Trade Marketing Specialist Jobs
Trade Marketing Specialist jobs are open across consumer packaged goods, retail, beverage, and food manufacturing, from coordinator to senior and manager levels, with specializations in shopper marketing, channel strategy, and category management. See the openings below and apply to the ones that match your experience.
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The primary responsibilities include but not limited to implementing marketing strategies for existing and emerging business channels (e.g. delivery, online and institutional) that will drive growth by expanding the target consumer base, ensuring smooth execution of all systemwide marketing activities (i.e. New Product Launches, Promotions, and Merchandising) and local marketing activities.
This role will also assist in driving brand growth by ensuring the execution of innovative marketing programs and assist in addressing trade area nuances by expanding the consumer base, driving sales initiatives, and guaranteeing brand consistency across various marketing platforms.
ESSENTIAL FUNCTIONS
Trade Marketing Support:
- Contribute to the development, implementation, and evaluation of product launch merchandising, planograms, and cross-selling initiatives aligned with shopper behavior and brand recipe.
- Provide operational support and recommendations for store opening activities and regional store marketing development.
- Collaborate on aligning operations, Marketing, and other teams to execute effective sales-generating promotions and brand activations in line with brand essence.
- Assist in managing, regulating, and scheduling Marketing’s communications including merchandising and sampling calendars.
- Support the execution of brand initiatives in line with brand guidelines.
- Assist in monitoring and analyzing competitor activities to recommend responsive strategies.
- Assist in identifying retail trade area-specific issues and executing local store marketing programs to address them.
- Support in preparing post-promo evaluation reports and proposing actionable steps.
Channel Marketing Assistance:
- Collaborate on developing and implementing marketing strategies across different channels (e.g. delivery, online, institutional) while ensuring consistent brand application.
- Contribute to conceptualizing and recommending sales-building strategies across business channels.
- Assist in ensuring seamless alignment and implementation of marketing activities across all channels.
- Support in maintaining proper and consistent use of branding and trademarks across channels.
- Act as proactive contributor to the company’s competitive intelligence efforts and continuously seek ways to enhance the brand’s competitive positioning in the market, staying on top and being the eyes and ears regarding brand competitors.
Store Opening Support:
- Conceptualize and execute store opening activities and promotions.
- Develop and lead store opening event programs.
- Contribute actively to the company's competitive intelligence efforts, always seeking ways to bolster the brand's market position. Stay vigilant and informed about store openings, retail trade areas, and influential activities to maintain a competitive edge.
Others
- Collaborate and initiate business meetings with stakeholders, internal support functions, and external clients to achieve desired results related to the department’s projects.
- Manage allocated budget for project/s and/or assigned brand/units/department.
- Manage significant timelines and deliverables as agreed.
- Perform other job or marketing expertise-related assignments to develop oneself and share one’s expertise resulting in supporting work efficiencies.
Experience
Skills and Essential Traits
- Analytical Skills: Ability to assist in analyzing consumer behavior data and deriving actionable insights. Able to think critically and logically, interpret and solve problems.
- Collaborative Skills: Strong teamwork orientation, capable of collaborating across departments effectively.
- Brand Understanding: Understanding of brand essence and the significance of consistent brand representation across channels.
- Excellent communication skills, both written and verbal, with the ability to effectively communicate complex information to stakeholders at all levels and to support coordination and strategy alignment.
- Digital Familiarity: Basic familiarity with digital marketing platforms and tools.
- Adaptability: Ability to adapt to changing market trends and consumer behavior.
- Attention to Detail: Completes work tasks with thoroughness, accuracy, and consistency.
- Multitasking: Able to multitask and perform in a deadline-sensitive environment.
- Time Management: Able to work in a fast-paced environment with significant deadlines and with a sense of urgency.
- Dependability: Can be counted on to produce high-quality work promptly.
- Core Competencies: C.A.M.P. requirements
- Creating the Business
- Advancing Personal Excellence
- Managing the Business
- Promoting People Processes
- Essential Traits, Tasks & Interest (as assessed using HR tool)
- Self-Motivated
- Collaborative
- Balance of Frank and Diplomatic (Tactful) with warmth & empathy
- Innovative/Creative & Resourceful
- Stress Management and Pressure Tolerance
- Certain
- Precise (high attention to details and accuracy)
- Persistent
- Takes Autonomy
- Planning, Organizing and time management
- Flexible
- Analytical, Analyzing Pitfalls and Judgment
- Influencing and enforcing skills
- Interpersonal Skills
- Open/Reflective
- People Oriented
- Handling Conflict
- Competitive intelligence and curiosity
- Behavioral Attributes (live the core values of the organization):
- Customer Focus
- Speed with Excellence
- Spirit of Family and Fun
- Humility to listen and learn
- Integrity
- Perform administrative duties as necessary i.e. making copies, filing, etc.
- Prepare/support department plans, objectives, and key result areas and prepare the performance goals and measures.
- Prepare management reports.
Physical Effort/Requirements: While performing the duties of this job, the employee will:
- Travel 60% of the time at work supporting the stores’ marketing-related activities.
- Stand/walk 80-100% of the scheduled work shift.
- Lift, reach, pull, push, grasp, and use hands frequently.
- Bend and/or squat down during the scheduled shift, occasionally.
- Climb, stoop, and kneel occasionally.
- Lift to 50 pounds occasionally.
- Need to see well enough to differentiate product quality parameters, read/compose emails, reports and use the computer, and be proactive to customers’ feedback affecting quality.
- Need to speak and hear well enough to give/receive instructions, and feedback and communicate with employees, customers, and partners/suppliers.
- Be required to work irregular hours, varying work shift schedules as necessary at work.
Work Environment: While performing the duties of this job, the employee is regularly exposed to:
- Support Center, manufacturing plants, warehouse, and logistics work areas.
- Store and vendor/supplier plant visits, as necessary.
- Wet and slippery floors especially when in stores and production areas.
- Moderate noise level when working in production, store, and suppliers’ work environment.
- Tensions and pressures may arise in meeting deadlines and goals.
This job description has been designed to indicate the general nature and level of work performed by employees in this classification. It is not designed to contain or be interpreted as an exhaustive list of all duties, responsibilities and qualifications required of employees assigned to this job. The duties, responsibilities may differ from the job description, and that the other duties as assigned, may be part of the job.
If the position requires a college/university degree, it must have been issued by an educational institution accredited by the United States Department of Education. Any degree issued by educational institution outside the United States must include documentation validating the equivalency of the degree to the same degree in the United States to be considered acceptable for this company’s purposes.
Reasonable accommodation for people with disabilities maybe requested by calling (626) 369-7118 at least five (5) working days in advance of the scheduled examination/assessment date(s).
APPLICANTS MUST BE AUTHORIZED TO WORK IN THE USA.
This job description is designed to indicate the general nature and level of work performed by employees in this classification. It is not designed to contain or be interpreted as an exhaustive list of all duties, responsibilities, and qualifications required of employees assigned to this job. The duties and responsibilities may differ from the job description, and that the other duties as assigned may be part of the job.
Reasonable accommodation for people with disabilities may be requested by calling (626) 369-7118 at least five (5) working days in advance of the scheduled examination/assessment date(s).
This company is an Equal Opportunity Employer.
Please see our Job Applicant Privacy Notice HERE.
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Find JobsTrade Marketing Specialist Job Market
Who's Hiring
- JTI - Japan Tobacco International10

- Sigma8

- Flip2

- News2

- Revlon Corporate2R
Top Industries Hiring
- Distribution & Wholesale
- Retail
- Food & Beverage
- Medical Devices
What Employers Look For
The qualifications that appear most often in trade marketing specialist jobs.
- Bachelor's degree in marketing, business, or a related field
- Experience developing and executing trade promotions or shopper marketing programs
- Proficiency with syndicated data tools such as Nielsen or Circana
- Strong skills in Microsoft Excel for trade spend analysis and budget tracking
- Ability to build and present sell-in materials to retail buyers or brokers
- Familiarity with planogram software or category management tools is a plus
Tips for Your Trade Marketing Specialist Job Search
Quantify your sell-through and lift results
Hiring managers want numbers, not narratives. Pull actual sell-through rates, promotional lift figures, or display compliance scores from your past campaigns and lead your resume bullets with those outcomes, not the activities that produced them.
Tailor your resume to channel type
A role focused on mass retail reads differently from one built around club or convenience. Reframe your experience to match the dominant channel in each job description so your resume signals immediate fit rather than a general background.
Apply early to roles that fit
Migrate Mate lists trade marketing specialist openings from across the United States in one place, so you can find roles that match and apply directly to each listing.
Target companies with dedicated shopper teams
Avoid applying broadly. Focus on companies large enough to have a distinct shopper marketing or customer marketing function, because those roles offer clearer scope and faster advancement than hybrid positions where trade duties are buried inside a generalist role.
Prepare a channel brief as your portfolio piece
If you lack a formal portfolio, build a one-page sample channel brief for a real retailer and a hypothetical brand. It demonstrates planning discipline, an understanding of trade spend mechanics, and the ability to communicate a go-to-market rationale to a buyer.
Negotiate total compensation, not just base pay
Trade marketing roles often include a discretionary budget or program management allowance that varies by company. During offer conversations, ask how trade spend authority is structured at your level so you understand the full scope of the role before you accept.
Trade Marketing Specialist Jobs: Frequently Asked Questions
Which companies are hiring the most trade marketing specialists?
JTI - Japan Tobacco International, Sigma, and Flip are hiring the most trade marketing specialists right now, with openings concentrated in California, North Carolina, and New York, based on current listings on Migrate Mate as of November 2026. Consumer packaged goods companies and food and beverage manufacturers tend to post the highest volume of these roles year-round.
How many trade marketing specialist jobs are remote?
About 76% of trade marketing specialist openings are fully remote or hybrid as of November 2026, though the share varies by function. Roles centered on data analysis, promotional planning, and marketing communications tend to offer the most schedule flexibility, while positions that require regular retailer visits or in-store execution support are more likely to be on-site or field-based.
How do you become a trade marketing specialist?
Start with a bachelor's degree in marketing, business, or a related field, then gain exposure to consumer goods or retail through an internship or entry-level sales or marketing role. Build familiarity with syndicated data platforms, learn how promotional planning and trade spend work, and develop the ability to create sell-in presentations. Moving from a sales coordinator, category analyst, or brand marketing role is a common path into the trade marketing specialty.
Can you get a trade marketing specialist job with little experience?
Yes, some companies hire entry-level trade marketing specialists, particularly those with internship experience in consumer goods, retail buying, or brand marketing. Demonstrating fluency with retail math, an understanding of how trade promotions drive volume, and the ability to build a basic promotional calendar will set you apart from candidates who only have general marketing backgrounds.
What does the trade marketing specialist interview process look like?
Most processes include an initial recruiter screen, a hiring manager interview focused on your campaign or program experience, and a final round that often involves a case study or presentation. The case typically asks you to build a promotional plan or evaluate trade spend efficiency for a mock retail account. Expect questions about how you've influenced buyers, managed budgets, and measured in-store execution compliance.
Where can I find and apply to trade marketing specialist jobs?
You can find and apply to trade marketing specialist jobs on Migrate Mate, which lists current openings from across the United States in one place. Search for roles that match your channel experience and seniority level, then apply directly to each listing that fits.
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