H-1B Visa Salesforce Marketing Cloud Jobs
Salesforce Marketing Cloud roles qualify as H-1B visa specialty occupations when the position requires a bachelor's degree in marketing, computer science, or a related field. Employers in tech, retail, and financial services regularly file LCAs for these roles, and the H-1B cap applies unless you're at a qualifying nonprofit or university.
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Job Description:
Providing for loved ones, planning rewarding retirements, saving enough for whatever lies ahead – our policyholders count on us to be there when it matters most. It’s a big ask, but it’s one that we have the power to deliver when we work together. We collaborate and innovate – pushing one another to transform not just Pacific Life, but the entire industry for the better. Why? Because it’s the right thing to do. Pacific Life is more than a job, it’s a career with purpose. It’s a career where you have the support, balance, and resources to make a positive impact on the future – including your own. Pacific Life is investing in bright, agile, and diverse talent to contribute to our mission of innovating our business and creating a superior customer experience.
We’re actively seeking a talented Senior Salesforce Marketing Cloud Engineer working in our Newport Beach, CA office. Relocation assistance may be provided.
You will fill a new role on the Salesforce Center of Excellence team, working closely with marketing leadership and business stakeholders. This role will actively engage with strategic marketing managers, data analysts, and other members of the Salesforce Center of Excellence to shape customer engagement strategy and guide the Marketing Cloud roadmap.
How you'll help move us forward:
- Lead the architecture, design, development, and optimization of Salesforce Marketing Cloud solutions.
- Serve as a trusted advisor to marketing leadership and business stakeholders, helping shape customer engagement strategies and technology roadmaps.
- Design and implement sophisticated customer journeys, triggered communications, segmentation strategies, and marketing automation processes.
- Build scalable integrations between Marketing Cloud, Salesforce CRM, Data Cloud, and enterprise data platforms.
- Define technical standards, governance, security controls, and best practices for the Marketing Cloud platform.
- Collaborate with architects, data engineers, and product teams to deliver enterprise-scale marketing capabilities.
- Evaluate emerging Salesforce technologies and recommend innovative solutions that improve customer engagement and operational efficiency.
- Mentor developers, administrators, and technical team members while helping establish platform excellence across the organization.
The experience you will bring:
- 7+ years of hands-on Salesforce Marketing Cloud experience.
- Expert-level knowledge of Email Studio, Content Builder, Journey Builder, Automation Studio, Contact Builder, audience segmentation, and subscriber management.
- Strong SQL development skills for complex audience creation and data management.
- Experience with AMPscript, Server-Side JavaScript (SSJS), Marketing Cloud APIs, CloudPages, and automation development and troubleshooting.
- Proven experience designing, implementing, and optimizing enterprise-scale marketing automation and customer journey solutions.
- Strong understanding of data architecture, integration patterns, and customer identity management.
- Exceptional communication skills with the ability to engage both senior business leaders and highly technical engineering teams.
- Knowledge of email marketing compliance and legal requirements, such as CAN-SPAM.
What will make you stand out:
- 10+ years of CRM, marketing technology, or related platform experience.
- Salesforce Data Cloud implementation experience.
- Experience integrating Marketing Cloud with: Salesforce Sales Cloud, Service Cloud, Data Cloud, Snowflake, MuleSoft or other integration platforms.
- Salesforce Marketing Cloud Consultant and/or Developer certifications.
- Experience leading platform modernization or digital transformation initiatives.
- Experience in financial services, insurance, or other regulated industries with complex compliance requirements.
You can be who you are. People come first here. We’re committed to an inclusive workforce. Learn more about how we create a welcoming work environment at www.pacificlife.com. What’s life like at Pacific Life? Visit Instagram.com/lifeatpacificlife.
LI-KP1
Base Pay Range:
The base pay range noted represents the company’s good faith minimum and maximum range for this role at the time of posting. The actual compensation offered to a candidate will be dependent upon several factors, including but not limited to experience, qualifications and geographic location. Also, most employees are eligible for additional incentive pay.
$167,670.00 - $204,930.00
Your Benefits Start Day 1
Your wellbeing is important to Pacific Life, and we’re committed to providing you with flexible benefits that you can tailor to meet your needs. Whether you are focusing on your physical, financial, emotional, or social wellbeing, we’ve got you covered.
- Prioritization of your health and well-being including Medical, Dental, Vision, and Wellbeing Reimbursement Account that can be used on yourself or your eligible dependents.
- Generous paid time off options including: Paid Time Off, Holiday Schedules, and Financial Planning Time Off.
- Paid Parental Leave as well as an Adoption Assistance Program.
- Competitive 401k savings plan with company match and an additional contribution regardless of participation.
You Can Be Who You Are
We are committed to a culture of diversity and inclusion that embraces the authenticity of all employees, partners and communities. We support all employees to thrive and achieve their fullest potential.
What’s life like at Pacific Life? Visit Instagram.com/lifeatpacificlife.
EEO Statement:
Pacific Life Insurance Company is an Equal Opportunity /Affirmative Action Employer, M/F/D/V. If you are a qualified individual with a disability or a disabled veteran, you have the right to request an accommodation if you are unable or limited in your ability to use or access our career center as a result of your disability. To request an accommodation, contact a Human Resources Representative at Pacific Life Insurance Company.
See all 91+ H-1B Visa Salesforce Marketing Cloud Jobs
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Get Access To All JobsTips for Finding H-1B Visa Sponsorship in Salesforce Marketing Cloud
Verify your role meets specialty occupation standards
Pull the O*NET profile for your target job title and confirm the listed education requirements. USCIS denies H-1B petitions when the role description doesn't clearly require a specific bachelor's degree field, so match your credentials to the posting before applying.
Check employer LCA history before outreach
Use Migrate Mate to filter Salesforce Marketing Cloud roles by employers with verified LCA filing history. This eliminates companies that have never sponsored H-1B workers, so you focus your applications where sponsorship is already an established practice.
Document your Salesforce certifications as credential evidence
Gather your Marketing Cloud Email Specialist, Consultant, or Developer certifications before your employer files the I-129. USCIS increasingly requests these as supporting evidence that the role is genuinely specialized and not filled by a general marketing generalist.
Target cap-exempt employers for faster timelines
Universities, nonprofit research organizations, and government-affiliated entities are exempt from the annual H-1B cap and lottery. Salesforce Marketing Cloud roles exist at these institutions, and a cap-exempt petition can be filed and approved year-round without waiting for April registration.
Confirm your employer will file the LCA before your OPT expires
The DOL must certify your LCA before your employer can submit the I-129 to USCIS. If you're on OPT, build at least four weeks into your timeline for LCA certification so the petition isn't delayed past your authorization end date.
Request premium processing if your start date is firm
USCIS offers premium processing on I-129 petitions, which guarantees a decision within 15 business days. If your employer has a specific project start date tied to a Marketing Cloud implementation, ask HR early whether the company will cover the premium processing fee.
H-1B Visa Salesforce Marketing Cloud: Frequently Asked Questions
Does a Salesforce Marketing Cloud role qualify as an H-1B specialty occupation?
Yes, if the employer's job description requires a bachelor's degree or higher in a specific field such as marketing, computer science, information systems, or business analytics. USCIS evaluates the position itself, not just your credentials, so the role must genuinely require that degree level. Generic marketing coordinator postings that accept any degree field are more vulnerable to RFEs than roles that specify a technical or analytical discipline.
Which industries most commonly sponsor H-1B visas for Salesforce Marketing Cloud professionals?
Technology companies, retail and e-commerce brands, financial services firms, and marketing agencies are the most active sponsors for these roles. You can identify employers with verified H-1B LCA filings for Marketing Cloud-related positions by searching on Migrate Mate, which surfaces DOL Labor Condition Application data filtered by occupation and employer.
How does the prevailing wage requirement affect Salesforce Marketing Cloud job offers?
Before your employer can file the LCA with DOL, they must certify they'll pay at least the prevailing wage for your occupation and work location. You can look up applicable wage levels using the OFLC Wage Search tool before your offer is finalized. Wage Level II or III is typical for mid-career Marketing Cloud specialists, and any offer below the prevailing wage will result in LCA rejection.
Can I change employers mid-H-1B if I find a better Salesforce Marketing Cloud role?
Yes, under H-1B portability rules established by AC21, you can start working for a new employer as soon as they file an H-1B transfer petition, as long as your original petition has been approved and you've maintained valid status. Your new employer must file a new I-129 and LCA for the specific Marketing Cloud role before your last day at the current company.
Do Salesforce certifications strengthen an H-1B petition for Marketing Cloud roles?
Salesforce certifications such as the Marketing Cloud Email Specialist or Marketing Cloud Consultant credentials support the specialty occupation argument by demonstrating the role requires specialized, field-specific knowledge beyond a general degree. USCIS may issue an RFE if the job description looks similar to a standard marketing analyst role, and certifications help your employer's attorney distinguish the position and defend the petition.