H-1B Visa Social Media Manager Jobs
Social Media Manager roles qualify for H-1B sponsorship when the position requires a bachelor's degree in marketing, communications, or a related field. Many mid-size and enterprise employers file LCAs for this occupation under SOC code 11-2021. Roles blending content strategy, paid social, and analytics reporting tend to clear the specialty occupation bar most cleanly.
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Get Access To All JobsINTRODUCTION
Applicants in the County of Los Angeles: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act.
This role may also be located in our Playa Vista, CA campus.
Note: Google's hybrid workplace includes remote and in-office roles. By applying to this position you will have an opportunity to share your preferred working location from the following:
In-office locations: Los Angeles, CA, USA; New York, NY, USA; Portland, OR, USA; San Francisco, CA, USA.
Remote location(s): California, USA; New York, USA; Oregon, USA.
MINIMUM QUALIFICATIONS:
- Bachelor's degree or equivalent practical experience.
- 4 years of experience in consumer-facing marketing, with 3 years of experience in social media.
- Experience in managing traditional social media channels and newer social entrants.
- Experience managing cross-functional or cross-team projects.
- Experience in social issues management or real-time social.
- Ability to work: Thursday - Monday, including weekend and evening hours.
PREFERRED QUALIFICATIONS:
- Experience with consumer brands, with a focus on the technology sector.
- Experience with social media content publishing, response and reporting tools like Sprinklr, YouTube Studio, other native channel platform tools.
- Experience with social listening analysis, reviewing and editing reports (using third-party social listening tools).
- Understanding of internet culture and norms across social platforms.
- Excellent creative skills with attention to detail.
- Excellent program management and organizational skills.
ABOUT THE JOB
Brand Studio is focused on building the Google brand. By combining user insights, strategic thinking, beautiful design and storytelling, our team creates a wide range of work that drives Google’s reputation for being helpful to people, businesses, and communities. Our work also aims to build advocacy and trust in the brand. To achieve that, we’re a multidisciplinary team of marketers, strategists, insights specialists, creatives, producers, and engineers who work together to create exceptional marketing.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems—from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can—changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
The US base salary range for this full-time position is $117,000-$167,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Responsibilities
- Manage and oversee off-hours social media processes. Note: this role is Thursday - Monday, including weekend and evening hours.
- Drive social monitoring and listening for brand issues and opportunities, collaborating closely with social listening analysts.
- Publish and perform the quality assurance (QA) of social content, monitor and optimize the performance, analyzing audience reaction and engagement.
- Lead community engagement and identify engagement opportunities, managing content approvals and publication, including directing and reviewing deliverables from agency partners and contractors.
- Stay up-to-date on social insights, trends, and market analyses, and providing readouts as needed.
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
INTRODUCTION
Applicants in the County of Los Angeles: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act.
This role may also be located in our Playa Vista, CA campus.
Note: Google's hybrid workplace includes remote and in-office roles. By applying to this position you will have an opportunity to share your preferred working location from the following:
In-office locations: Los Angeles, CA, USA; New York, NY, USA; Portland, OR, USA; San Francisco, CA, USA.
Remote location(s): California, USA; New York, USA; Oregon, USA.
MINIMUM QUALIFICATIONS:
- Bachelor's degree or equivalent practical experience.
- 4 years of experience in consumer-facing marketing, with 3 years of experience in social media.
- Experience in managing traditional social media channels and newer social entrants.
- Experience managing cross-functional or cross-team projects.
- Experience in social issues management or real-time social.
- Ability to work: Thursday - Monday, including weekend and evening hours.
PREFERRED QUALIFICATIONS:
- Experience with consumer brands, with a focus on the technology sector.
- Experience with social media content publishing, response and reporting tools like Sprinklr, YouTube Studio, other native channel platform tools.
- Experience with social listening analysis, reviewing and editing reports (using third-party social listening tools).
- Understanding of internet culture and norms across social platforms.
- Excellent creative skills with attention to detail.
- Excellent program management and organizational skills.
ABOUT THE JOB
Brand Studio is focused on building the Google brand. By combining user insights, strategic thinking, beautiful design and storytelling, our team creates a wide range of work that drives Google’s reputation for being helpful to people, businesses, and communities. Our work also aims to build advocacy and trust in the brand. To achieve that, we’re a multidisciplinary team of marketers, strategists, insights specialists, creatives, producers, and engineers who work together to create exceptional marketing.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems—from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can—changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
The US base salary range for this full-time position is $117,000-$167,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Responsibilities
- Manage and oversee off-hours social media processes. Note: this role is Thursday - Monday, including weekend and evening hours.
- Drive social monitoring and listening for brand issues and opportunities, collaborating closely with social listening analysts.
- Publish and perform the quality assurance (QA) of social content, monitor and optimize the performance, analyzing audience reaction and engagement.
- Lead community engagement and identify engagement opportunities, managing content approvals and publication, including directing and reviewing deliverables from agency partners and contractors.
- Stay up-to-date on social insights, trends, and market analyses, and providing readouts as needed.
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
See all 647+ Social Media Manager jobs
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Get Access To All JobsTips for Finding H-1B Visa Sponsorship as a Social Media Manager
Confirm your role meets specialty occupation
Pull the O*NET profile for Marketing Managers to verify the degree requirement language. Your offer letter and job description must specify a bachelor's degree in a directly related field, not just "preferred", that distinction is what USCIS scrutinizes most.
Check prevailing wage before accepting offers
Run your job title and work location through the OFLC Wage Search before negotiations. Your employer's LCA must certify they'll pay at least the prevailing wage for Level I through IV, and accepting below that rate will delay or block certification.
Target employers with active LCA filing history
Use Migrate Mate to filter Social Media Manager roles by employers who have filed LCAs for this occupation, that history signals a working H-1B sponsorship process rather than a first-time guess.
Ask about cap-exempt employer status early
Universities, nonprofits affiliated with higher education, and certain research institutions are cap-exempt, meaning your H-1B can be filed outside the April lottery window. Social media roles at these employers are less common but exist, especially in brand and communications teams.
Document cross-functional scope in your resume
USCIS RFEs for Social Media Manager petitions often challenge whether the role genuinely requires a specialized degree. Evidence that your work involves analytics platforms, marketing automation tools, and integrated campaign strategy strengthens the specialty occupation argument.
Plan your petition timeline around the lottery
USCIS opens H-1B registration in early March for an October 1 start date. If you're on OPT with a cap-gap, confirm your employer files the I-129 before your EAD expires. Premium processing through USCIS cuts the adjudication window significantly if timing is tight.
Social Media Manager jobs are hiring across the US. Find yours.
Find Social Media Manager JobsSocial Media Manager H-1B Visa: Frequently Asked Questions
Does a Social Media Manager role qualify as a specialty occupation for H-1B purposes?
Yes, if the position requires a bachelor's degree or higher in a directly related field such as marketing, communications, digital media, or business. The job description must treat the degree as a requirement, not a preference. Roles that blend content strategy, performance analytics, and campaign management tend to satisfy USCIS's specialty occupation standard more reliably than generalist coordinator titles.
Which employers commonly sponsor H-1B visas for Social Media Managers?
Consumer brands, technology companies, media publishers, and agencies with large marketing departments are the most frequent sponsors for this occupation. Employers who have filed Labor Condition Applications for marketing management roles in the past are your strongest leads. Migrate Mate surfaces employers with verified LCA filing history for Social Media Manager and related titles, so you can prioritize outreach accordingly.
What SOC code does USCIS use for Social Media Manager H-1B petitions?
Most petitions for Social Media Manager roles are filed under SOC code 11-2021, Marketing Managers. Some employers use 11-2011 (Advertising and Promotions Managers) depending on how the role is scoped. The SOC code affects your prevailing wage level, so confirm with your employer which code their attorney plans to use before the LCA is submitted to DOL.
Can my employer file my H-1B petition if they have never sponsored a visa before?
Yes, there's no requirement that an employer have prior sponsorship experience. They must be enrolled in E-Verify, obtain an FEIN, and work with an immigration attorney to file the LCA with DOL and the I-129 petition with USCIS. First-time sponsors sometimes face longer processing times due to additional USCIS scrutiny of the employer's ability to pay the prevailing wage.
How does an H-1B RFE affect a Social Media Manager petition, and how common are they?
RFEs for Social Media Manager petitions typically challenge whether the role requires a specialized degree or whether the offered wage meets the prevailing wage for that location and level. Responding requires detailed documentation of job duties, your academic credentials, and the employer's compensation structure. A well-drafted initial petition with strong job duty language and degree requirement specificity reduces RFE risk significantly.
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