Marketing Lead Jobs in San Francisco, CA

About the Team

Business Marketing helps organizations understand and put OpenAI’s products to work. Our creative team brings that story to life across campaigns, launches, and everyday marketing experiences. We work closely with marketing partners to make ambitious, thoughtful creative work that connects with business audiences.

About the Role

We’re looking for a Creative Operations Lead who knows how to get exceptional creative work made at extraordinary speed and scale. Reporting to the Head of Creative, Business you will run creative resourcing, budget management, and studio operations across our internal team, contractors, and agencies; balancing ongoing campaigns with rapidly emerging launches and requests.

You’ll turn ambitious briefs and tight timelines into achievable production plans, match work to the right talent, and keep multiple teams moving without sacrificing craft or quality. This requires inventive resource management: knowing when to add capacity, batch work, reuse assets, adjust scope, or enable marketers to self-serve.

AI is essential to making this possible. You’ll be a hands-on builder who works with creatives, producers, and S&O to improve briefing, accelerate production, and remove repetitive work. Your success will show up in the volume and quality of work the studio delivers, the clarity teams have, and how effectively you use their time.

This role is based in San Francisco, CA. We use a hybrid work model of 3 days in the office per week and offer relocation assistance to new employees.

In this role, you will:

• Own creative resourcing and studio operations across internal teams, contractors, and agencies, matching the right skills and capacity to each project.

• Build and run practical capacity planning and staffing systems that balance durable campaign work with fast-moving launches and new requests.

• Partner with Strategy & Operations as briefs take shape to assess creative effort, dependencies, and readiness, then translate priorities into clear staffing and production plans.

• Find inventive solutions to tight resource constraints: adjust scope, add specialist capacity, sequence or batch work, and identify opportunities to reuse assets or enable self-service.

• Partner with producers to keep delivery moving, anticipate bottlenecks, and resolve staffing, review, and handoff issues before they put quality or timelines at risk.

• Manage agency capacity and assignments with creative leadership and producers, setting clear expectations for scope, timing, costs, and quality.

• Manage the studio’s creative resourcing budget within agreed funding, balancing agency fees, contractor spend, and internal capacity. Forecast costs and commitments, surface risks early, and recommend changes to the resource mix or scope in partnership with Business Operations.

• Protect creative focus and craft by matching production investment to the work and making tradeoffs clear to partners.

• Build and continually improve AI-enabled tools and workflows that make briefing, production, adaptation, and self-service faster and more effective, with appropriate creative review.

• Use delivery data and team feedback to improve throughput, reduce rework, and make the studio’s pace more sustainable.

You might thrive in this role if you:

• Have 10+ years of experience personally owning creative operations, resourcing, or integrated production across multiple disciplines and concurrent programs.

• Have a strong understanding of design, copy, motion, video, and web production, including the skills, dependencies, and review cycles behind an initial request.

• Have a track record of designing and running staffing, capacity planning, and intake systems that teams trust and use in fast-paced environments.

• Have sound judgment about when work belongs in-house, with contractors or agencies, or in a self-service model—and how to balance speed, cost, and craft.

• Have experience managing agency and contractor relationships, creative budgets, and commercial tradeoffs—including agency fee models and contractor rates—and finding resourceful solutions when demand exceeds capacity.

• Have hands-on experience building and implementing AI-enabled workflows, with evidence of improvements in production speed, capacity, or quality. You understand where automation helps and where creative judgment is essential.

• Have the ability to build trust with creative leaders, producers, and marketers, communicate tradeoffs directly, and keep people aligned as priorities change.

• Possess high ownership, composure, and flexibility in ambiguous environments, with a bias toward solving problems and improving how the team works.

About OpenAI

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core the full spectrum of humanity.

We are an equal opportunity employeration, or other applicable legally protected characteristic.

Background checks for applicants will be administered in accordance with applicable lawation technology systems and related data security obligations.

To notify OpenAI that you believe this job posting is non-compliant. No response will be provided to inquiries unrelated to job posting compliance.

We are committed to providing reasonable accommodations to applicants with disabilities.

At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.

Compensation

$287K – $318K + Offers Equity