Sponsorship Manager Jobs
Sponsorship Manager jobs are open across sports, entertainment, media, nonprofits, and corporate brands, from coordinator-level to senior and director roles, with specializations in partnership development, activation, and property rights management. Find a role that fits below and apply directly.
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Department: Sponsorship
Status: Exempt, Full-Time
Application Submission End Date: December 3, 2026
Background
CapRadio is a 100% community-supported, mission-driven public media organization dedicated to creating informed, involved, and educated communities. Our work is powered by a dynamic, collaborative team committed to strengthening our relationship with the local community and building a resilient, sustainable future for public media across our region.
Who we’re looking for
The Account Manager, Sponsorship is a corporate development position that manages a portfolio of existing business accounts while actively prospecting for new business to expand the portfolio. The role is responsible for maintaining, renewing, and expanding existing business sponsorship for the station and focusing on new client acquisitions.
We’re looking for candidates who have a proven track record in achieving sales goals, particularly in media and broadcast environments; actively engage with clients and prospects to make introductions, presentations, and close business; can understand and analyze client needs to effectively align CapRadio sponsorship solutions; are persuasive communicators with strong verbal and written skills; and, can reflect CapRadio’s values and standards to deliver the quality and excellence that our sponsors expect.
If this sounds like you, then you should apply for CapRadio’s Account Manager, Sponsorship role!
Position Responsibilities
- Obtain orders for the use of time on the radio and solicit for advertisements across CapRadio.
- Develop prospecting lists and generate new business through cold calling, external engagement and networking, LinkedIn marketing, and inbound leads to achieve and exceed sales targets.
- Actively engage with current and lapsed sponsors and new business prospects to set up off-site and on-site introductions, meetings, and presentations to build relationships and close business.
- Understand and analyze client needs, working with Sponsorship support staff, as well as Marketing and Audience Insights, to develop compelling, solutions-based presentations and proposals that result in client success and retention.
- Engage with existing clients and offer high-quality customer service to strengthen relationships, expand existing sponsorship packages, and introduce new product sponsorship opportunities that are aligned with client needs.
- Work with the Director of Sponsorship to analyze account billing and monthly sales targets, update sales projections, prioritize new business opportunities, and achieve sales goals.
- Collaborate with clients to develop on-air scripts that align with client marketing goals and adhere to FCC guidelines.
Skills and Responsibilities
- Minimum three years of experience or equivalent history in sales. Preferred experience with cold calling, in-person engagement, presentations, and client management.
- Persuasive communicator with strong verbal and written communication skills and a track record of successfully interfacing both externally and internally.
- Goal oriented with a history of building relationships and achieving sales targets.
- Attention to detail with time management skills.
- Proficient in Google Workspace, Microsoft Office, and CRMs.
- Prior experience or willingness to learn about the unique value proposition public radio audience offers to clients.
- Nice to have: Experience in broadcast sales or public media.
Background Check
CapRadio will require employment and education verification for the new hire.
Salary
The annual base compensation for this role is $65,000, plus a competitive commission structure with bonus incentives.
CapRadio also offers:
- Medical, dental and vision insurance
- Retirement plan with employer matching
- Flexible spending plan for health and dependent care
- Group life insurance
- Flexible vacation
- Paid holidays
- Paid sick leave
We value authentic, human crafted cover letters and resumes that reflect your own experience and voice.
Applicants with disabilities may request and receive reasonable accommodation to apply for the position. If you have any inquiries or trouble submitting your application materials to the link, please contact us at careers@capradio.org or call 916-278-8992.
You may address your letter to the hiring manager for this position, Colleen McCartney, Director of Sponsorship.
CapRadio
Attn: Human Resources
7055 Folsom Blvd.
Sacramento, CA 95826
Capital Public Radio is an equal opportunity employer.
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Find Sponsorship Manager JobsSponsorship Manager Job Market
Who's Hiring



Top Industries Hiring
- Technology & Software
- Banking & Financial Services
What Employers Look For
The qualifications that appear most often in sponsorship manager jobs.
- 3-5 years of experience in sponsorship sales, partnership development, or brand marketing
- Demonstrated ability to close B2B partnership deals and manage contract negotiations
- Experience building sponsorship proposals, decks, and activation plans
- Proficiency with CRM tools and reporting on pipeline metrics
- Bachelor's degree in marketing, communications, sports management, or a related field
- Strong written and verbal communication skills for client-facing presentations
Tips for Your Sponsorship Manager Job Search
Quantify partnership revenue on your resume
Sponsorship managers are judged on deals closed and revenue generated. Replace vague bullet points with specific outcomes: partnerships secured, renewal rates improved, or activation budgets managed. Numbers make your resume stand out to hiring managers scanning for commercial impact.
Tailor your portfolio to the property type
A sports property hiring manager expects to see activation recaps and signage decks, while a nonprofit wants evidence of corporate cultivation and stewardship. Match the samples you submit to the sector of each role you target, not a one-size portfolio.
Apply early to roles that fit
Migrate Mate lists sponsorship manager openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Filter by industry vertical before you apply
Sponsorship sales in live events requires different instincts than cause marketing for a foundation. Identify your strongest vertical, whether that is sports, music, media, or cause-based, and target openings in that category first to increase your interview conversion rate.
Prepare a sponsorship prospecting case study
Interviewers for sponsorship manager roles often ask you to walk through how you would identify and pitch a new partner. Prepare a concise case study showing your research process, the value proposition you would build, and how you would tailor it to a specific brand's objectives.
Negotiate by anchoring to deal value you have driven
When discussing compensation, tie your ask to documented partnership revenue or contract values you have managed. Sponsorship roles have a direct commercial output, which gives you a concrete anchor point that generic salary negotiation advice never accounts for.
Sponsorship Manager Jobs: Frequently Asked Questions
Which companies are hiring the most sponsorship managers?
The most active employers for sponsorship managers right now are Live Nation, Hyve, and Visa, and the most openings are in New York, California, and Florida, based on current listings on Migrate Mate as of November 2026. Sports teams, media companies, nonprofits, and consumer brands with active partnership programs tend to hire most consistently.
How many sponsorship manager jobs are remote?
About 87% of sponsorship manager openings are fully remote or hybrid as of November 2026, though the share varies by function. Roles focused on digital partnership activation, reporting, and proposal development tend to be more remote-compatible, while positions centered on live event activation or in-person client entertainment typically require on-site presence.
How do you become a sponsorship manager?
Start by building experience in sales, marketing, or events, then move into partnership or sponsorship coordinator roles where you learn proposal writing, client management, and activation execution. Build a portfolio of deals or activations you have contributed to, develop fluency in CRM tools and sponsorship reporting, and work toward roles with increasing ownership over accounts and revenue targets.
Can you get a sponsorship manager job with little experience?
Yes, but you need to demonstrate commercial instincts and initiative even without a long tenure. Candidates with event coordination, fundraising, or brand ambassador backgrounds transition successfully by framing their work around partner relationships and revenue contribution. A well-prepared prospecting case study or a portfolio showing activation work can offset a shorter resume in early-career hiring processes.
What does the sponsorship manager interview process look like?
Most processes run three to four rounds. An initial screening covers your background and commercial experience, followed by a competency interview focused on how you have identified, pitched, and closed partners. Finalists typically complete a practical exercise such as building a mock sponsorship proposal or presenting a partnership strategy for the organization's existing properties before a final conversation with leadership.
Where can I find and apply to sponsorship manager jobs?
You can find and apply to sponsorship manager jobs on Migrate Mate, which lists current openings from across the United States. Search the listings to find roles that match your experience and sector, then apply directly to each one that fits.
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