Advertising Account Manager Jobs for OPT Students
Advertising Account Manager jobs are a strong fit for F-1 OPT students with degrees in marketing, communications, or business. Most roles at agencies and in-house teams qualify as specialty occupations, supporting H-1B sponsorship after OPT. Your 12-month OPT window (up to 36 months on STEM OPT extension) gives you real runway to prove your value.
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Get Access To All JobsINTRODUCTION
TikTok is looking for a dynamic and strategic Account Manager to join our SMB Advertising Sales team. In this role, you will be responsible for maintaining and growing relationships with our valued clients, delivering solutions tailored to their business needs, and driving their success on our platform. You will have a blend of client-facing expertise, analytical capabilities, and a deep understanding of TikTok’s product offerings.
LOCATION
Location: Austin
EMPLOYMENT TYPE
Employment Type: Regular
JOB CODE
Job Code: A158876A
Responsibilities
Client Relationship Management:
- Act as the primary contact for a portfolio of SMB clients, ensuring 100% engagement quarterly. Build long-term relationships by understanding client goals, challenges, and key stakeholders.
- Educate clients on TikTok-specific trends and strategies to optimize platform usage.
Account Growth and Retention:
- Analyze Total Addressable Market (TAM) and TikTok's performance within broader marketing spend.
- Develop strategies to retain clients, reduce churn, and enhance platform dependency.
- Collaborate across teams to exchange insights and drive product enhancements.
- Identify and leverage upselling and cross-selling opportunities, including ad credits, measurement studies, and creative solutions.
- Maximize seasonal growth opportunities like product launches, end of year, etc.
Performance Reporting and Analysis:
- Forecast and size opportunities, developing strategies to meet goals. Conduct data-driven analysis to identify risks, trends, and growth opportunities.
- Track KPIs and deliver actionable insights to optimize campaign performance.
Problem-Solving and Client Support:
- Advocate for client needs and resolve issues efficiently.
- Collaborate with technical teams to troubleshoot and support client challenges.
- Set and manage clear client expectations with actionable solutions.
MINIMUM QUALIFICATIONS
- Experience in a digital advertising or e-commerce sales position.
- Strong understanding of sales processes, including upselling, cross-selling, and negotiations.
- Familiarity with trends and brands within the advertising industry.
PREFERRED QUALIFICATIONS
- Exceptional communication skills, with the ability to clearly articulate complex solutions and drive client engagement.
- Data-driven mindset with the ability to analyze account performance, track KPIs, and develop actionable recommendations.
- Resourcefulness in addressing challenges and managing client expectations effectively.
- Thrive in a fast-paced environment, switching from strategic to operational mindset; ability to prioritize and synthesize a high volume of information.
- Skilled in using internal tools to track progress, identify opportunities, and address concerns.
- Familiarity with external tools for TAM analysis and industry trend monitoring.
ABOUT TIKTOK
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
WHY JOIN US
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy – a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
DIVERSITY & INCLUSION
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TIKTOK ACCOMMODATION
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request
INTRODUCTION
TikTok is looking for a dynamic and strategic Account Manager to join our SMB Advertising Sales team. In this role, you will be responsible for maintaining and growing relationships with our valued clients, delivering solutions tailored to their business needs, and driving their success on our platform. You will have a blend of client-facing expertise, analytical capabilities, and a deep understanding of TikTok’s product offerings.
LOCATION
Location: Austin
EMPLOYMENT TYPE
Employment Type: Regular
JOB CODE
Job Code: A158876A
Responsibilities
Client Relationship Management:
- Act as the primary contact for a portfolio of SMB clients, ensuring 100% engagement quarterly. Build long-term relationships by understanding client goals, challenges, and key stakeholders.
- Educate clients on TikTok-specific trends and strategies to optimize platform usage.
Account Growth and Retention:
- Analyze Total Addressable Market (TAM) and TikTok's performance within broader marketing spend.
- Develop strategies to retain clients, reduce churn, and enhance platform dependency.
- Collaborate across teams to exchange insights and drive product enhancements.
- Identify and leverage upselling and cross-selling opportunities, including ad credits, measurement studies, and creative solutions.
- Maximize seasonal growth opportunities like product launches, end of year, etc.
Performance Reporting and Analysis:
- Forecast and size opportunities, developing strategies to meet goals. Conduct data-driven analysis to identify risks, trends, and growth opportunities.
- Track KPIs and deliver actionable insights to optimize campaign performance.
Problem-Solving and Client Support:
- Advocate for client needs and resolve issues efficiently.
- Collaborate with technical teams to troubleshoot and support client challenges.
- Set and manage clear client expectations with actionable solutions.
MINIMUM QUALIFICATIONS
- Experience in a digital advertising or e-commerce sales position.
- Strong understanding of sales processes, including upselling, cross-selling, and negotiations.
- Familiarity with trends and brands within the advertising industry.
PREFERRED QUALIFICATIONS
- Exceptional communication skills, with the ability to clearly articulate complex solutions and drive client engagement.
- Data-driven mindset with the ability to analyze account performance, track KPIs, and develop actionable recommendations.
- Resourcefulness in addressing challenges and managing client expectations effectively.
- Thrive in a fast-paced environment, switching from strategic to operational mindset; ability to prioritize and synthesize a high volume of information.
- Skilled in using internal tools to track progress, identify opportunities, and address concerns.
- Familiarity with external tools for TAM analysis and industry trend monitoring.
ABOUT TIKTOK
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
WHY JOIN US
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy – a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
DIVERSITY & INCLUSION
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TIKTOK ACCOMMODATION
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request
How to Get Visa Sponsorship as an Advertising Account Manager
Target agencies with established sponsorship histories
Large holding companies like WPP, Omnicom, and IPG regularly sponsor account managers. Agency size matters because smaller shops often lack the HR infrastructure to navigate H-1B filings, even when they want to keep you.
Frame your international client experience as an asset
If you've worked with brands or audiences across multiple countries, lead with that in interviews. Agencies pitching global accounts actively value account managers who understand cross-cultural communication and international market dynamics firsthand.
Build a portfolio that documents business outcomes
Sponsorship decisions often come down to retention value. Account managers who can show campaign ROI, client retention rates, or revenue growth give employers a concrete reason to invest in the H-1B process on their behalf.
Pursue your STEM OPT extension if your degree qualifies
Marketing analytics, data-driven advertising, or market research degrees from STEM-designated programs can qualify you for a 24-month extension. This gives employers 36 months total to evaluate your fit before committing to H-1B sponsorship.
Network inside the agency before your OPT expires
Internal advocates matter. Account directors and department heads who champion your work can push sponsorship through internal approval processes. Build those relationships early, not when your OPT deadline is already in view.
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Get Access To All JobsFrequently Asked Questions
Does an Advertising Account Manager role qualify as a specialty occupation for H-1B sponsorship?
Advertising Account Manager roles typically qualify as specialty occupations when the position requires a bachelor's degree or higher in a specific field such as marketing, communications, or business. The key is how the employer writes the job description. If the role requires theoretical and practical application of specialized knowledge, most immigration attorneys consider it approvable. Agencies with prior H-1B approvals for this title are the safest bet.
Can I work as an Advertising Account Manager on OPT without employer sponsorship?
Yes. During your OPT period, you're authorized to work in a role directly related to your degree without your employer needing to file anything with USCIS. Your school's DSO issues the OPT authorization through your EAD card. Sponsorship only becomes relevant when you need to extend your work authorization beyond OPT through an H-1B or another visa, which requires employer action.
Where can I find Advertising Account Manager jobs that are open to OPT candidates?
Migrate Mate is built specifically for F-1 OPT students and filters for employers with sponsorship track records. Standard job boards don't surface OPT-friendly employers reliably, which means a lot of wasted applications. Browsing Migrate Mate lets you focus your search on agencies and advertisers that have already demonstrated willingness to work with international candidates and navigate work authorization requirements.
What happens to my OPT authorization if I'm between account manager jobs?
F-1 OPT regulations allow a maximum of 90 days of unemployment across your entire OPT period (150 days on a STEM OPT extension). If you leave one agency and take time to find the next role, those days count against your limit. Staying under the threshold is important. If you're approaching it, notify your DSO immediately and prioritize finding a qualifying role in your field.
Does a client services or account coordinator role count as qualifying employment under OPT?
It depends on how directly the role relates to your degree field. A client services position at an advertising or media company generally qualifies if your degree is in marketing, communications, advertising, or a related discipline. Titles like account coordinator or client success associate are often acceptable stepping stones. Your DSO can confirm whether a specific role meets the OPT employment requirement before you accept the offer.
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