Marketing Specialist Jobs in Charlotte, NC

Partnerships Marketing Specialist

Hearst Media Production Group (HMPG) is seeking a Partnerships Marketing Specialist to support the development of revenue-generating partnership solutions. This is a full-time role that will be responsible for developing multi-platform media sales materials and supporting the creation of partnership proposals for prospective partners including brands, non-profits, government organizations, and high-net-worth individuals. The ideal candidate has a passion for creating original, unscripted programming across YouTube, linear, streaming, and other digital channels and can effectively showcase the value of co-creating original, branded content in marketing materials.

This position reports to the Partnerships Marketing Manager and is in office four (4) days a week at our Hearst office located in Charlotte, NC.

Responsibilities

• Responsible for creating and updating sales materials (e.g. sizzles, one-sheets, development slate, etc.) and interface with appropriate parties on all deliverables

• Support Manager in the development and strategy of partnership proposals and client presentations, including but not limited to assistance in deck development, coordinating calls between internal stakeholders, and organization of all supporting materials (e.g., budgets, loglines, etc.)

• Maintain weekly status report of partnership proposals and corresponding economics

• Serve as a liaison with Research and Digital teams to regularly update key data used in case studies, marketing materials, prospecting, etc.

• Identify and research areas of opportunity / prospective clients to support sales cycle

• Develop and implement outbound sales marketing strategy to support Business Development executives in ongoing communication efforts to keep HMPG top of mind
  

Qualifications

• 3+ years of relevant marketing experience
• Digital / social agency or media company experience preferred
• Clear and effective written and verbal communication skills and the comfort to interact with internal stakeholders across multiple levels and departments
• The ability to thrive in a fast-paced environment, handle multiple projects simultaneously, and meet deadlines in a cross functional, collaborative working environment
• Passion for creative writing, and comfort with translating written ideas into sales materials with clean, compelling design
• Excellent attention to detail, particularly related to project budgets and economics
• Working knowledge of PowerPoint and Excel a must, expert knowledge a plus

• Receptive to learning new tools/software that support the sales process (e.g., Winmo, Monday.com, Salesforce, etc.)
  

Education

• Related experience and/or training considered as well as a combination of education and experience

• HMPG is a proud supporter of military veterans. Related military training and experience will be considered
  

Values in Action

At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives and identities. That's why, behind the scenes, we believe in being an organization that fosters collaboration and open communications, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.

Benefits

Hearst Television's benefit programs are modern, flexible and designed to focus on you. As a Hearst Television employee, you and your spouse or partner or dependents would have access to the following benefits.

• Medical | Dental | Vision
• 401(k) matching
• Emotional Wellness Support
• Paid Time Off
• Paid Parental Leave
• LGBTQ+ Health Services

• Additional benefits to meet your and your family's needs
  

About Company

Hearst Media Production Group (HMPG), a business unit of Hearst Television, is an independent producer and distributor of original programming for TV stations, broadcast and cable networks and streaming services. HMPG produces hundreds of hours of Emmy® Award-winning programming annually across linear, streaming, digital and social media platforms for domestic and international distribution in 100 countries. Its popular weekly educational/informational (E/I) programming blocks air weekends nationwide including “Weekend Adventure,” on ABC stations; “CBS WKND,” on the CBS Network; “The More You Know,” on the NBC Network; “One Magnificent Morning,” on the CW Network; “Mi Telemundo” on the Telemundo Network and “Go Time” on independent stations. HMPG also produces and/or distributes a diverse slate of other programming and content including the company’s dedicated FAST channels Xplore, The Jack Hanna Channel, Rovr Pets, and Lucky Dog Channel, available on some of the most popular smart TVs and streaming platforms. HMPG has offices in New York, Los Angeles, and Charlotte. HMPG is represented by United Talent Agency.