H-1B Visa Social Media Strategist Jobs
Social Media Strategist roles qualify for H-1B visa sponsorship when the position requires a bachelor's degree in marketing, communications, or a related field. Large tech, media, and consumer brands file LCAs regularly for this occupation. The 85,000-slot annual cap and lottery mean timing your job search to the October 1 start date matters.
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INTRODUCTION:
Join New Era Technology, where People First is at the heart of everything we do. With a global team of over 3,000 professionals, we're committed to creating a workplace where everyone feels valued, empowered, and inspired to grow. Our mission is to securely connect people, places, and information with end-to-end technology solutions at scale. At New Era, you'll join a team-oriented culture that prioritizes your personal and professional development. Work alongside industry-certified experts, access continuous training, and enjoy competitive benefits. Guided by our core attributes — putting people first, embracing continuous learning, and thriving through collaboration and inclusion — we nurture our people to deliver exceptional customer service. If you want to make an impact in a supportive, growth-oriented environment, New Era is the place for you. Apply today and help us shape the future of work—together.
SUMMARY
The Social Media Strategist serves as an expert within the Global Social Media Center of Excellence (COE) to craft, enable, and execute tailored social media strategies supporting key business priorities across brand teams, medical affairs, and paid media partners. This role leverages data, consumer insights, and cross-functional collaboration to drive authentic audience engagement across priority social platforms while ensuring compliance with healthcare industry regulations.
PRIMARY DUTIES:
- Collaborate cross-functionally with brand teams, medical affairs, paid media, search, web, and creative partners to define and enable organic social media strategies aligned with business goals.
- Maintain up-to-date expertise on social media trends, platform developments, and audience behaviors across prioritized networks, including Facebook, Instagram, YouTube, TikTok, X, and Snapchat.
- Guide content through internal Medical, Legal, and Regulatory (MLR) review processes, ensuring strict compliance with promotional practices, FDA regulations, privacy policies, and brand standards.
- Partner with community managers and social listening teams to extract actionable consumer insights, monitor real-time audience behavior, and feed data into brand channel strategy.
- Assist in developing and updating the global social media strategy playbook to standardize capabilities and best practices across the organization.
- Analyze performance data from social listening and channel analytics to deliver monthly/quarterly insights, make channel optimization recommendations, and refine program execution.
- Collaborate with data, analytics, and media teams to define key performance indicators (KPIs) and build regular scorecard reporting for leadership.
- Interface with internal IT teams and external agency partners to implement workflows and processes for deploying approved social capabilities.
Experience:
- 5-7 years of digital or social media marketing experience with a focus on developing and executing social media strategy for enterprise brands or functional areas.
- Proven track record of translating consumer insights and brand objectives into integrated marketing campaigns.
- Experience navigating regulated content environments, particularly pharmaceutical Medical, Legal, and Regulatory (MLR) review workflows, is preferred.
- Demonstrated success working in highly matrixed, dynamic environments and leading cross-functional alignment.
LANGUAGE SKILLS:
Ability to read, understand, and interpret job-related documents, instructions, policies, and communications in English. Ability to communicate effectively in English, both verbally and in writing, with employees, customers, vendors, and other business partners, as applicable to the position.
QUALIFICATIONS / REQUIRED EDUCATION:
Bachelor's Degree or equivalent practical work experience.
PHYSICAL DEMANDS:
Regular use of hands and fingers to operate a computer, keyboard, mouse, and other office equipment, including repetitive motions such as typing, scrolling, and mouse use. Ability to communicate effectively and understand verbal communication in person, by telephone, and through video conferencing or other remote communication tools. Ability to view and read information on computer screens and printed materials, including the ability to adjust focus. The position requires prolonged periods of computer use and viewing a computer screen.
WORK ENVIRONMENT:
EXPECTED HOURS OF WORK:
This position generally operates during normal business hours; however, specific start and end times may vary based on business needs, workload, and job responsibilities. Occasional work outside of normal business hours may be required.
TRAVEL:
Minimal travel may be required on an as-needed basis.
ADA Statement
An individual must be able to perform the essential functions of the position, with or without reasonable accommodation. The requirements outlined in this job description are representative of the knowledge, skills, abilities, and other qualifications necessary to successfully perform the essential functions of the position. Reasonable accommodations will be provided to qualified individuals with disabilities in accordance with applicable law.
This job description is intended to describe the general nature and level of work performed and is not an exhaustive list of all duties, responsibilities, or requirements of the position. Duties and responsibilities may be modified, added, or reassigned based on business needs.
EEO/AA Statement
New Era Technology is an Equal Opportunity Employer and is committed to providing equal employment opportunities to all employees and applicants. Employment decisions are made without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, disability, genetic information, protected veteran status, or any other characteristic protected by applicable federal, state, or local law. This commitment applies to all aspects of employment, including recruitment, hiring, placement, promotion, compensation, benefits, training, transfer, leaves of absence, discipline, termination, layoff, recall, and other terms and conditions of employment.
Below is the pay range of this position for considered candidates based on qualifications and experience.
Pay Range
$57—$62 USD
New Era Technology, LLC., and its subsidiaries ("New Era" "we", "us", or "our") in its operating regions worldwide are committed to respecting your privacy and recognize the need for appropriate protection and management of any Personal Data that you may provide us. In this, we are also committed to providing you with a positive experience on our websites and while using our products, services and solutions ("Solutions").
We never ask candidates to pay any fees at any point in our hiring process. If you are ever asked to provide payment for training, certification, equipment, or any other purpose, it is not from our company. Only communications from our official company channels should be trusted. Please note our official email domain is @neweratech.com. If you suspect fraudulent activity, please contact us immediately at privacy@neweratech.com.
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Get Access To All JobsTips for Finding H-1B Visa Sponsorship in Social Media Strategist
Verify your degree aligns with the role
USCIS requires a direct connection between your degree field and the Social Media Strategist position. A marketing, communications, or digital media degree strengthens the specialty occupation argument. A general business degree may require additional documentation showing relevance.
Search LCA filings for real sponsorship history
Pull OFLC disclosure data to see which employers have filed LCAs for Social Media Strategist or related marketing roles. Prioritize employers with multiple filings over several years, that pattern signals an established sponsorship process, not a one-off hire.
Target employers already enrolled in E-Verify
E-Verify enrollment is a strong proxy for H-1B readiness. Companies actively sponsoring visa holders are almost always enrolled. Filter your employer list through Migrate Mate to surface companies with verified LCA filing history in marketing and social media roles.
Time your offer to the H-1B filing window
USCIS accepts H-1B petitions starting April 1 each year for an October 1 start date. Negotiate your offer letter and start date around this window. A signed offer in hand before March lets your employer meet the filing deadline without rushing the LCA certification process.
Ask employers about their prevailing wage level upfront
The DOL assigns your role a wage level from 1 to 4 using the OFLC Wage Search. Level 1 roles face heavier USCIS scrutiny for specialty occupation claims. Pushing for a Level 2 or 3 title, Senior Social Media Strategist, for example, reduces that risk and supports the petition.
Use O*NET to document specialty occupation status
The O*NET profile for Social Media Specialists lists the education and skill requirements USCIS evaluators reference. Pull that profile before interviews and confirm your job description mirrors the listed competencies. Gaps between the posted role and O*NET criteria can trigger a Request for Evidence.
H-1B Visa Social Media Strategist: Frequently Asked Questions
Does a Social Media Strategist role qualify as a specialty occupation for H-1B purposes?
It can, but the employer must show the position requires at minimum a bachelor's degree in a specific field such as marketing, communications, or digital media. Generic job descriptions that accept any degree weaken the specialty occupation argument. USCIS has issued Requests for Evidence on marketing roles, so a well-drafted job description tied to specific degree requirements is critical.
How do I find employers who sponsor H-1B visas for Social Media Strategist positions?
Migrate Mate filters employers by LCA filing history, so you can see which companies have sponsored Social Media Strategist or related marketing roles. Tech platforms, consumer brands, digital agencies, and media companies file LCAs for this occupation most consistently. Targeting employers with repeat filings in marketing roles reduces the risk of applying to companies with no sponsorship process in place.
Can a startup or small agency sponsor my H-1B as a Social Media Strategist?
Yes, employer size isn't a USCIS eligibility requirement for H-1B sponsorship. The employer must pay the prevailing wage, file the LCA with DOL, and demonstrate the position is a specialty occupation. Smaller employers without an in-house HR team often use immigration attorneys for this process, so ask early whether the company has sponsored before.
What happens to my H-1B status if my Social Media Strategist role shifts to a different title or function?
A material change in job duties, title, or work location can require an amended H-1B petition with USCIS. If your role evolves significantly from what was filed, your employer should file an amendment before the change takes effect. A new location in a different metropolitan area almost always triggers a new LCA because prevailing wages are geography-specific.
Does remote work affect H-1B sponsorship for Social Media Strategist jobs?
Remote work adds complexity because the LCA must list every location where you'll perform work. If you're working remotely from a state different from your employer's headquarters, a new LCA covering that worksite is typically required. DOL enforces this through the LCA posting requirement, which must be satisfied at each physical work location, including your home address.