Social Media Strategy Jobs
Social Media Strategy jobs are open across brands, agencies, nonprofits, and tech companies, from coordinator to director level, with specializations in content strategy, paid social, and community management. Find a role that fits from the openings below and apply directly.
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Join us as we work to create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.
JOB TITLE: Social Media Strategy Manager
Position Summary:
This is not just a posting role. This person is the strategist, the creator, the publisher, the analyst, and the channel expert. You'll set the calendar, make the graphics, write the copy, read the data, and adjust on the fly. You'll know the difference between what lands on LinkedIn and what belongs on Instagram. You'll be comfortable in a regulated industry, fluent in governance and compliance, and relentless about engagement.
You'll sit inside a high-performance content marketing team and own social as a function — supporting campaigns, always-on publishing, event activations, employee advocacy, and the brand's real-time presence across every major platform. You'll operate with meaningful autonomy and move fast, working within a strategic framework set by marketing leadership and in close coordination with campaign and content teams.
About the Team:
athenahealth's Content Marketing team drives awareness, trust, and consideration for one of healthcare's most important technology platforms — and we're looking for a social media strategist who owns the function end to end.
Essential Job Responsibilities:
- Own and maintain a rolling editorial calendar across LinkedIn, Instagram, Facebook, X, and YouTube — with platform-specific content strategies for each
- Develop and execute social media strategies for campaigns, product launches, events, and conferences — from annual tentpoles like HIMSS to quarterly GTM moments — working within strategic direction set by marketing leadership
- Coordinate campaign planning and cross-functional workstreams in Monday.com, keeping social deliverables visible and on track across the content engine
- Build and enforce social media policies and governance frameworks in partnership with Legal, Compliance, and Communications
- Lead social listening and competitive monitoring — translating signals into strategic adjustments and content opportunities
- Drive employee advocacy programs, helping internal stakeholders amplify content and build personal brand presence on LinkedIn
- Support athenahealth's executive thought leadership presence on social platforms
- Create platform-native content independently — copy, static graphics, short-form video, carousels, and stories — without requiring design support for every post
- Produce and edit short-form video content using tools such as CapCut, Adobe Premiere, or equivalent — including conference coverage, product moments, and campaign creative
- Use AI tools to accelerate ideation, drafting, and repurposing — while maintaining a sharp editorial eye and ensuring every post sounds distinctly athenahealth, not generically machine-written
- Manage agile, real-time posting for breaking news, event coverage, and engagement moments — boots on the ground at key conferences when needed
- Operate Sprout Social end to end: scheduling, publishing, bot configuration for messaging workflows, escalation routing, and inbox management
- Manage digital asset storage and retrieval using Bynder DAM — tagging, organizing, and surfacing assets for the broader team
- Maintain brand voice, visual identity, and tone consistency across all channels at all times
Additional Job Responsibilities:
- Define, track, and report on KPIs across engagement, reach, follower growth, and lead generation — connecting social performance to pipeline and business outcomes
- Run A/B tests on content formats, posting times, copy, and creative to continuously optimize performance
- Build and own monthly and quarterly social performance reports for marketing leadership
- Use data to make the case for budget, channel investment, and strategic pivots
- Collaborate closely with content, brand, product marketing, and communications teams to align social with the broader content engine
- Partner with Marketing Operations on UTM tracking, campaign tagging, and attribution
- Coordinate with PR and Government Affairs on sensitive topics, regulatory moments, and crisis communications protocols
- Support the broader content marketing team on campaign launches, event coverage, and always-on publication cadence
Expected Education & Experience:
- 5–7 years of hands-on social media management experience, including at least 2 years in a B2B, healthcare, health tech, or regulated industry environment
- A resume with metrics — follower growth percentages, engagement rate improvements, lead volume driven, pipeline influenced, open/CTR lifts. If you can't quantify what you've built, this role isn't the right fit
- Proven track record of growing engagement and connecting social activity to lead generation or pipeline outcomes — not just impressions and likes
- Experience owning social media strategy as a primary driver of brand presence and audience growth, not as a support function
- Demonstrated ability to work within compliance, legal review, and governance frameworks without sacrificing content quality or speed
- Deep, native knowledge of LinkedIn, Instagram, Facebook, X, and YouTube — including algorithm behavior, content formats, best posting practices, and audience expectations on each
- Expert-level proficiency in Sprout Social, including publishing workflows, smart inbox management, bot/automation setup, escalation configuration, and analytics
- Hands-on experience with a DAM platform — Bynder strongly preferred
- Proficient in graphic design tools — Canva at minimum; Adobe Creative Suite (Photoshop, Illustrator, Premiere) a strong plus
- Comfortable with video creation and editing tools for short-form social content — CapCut, Adobe Premiere, or equivalent
- Familiarity with AI-assisted content tools (ChatGPT, Claude, Jasper, or similar) — used to accelerate, not replace, sharp editorial judgment
- Comfortable with Google Analytics, UTM parameters, and connecting social data to broader marketing attribution
- Experience working in a project management platform such as Monday.com, Asana, or equivalent to coordinate cross-functional campaign work
- A builder's mindset — you set up systems, enforce standards, and make things work
- Exceptional editorial judgment — you know what's on brand, what will land, and what won't before it goes out
- Fast and nimble — you can turn around real-time content at a conference, respond to a breaking policy moment, or pivot a calendar when a campaign changes
- Data fluency — you're comfortable in dashboards, skeptical of vanity metrics, and always connecting performance back to business goals
- Strong written communication — you write platform-native copy that earns attention without sounding like a press release or a chatbot output
- High accountability — you own the function, the calendar, the content, the metrics, and the governance
- Comfortable navigating complexity — healthcare is a regulated, high-stakes, high-sensitivity environment and you treat it that way
Expected Compensation
$84,000 - $142,000
The base salary range shown reflects the full range for this role from minimum to maximum. At athenahealth, base pay depends on multiple factors, including job-related experience, relevant knowledge and skills, how your qualifications compare to others in similar roles, and geographical market rates. Base pay is only one part of our competitive Total Rewards package — depending on role eligibility, we offer both short and long-term incentives by way of an annual discretionary bonus plan, variable compensation plan, and equity plans.
About athenahealth
Our vision: In an industry that becomes more complex by the day, we stand for simplicity. We offer IT solutions and expert services that eliminate the daily hurdles preventing healthcare providers from focusing entirely on their patients — powered by our vision to create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.
Our company culture: Our talented employees — or athenistas, as we call ourselves — spark the innovation and passion needed to accomplish our vision. We are a diverse group of dreamers and do-ers with unique knowledge, expertise, backgrounds, and perspectives. We unite as mission-driven problem-solvers with a deep desire to achieve our vision and make our time here count. Our award-winning culture is built around shared values of inclusiveness, accountability, and support.
Our DEI commitment: Our vision of accessible, high-quality, and sustainable healthcare for all requires addressing the inequities that stand in the way. That's one reason we prioritize diversity, equity, and inclusion in every aspect of our business, from attracting and sustaining a diverse workforce to maintaining an inclusive environment for athenistas, our partners, customers and the communities where we work and serve.
What we can do for you:
Along with health and financial benefits, athenistas enjoy perks specific to each location, including commuter support, employee assistance programs, tuition assistance, employee resource groups, and collaborative workspaces — some offices even welcome dogs.
We also encourage a better work-life balance for athenistas with our flexibility. While we know in-office collaboration is critical to our vision, we recognize that not all work needs to be done within an office environment, full-time. With consistent communication and digital collaboration tools, athenahealth enables employees to find a balance that feels fulfilling and productive for each individual situation.
In addition to our traditional benefits and perks, we sponsor events throughout the year, including book clubs, external speakers, and hackathons. We provide athenistas with a company culture based on learning, the support of an engaged team, and an inclusive environment where all employees are valued.
Learn more about our culture and benefits here: athenahealth.com/careers
https://www.athenahealth.com/careers/equal-opportunity
Join us as we work to create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.
JOB TITLE: Social Media Strategy Manager
Position Summary:
This is not just a posting role. This person is the strategist, the creator, the publisher, the analyst, and the channel expert. You'll set the calendar, make the graphics, write the copy, read the data, and adjust on the fly. You'll know the difference between what lands on LinkedIn and what belongs on Instagram. You'll be comfortable in a regulated industry, fluent in governance and compliance, and relentless about engagement.
You'll sit inside a high-performance content marketing team and own social as a function — supporting campaigns, always-on publishing, event activations, employee advocacy, and the brand's real-time presence across every major platform. You'll operate with meaningful autonomy and move fast, working within a strategic framework set by marketing leadership and in close coordination with campaign and content teams.
About the Team:
athenahealth's Content Marketing team drives awareness, trust, and consideration for one of healthcare's most important technology platforms — and we're looking for a social media strategist who owns the function end to end.
Essential Job Responsibilities:
- Own and maintain a rolling editorial calendar across LinkedIn, Instagram, Facebook, X, and YouTube — with platform-specific content strategies for each
- Develop and execute social media strategies for campaigns, product launches, events, and conferences — from annual tentpoles like HIMSS to quarterly GTM moments — working within strategic direction set by marketing leadership
- Coordinate campaign planning and cross-functional workstreams in Monday.com, keeping social deliverables visible and on track across the content engine
- Build and enforce social media policies and governance frameworks in partnership with Legal, Compliance, and Communications
- Lead social listening and competitive monitoring — translating signals into strategic adjustments and content opportunities
- Drive employee advocacy programs, helping internal stakeholders amplify content and build personal brand presence on LinkedIn
- Support athenahealth's executive thought leadership presence on social platforms
- Create platform-native content independently — copy, static graphics, short-form video, carousels, and stories — without requiring design support for every post
- Produce and edit short-form video content using tools such as CapCut, Adobe Premiere, or equivalent — including conference coverage, product moments, and campaign creative
- Use AI tools to accelerate ideation, drafting, and repurposing — while maintaining a sharp editorial eye and ensuring every post sounds distinctly athenahealth, not generically machine-written
- Manage agile, real-time posting for breaking news, event coverage, and engagement moments — boots on the ground at key conferences when needed
- Operate Sprout Social end to end: scheduling, publishing, bot configuration for messaging workflows, escalation routing, and inbox management
- Manage digital asset storage and retrieval using Bynder DAM — tagging, organizing, and surfacing assets for the broader team
- Maintain brand voice, visual identity, and tone consistency across all channels at all times
Additional Job Responsibilities:
- Define, track, and report on KPIs across engagement, reach, follower growth, and lead generation — connecting social performance to pipeline and business outcomes
- Run A/B tests on content formats, posting times, copy, and creative to continuously optimize performance
- Build and own monthly and quarterly social performance reports for marketing leadership
- Use data to make the case for budget, channel investment, and strategic pivots
- Collaborate closely with content, brand, product marketing, and communications teams to align social with the broader content engine
- Partner with Marketing Operations on UTM tracking, campaign tagging, and attribution
- Coordinate with PR and Government Affairs on sensitive topics, regulatory moments, and crisis communications protocols
- Support the broader content marketing team on campaign launches, event coverage, and always-on publication cadence
Expected Education & Experience:
- 5–7 years of hands-on social media management experience, including at least 2 years in a B2B, healthcare, health tech, or regulated industry environment
- A resume with metrics — follower growth percentages, engagement rate improvements, lead volume driven, pipeline influenced, open/CTR lifts. If you can't quantify what you've built, this role isn't the right fit
- Proven track record of growing engagement and connecting social activity to lead generation or pipeline outcomes — not just impressions and likes
- Experience owning social media strategy as a primary driver of brand presence and audience growth, not as a support function
- Demonstrated ability to work within compliance, legal review, and governance frameworks without sacrificing content quality or speed
- Deep, native knowledge of LinkedIn, Instagram, Facebook, X, and YouTube — including algorithm behavior, content formats, best posting practices, and audience expectations on each
- Expert-level proficiency in Sprout Social, including publishing workflows, smart inbox management, bot/automation setup, escalation configuration, and analytics
- Hands-on experience with a DAM platform — Bynder strongly preferred
- Proficient in graphic design tools — Canva at minimum; Adobe Creative Suite (Photoshop, Illustrator, Premiere) a strong plus
- Comfortable with video creation and editing tools for short-form social content — CapCut, Adobe Premiere, or equivalent
- Familiarity with AI-assisted content tools (ChatGPT, Claude, Jasper, or similar) — used to accelerate, not replace, sharp editorial judgment
- Comfortable with Google Analytics, UTM parameters, and connecting social data to broader marketing attribution
- Experience working in a project management platform such as Monday.com, Asana, or equivalent to coordinate cross-functional campaign work
- A builder's mindset — you set up systems, enforce standards, and make things work
- Exceptional editorial judgment — you know what's on brand, what will land, and what won't before it goes out
- Fast and nimble — you can turn around real-time content at a conference, respond to a breaking policy moment, or pivot a calendar when a campaign changes
- Data fluency — you're comfortable in dashboards, skeptical of vanity metrics, and always connecting performance back to business goals
- Strong written communication — you write platform-native copy that earns attention without sounding like a press release or a chatbot output
- High accountability — you own the function, the calendar, the content, the metrics, and the governance
- Comfortable navigating complexity — healthcare is a regulated, high-stakes, high-sensitivity environment and you treat it that way
Expected Compensation
$84,000 - $142,000
The base salary range shown reflects the full range for this role from minimum to maximum. At athenahealth, base pay depends on multiple factors, including job-related experience, relevant knowledge and skills, how your qualifications compare to others in similar roles, and geographical market rates. Base pay is only one part of our competitive Total Rewards package — depending on role eligibility, we offer both short and long-term incentives by way of an annual discretionary bonus plan, variable compensation plan, and equity plans.
About athenahealth
Our vision: In an industry that becomes more complex by the day, we stand for simplicity. We offer IT solutions and expert services that eliminate the daily hurdles preventing healthcare providers from focusing entirely on their patients — powered by our vision to create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.
Our company culture: Our talented employees — or athenistas, as we call ourselves — spark the innovation and passion needed to accomplish our vision. We are a diverse group of dreamers and do-ers with unique knowledge, expertise, backgrounds, and perspectives. We unite as mission-driven problem-solvers with a deep desire to achieve our vision and make our time here count. Our award-winning culture is built around shared values of inclusiveness, accountability, and support.
Our DEI commitment: Our vision of accessible, high-quality, and sustainable healthcare for all requires addressing the inequities that stand in the way. That's one reason we prioritize diversity, equity, and inclusion in every aspect of our business, from attracting and sustaining a diverse workforce to maintaining an inclusive environment for athenistas, our partners, customers and the communities where we work and serve.
What we can do for you:
Along with health and financial benefits, athenistas enjoy perks specific to each location, including commuter support, employee assistance programs, tuition assistance, employee resource groups, and collaborative workspaces — some offices even welcome dogs.
We also encourage a better work-life balance for athenistas with our flexibility. While we know in-office collaboration is critical to our vision, we recognize that not all work needs to be done within an office environment, full-time. With consistent communication and digital collaboration tools, athenahealth enables employees to find a balance that feels fulfilling and productive for each individual situation.
In addition to our traditional benefits and perks, we sponsor events throughout the year, including book clubs, external speakers, and hackathons. We provide athenistas with a company culture based on learning, the support of an engaged team, and an inclusive environment where all employees are valued.
Learn more about our culture and benefits here: athenahealth.com/careers
https://www.athenahealth.com/careers/equal-opportunity
See All 206+ Social Media Strategy Jobs
Jump back to the full list of openings and apply to any social media strategy role that fits.
Find Social Media Strategy JobsSocial Media Strategy Job Market
A snapshot from current openings nationwide, updated as new roles post.
Who's Hiring
- Amazon6
- Avalere Health6
- TikTok5
- Google4
- The Ogilvy Group4
Top Industries Hiring
- Technology & Software41
- Marketing & Advertising23
- Biotechnology & Pharmaceuticals18
- Education17
- Consulting & Professional Services15
What Employers Look For
The qualifications that appear most often in social media strategy jobs.
- Proven experience managing brand social media accounts across multiple platforms
- Proficiency with social media management and scheduling tools
- Ability to analyze platform analytics and translate data into actionable strategy
- Experience developing and executing content calendars aligned to marketing goals
- Strong copywriting skills with the ability to match distinct brand voices
- Familiarity with paid social advertising campaign setup and optimization
Tips for Your Social Media Strategy Job Search
Quantify results in your resume
Hiring managers for social media strategy roles want to see numbers: follower growth percentages, engagement rate lifts, and campaign reach. Pull metrics from analytics dashboards and attach them to every role you list, not just your most recent one.
Build a portfolio before you apply
A portfolio of real campaigns, content calendars, or channel audits you have produced separates you from candidates who only list tools. Include before-and-after performance data wherever you can, even from freelance or volunteer work.
Target postings that match your channel depth
Social media strategy roles vary sharply by platform focus. A role centered on short-form video requires different proof points than one built around community management. Filter openings by the channels named in the job description and tailor your application to match.
Apply early to roles that fit
Migrate Mate lists social media strategy openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Prepare a channel audit for interviews
Many social media strategy interviews include a live or take-home audit exercise. Practice auditing a brand's public channels for posting cadence, engagement patterns, and content gaps so you can present a structured recommendation under time pressure.
Negotiate by anchoring on scope
When discussing offers, tie your ask to the scope of channels, team size, and budget you will manage. Anchoring on responsibility scope gives you a concrete frame that is harder to dismiss than a market-rate comparison alone.
Social Media Strategy Jobs: Frequently Asked Questions
Which companies are hiring the most social media strategists?
The companies hiring the most social media strategists right now include Amazon, Avalere Health, and TikTok, with the largest share of openings in New York, California, and Illinois, based on current listings on Migrate Mate as of June 2026. Agencies and consumer brands tend to post the highest volume of openings year-round.
How many social media strategy jobs are remote?
About 37% of social media strategy openings are fully remote or hybrid as of June 2026, making it one of the more location-flexible marketing disciplines. Content strategy and analytics-focused roles tend to be the most remote-friendly, while community management and influencer partnership roles more often require on-site presence.
How do you become a social media strategist?
Start by building hands-on experience managing accounts for a small business, nonprofit, or personal project, then document your results with real performance data. Develop fluency in platform analytics tools and content scheduling software. A degree in marketing, communications, or a related field helps, but a strong portfolio of campaigns with measurable outcomes carries significant weight with hiring managers.
Can you get hired as a social media strategist with little experience?
Yes, entry-level social media strategy roles exist, particularly at agencies and growing startups. The most effective approach is to build a portfolio before applying: run a channel for a local organization, document your strategy, and present the results. Demonstrating that you can set goals, create content, and measure outcomes matters more than years on a resume at the junior level.
What does the social media strategy interview process look like?
Most social media strategy interviews include an initial recruiter screen followed by a hiring manager conversation focused on past campaigns and platform knowledge. A take-home or live exercise asking you to audit a brand's channels or draft a short-term content strategy is common at the midpoint. Final rounds typically involve a presentation to a broader marketing team and a discussion of how you approach measurement and reporting.
Where can I find and apply to social media strategy jobs?
You can find and apply to social media strategy jobs on Migrate Mate, which lists current openings from employers across the United States. Search the listings to find roles that match your channel expertise and experience level, then apply directly to each one that fits.
See All 206+ Social Media Strategy Jobs
Jump back to the full list of openings and apply to any social media strategy role that fits.
Find Social Media Strategy Jobs