H-1B Visa Media Planner Jobs
H-1B visa jobs for Media Planners are available at agencies, brands, and media companies that file Labor Condition Applications for advertising and marketing roles. The position typically qualifies as a specialty occupation when it requires a bachelor's degree in advertising, marketing, communications, or a related field, making you eligible for H-1B sponsorship with an initial three-year status period.
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Integrated Media Specialist, Planner & Buyer
Location: Boston MA, Newburyport MA, Denver CO
(Hybrid: In office Mon-Thurs, Remote – Fri)
Matter is an independent and thriving brand elevation agency unifying PR, creative services, and marketing.
As we’ve grown, we’ve maintained focus on building and nurturing an inclusive, team-oriented and creative environment because we know that when we tap into our collective brainpower we come up with inspired solutions for our clients, and because it makes for a happy place to work. We work with people we like and can learn from, making our jobs a positive aspect of a balanced life. At Matter, we prioritize employee diversity, equity and inclusion and value everyone’s unique story. We’re proud of the many awards that we’ve garnered as a Top Place to Work and as a Top Agency in the US, but we’re equally as proud of the many organizations that we’ve helped through our agency-wide volunteer initiative. If you’re the kind of professional that takes their work seriously, but also doesn’t take themselves too seriously, this could be the place to grow your career.
We’re currently looking for a dynamic, results-focused Media Planner & Buyer to join our MatterMKTG Digital Marketing team based in our Boston or Newburyport, MA or Denver, CO office, working with clients across the agency. The Media Planner & Buyer will be responsible for implementation of best-in-class media programs that maximize our client’s success.
Here’s the mix of what you’ll be doing day to day:
- Assisting with planning, set up, execution, optimizations and reporting for paid media campaigns across Programmatic, Meta, Twitter, LinkedIn, TikTok, and traditional media formats
- Campaign trafficking, tagging and billing, including trafficking programmatic campaigns in CM360
- Creating monthly and/or quarterly reports for clients on goals and benchmarks to inform future strategies, working alongside the Analytics team to showcase results that have actionable plans
- Work closely with publishers and media partners to negotiate media buys and stay up to date on new product offerings
- Prepare and maintain key media buying documents such as authorizations, orders, traffic sheets, and flowcharts
- Providing real-time competitive auditing, monitoring, and planning for key clients
- Serving as an expert in non-search paid media planning/buying, representing the Matter MKTG team internally and externally
Along with organization, drive and self-motivation, your previous experience and attributes will include:
- 1-3 years' experience planning and executing successful, measurable integrated paid media programs for multiple clients, both B2B and B2C
- Experience working in social platforms (Meta & LinkedIn) and programmatic platforms. Knowledge and expertise of other channels including traditional OOH, direct-to-publisher, print, radio and TV preferred.
- A desire to work in a fast-moving, dynamic, team-oriented environment with the ability to manage multiple projects simultaneously
- Stay organized in tracking various media buys, and accurately reflecting those within the billing process
- Demonstrate knowledge of paid advertising across media channels; stays current on any changes in paid advertising and propose new format/partnership ideas for clients
- A data-driven and results-oriented approach to all work that is produced
- Bachelor’s degree or equivalent relevant business experience
Why Matter? A healthy culture requires healthy, happy people. That’s why Matter goes above and beyond to provide exceptional benefits, fun bonuses, and culture perks to our workforce. These include:
- Exceptional company culture, monthly FUN events in all offices, happy hours, and surprise rewards throughout the year.
- A comprehensive time-off plan that includes PTO, sick time, a yearly winter break, birthdays off, short Fridays EVERY week, and other out of office time to support work/life balance.
- Competitive salaries, and lots of room for long-term growth and development
- Top notch health, dental, and vision plans
- Extensive and ever-growing programs for diversity, equity and inclusion, plus a variety of specialized employee resource groups, diversity focused events and initiatives, and more.
- Paid volunteer time through our Helping Hands program.
- Matter Wellness program, featuring extracurricular activities and interoffice competitions
- Employee referral program (get a $$ bonus for referrals we hire)
- Lots of other stellar benefits like a 401K program, pet insurance, FSA and Dependent care plans, paid parental leave, and so much more.
Compensation: The salary range for this role is between $55,000-65,000 based on experience.
Matter provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Matter also participates in the E-Verify program.
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Get Access To All JobsTips for Finding H-1B Visa Sponsorship as a Media Planner
Frame your degree as field-specific
USCIS approves H-1B visa petitions for Media Planners when your degree directly relates to the role. A marketing, advertising, or communications degree strengthens specialty occupation standing. If your degree is in an adjacent field, document how your coursework maps to media planning duties.
Look up prevailing wages before negotiating
Your employer's LCA must certify a wage at or above the DOL prevailing rate for your worksite location. Run the OFLC Wage Search for the Media Planner SOC code at your city level before you name a number, so your offer clears DOL certification without delays.
Target employers with active LCA filing history
Find Media Planner roles at employers who have already certified LCAs for advertising and marketing positions. Migrate Mate shows verified H-1B sponsorship history by role and location, letting you focus applications on companies with a real track record of filing for this occupation.
Confirm each worksite has its own LCA
If your Media Planner role involves working across multiple client offices or agency locations, each distinct worksite requires its own certified LCA. Raise this with your employer before accepting an offer to avoid compliance gaps that could disrupt your status after filing.
Prepare a job duties memo for the I-129
Agencies structuring Media Planner roles for H-1B sponsorship often face RFEs questioning specialty occupation. Draft a detailed duties memo using O*NET task descriptions for the occupation, showing that your day-to-day work requires degree-level analytical and strategic skills, not just operational execution.
Account for cap timing in your start date
H-1B cap selection rules have changed recently, so confirm the current registration window with your employer early. Because approved petitions carry a fixed start date, your offer letter and transition timeline from any existing visa status need to align with USCIS processing realities.
H-1B Visa Media Planner: Frequently Asked Questions
Does a Media Planner role qualify as an H-1B specialty occupation?
Yes, when the position requires at least a bachelor's degree in advertising, marketing, communications, or a closely related field. Employers must document that the role involves degree-level strategic and analytical work, such as audience research, media mix modeling, and campaign optimization. Roles framed around purely operational or administrative tasks face a higher risk of a Request for Evidence from USCIS.
Which employers sponsor H-1B visas for Media Planners?
Large holding company agencies, in-house media teams at major brands, and specialized digital agencies are the most active sponsors for Media Planner roles. You can browse verified sponsorship history by role and location on Migrate Mate, which surfaces employers that have filed Labor Condition Applications for advertising and marketing positions, so you're not guessing at which companies will actually file.
How long does H-1B status last for a Media Planner?
H-1B status is initially granted for up to three years and can be extended to a maximum of six years. Extensions beyond six years are possible only if you have an approved immigrant visa petition or a pending labor certification that has been filed for at least 365 days. Your employer files the extension petition with USCIS before your current status expires.
What happens to my H-1B if I change agencies or move to a new worksite?
Changing employers requires a new H-1B petition, though portability rules under AC21 let you start the new job once the transfer petition is filed, provided you've held H-1B status for at least 180 days. Moving to a new worksite location, even with the same employer, requires a new certified LCA for that location before you begin working there.
Can my employer use a single LCA for multiple client office locations?
No. Each distinct worksite where you perform Media Planner work requires its own certified LCA. If your role involves split time across a client office, an agency headquarters, and remote locations outside your home metropolitan area, your employer must certify a separate LCA for each covered location before you work there, or risk DOL compliance violations.