H-1B Visa Marketing Associate Jobs
Marketing Associate roles qualify for H-1B visa sponsorship when the position requires a bachelor's degree in marketing, communications, or a related field. Employers file a Labor Condition Application with DOL before petitioning USCIS, and the 85,000-slot annual cap means timing your job search around the April lottery registration window matters.
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About us
Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.
Overview
Are you ready to shape the future of sports fan engagement on a global scale? Fanatics is building a leading global digital sports platform; with the Fanatics App positioned as the front door to fandom. Our vision is to connect with sports fans across their digital journey, creating a sense of community and shared passion. We're building an integrated, personalized, and immersive experience across all Fanatics businesses, igniting the power of sports to foster connections, inspire change, and drive community. We're a team that values collaboration, creativity, and the power of sport to unite people worldwide.
The Fanatics App team seeks an operations associate to support campaign execution and analytical insights across FES digital product surfaces. This role is designed for a detail oriented problem solver with a strong operational mindset. You will be responsible for operationalizing campaigns, maintaining content/promotional accuracy, and producing insights that inform decision making across Marketing, CRM and Product. This role blends hands on execution with continuous process improvement and reporting rigor.
The ideal candidate has a strong digital marketing and analytics knowledge, an operational mindset, and an interest in the sports landscape. This role will build skills in developing data-driven & test-based acquisition strategies across a multi-faceted ecosystem.
Responsibilities
- Support the creation, execution, and monitoring of campaigns across Fanatics Commerce, Fanatics Collectibles (Live & Collect), and Fanatics Betting & Gaming (Sportsbook, Casino, Fanatics Markets).
- Collaborate with Design, Operations, and Business stakeholders to ensure marketing touchpoints and campaigns function correctly end to end.
- Assist in managing shop, promotion, and free-to-play release calendar activating across the biggest moments in sports across professional and college leagues.
- Brief creative assets and QA placements across websites, mobile applications, email & SMS communications and more.
- Build recurring and ad-hoc reports to gauge overall performance and set targets to drive growth across channels.
- Manage organization across all marketing assets and details to ensure efficient and accurate tracking.
- Help coordinate end-to-end tests to optimize performance across a number of placements and channels.
- Identify opportunities to streamline workflows and improve processes to encourage boosts in performance and value for users.
- Act as a reliable execution partner in a fast-paced, evolving environment.
Qualifications
- 2+ years of experience in marketing operations, growth/acquisition marketing, analytics, or a related role.
- Hands-on experience with attribution or mobile measurement platforms (e.g., AppsFlyer) and analytics platforms (e.g., Amplitude) strongly preferred.
- Experience building or maintaining tracking links and familiarity with attribution/measurement logic.
- Strong analytical mindset with experience working in data-driven environments.
- Familiarity with mobile attribution and privacy/compliance considerations (e.g., App Tracking Transparency, data privacy regulations) a plus.
- Overall familiarity with the sports calendar and landscape (significant passion for sports is a plus).
- Highly detail-oriented with experience owning workstreams.
- Curious, fast learner with a willingness to dive deep into new systems and operational models.
- Collaborative, empathetic team player comfortable working cross-functionally.
- Bachelor's degree in Business, Marketing, Communications or related field.
- Willingness to work flexible hours including occasional evenings or weekends as needed.
Depending on the role, your interview and onboarding experience may include in-person components, such as onsite interviews or Launching into Better: LIVE—a multi-day cultural immersion in New York City for full-time, non-seasonal hires. These sessions are designed to build connection and bring our culture to life, though specific travel and participation requirements will be confirmed based on your role and location. Your recruiter will provide clear guidance at each stage of the process.
For information about our benefits, please visit https://benefitsatfanatics.com/
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Fanatics will never ask candidates for money, banking information, or other sensitive personal information as part of the interview process. If you receive a suspicious message claiming to be from Fanatics recruiting, please do not respond and report it here.
See all 206+ H-1B Visa Marketing Associate Jobs
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Get Access To All JobsTips for Finding H-1B Visa Sponsorship as a Marketing Associate
Frame your degree against specialty occupation
Your bachelor's degree needs to directly correspond to marketing work, not just business broadly. Pull the O*NET profile for Marketing Associate roles to document the theoretical and practical knowledge requirements USCIS expects when reviewing specialty occupation status.
Target employers with active LCA filing history
Search Migrate Mate to filter Marketing Associate openings by employers who have filed Labor Condition Applications for this role before. Prior LCA activity confirms the employer understands the DOL certification step and won't stall when your offer is extended.
Verify E-Verify enrollment before accepting an offer
Your employer must be enrolled in E-Verify to sponsor an H-1B. Confirm enrollment status before negotiating terms. Discovering a gap after you've handed in notice at your current role creates a timeline problem that's difficult to fix quickly.
Check prevailing wage before the LCA is filed
Use the OFLC Wage Search to look up the Level I through Level IV prevailing wages for your specific metro area and SOC code. If your offered salary falls below the applicable level, the DOL will reject the LCA and the H-1B petition cannot move forward.
Register in March for the April H-1B lottery
USCIS opens H-1B cap registration each March for roles starting October 1. Marketing Associate positions are cap-subject, so your employer must register during this window. Missing it means waiting a full year for the next cycle, even if the offer stays open.
Build a portfolio that documents specialized skills
USCIS scrutinizes marketing roles for specialty occupation because the field spans degree-optional tasks. Compile campaign strategy documents, analytics reports, and brand planning work that shows your role requires degree-level marketing knowledge, not general coordination duties.
H-1B Visa Marketing Associate: Frequently Asked Questions
Does a Marketing Associate role qualify as a specialty occupation for H-1B purposes?
It depends on how the role is defined. USCIS requires that a Marketing Associate position normally requires at least a bachelor's degree in a specific field like marketing, communications, or business. If the job description includes tasks that don't require that degree, like general administrative coordination, USCIS may issue a Request for Evidence. Employers who write detailed, degree-specific job descriptions fare significantly better in adjudication.
How do I find Marketing Associate employers who sponsor H-1B visas?
Search Migrate Mate to browse Marketing Associate openings filtered by employers with verified H-1B Labor Condition Application filing history. This cuts out the guesswork of cold-applying to companies that have never sponsored the role before. DOL LCA disclosure data shows which employers have filed for this specific job title, not just for technical roles in unrelated departments.
Can my employer file an H-1B for a Marketing Associate role outside the annual lottery?
Only if the employer qualifies as cap-exempt, which applies to universities, nonprofit research organizations, and government research institutions. Most private-sector employers hiring for Marketing Associate roles are cap-subject, meaning they must register during the March lottery window and can only start you on October 1 if selected. There's no cap-exempt workaround for a standard marketing agency or corporation.
What happens to my H-1B status if I'm laid off from a Marketing Associate role?
You have a 60-day grace period after your last day of employment to find a new sponsoring employer, file a change of status, or depart the U.S. During that window your status hasn't been violated, but you can't work. If a new employer files a transfer petition before the 60 days expire, you can start work once USCIS receives the petition, not just after approval.
Does my marketing degree from outside the U.S. qualify me for H-1B sponsorship?
Yes, but your foreign degree needs to be evaluated as equivalent to a U.S. bachelor's degree in a related field. A three-year bachelor's degree from certain countries may be accepted as equivalent depending on the institution and curriculum. Your employer's immigration counsel will typically order a credential evaluation report from a recognized evaluation service, which gets submitted with the H-1B petition to USCIS.