Marketing Specialist Jobs in North Carolina
Marketing Specialist jobs in North Carolina are active across a broad range of sectors, with consistent demand from financial services, healthcare, technology, and consumer goods companies at every level from entry-level coordinator to senior strategist. The heaviest hiring concentrates in Charlotte, Raleigh, and Durham, where established employers like Bank of America, Duke Health, and Red Hat maintain substantial marketing teams. Digital marketing, content strategy, and brand management are the sub-areas drawing the most consistent openings across the state. Find a role that fits below and apply directly.
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Showing 5 of 64+ Marketing Specialist jobs
Curtis Media Group | Raleigh, NC
Join Triangle Traffic Network (TTN), the largest reach outlet in eastern North Carolina, delivering traffic and news content to over 1 million people across 8 radio stations in the Raleigh/Durham/Chapel Hill area. Your primary focus will be representing TTN to regional and national businesses, connecting their brands to the largest audience in the region. You'll also have access to Curtis Media Groups’ incredible digital marketing solutions to maximize results for your clients.
You'll work directly with the VP of Sales to grow a book of business and deliver results for clients at scale.
Essential Duties and Responsibilities
- Account Management: Work directly with client and prospects on marketing campaigns.
- Process: Schedule in-field calls with prospective local, regional and national clients, selling TTN and guiding them from Client Needs Analysis through pitch presentations to close.
- Revenue Goals: Achieve revenue targets with confidence and consistency.
- Book of Business: Build and maintain a billing book with guidance from the VP of Sales.
- Digital Solutions: Complement TTN campaigns with CMG’s full suite of digital marketing solutions.
- Project Management: Track timelines, deliverables, reviews, and approvals to keep campaign launches on schedule.
- Product Knowledge: Maintain working knowledge of all TTN, associated radio stations and digital products through ongoing training.
- Client Communication: Ensure execution and performance consistently meet client standards.
- Highly organized, process-oriented, and strong on follow-through.
- Self-motivated high achiever with a genuine drive and strong work ethic.
- Professional demeanor; confident presenting to and working directly with clients.
- Skilled collaborator who thrives under shifting priorities and deadlines.
- In-depth knowledge of performance marketing, with a focus on radio and broadcast plus digital.
- Strategic thinker with a bias toward action and comfort working with senior management.
- Able to uncover new customer opportunities through strong relationships with channel partners and media agencies.
- Thrives in a fast-paced environment and comfortable with ambiguity.
- Bachelor's Degree in Communications/Marketing preferred and/or equivalent experience.
- 1–3 years of sales experience preferred.
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Curtis Media Group | Raleigh, NC
Join Triangle Traffic Network (TTN), the largest reach outlet in eastern North Carolina, delivering traffic and news content to over 1 million people across 8 radio stations in the Raleigh/Durham/Chapel Hill area. Your primary focus will be representing TTN to regional and national businesses, connecting their brands to the largest audience in the region. You'll also have access to Curtis Media Groups’ incredible digital marketing solutions to maximize results for your clients.
You'll work directly with the VP of Sales to grow a book of business and deliver results for clients at scale.
Essential Duties and Responsibilities
- Account Management: Work directly with client and prospects on marketing campaigns.
- Process: Schedule in-field calls with prospective local, regional and national clients, selling TTN and guiding them from Client Needs Analysis through pitch presentations to close.
- Revenue Goals: Achieve revenue targets with confidence and consistency.
- Book of Business: Build and maintain a billing book with guidance from the VP of Sales.
- Digital Solutions: Complement TTN campaigns with CMG’s full suite of digital marketing solutions.
- Project Management: Track timelines, deliverables, reviews, and approvals to keep campaign launches on schedule.
- Product Knowledge: Maintain working knowledge of all TTN, associated radio stations and digital products through ongoing training.
- Client Communication: Ensure execution and performance consistently meet client standards.
- Highly organized, process-oriented, and strong on follow-through.
- Self-motivated high achiever with a genuine drive and strong work ethic.
- Professional demeanor; confident presenting to and working directly with clients.
- Skilled collaborator who thrives under shifting priorities and deadlines.
- In-depth knowledge of performance marketing, with a focus on radio and broadcast plus digital.
- Strategic thinker with a bias toward action and comfort working with senior management.
- Able to uncover new customer opportunities through strong relationships with channel partners and media agencies.
- Thrives in a fast-paced environment and comfortable with ambiguity.
- Bachelor's Degree in Communications/Marketing preferred and/or equivalent experience.
- 1–3 years of sales experience preferred.
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Where North Carolina roles are concentrated, by current openings.
Marketing Specialist Job Market in North Carolina
A snapshot from current North Carolina openings, updated as new roles post.
Who's Hiring
What North Carolina Employers Look For
The qualifications that appear most often in marketing specialist jobs across North Carolina.
- Bachelor's degree in marketing, communications, or a closely related field required
- Demonstrated experience with digital marketing platforms including Google Ads and Meta Business Suite
- Proficiency in marketing analytics tools such as Google Analytics or Adobe Analytics
- Experience managing content calendars, email campaigns, and social media channels
- Strong written communication skills for producing copy across multiple channels and audiences
- Familiarity with CRM platforms such as Salesforce or HubSpot for campaign tracking
Marketing Specialist Jobs in North Carolina: Frequently Asked Questions
How do you become a marketing specialist in North Carolina?
Marketing specialist roles in North Carolina do not require a state-issued license or exam. Most employers expect a bachelor's degree in marketing, communications, business, or a related field. Candidates who build a portfolio of campaign work, earn platform certifications such as Google Analytics or HubSpot, and gain experience through internships or agency work at one of the state's many digital agencies or corporate marketing departments are consistently competitive in the North Carolina market.
How much do marketing specialists make in North Carolina?
Marketing specialists in North Carolina earn a median of about $78,410 a year, based on May 2025 Bureau of Labor Statistics wage data, ranging from around $43,780 for the lowest 10% to over $155,670 for the top 10%. Pay rises with experience, specialty, and employer.
Which companies hire marketing specialists in North Carolina?
Employers hiring marketing specialists in North Carolina right now include Curtis Media, Sinclair Broadcast, and PGIC, based on current listings on Migrate Mate as of September 2026. North Carolina's mix of large financial institutions, major health systems, and a growing technology sector in the Research Triangle means steady, year-round demand for marketing talent across industries.
Which North Carolina cities have the most marketing specialist jobs?
Charlotte, Raleigh, and Durham account for the most marketing specialist openings in North Carolina. Charlotte's concentration of Fortune 500 financial and energy companies drives demand there, while Raleigh and Durham benefit from the Research Triangle's dense cluster of technology firms, university-affiliated organizations, and health systems that maintain active in-house marketing teams.
Are there remote marketing specialist jobs in North Carolina?
Yes, and more than most fields. About 62% of marketing specialist openings tied to North Carolina are remote or hybrid as of September 2026, reflecting the desk-based, digital-first nature of the role. Content creation, SEO, paid media management, and email marketing functions are the sub-areas most consistently offered with remote or hybrid flexibility by North Carolina employers.
How can I get hired as a marketing specialist in North Carolina with little or no experience?
The most realistic entry path is securing a marketing coordinator or marketing assistant role, which large North Carolina employers in healthcare, financial services, and technology regularly post as new-grad-accessible positions. Building a portfolio through internships at Research Triangle agencies or university marketing departments, earning a free platform certification such as Google Analytics or HubSpot Content Marketing, and applying to rotational business development programs at Charlotte-area corporations can open the door without prior full-time experience.
Where can I find and apply to marketing specialist jobs in North Carolina?
You can find and apply to marketing specialist jobs in North Carolina on Migrate Mate, which lists current openings tied to the state. Find roles that fit your experience and location and apply directly to the employers posting them.
See All 64 Marketing Specialist Jobs in North Carolina
Find roles in North Carolina that match your experience and apply in just a few clicks.
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