Marketing Data Analyst Jobs
Marketing Data Analyst jobs are open across retail, fintech, healthcare, media, and e-commerce, at every level from entry-level to senior and lead, with specializations in campaign analytics, customer segmentation, and marketing attribution. Find a role that fits from the openings below and apply directly.
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Showing 5 of 68+ Marketing Data Analyst jobs
About us
Coalition is the world's first Active Insurance provider designed to help prevent digital risk before it strikes. Founded in 2017, Coalition combines comprehensive insurance coverage and innovative cybersecurity tools to help businesses manage and mitigate potential cyberattacks.
Opportunities to make an impact with bold thinking are real—and happening daily at Coalition.
About the role
Responsibilities
- Funnel & Campaign Analysis: Run end-to-end analysis across both the insurance and security businesses, from awareness and demand capture through intent, pipeline, and closed revenue. The two funnels behave differently and you will need to understand each, including the go to market motions that go into them so you can identify where the funnel is leaking, which channels are carrying weight, and what should change.
- Insights & Recommendations: Get past simple metrics to the insight. Bring campaign managers, growth leads, and marketing leadership data-backed recommendations they can act on. That includes calls on what to repeat, what to cut, and where to move our collective marketing efforts.
- Data Synthesis: Pull together CRM, marketing automation, ad platform, web analytics, and sales engagement data to answer questions no existing dashboard can. Often, data arrives messy, from sources that don't join cleanly. You should be able to reach an answer on your own, and to escalate upstream data issues to Data Engineering, Data Science, or Sales Operations when the fix belongs there.
- Measurement Framework Design: Establish how we goal, measure, and optimize areas of marketing investment that do not yet have a consistent standard. Help define the metrics, set the benchmarks, and get marketing and sales agreeing on the definitions and what matters.
- Executive Reviews: Own the analytical narrative for the monthly CMO Data Review and the quarterly Marketing and GTM QBRs. You help decide what the story is and surface what leadership needs to see.
- Reporting & Dashboards: Design and maintain performance dashboards for weekly, monthly, and quarterly stakeholder reporting. Keep metric definitions and tracking integrity sound so the numbers hold up under scrutiny. Build toward self-service so teams can answer routine questions without you.
- Cross-Functional Collaboration: Serve as the primary liaison connecting Marketing with Data Engineering, Data Science, and Sales Operations to ensure data alignment, tracking integrity, and cohesive reporting.
Skills and Qualifications
- Experience: 5+ years of experience in B2B marketing analytics
- BI Tools: Experience with Looker
- Modern Tooling: Active usage and understanding of Salesforce, Marketo, Outreach, Chillipiper, Google Analytics, and Ad Platforms.
- Funnel Mastery: Deep understanding of B2B marketing funnels, attribution concepts, and performance metrics (CAC, LTV, conversion rates, pipeline velocity).
- Communication: Exceptional ability to verbally and visually communicate complex analytical findings clearly to non-technical stakeholders and executive leadership.
Why Coalition?
Work at Coalition is centered on the joint mission to Protect the Unprotected. We have built a remote-first, highly inclusive culture that welcomes people from diverse backgrounds. We trust each other to take responsibility, share ownership of outcomes, and put in the work together to protect businesses from digital risk. Coalition's exceptional growth stems from its ability to address real-world problems for organizations of all sizes while remaining true to our founding values of character, humility, responsibility, purpose, authenticity, and inclusion.
We're always looking for collaborative, inquisitive individuals to join #OurCoalition.
Visit our Newsroom >
Privacy Notice
Coalition is committed to protecting your privacy and handling your personal information responsibly. We collect, use, and store personal information as necessary for the recruitment process and in compliance with applicable privacy laws and regulations in all regions where we operate. We want you to understand what personal information we collect, how we use it, and your rights regarding access, correction, and deletion of your data where applicable. Information submitted, collected, and processed as part of your application is subject to Coalition's Privacy Policy. For further details, please review our full Privacy Policy or contact us with any questions regarding how your information is handled.
Our Privacy Policy >
Safe Hiring Notice
All legitimate communication from Coalition comes from @coalitioninc.com emails, and open roles are listed only on our Careers page. We never ask for payment, banking details, or personal identification before an offer is accepted through our secure systems. If you believe you've been a victim of fraudulent recruiting, follow guidance from the Federal Trade Commission (FTC).
Anti-Discrimination Notice
Coalition is proud to be an Equal Opportunity employer. Our policy is to provide equal employment opportunities to all individuals, without discrimination or harassment on the basis of any characteristic protected by applicable laws in each country where we operate. This commitment includes, but is not limited to, ensuring equal treatment in recruitment, selection, training, promotion, transfer, compensation, and all other aspects of employment. Coalition does not tolerate discrimination or harassment of any kind, and we are dedicated to fostering an inclusive and supportive workplace.
Accommodations
Coalition is committed to providing reasonable accommodations to qualified individuals with disabilities, including applicants and employees, in accordance with applicable laws and regulations in each country where we operate. Our policy is to support equal opportunity in the hiring process by considering qualified applicants regardless of disability or other protected characteristics, unless providing accommodation would impose an undue hardship or disproportionate burden. If you require accommodation to complete an application, interview, pre-employment testing, or participate in the selection process, please contact us at candidateaccommodations@coalitioninc.com. We also consider all qualified applicants, including those with criminal histories, in line with applicable laws and regulations in each jurisdiction.
To all recruitment agencies: Coalition does not accept unsolicited agency resumes. Do not forward resumes to our email alias, employees, or other physical or virtual organization locations. Coalition is not responsible for any fees related to unsolicited resumes.
About us
Coalition is the world's first Active Insurance provider designed to help prevent digital risk before it strikes. Founded in 2017, Coalition combines comprehensive insurance coverage and innovative cybersecurity tools to help businesses manage and mitigate potential cyberattacks.
Opportunities to make an impact with bold thinking are real—and happening daily at Coalition.
About the role
Responsibilities
- Funnel & Campaign Analysis: Run end-to-end analysis across both the insurance and security businesses, from awareness and demand capture through intent, pipeline, and closed revenue. The two funnels behave differently and you will need to understand each, including the go to market motions that go into them so you can identify where the funnel is leaking, which channels are carrying weight, and what should change.
- Insights & Recommendations: Get past simple metrics to the insight. Bring campaign managers, growth leads, and marketing leadership data-backed recommendations they can act on. That includes calls on what to repeat, what to cut, and where to move our collective marketing efforts.
- Data Synthesis: Pull together CRM, marketing automation, ad platform, web analytics, and sales engagement data to answer questions no existing dashboard can. Often, data arrives messy, from sources that don't join cleanly. You should be able to reach an answer on your own, and to escalate upstream data issues to Data Engineering, Data Science, or Sales Operations when the fix belongs there.
- Measurement Framework Design: Establish how we goal, measure, and optimize areas of marketing investment that do not yet have a consistent standard. Help define the metrics, set the benchmarks, and get marketing and sales agreeing on the definitions and what matters.
- Executive Reviews: Own the analytical narrative for the monthly CMO Data Review and the quarterly Marketing and GTM QBRs. You help decide what the story is and surface what leadership needs to see.
- Reporting & Dashboards: Design and maintain performance dashboards for weekly, monthly, and quarterly stakeholder reporting. Keep metric definitions and tracking integrity sound so the numbers hold up under scrutiny. Build toward self-service so teams can answer routine questions without you.
- Cross-Functional Collaboration: Serve as the primary liaison connecting Marketing with Data Engineering, Data Science, and Sales Operations to ensure data alignment, tracking integrity, and cohesive reporting.
Skills and Qualifications
- Experience: 5+ years of experience in B2B marketing analytics
- BI Tools: Experience with Looker
- Modern Tooling: Active usage and understanding of Salesforce, Marketo, Outreach, Chillipiper, Google Analytics, and Ad Platforms.
- Funnel Mastery: Deep understanding of B2B marketing funnels, attribution concepts, and performance metrics (CAC, LTV, conversion rates, pipeline velocity).
- Communication: Exceptional ability to verbally and visually communicate complex analytical findings clearly to non-technical stakeholders and executive leadership.
Why Coalition?
Work at Coalition is centered on the joint mission to Protect the Unprotected. We have built a remote-first, highly inclusive culture that welcomes people from diverse backgrounds. We trust each other to take responsibility, share ownership of outcomes, and put in the work together to protect businesses from digital risk. Coalition's exceptional growth stems from its ability to address real-world problems for organizations of all sizes while remaining true to our founding values of character, humility, responsibility, purpose, authenticity, and inclusion.
We're always looking for collaborative, inquisitive individuals to join #OurCoalition.
Visit our Newsroom >
Privacy Notice
Coalition is committed to protecting your privacy and handling your personal information responsibly. We collect, use, and store personal information as necessary for the recruitment process and in compliance with applicable privacy laws and regulations in all regions where we operate. We want you to understand what personal information we collect, how we use it, and your rights regarding access, correction, and deletion of your data where applicable. Information submitted, collected, and processed as part of your application is subject to Coalition's Privacy Policy. For further details, please review our full Privacy Policy or contact us with any questions regarding how your information is handled.
Our Privacy Policy >
Safe Hiring Notice
All legitimate communication from Coalition comes from @coalitioninc.com emails, and open roles are listed only on our Careers page. We never ask for payment, banking details, or personal identification before an offer is accepted through our secure systems. If you believe you've been a victim of fraudulent recruiting, follow guidance from the Federal Trade Commission (FTC).
Anti-Discrimination Notice
Coalition is proud to be an Equal Opportunity employer. Our policy is to provide equal employment opportunities to all individuals, without discrimination or harassment on the basis of any characteristic protected by applicable laws in each country where we operate. This commitment includes, but is not limited to, ensuring equal treatment in recruitment, selection, training, promotion, transfer, compensation, and all other aspects of employment. Coalition does not tolerate discrimination or harassment of any kind, and we are dedicated to fostering an inclusive and supportive workplace.
Accommodations
Coalition is committed to providing reasonable accommodations to qualified individuals with disabilities, including applicants and employees, in accordance with applicable laws and regulations in each country where we operate. Our policy is to support equal opportunity in the hiring process by considering qualified applicants regardless of disability or other protected characteristics, unless providing accommodation would impose an undue hardship or disproportionate burden. If you require accommodation to complete an application, interview, pre-employment testing, or participate in the selection process, please contact us at candidateaccommodations@coalitioninc.com. We also consider all qualified applicants, including those with criminal histories, in line with applicable laws and regulations in each jurisdiction.
To all recruitment agencies: Coalition does not accept unsolicited agency resumes. Do not forward resumes to our email alias, employees, or other physical or virtual organization locations. Coalition is not responsible for any fees related to unsolicited resumes.
Marketing Data Analyst Jobs by Experience Level
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Find Marketing Data Analyst JobsMarketing Data Analyst Job Market
Who's Hiring
Top Industries Hiring
- Technology & Software
- Banking & Financial Services
- Manufacturing
- Biotechnology & Pharmaceuticals
- Consulting & Professional Services
What Employers Look For
The qualifications that appear most often in marketing data analyst jobs.
- Proficiency in SQL for querying marketing and campaign performance databases
- Experience with visualization tools such as Tableau, Looker, or Power BI
- Working knowledge of Google Analytics, Adobe Analytics, or similar web analytics platforms
- Ability to design and interpret A/B tests and multivariate experiments
- Bachelor's degree in statistics, mathematics, marketing, or a related analytical field
- Familiarity with marketing attribution models and customer segmentation methodologies
Tips for Your Marketing Data Analyst Job Search
Tailor your resume to the funnel
Marketing data analysts are hired to answer specific business questions, so your resume should show which part of the funnel you've analyzed, whether acquisition, retention, or conversion, and name the tools you used for each, such as Google Analytics, Tableau, or SQL.
Build a portfolio with marketing datasets
Hiring managers for this role want to see you work with marketing-specific data, not just generic datasets. Include at least one project that shows campaign performance analysis, A/B test interpretation, or cohort retention, and explain the business decision your analysis informed.
Target job titles that vary by company size
The same role gets posted as Marketing Analyst, Digital Analytics Analyst, or Growth Analyst depending on the company. Search all three variants so you don't miss openings that match your background but use a different title.
Apply early to roles that fit
Migrate Mate lists marketing data analyst openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Prep for a take-home analytics case
Most marketing data analyst interviews include a take-home assignment involving real-looking campaign or customer data. Practice presenting your findings in a short slide deck that leads with the business recommendation, not the methodology, since that's what interviewers evaluate.
Negotiate by anchoring to tool-specific skills
When negotiating an offer, name the specific platforms you're proficient in, such as Looker, dbt, or Amplitude, because companies that already use those tools assign higher value to candidates who don't need ramp-up time on the stack.
Marketing Data Analyst Jobs: Frequently Asked Questions
Which companies are hiring the most marketing data analysts?
The companies hiring the most marketing data analysts right now include Improvado, JPMorganChase, and ABM Industries, with the largest share of openings in California, Texas, and Massachusetts, based on current listings on Migrate Mate as of September 2026. Retail, media, and financial services companies tend to post the highest volume of these roles year-round.
How many marketing data analyst jobs are remote?
About 83% of marketing data analyst openings are fully remote or hybrid as of September 2026, making it one of the more flexible roles in marketing. Sub-areas like digital campaign analytics, SEO performance reporting, and email analytics tend to have the highest share of remote-eligible postings.
How do you become a marketing data analyst?
Most marketing data analysts start by building a foundation in SQL and at least one visualization tool, then pair that with hands-on experience analyzing marketing data through coursework, freelance projects, or internships. Demonstrating fluency with platforms like Google Analytics and showing you can translate data into campaign decisions gets you in the door faster than a credential alone.
Can you get hired as a marketing data analyst with little or no experience?
Yes, entry-level marketing data analyst roles exist at agencies, e-commerce companies, and startups that need analytical support but can't yet hire a senior analyst. The fastest path in is building a portfolio with marketing-specific projects, getting comfortable with SQL and Google Analytics, and applying to roles titled Marketing Analyst or Digital Analytics Coordinator, which typically have lower experience bars.
What does the marketing data analyst interview process look like?
The process typically starts with a recruiter screen focused on your analytics background and tool experience, followed by a hiring manager conversation about past projects and how you've influenced marketing decisions. Most companies then give a take-home assignment using sample campaign or customer data, and finalists usually present their findings to a panel before receiving an offer.
Where can I find and apply to marketing data analyst jobs?
You can find and apply to marketing data analyst jobs on Migrate Mate, which lists current openings from across the United States. Find roles that match your skills and experience level, then apply directly to each listing from the page.
See All 68 Marketing Data Analyst Jobs
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