OPT Digital Marketing Coordinator Jobs

Job Title:

Video and Digital Marketing Coordinator

Physical Location:

Kent Campus - Kent, OH

Salary:

$42,357 - $47,888

Basic Function:

Develops video and digital content in support of the marketing initiatives for a department, unit/college or division. Reports to designated administrator.

Examples of Duties:

Duties/essential functions may include, but not be limited to, the following:

• Contribute to the unit's overall marketing strategy by developing video and digital content using emerging technologies, platforms, and techniques.
• Produce and edit videos, photography, and motion graphics for storyboarding, website, social and electronic communications in a high quality manner that is consistent with the university's image and brand.
• Recommend and oversee alternative digital methods for delivering programming, volunteer training and communications including the use of webcasts, live streaming web/video conferencing and other distance-based technology.
• Assist in developing strategies for digital communications.
• Create, develop or secure all assets related to video production, including music, voiceover, visual graphics, etc.
• Research innovative digital marketing techniques, production equipment, software and services for continuous optimization and improvement of the unit's digital marketing presence.
• Manage the videography data storage system, ensuring the proper archiving, organization and redundancy of all video footage, projects and related media.
• Design graphical elements and prepare images for college website, print and social media.
• Assist in oversight of college social media sites (Instagram, Facebook, Twitter, YouTube), work with content providers to create ongoing calendar for posts, and post content.
• Provide support to marketing department for web development needs for implementation of marketing/recruitment campaigns; specific landing pages, QR code generation, etc.
• Maintain and service all video equipment.
• May assist with evaluating analytics.
• May supervise student employees.
• Perform related duties as assigned.

Minimum Qualifications:

Bachelor's degree. One year of video production experience.

License/Certification:

None.

Knowledge Of:

• Digital marketing/related fields, tools, techniques, and technology
• Media production applications (Adobe Premiere and/or Final Cut Pro X, After Effects, Media Encoder and/or Compressor, Photoshop and/or Illustrator, Audition and Microsoft Office Storytelling), design and editorial processes

Skill In:

• Video editing, producing, directing
• Multi-media script writing
• Cinematography
• Professional camera operation
• Digital sound recording
• Interview set lighting
• Motion graphic design
• Video compression
• Interviewing subjects on camera
• Written, verbal and interpersonal communication
• Adhering to deadlines

Ability To:

• Work effectively in a collaborative environment
• Establish and maintain cooperative working relationships with a variety of clients within the department and the university
• Manage time and resources and effectively balance multiple priorities
• Be self-directed and self-motivated
• Integrate storytelling, design and editorial processes with high production value
• Occasionally work evenings and weekends

Preferred Qualifications:

None.

Assessments:

Asterisk (*) indicates knowledge, skills, abilities which may require assessments. Assessments could take the form of interview questions, a request to provide work samples or a written or practical test to assess job related competencies.

Working Conditions / Physical Requirements:

Moderate work - Exerting up to 50 pounds of force occasionally, and/or up to 50 pounds of force frequently to move objects. Incumbent must be able to communicate with others. Incumbent may be required to travel from building to building frequently and off campus occasionally.

Working Schedule:

Monday - Friday 8 AM - 5 PM or otherwise discussed with your supervisor.

Additional Information:

Kent State University is committed to creating a community that is culturally and intellectually diverse and to attracting and retaining a diverse staff. We strive to create and maintain working and learning environments that respect differences, and are inclusive, welcoming, respectful and kind.

Must pass a security check.

Kent State University is a Smoke-Free, Tobacco-Free University effective July 1, 2017. Smoking and tobacco use are not permitted on any of Kent State’s campuses or other locations and properties that are owned, operated, or leased by Kent State, both domestic and international. For additional details, visit www.kent.edu/smoke-free.

Disclaimer:

The intent of this description is to illustrate the types of duties and responsibilities that will be required of positions given this title and should not be interpreted to describe all the specific duties and responsibilities that may be required in any particular position. Directly related experience/education beyond the minimum stated may be substituted where appropriate at the discretion of the Appointing Authority. Kent State University reserves the right to revise or change job duties, job hours, and responsibilities.