OPT Product Marketing Specialist Jobs
Product Marketing Specialist roles qualify for F-1 OPT when the position requires a degree in marketing, business, or a related field. Most roles fall under STEM-adjacent disciplines, and some qualify for the 24-month STEM OPT extension depending on your degree and employer eligibility.
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Get Access To All JobsINTRODUCTION
This position is responsible for promoting and supporting Thrivent’s Membership products, and will partner with distribution, integrated planning, and creative teams to establish compelling content and experiences that resonate with and excite clients across different markets and channels. Working closely with other Product Marketing team members, the Product Marketing Specialist will support efforts that increase product usage and engagement. This role will have an emphasis on growing utilization of member benefits and membership engagement.
DUTIES & RESPONSIBILITIES:
- Support development of target segments, personas, journey maps, product messaging and positioning to influence across the organization and deliver exceptional client experiences.
- Provide specific product line topic subject matter expertise to key constituents and stakeholders.
- Execute research and analysis on existing market and competitors to maintain strength and competitive positioning.
- Support initiatives that drive membership growth and engagement and works with other Product Marketing team members to prioritize and align work.
- Collaborate with Field-facing colleagues to design, train on, and execute program promotional materials. Serve as translator of complex products and features to distribution team.
- Develop trusted relationships with key internal/external stakeholders to collaborate and contribute to the development of member offers that attract target segments, drive membership growth and increase member loyalty. Partner with Integrated Planning and other Product Marketing team members to execute successful campaigns.
- Develop assets and collateral to support products and experiences and can expertly and clearly create project briefs to share with internal creative team and Integrated Planning.
- Support and/or develop an environment in which Thrivent employees and colleagues are focused on continuous improvement, exceptional employee engagement, and an unwavering commitment to our clients. Support a culture that represents the Thrivent purpose and values, ensuring that Thrivent’s trust and reputation remain strong with its clients.
- Models Thrivent’s leadership competencies – Model the Way, Rally the Team, and Deliver Outcomes.
This role will regularly interact with numerous internal and external partners including individual contributors within Thrivent, field organization, and managers and/or Directors within Thrivent. This role needs strong relationship-building skills in connecting product marketing and sales strategies to distribution facing audiences, communications and other marketing areas of company.
QUALIFICATIONS & SKILLS:
Required:
- Bachelor’s Degree, especially in marketing, communications or business: liberal arts education focused on critical thinking also a plus (will consider commensurate working background under certain circumstances).
- This position requires a minimum of a college degree plus 3 years of experience or a graduate business degree plus 1 year of experience in sales, marketing, product, program development or communications.
- Experience in communicating complex product solutions to and through distribution systems to the end client.
- Applicants must demonstrate capabilities in the following areas: strong written and oral communication, experience and desire to work with distribution teams to achieve sales driven goals.
- Ability to balance and address multiple projects at one time.
COMPENSATION
- Salary Range: $77,655.00 - $105,061.00 per year, which factors in various geographic regions.
Thrivent’s long-term growth depends on attracting, rewarding, and retaining people who are committed to helping others thrive with purpose. We accomplish this by offering a wide variety of market competitive compensation programs to attract, reward, and retain top talent. The base pay actually offered will be determined by a variety of factors including, but not limited to, location, relevant experience, skills, and knowledge, business needs, market demand, and other factors Thrivent deems important.
Thrivent is unique in our commitment to helping people to be wise with money and live balanced and generous lives. That extends to our benefits.
The following benefits may be offered: various bonuses (including, for example, annual or long-term incentives); medical, dental, and vision insurance; health savings account; flexible spending account; 401k; pension; life and accidental death and dismemberment insurance; disability insurance; supplemental protection insurance; 20 days of Paid Time Off each year; Sick and Safe Time; 10 paid company holidays; Volunteer Time Off; paid parental leave; EAP; well-being benefits, and other employee benefits. Eligibility for receipt of these benefits is subject to the applicable plan/policy documents. Thrivent’s plans/policies are subject to change at any time at Thrivent’s discretion.
Thrivent provides Equal Employment Opportunity (EEO) without regard to race, religion, color, sex, gender identity, sexual orientation, pregnancy, national origin, age, disability, marital status, citizenship status, military or veteran status, genetic information, or any other status protected by applicable local, state, or federal law. This policy applies to all employees and job applicants.
Thrivent is committed to providing reasonable accommodation to individuals with disabilities. If you need a reasonable accommodation, please let us know by sending an email to human.resources@thrivent.com or call 800-847-4836 and request Human Resources.
LOCATION
Remote
INTRODUCTION
This position is responsible for promoting and supporting Thrivent’s Membership products, and will partner with distribution, integrated planning, and creative teams to establish compelling content and experiences that resonate with and excite clients across different markets and channels. Working closely with other Product Marketing team members, the Product Marketing Specialist will support efforts that increase product usage and engagement. This role will have an emphasis on growing utilization of member benefits and membership engagement.
DUTIES & RESPONSIBILITIES:
- Support development of target segments, personas, journey maps, product messaging and positioning to influence across the organization and deliver exceptional client experiences.
- Provide specific product line topic subject matter expertise to key constituents and stakeholders.
- Execute research and analysis on existing market and competitors to maintain strength and competitive positioning.
- Support initiatives that drive membership growth and engagement and works with other Product Marketing team members to prioritize and align work.
- Collaborate with Field-facing colleagues to design, train on, and execute program promotional materials. Serve as translator of complex products and features to distribution team.
- Develop trusted relationships with key internal/external stakeholders to collaborate and contribute to the development of member offers that attract target segments, drive membership growth and increase member loyalty. Partner with Integrated Planning and other Product Marketing team members to execute successful campaigns.
- Develop assets and collateral to support products and experiences and can expertly and clearly create project briefs to share with internal creative team and Integrated Planning.
- Support and/or develop an environment in which Thrivent employees and colleagues are focused on continuous improvement, exceptional employee engagement, and an unwavering commitment to our clients. Support a culture that represents the Thrivent purpose and values, ensuring that Thrivent’s trust and reputation remain strong with its clients.
- Models Thrivent’s leadership competencies – Model the Way, Rally the Team, and Deliver Outcomes.
This role will regularly interact with numerous internal and external partners including individual contributors within Thrivent, field organization, and managers and/or Directors within Thrivent. This role needs strong relationship-building skills in connecting product marketing and sales strategies to distribution facing audiences, communications and other marketing areas of company.
QUALIFICATIONS & SKILLS:
Required:
- Bachelor’s Degree, especially in marketing, communications or business: liberal arts education focused on critical thinking also a plus (will consider commensurate working background under certain circumstances).
- This position requires a minimum of a college degree plus 3 years of experience or a graduate business degree plus 1 year of experience in sales, marketing, product, program development or communications.
- Experience in communicating complex product solutions to and through distribution systems to the end client.
- Applicants must demonstrate capabilities in the following areas: strong written and oral communication, experience and desire to work with distribution teams to achieve sales driven goals.
- Ability to balance and address multiple projects at one time.
COMPENSATION
- Salary Range: $77,655.00 - $105,061.00 per year, which factors in various geographic regions.
Thrivent’s long-term growth depends on attracting, rewarding, and retaining people who are committed to helping others thrive with purpose. We accomplish this by offering a wide variety of market competitive compensation programs to attract, reward, and retain top talent. The base pay actually offered will be determined by a variety of factors including, but not limited to, location, relevant experience, skills, and knowledge, business needs, market demand, and other factors Thrivent deems important.
Thrivent is unique in our commitment to helping people to be wise with money and live balanced and generous lives. That extends to our benefits.
The following benefits may be offered: various bonuses (including, for example, annual or long-term incentives); medical, dental, and vision insurance; health savings account; flexible spending account; 401k; pension; life and accidental death and dismemberment insurance; disability insurance; supplemental protection insurance; 20 days of Paid Time Off each year; Sick and Safe Time; 10 paid company holidays; Volunteer Time Off; paid parental leave; EAP; well-being benefits, and other employee benefits. Eligibility for receipt of these benefits is subject to the applicable plan/policy documents. Thrivent’s plans/policies are subject to change at any time at Thrivent’s discretion.
Thrivent provides Equal Employment Opportunity (EEO) without regard to race, religion, color, sex, gender identity, sexual orientation, pregnancy, national origin, age, disability, marital status, citizenship status, military or veteran status, genetic information, or any other status protected by applicable local, state, or federal law. This policy applies to all employees and job applicants.
Thrivent is committed to providing reasonable accommodation to individuals with disabilities. If you need a reasonable accommodation, please let us know by sending an email to human.resources@thrivent.com or call 800-847-4836 and request Human Resources.
LOCATION
Remote
See all 42+ OPT Product Marketing Specialist Jobs
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Get Access To All JobsTips for Finding OPT Sponsorship as a Product Marketing Specialist
Lead with your degree-to-role alignment
Consular officers and employers both want to see a clear connection between your degree and the role. Frame your marketing or business degree as directly qualifying you for product marketing work, not just a general credential.
Know your OPT authorization dates cold
Employers unfamiliar with OPT will ask about your timeline. Know your EAD start and end dates, whether you qualify for STEM OPT extension, and which employer categories are eligible to sponsor that extension.
Target employers already comfortable with OPT
Product marketing roles at mid-size SaaS companies and tech firms tend to have more OPT experience than traditional consumer brands. Browse Migrate Mate to filter for roles that actively welcome OPT candidates.
Highlight cross-functional project experience
Product marketing sits between product, sales, and growth teams. Candidates who can show portfolio work spanning multiple functions are significantly easier for hiring managers to justify sponsoring over a domestic candidate.
Address STEM OPT eligibility upfront if it applies
If your degree is in a STEM-designated field like management information systems or computer science with a marketing focus, mention STEM OPT eligibility early. It extends your authorized work period and reduces employer risk considerably.
Prepare a one-page OPT explainer for nervous employers
Many hiring managers confuse OPT with H-1B visa sponsorship. A concise document clarifying that OPT requires no employer petition or legal fees removes the most common objection before it becomes a reason to pass on your application.
Product Marketing Specialist OPT: Frequently Asked Questions
Does a Product Marketing Specialist role qualify for F-1 OPT work authorization?
Yes, as long as the position is directly related to your field of study. A marketing, business administration, communications, or management degree typically satisfies this requirement. The connection needs to be specific: if your degree is in computer science, you'd need to demonstrate how product marketing is within the scope of that field of study.
Can I qualify for the 24-month STEM OPT extension as a Product Marketing Specialist?
It depends on your degree, not your job title. If your degree is in a STEM-designated field such as management information systems, applied mathematics, or a technical discipline, and your employer is E-Verify registered, you may qualify. Pure marketing or business degrees typically do not qualify for STEM OPT, so check your degree's CIP code with your DSO before assuming eligibility.
How do I find Product Marketing Specialist jobs that are open to OPT candidates?
The most efficient approach is to search platforms built specifically for international students. Migrate Mate filters job listings by visa sponsorship and OPT friendliness, so you're not wasting time applying to roles where work authorization is a dealbreaker. General job boards require filtering manually, which is significantly less efficient when your OPT timeline is limited.
What should I tell a Product Marketing Specialist employer who has never hired an OPT student before?
Explain that OPT is pre-authorized by USCIS and requires no employer petition, no attorney fees, and no government filing on their part. Your EAD card is your work permit, and employment can begin as soon as the card arrives. The employer's only obligation is to report your hire and any changes in employment to your DSO within 10 days.
Is product marketing considered a specialty occupation for future H-1B sponsorship?
Product Marketing Specialist roles can qualify as H-1B specialty occupations when the position genuinely requires a bachelor's degree or higher in a specific field, not just a preference for one. Roles with vague qualification language like 'degree preferred' can complicate H-1B petitions. When evaluating a role for long-term sponsorship potential, review the job description closely for degree requirements stated as mandatory.