OPT Seo Manager Jobs
SEO Manager roles are strong candidates for OPT work authorization because the position consistently qualifies as a specialty occupation requiring a bachelor's degree in marketing, communications, or a related field. Most employers file an LCA before extending offers, making early authorization alignment straightforward for F-1 students.
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Get Access To All JobsSUMMARY
The Search Engine Optimization (SEO) Specialist supports the execution of the organization's search engine optimization strategy to increase online visibility, drive qualified organic traffic, and improve overall website performance. Reporting to Director of SEO this role is hands-on and focused on Search and AI discoverability while creating a positive user and client experience across the website. The SEO partners with the PR team on SEO-related media outreach and link building efforts, as well as the broader marketing team to ensure SEO best practices are consistently applied, while contributing insights that inform strategy and drive measurable growth.
ESSENTIAL DUTIES AND RESPONSIBILITIES
-
Conduct keyword research, competitor analysis, and site audits to identify opportunities for new content or additional SEO/AEO optimization.
-
Implement on-page optimizations including title tags, meta descriptions, header tags, internal linking, and schema markup.
-
Develop content optimization efforts across landing pages, blogs, and multimedia assets to improve visibility and engagement.
-
Research, write and optimize clear, user-focused website copy and thought leadership for B2B audiences. Use keyword and performance data, along with an understanding of ICPs/personas and the buyer journey, to address audience needs at each stage and improve visibility in traditional search and AI engines.
-
Partner with subject matter experts to develop accurate, useful content, translating their expertise into clear copy aligned with audience needs, search intent, and business goals.
-
Assist in the creation and management of SEO and Search Engine Marketing (SEM) campaigns across platforms.
-
Track, measure, and report on SEO KPIs such as rankings, traffic, engagement, and conversions.
-
Surface actionable insights to the Director based on trend analysis.
-
Utilize tools such as GA4, GSC, BrightEdge to monitor performance and surface insights.
-
Maintain dashboards and reporting accuracy across SEO and paid channels.
-
Stay current on search engine algorithm updates, SEO trends, and emerging tools.
-
Experiment with new tactics, including generative AI-driven search and Answer Engine Optimization (AEO), under the guidance of the Director of SEO.
-
Contribute ideas to improve processes, tools, and outcomes for SEO initiatives.
-
Partner with manager and broader marketing team to ensure SEO is integrated into all digital projects.
-
Support campaign planning, execution, and reporting to align with business goals.
-
Assist in testing landing page templates, modules, and content variations to optimize user experience and search performance.
QUALIFICATIONS
EDUCATION / EXPERIENCE
-
Bachelor’s degree in marketing, Communications, Business, or a related field, or equivalent combination of education and experience.
-
Three (3) or more years of experience in SEO or digital marketing with a proven track record of improving website rankings and traffic.
-
Three (3) or more years of content writing experience, preferably in a B2B environment.
SKILLS
-
Knowledge of on-page optimization (title tags, meta descriptions, internal linking, schema markup).
-
Proficiency with SEO tools such as Google Search Console, Google Analytics (GA4), BrightEdge, SEMrush, Ahrefs, Moz or equivalent.
-
Knowledge of technical SEO (site speed, mobile optimization, crawlability, Core Web Vitals).
-
Detail-oriented and able to manage multiple projects simultaneously.
-
Strong written and verbal communication skills.
We are proud to provide comprehensive, high quality employee programs to meet employees' needs now and in the future, including a very competitive financial package. We encourage you to explore what we have to offer.
For immediate consideration for this position, please click on the "Apply" button.
Alliant Insurance Services, Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment based on their qualifications and ability without regard to race, color, religion, sex (including pregnancy, childbirth, breastfeeding, sexual orientation, and gender identity), national origin, ancestry, physical or mental disability, medical condition, marital status, age, genetic information, or status as a protected veteran, in accordance with applicable federal, state, and local laws, including California law.
Applicants are protected under Federal law from discrimination. If you need an accommodation to complete the application process or would like to review these materials in an alternative format, please reach out to Careers@Alliant.com.
SUMMARY
The Search Engine Optimization (SEO) Specialist supports the execution of the organization's search engine optimization strategy to increase online visibility, drive qualified organic traffic, and improve overall website performance. Reporting to Director of SEO this role is hands-on and focused on Search and AI discoverability while creating a positive user and client experience across the website. The SEO partners with the PR team on SEO-related media outreach and link building efforts, as well as the broader marketing team to ensure SEO best practices are consistently applied, while contributing insights that inform strategy and drive measurable growth.
ESSENTIAL DUTIES AND RESPONSIBILITIES
-
Conduct keyword research, competitor analysis, and site audits to identify opportunities for new content or additional SEO/AEO optimization.
-
Implement on-page optimizations including title tags, meta descriptions, header tags, internal linking, and schema markup.
-
Develop content optimization efforts across landing pages, blogs, and multimedia assets to improve visibility and engagement.
-
Research, write and optimize clear, user-focused website copy and thought leadership for B2B audiences. Use keyword and performance data, along with an understanding of ICPs/personas and the buyer journey, to address audience needs at each stage and improve visibility in traditional search and AI engines.
-
Partner with subject matter experts to develop accurate, useful content, translating their expertise into clear copy aligned with audience needs, search intent, and business goals.
-
Assist in the creation and management of SEO and Search Engine Marketing (SEM) campaigns across platforms.
-
Track, measure, and report on SEO KPIs such as rankings, traffic, engagement, and conversions.
-
Surface actionable insights to the Director based on trend analysis.
-
Utilize tools such as GA4, GSC, BrightEdge to monitor performance and surface insights.
-
Maintain dashboards and reporting accuracy across SEO and paid channels.
-
Stay current on search engine algorithm updates, SEO trends, and emerging tools.
-
Experiment with new tactics, including generative AI-driven search and Answer Engine Optimization (AEO), under the guidance of the Director of SEO.
-
Contribute ideas to improve processes, tools, and outcomes for SEO initiatives.
-
Partner with manager and broader marketing team to ensure SEO is integrated into all digital projects.
-
Support campaign planning, execution, and reporting to align with business goals.
-
Assist in testing landing page templates, modules, and content variations to optimize user experience and search performance.
QUALIFICATIONS
EDUCATION / EXPERIENCE
-
Bachelor’s degree in marketing, Communications, Business, or a related field, or equivalent combination of education and experience.
-
Three (3) or more years of experience in SEO or digital marketing with a proven track record of improving website rankings and traffic.
-
Three (3) or more years of content writing experience, preferably in a B2B environment.
SKILLS
-
Knowledge of on-page optimization (title tags, meta descriptions, internal linking, schema markup).
-
Proficiency with SEO tools such as Google Search Console, Google Analytics (GA4), BrightEdge, SEMrush, Ahrefs, Moz or equivalent.
-
Knowledge of technical SEO (site speed, mobile optimization, crawlability, Core Web Vitals).
-
Detail-oriented and able to manage multiple projects simultaneously.
-
Strong written and verbal communication skills.
We are proud to provide comprehensive, high quality employee programs to meet employees' needs now and in the future, including a very competitive financial package. We encourage you to explore what we have to offer.
For immediate consideration for this position, please click on the "Apply" button.
Alliant Insurance Services, Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment based on their qualifications and ability without regard to race, color, religion, sex (including pregnancy, childbirth, breastfeeding, sexual orientation, and gender identity), national origin, ancestry, physical or mental disability, medical condition, marital status, age, genetic information, or status as a protected veteran, in accordance with applicable federal, state, and local laws, including California law.
Applicants are protected under Federal law from discrimination. If you need an accommodation to complete the application process or would like to review these materials in an alternative format, please reach out to Careers@Alliant.com.
See all OPT Seo Manager Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new OPT Seo Manager Jobs.
Get Access To All JobsTips for Finding OPT Sponsorship as a Seo Manager
Lead with quantified SEO impact
Hiring managers want proof, not claims. Before applying, document specific wins: organic traffic growth percentages, keyword ranking improvements, or conversion lifts. Concrete numbers make your application stand out and reduce hesitation about OPT paperwork.
Clarify your OPT timeline upfront
Tell employers your OPT start date, expiration date, and whether you qualify for the 24-month STEM extension. Removing uncertainty early builds trust and helps employers plan around your authorization window without surprises during offer negotiations.
Target companies already filing LCAs
Employers who have previously sponsored work visas understand the process and are far less likely to withdraw offers over authorization concerns. Prior sponsorship history signals a structured HR process and reduces friction for OPT candidates significantly.
Match your degree to the role description
SEO Manager roles require specialty occupation status. Emphasize your bachelor's degree in marketing, communications, or a related field in your resume summary. A clear degree-to-role alignment strengthens your OPT eligibility case with any employer reviewing your application.
Demonstrate technical SEO depth
Proficiency with tools like Google Search Console, site auditing, and schema markup signals genuine expertise. OPT students who show technical depth alongside strategic thinking are harder to pass over, even when employers feel uncertain about visa sponsorship logistics.
Address the STEM extension proactively
If your degree is in a STEM-designated field, mention the 24-month extension eligibility early. This extends your total work authorization to three years, giving employers significantly more runway and making the H-1B visa transition conversation feel far less urgent.
Seo Manager OPT: Frequently Asked Questions
Does an SEO Manager role qualify as a specialty occupation for OPT purposes?
Yes. SEO Manager positions consistently meet the specialty occupation standard because they require theoretical and practical application of highly specialized knowledge in digital marketing, search engine algorithms, and data analysis, and employers routinely require at least a bachelor's degree in marketing, communications, or a related field. This makes the role well-suited for F-1 OPT work authorization.
How can I find SEO Manager jobs that accept OPT candidates?
Migrate Mate is built specifically for F-1 OPT students and filters jobs by visa sponsorship willingness, so you can browse SEO Manager openings without wasting time on employers who won't consider your authorization status. Searching there saves significant time compared to manually screening generic job listings.
Does my marketing or communications degree qualify me for STEM OPT extension in an SEO role?
It depends on whether your specific degree program carries a STEM DHS Classification of Instructional Programs code. Marketing Information Systems (CIP 52.1401) and Management Information Systems (CIP 52.1201) are STEM-designated and can qualify. A general marketing or communications degree typically does not. Check your I-20 and confirm the CIP code with your DSO before relying on the 24-month extension.
When should I tell an employer I am on OPT during the hiring process?
Disclose your OPT status before the offer stage, ideally during the final interview round. Waiting until an offer is extended can create friction or cause withdrawals if the employer is unprepared. Proactively sharing your authorization window, STEM extension eligibility if applicable, and H-1B sponsorship timeline gives employers the context they need to move forward confidently.
What happens to my SEO Manager job if my OPT expires before the H-1B lottery is approved?
If your employer files an H-1B petition before your OPT expires and you have a timely filed EAD on record, you may be eligible for a cap-gap extension that bridges your status until October 1 of the fiscal year. Your DSO must update your SEVIS record accordingly. Confirming cap-gap eligibility with your international student office as early as February each year is advisable.