to the position. The job description does not constitute an employment agreement between the employer and employee and is subject to change at the sole discretion of the employer. Nothing in this document alters an employee’s at-will employment status.
We are committed to providing equal employment opportunities to all employees and applicants without regard to race (including traits historically associated with race, such as hair texture and protective hairstyles, including braids, locks, and twists), ethnicity, religion, religious creed (including religious dress and grooming practices), color, caste, sex (including childbirth, breast feeding, and related medical conditions), gender, gender identity or expression, sexual orientation, national origin, ancestry, citizenship status, uniform service member and veteran status, marital status, pregnancy, age (40 and over), protected medical condition (including cancer and genetic conditions), genetic information, disability (mental and physical), reproductive health decision-making, medical leave or other types of protected leave (requesting or approved for leave under the Family and Medical Leave Act or the California Family Rights Act), domestic violence victim status, political affiliation, or any other protected status in accordance with all applicable federal, state, and local laws.
This policy extends to all aspects of our employment practices including, but not limited to, recruiting, hiring, discipline, termination, promotions, transfers, compensation, benefits, training, leaves of absence, and other terms and conditions of employment.
Why Orthofix?
Guided by our organizational values – Take Ownership | Innovate Boldly | Win Together – we collaborate closely with world-class surgeons and other partners to improve people’s quality of life. At Orthofix, we want team members who build relationships and share knowledge, challenge the status quo, and deliver results every day to help us achieve our vision to be the unrivaled partner in Med Tech.
Our global team of over 1,600 employees brings to market highly innovative, cost-effective, and user-friendly medical technologies that heal musculoskeletal pathologies for patients and the healthcare professionals who treat them. Looking to change people’s lives? Look no further.
JOB PURPOSE
The Market Development Manager (MDM) is responsible for driving the promotion, adoption, and utilization of Orthofix’s Bone Growth and Bracing portfolio within the assigned sales area. This role partners closely with Sales, Product Marketing, and Clinical teams to execute strategies that accelerate physician adoption, patient utilization, and revenue growth across non-invasive therapies.
The MDM serves as a subject matter expert in bone healing and musculoskeletal support solutions, providing clinical, technical, and reimbursement education to physicians, distributor partners, and internal stakeholders. Acting as a field-based extension of Product Marketing, this role ensures strong alignment between commercial strategy and field execution, while reinforcing Orthofix’s leadership in bone healing and orthopedic bracing solutions.
ESSENTIAL FUNCTIONS AND RESPONSIBILITIES
The following are the essential functions of this position. This position may be responsible for performing additional duties as tasks as needed and assigned.
- Develop and execute territory-level market development plans to grow adoption of both bone growth stimulators and bracing solutions
- Drive patient utilization, prescriptions, and product pull-through aligned to revenue targets
- Identify growth opportunities across spine, orthopedic, sports medicine, and fracture care segments
- Expand utilization across the continuum of care (post-op, non-operative, rehabilitation)
- Build strong relationships with spine surgeons, orthopedic surgeons, pain specialists, and rehabilitation providers
- Educate customers on:
- Clinical evidence supporting bone healing stimulation and bracing efficacy
- Patient selection criteria and treatment pathways
- Benefits of combining stimulation and bracing for optimized outcomes
- Drive execution of new product launches and line extensions within the OTS portfolio
- Support marketing campaigns and strategic initiatives aimed at expanding market penetration
- Actively contribute to brand awareness and market leadership in bone healing therapies and bracing solutions
- Train and coach distributor partners on product knowledge specific to OTS, patient identification and appropriate prescribing criteria
- Sales skills, territory management, and case targeting
- Provide ongoing field coaching and performance feedback to improve utilization and conversion
- Partner with Marketing to support: Product positioning and messaging, Competitive intelligence and market trends, Targeting and forecasting initiatives
- Collaborate with Medical Education to deliver physician and distributor training programs
- Provide field insights into Product Development to support innovation and lifecycle management
MINIMUM QUALIFICATIONS
The requirements listed below are representative of the education, knowledge, skill and/or ability required for this position.
Education/Certifications:
- Bachelor’s degree preferred
Experience, Skills, Knowledge and/or Abilities:
- 10+ years of experience in medical device, orthopedics, spine, or rehabilitation-related sales/marketing
- Experience with bone growth stimulation, bracing, or adjacent musculoskeletal therapies preferred
- Strong understanding of:
- Physician selling models
- Patient pathway and therapy adoption dynamics
- Excellent communication, presentation, and training skills
- Ability to influence without authority and drive alignment across stakeholders
- Strong organizational, analytical, and problem-solving abilities
- Ability to travel up to 90%
- Ability to work flexible hours, including evenings and weekends
PREFERRED QUALIFICATIONS
The education, knowledge, skills and/or abilities listed below are preferred qualifications in addition to the minimum qualifications stated above.
Education/Certifications:
- No additional requirements.
Additional Experience, Skills, Knowledge and/or Abilities:
- Bone growth stimulation technologies
- Reimbursement-driven or prescription-based medical devices
- Spine or orthopedic bone healing therapies and bracing devices
- Field-based clinical or sales training roles
PHYSICAL REQUIREMENTS / ADVERSE WORKING CONDITIONS
The physical requirements listed in this section include, but are not limited, to the motor/physical abilities, skills, and/or demands required of the position in order to successfully undertake the essential duties and responsibilities of this position. In accordance with the Americans with Disabilities Act (ADA), reasonable accommodations may be made to allow qualified individuals with a disability to perform the essential functions and responsibilities of the position.
- No additional physical requirements or essential functions for this position.
DISCLAIMER
The duties listed above are intended only as representation of the essential functions of this position. The omission of specific statements of duties does not exclude them from the position if the work is similar, related, or a logical assignment to the position. The job description does not constitute an employment agreement between the employer and employee and is subject to change at the sole discretion of the employer. Nothing in this document alters an employee’s at-will employment status.
We are committed to providing equal employment opportunities to all employees and applicants without regard to race (including traits historically associated with race, such as hair texture and protective hairstyles, including braids, locks, and twists), ethnicity, religion, religious creed (including religious dress and grooming practices), color, caste, sex (including childbirth, breast feeding, and related medical conditions), gender, gender identity or expression, sexual orientation, national origin, ancestry, citizenship status, uniform service member and veteran status, marital status, pregnancy, age (40 and over), protected medical condition (including cancer and genetic conditions), genetic information, disability (mental and physical), reproductive health decision-making, medical leave or other types of protected leave (requesting or approved for leave under the Family and Medical Leave Act or the California Family Rights Act), domestic violence victim status, political affiliation, or any other protected status in accordance with all applicable federal, state, and local laws.
This policy extends to all aspects of our employment practices including, but not limited to, recruiting, hiring, discipline, termination, promotions, transfers, compensation, benefits, training, leaves of absence, and other terms and conditions of employment.
See all 315+ H-1B Visa Market Development Specialist Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new H-1B Visa Market Development Specialist Jobs.
Get Access To All JobsTips for Finding H-1B Visa Sponsorship as a Market Development Specialist
Align your degree to SOC codes
USCIS evaluates specialty occupation based on whether your degree field directly relates to the role. Pull the O*NET profile for Market Development Specialist and match your transcript to the listed knowledge areas before your employer files.
Target companies with LCA filing history
Use Migrate Mate to filter Market Development Specialist roles by verified DOL Labor Condition Application activity, so you're applying to employers who have already cleared the first filing step, not just those who say they sponsor.
Request an offer letter before April registration
H-1B lottery registration opens in March and requires a confirmed employer. Negotiate your offer letter in January or February so your employer can register you on time for the October 1 cap-subject start date.
Verify the prevailing wage tier before accepting
DOL assigns wage levels I through IV based on experience and scope. Run your job title and location through the OFLC Wage Search to confirm the offered salary meets at least the Level II prevailing wage before countersigning.
Check whether your employer is E-Verify enrolled
Cap-exempt petitions and STEM OPT extensions both require E-Verify enrollment. If your employer isn't enrolled, ask HR to complete registration through E-Verify before your OPT end date creates a gap in authorization.
Use your 60-day grace period strategically
If your H-1B employment ends involuntarily, USCIS allows a 60-day grace period to find a new sponsoring employer. Prioritize companies already registered in the DOL system so they can file a transfer petition before that window closes.
H-1B Visa Market Development Specialist: Frequently Asked Questions
Does a Market Development Specialist role qualify as a specialty occupation for H-1B purposes?
Yes, provided the position requires a bachelor's degree or higher in a specific field such as marketing, business administration, or international business. Roles that accept any degree or no degree typically don't qualify. The employer must document in the LCA and I-129 petition why the position requires that specific body of knowledge.
How do I find Market Development Specialist employers who actually sponsor H-1B visas?
Migrate Mate filters Market Development Specialist listings by verified DOL Labor Condition Application filing history, so you can identify which employers have actively sponsored H-1B workers in this role rather than relying on job posting language that may not reflect actual sponsorship practice.
Can I transfer my H-1B to a new employer if I switch Market Development Specialist roles?
Yes. Under H-1B portability rules, you can start working for a new employer as soon as they file a transfer petition, without waiting for approval, as long as you've held valid H-1B status for at least 180 days. The new employer files a fresh I-129 citing the same specialty occupation criteria.
Does the scope of a Market Development Specialist role affect prevailing wage level?
It does. DOL assigns wages at Level I for entry-level positions with close supervision, Level II for roles requiring some independent judgment, and Level III or IV for senior or supervisory scope. A title alone doesn't determine the level. The actual job duties, geographic market responsibility, and autonomy in the role description drive the assignment.
What happens to my H-1B status if my market development role is restructured into a different job title?
A material change to your job duties, location, or wage level requires your employer to file an amended I-129 with USCIS before the change takes effect. A simple title change without duty changes typically doesn't trigger an amendment, but shifting from domestic to international market focus or moving to a new worksite usually does.