OPT Advertising Jobs
Advertising roles in the U.S. span creative, strategy, media planning, and analytics functions, many of which qualify as specialty occupations for OPT work authorization. STEM OPT extension is available for data-driven tracks like programmatic advertising and marketing analytics, giving eligible students up to 36 months of authorized work.
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Company Description
CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.
Job Description
The Opportunity:
We are seeking a commercially minded, technology-savvy attorney to join our legal team and support a broad range of media buying, advertising technology, performance media and agency-related matters. This role will serve as a key legal partner to marketing, media, influencer engagement, procurement, privacy, technology and business stakeholders, providing practical advice on sophisticated digital advertising arrangements as well as traditional media buying and agency engagements. The Counsel position is in Mattel’s corporate headquarters in El Segundo, CA.
What Your Impact Will Be:
This is an opportunity to join a collaborative and evolving legal team, take ownership of high-impact matters and expand the role as the company’s media, advertising technology and performance marketing activities continue to grow. This position involves managing a large range and high volume of media and agency transactions. This position requires an ability to effectively work within and manage a sophisticated forms-contract practice. This position will evolve over time as Mattel’s business and legal needs evolve.
Qualifications
What We’re Looking For:
- The ability to provide thoughtful, proactive, strategic legal and business advice.
- Skilled at identifying issues early, and then creatively solving them, as well as spotting company-wide trends and building a consensus in managing them efficiently on a company-wide basis.
- A team player who can multi-task and work well under pressure, with frequently changing priorities and sometimes conflicting objectives.
- Excellent negotiating, drafting, and practice-management skills.
- Maintain a professional demeanor, in writing and in person, with support staff, business colleagues, senior management, and outside counsel.
- An ability to adopt technology solutions and seek efficiencies in managing work.
- High ethical standards.
- An ability to “manage up” and play well with others.
- A sense of humor is a plus.
The ideal candidate has at least 3 years of relevant legal experience, including meaningful experience with digital media, advertising technology, data-driven marketing or media agency agreements.
The attorney should understand how modern advertising campaigns are planned, purchased, measured and optimized across digital platforms and should be comfortable translating complex legal, technical and commercial issues into clear, actionable guidance.
Professional Licensing: Good standing in at least one state bar and, if not licensed to practice in California, an ability and willingness to register to practice in California pursuant to California’s in-house counsel registration requirements.
Education: An undergraduate degree, and strong academic performance at a J.D. from a highly-rated law school.
The pay range is indicative of projected hiring range, however base pay will be determined based on a candidate’s work location, skills and experience. Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential.
Additional Information
Don’t meet every single requirement? At Mattel, we are dedicated to an inclusive workplace and a culture of belonging. If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we still encourage you to apply. You may be just the right candidate for this or other roles. Join Mattel's Talent Community and start receiving exciting updates about our company, our employees, and our culture. Also, interested in signing up for job alerts? Do so here!
How We Work:
We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:
- We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
- We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
- We execute: We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.
Who We Are:
Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential.
Mattel’s award-winning workplace culture has been recognized by Forbes, Fast Company, Newsweek, Great Place to Work, TIME, and more.
Mattel is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment without regard to race, ethnicity, color, national origin, religion, sex, gender, gender identity or expression, sexual orientation, veteran and protected veteran status, disability status, and or any other basis protected by applicable federal, state or local law.
Pursuant to the Los Angeles Fair Chance Ordinance and the California Fair Chance Act, qualified applicants with arrest or conviction records will be considered for employment.
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Get Access To All JobsTips for Finding OPT Sponsorship in Advertising
Target agencies with dedicated international hiring programs
Large holding companies like WPP, Omnicom, Publicis, and IPG have established processes for sponsoring OPT and H-1B visa workers. Smaller independent agencies often lack the infrastructure, so prioritize companies with documented sponsorship history.
Frame your role as a specialty occupation from day one
Advertising positions need to qualify as specialty occupations for visa sponsorship. Emphasize the specific degree requirement your role demands, whether that is marketing, communications, data science, or a closely related field, in all application materials.
Position yourself for STEM OPT if your track qualifies
Roles focused on programmatic advertising, marketing analytics, or ad technology often fall under STEM-designated CIP codes. Confirm your degree classification with your DSO early so you can pursue the 24-month STEM extension before your initial OPT expires.
Build a portfolio that demonstrates measurable business outcomes
Advertising employers sponsor candidates who show ROI, not just creative flair. Quantify campaign results, such as engagement lifts, conversion rates, or cost-per-acquisition improvements, to signal the specialized value that justifies sponsorship investment from a hiring manager.
Understand your OPT start date relative to your offer timeline
OPT authorization can take 90 or more days to process. Apply through your DSO as soon as you have a target start date, and communicate your authorized start date clearly to employers so offer timelines can be structured around your actual availability.
Ask directly about H-1B sponsorship before accepting an offer
Confirm the employer's willingness to sponsor H-1B status before you invest heavily in the interview process. Ask HR whether the company has sponsored international employees in your specific role or department, not just company-wide, to get an accurate answer.
Advertising OPT: Frequently Asked Questions
Do advertising jobs typically qualify for OPT work authorization?
Most advertising roles qualify for OPT as long as the position is directly related to your degree field. Account management, media planning, copywriting, and analytics roles commonly meet this standard when paired with a degree in marketing, communications, advertising, or data science. Your DSO must confirm the connection between your job and your degree before you begin work.
Can I get a STEM OPT extension working in advertising?
It depends on your specific role and degree. Positions focused on programmatic advertising, marketing analytics, or ad technology platforms can qualify for the 24-month STEM OPT extension if your degree falls under a STEM-designated CIP code. Creative roles like copywriting or art direction generally do not qualify. Check your degree's CIP code with your DSO to determine eligibility before accepting a role.
How do I find advertising employers willing to sponsor OPT and H-1B?
Migrate Mate is the most direct way to find advertising employers that actively sponsor international candidates. Larger agency holding companies and in-house brand teams at major corporations are more likely to have existing sponsorship processes than boutique agencies. Look for employers with a track record of H-1B filings in marketing and advertising job categories, which signals genuine familiarity with the sponsorship process.
What happens if my advertising job offer falls through while I'm on OPT?
If your employment ends, you enter a 60-day unemployment grace period during your initial OPT. You must find a new qualifying position within that window or risk falling out of status. Keep your DSO informed immediately and update your SEVIS record when you secure a new role. If you are on STEM OPT, your employer must report the termination to your DSO within five business days.
Do I need my advertising employer to file any paperwork for my OPT?
For standard OPT, your employer does not file any government paperwork. You work on the strength of your EAD card, and your DSO updates your SEVIS record to reflect your employment. For STEM OPT, your employer must enroll in E-Verify and sign a formal training plan before your extension is approved. Confirm E-Verify enrollment with your employer before applying for the STEM extension.