Strategic Marketing Manager Jobs
Strategic Marketing Manager jobs are open across technology, healthcare, financial services, consumer goods, and agencies, at levels from mid-career manager to senior director, with specializations in integrated campaigns, go-to-market strategy, and brand positioning. See the openings below and apply to the ones that match your experience.
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Showing 5 of 513+ Strategic Marketing Manager jobs
We’re building a world of health around every individual — shaping a more connected, convenient and compassionate health experience. At CVS Health®, you’ll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger – helping to simplify health care one person, one family and one community at a time.
Position Summary
At CVS Health, we are committed to making health care more accessible, connected, and easier to navigate. The Senior Manager, Health Care Delivery Strategic Marketing, will lead marketing strategy and integrated execution across a portfolio of MinuteClinic services and growth initiatives spanning in-person, virtual, and asynchronous care. This individual will translate business priorities into actionable marketing plans that drive awareness, improve the patient experience, and support measurable business growth. The role partners closely with teams across Media, CRM, Digital, Analytics, Creative, Operations, Clinical, Legal, and Finance to deliver impactful, customer-centered marketing programs. This leader will oversee strategy, performance measurement, budget management, and team development while serving as a trusted advisor to business stakeholders.
Key Responsibilities
- Develop and execute annual marketing strategies, investment recommendations, roadmaps, and integrated campaigns that support business objectives and growth priorities across MinuteClinic services
- Lead cross-functional teams and agency partners through planning, development, launch, and optimization of omnichannel marketing initiatives across paid media, search, CRM, digital, content, influencer, and in-store channels
- Use consumer insights, market intelligence, performance metrics, and business data to identify opportunities, inform decision-making, and optimize marketing effectiveness
- Partner with business leaders and key stakeholders to improve patient acquisition, engagement, customer journeys, and overall care experience while driving alignment across complex initiatives
- Manage portfolio budgets, forecast investments, monitor spending, evaluate performance, and provide executive-level recommendations regarding priorities, risks, tradeoffs, and resource allocation
Required Qualifications
- 7+ years of experience in marketing strategy, integrated marketing, digital marketing, growth marketing, CRM, media, content, or related disciplines
- 6+ years of experience leading complex cross-functional initiatives, agency relationships, or teams in a matrixed environment
- Demonstrated ability to translate business goals, consumer insights, and market opportunities into actionable marketing strategies and measurable outcomes
- Strong analytical skills with experience using performance metrics, testing methodologies, financial data, and business insights to guide decision-making
- Proven ability to influence senior stakeholders, manage multiple priorities, communicate effectively, and drive execution in a fast-paced environment
Preferred Qualifications
- 7+ years of marketing experience within healthcare, retail, consumer services, or another highly regulated industry
- Experience leading marketing strategies across a diverse portfolio of products, services, or growth initiatives
- Demonstrated success improving digital customer or patient journeys through collaboration with marketing, product, analytics, digital, and operations teams
- Experience managing budgets, forecasting investments, and making data-driven recommendations to optimize business performance
- Familiarity with AI-enabled marketing, search, content creation, personalization, analytics, and measurement tools.
- MBA or advanced degree
Education
- Bachelor's degree in Marketing, Business, Communications, or a related field
Pay Range
The typical pay range for this role is:
$82,940.00 - $182,549.00
This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. This position also includes an award target in the company’s equity award program.
Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.
Great benefits for great people
We take pride in offering a comprehensive and competitive mix of pay and benefits that reflects our commitment to our colleagues and their families.
This full‑time position is eligible for a comprehensive benefits package designed to support the physical, emotional, and financial well‑being of colleagues and their families. The benefits for this position include medical, dental, and vision coverage, paid time off, retirement savings options, wellness programs, and other resources, based on eligibility.
Additional details about available benefits are provided during the application process and on Benefits Moments.
We anticipate the application window for this opening will close on: 11/21/2026
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.
We’re building a world of health around every individual — shaping a more connected, convenient and compassionate health experience. At CVS Health®, you’ll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger – helping to simplify health care one person, one family and one community at a time.
Position Summary
At CVS Health, we are committed to making health care more accessible, connected, and easier to navigate. The Senior Manager, Health Care Delivery Strategic Marketing, will lead marketing strategy and integrated execution across a portfolio of MinuteClinic services and growth initiatives spanning in-person, virtual, and asynchronous care. This individual will translate business priorities into actionable marketing plans that drive awareness, improve the patient experience, and support measurable business growth. The role partners closely with teams across Media, CRM, Digital, Analytics, Creative, Operations, Clinical, Legal, and Finance to deliver impactful, customer-centered marketing programs. This leader will oversee strategy, performance measurement, budget management, and team development while serving as a trusted advisor to business stakeholders.
Key Responsibilities
- Develop and execute annual marketing strategies, investment recommendations, roadmaps, and integrated campaigns that support business objectives and growth priorities across MinuteClinic services
- Lead cross-functional teams and agency partners through planning, development, launch, and optimization of omnichannel marketing initiatives across paid media, search, CRM, digital, content, influencer, and in-store channels
- Use consumer insights, market intelligence, performance metrics, and business data to identify opportunities, inform decision-making, and optimize marketing effectiveness
- Partner with business leaders and key stakeholders to improve patient acquisition, engagement, customer journeys, and overall care experience while driving alignment across complex initiatives
- Manage portfolio budgets, forecast investments, monitor spending, evaluate performance, and provide executive-level recommendations regarding priorities, risks, tradeoffs, and resource allocation
Required Qualifications
- 7+ years of experience in marketing strategy, integrated marketing, digital marketing, growth marketing, CRM, media, content, or related disciplines
- 6+ years of experience leading complex cross-functional initiatives, agency relationships, or teams in a matrixed environment
- Demonstrated ability to translate business goals, consumer insights, and market opportunities into actionable marketing strategies and measurable outcomes
- Strong analytical skills with experience using performance metrics, testing methodologies, financial data, and business insights to guide decision-making
- Proven ability to influence senior stakeholders, manage multiple priorities, communicate effectively, and drive execution in a fast-paced environment
Preferred Qualifications
- 7+ years of marketing experience within healthcare, retail, consumer services, or another highly regulated industry
- Experience leading marketing strategies across a diverse portfolio of products, services, or growth initiatives
- Demonstrated success improving digital customer or patient journeys through collaboration with marketing, product, analytics, digital, and operations teams
- Experience managing budgets, forecasting investments, and making data-driven recommendations to optimize business performance
- Familiarity with AI-enabled marketing, search, content creation, personalization, analytics, and measurement tools.
- MBA or advanced degree
Education
- Bachelor's degree in Marketing, Business, Communications, or a related field
Pay Range
The typical pay range for this role is:
$82,940.00 - $182,549.00
This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. This position also includes an award target in the company’s equity award program.
Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.
Great benefits for great people
We take pride in offering a comprehensive and competitive mix of pay and benefits that reflects our commitment to our colleagues and their families.
This full‑time position is eligible for a comprehensive benefits package designed to support the physical, emotional, and financial well‑being of colleagues and their families. The benefits for this position include medical, dental, and vision coverage, paid time off, retirement savings options, wellness programs, and other resources, based on eligibility.
Additional details about available benefits are provided during the application process and on Benefits Moments.
We anticipate the application window for this opening will close on: 11/21/2026
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.
See All 513+ Strategic Marketing Manager Jobs
Find roles that match your experience and apply in just a few clicks.
Find JobsStrategic Marketing Manager Job Market
Who's Hiring
- JPMorganChase24
- Intuit12
- Walmart9
- CVS Health9
- Amazon7
Top Industries Hiring
- Banking & Financial Services
- Investment & Asset Management
- Fintech
- Technology & Software
- Manufacturing
What Employers Look For
The qualifications that appear most often in strategic marketing manager jobs.
- 5 or more years of experience in B2B or B2C marketing with demonstrated campaign leadership
- Proven ability to develop and execute integrated go-to-market and brand strategies
- Proficiency with marketing automation platforms and CRM systems
- Experience managing marketing budgets and reporting on ROI and pipeline metrics
- Bachelor's degree in marketing, business, communications, or a related field
- Strong cross-functional collaboration skills with product, sales, and executive stakeholders
Tips for Your Strategic Marketing Manager Job Search
Quantify campaign impact on your resume
Strategic marketing manager roles attract candidates who show results, not just responsibilities. Replace vague bullets with metrics tied to pipeline contribution, market share shifts, or campaign ROI so hiring managers can benchmark your performance against their business goals.
Tailor your positioning to each sector
A strategic marketing manager in SaaS is expected to own demand generation and product messaging, while the same title in consumer goods centers on brand architecture and retailer co-op strategy. Reframe your resume headline and summary to match the sector's language before you apply.
Apply early to roles that fit
Migrate Mate lists strategic marketing manager openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Build a portfolio of go-to-market samples
Many strategic marketing manager interviews ask for a work sample or case study before the second round. Prepare a sanitized example of a launch brief, market segmentation analysis, or messaging framework you led so you're not scrambling when the request arrives.
Prep your cross-functional influence story
Interviewers for this role consistently probe how you align product, sales, and finance behind a marketing strategy. Have two or three specific stories ready that show how you built consensus, resolved conflicting priorities, and kept a campaign on track without direct authority.
Negotiate scope before you negotiate salary
Strategic marketing manager offers often come with ambiguous reporting lines or split ownership of budget and headcount. Clarify exactly what you'll own, who you'll manage, and what success looks like in the first year before you get to compensation, so the offer reflects the actual role.
Strategic Marketing Manager Jobs: Frequently Asked Questions
Which companies are hiring the most strategic marketing managers?
JPMorganChase, Intuit, and Walmart are hiring the most strategic marketing managers right now, with openings concentrated in California, New York, and Illinois, based on current listings on Migrate Mate as of November 2026. Demand is especially active in technology, financial services, and healthcare sectors.
How many strategic marketing manager jobs are remote?
About 79% of strategic marketing manager openings are fully remote or hybrid as of November 2026, reflecting the planning and strategy-heavy nature of the role. Sub-areas like content strategy, brand management, and digital campaign oversight tend to have the highest remote availability, while roles tied closely to field sales or in-store execution are more likely to require an on-site presence.
How do you become a strategic marketing manager?
Start by building a foundation in a core marketing discipline, such as digital marketing, brand management, or product marketing, and take on projects that require cross-functional coordination. Progress into roles where you own campaign strategy end-to-end, manage budgets, and present to senior stakeholders. Demonstrating measurable business impact, not just execution, is what moves you into the strategic manager tier.
Can you get hired as a strategic marketing manager without direct experience in the role?
Yes, candidates who transition from adjacent roles such as product marketing manager, brand manager, or senior marketing analyst are regularly hired into strategic marketing manager positions. The key is showing that you've owned strategy, not just supported it. Highlight projects where you defined market positioning, led a go-to-market plan, or influenced resource allocation, even if your title didn't say manager.
What does the strategic marketing manager interview process look like?
Most processes start with a recruiter screen focused on your background and career trajectory, followed by a hiring manager conversation about your strategic approach and past results. A work sample or case study round is common, where you're asked to present a mock go-to-market plan or audit an existing strategy. Final rounds typically include a panel with cross-functional partners from product, sales, or finance.
Where can I find and apply to strategic marketing manager jobs?
You can find and apply to strategic marketing manager jobs on Migrate Mate, which lists current openings from across the United States in one place. Search for roles that match your experience level and industry focus, then apply directly to each listing that fits.
See All 513+ Strategic Marketing Manager Jobs
Find roles that match your experience and apply in just a few clicks.
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