Brand Marketing Visa Sponsorship Jobs in California
California is one of the top states for brand marketing visa sponsorship, with major employers spanning technology, entertainment, and consumer goods. Companies like Apple, Google, Netflix, and Salesforce regularly hire international brand marketers across San Francisco, Los Angeles, and San Diego, making the state a strong destination for sponsored roles.
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Get Access To All JobsOVERVIEW OF THE COMPANY
Fox Corporation
Under the FOX banner, we produce and distribute content through some of the world’s leading and most valued brands, including: FOX News Media, FOX Sports, FOX Entertainment, FOX Television Stations and Tubi Media Group. We empower a diverse range of creators to imagine and develop culturally significant content, while building an organization that thrives on creative ideas, operational expertise and strategic thinking.
JOB DESCRIPTION
The FOX direct-to-consumer (DTC) platform is a new, forward-looking initiative within Tubi Media Group that brings FOX’s unparalleled content portfolio—news, sports, and entertainment—directly to consumers via an innovative subscription streaming service.
Driven by a highly experienced leadership team with extensive backgrounds at the intersections of media, technology, streaming, and content—and built with the full support of Fox Corporation—this venture combines entrepreneurial energy with deep media expertise.
Our vision is to create a unified, modern viewing experience that puts the consumer first—seamlessly integrating live and on-demand content across platforms.
At the intersection of cutting-edge technology and trusted storytelling, this is an opportunity to shape the future of streaming at one of the most pivotal moments in media. We’re assembling a world-class team to deliver on that vision—and we’re just getting started.
ABOUT THE ROLE
FOX One is redefining how audiences experience sports, news, and entertainment in one premium streaming destination. As the Senior Manager, Brand Marketing, you will lead the development and execution of the FOX One brand strategy, helping shape how millions of consumers experience our brand across every touchpoint.
Reporting to the Brand & Creative team, you'll serve as a strategic marketing leader, partnering across Product Marketing, Creative, Media, CRM, Social, Editorial, Communications, Product, Analytics, and executive leadership to bring the FOX One brand to life. You'll own the strategy behind our largest integrated marketing campaigns, guide creative development, lead agency relationships, and influence initiatives that drive subscriber acquisition, engagement, and retention.
This is a highly cross-functional leadership role for someone who thrives at the intersection of brand strategy, creative excellence, and business growth while helping build one of the most exciting streaming brands in media.
A SNAPSHOT OF YOUR RESPONSIBILITIES
- Lead the continued evolution of the FOX One brand strategy, positioning, messaging architecture, and long-term brand vision.
- Champion a cohesive, premium brand experience across every consumer touchpoint, including marketing, product, CRM, social, partnerships, paid media, and owned channels.
- Develop strategic frameworks, messaging, brand guidelines, and governance that strengthen brand consistency and differentiation.
- Lead annual brand planning, integrated marketing roadmaps, and campaign calendars aligned to business priorities, product launches, tentpole events, and subscriber growth objectives.
- Partner with senior leadership to translate business priorities into long-term brand and campaign strategies.
- Identify consumer insights, competitive trends, and emerging opportunities that inform brand strategy.
- Lead the end-to-end strategy and execution of integrated marketing campaigns supporting subscriber acquisition, engagement, and retention.
- Develop marketing strategies around major sports, news, entertainment launches, seasonal initiatives, and other key business moments.
- Write strategic creative briefs and partner closely with Creative, Media, Product Marketing, CRM, Social, Editorial, Communications, Product, and Analytics teams to deliver integrated campaigns.
- Oversee campaign timelines, budgets, approvals, and cross-functional workflows to ensure successful execution.
- Evaluate campaign performance and translate insights into recommendations that improve creative effectiveness and marketing performance.
- Partner with Creative leadership to develop breakthrough creative platforms and integrated marketing experiences that reinforce FOX One's premium positioning.
- Provide strategic direction throughout the creative development process while maintaining a cohesive visual and verbal brand identity.
- Lead strategic relationships with creative, media, production, research, and influencer agency partners.
- Develop co-marketing initiatives with platform, distribution, and third-party partners that expand the FOX One brand while delivering mutual business value.
- Define brand KPIs and campaign success metrics in partnership with Analytics and Performance Marketing teams.
- Analyze campaign performance, consumer behavior, competitive activity, and market trends to identify growth opportunities.
- Lead executive campaign recaps, quarterly business reviews, and annual brand performance presentations.
- Mentor and develop Brand Marketing team members while fostering collaboration, creativity, and operational excellence.
- Build scalable marketing processes that improve cross-functional alignment and campaign execution.
- Serve as a trusted strategic partner across Product Marketing, Creative, Media, CRM, Social, Editorial, Communications, Product, Analytics, and executive leadership.
WHAT YOU WILL NEED
- Typically, 8+ years of experience in brand marketing, integrated marketing, consumer marketing, or a related field, preferably within streaming, media, entertainment, technology, or consumer brands.
- Proven success developing integrated marketing campaigns from strategy through execution.
- Deep understanding of brand strategy, consumer positioning, creative development, messaging architecture, and go-to-market planning.
- Experience leading highly cross-functional initiatives involving creative, media, product, analytics, and executive stakeholders.
- Demonstrated success managing agency relationships and delivering high-impact integrated marketing campaigns.
- Strong analytical skills with experience translating performance data into strategic recommendations.
- Exceptional written, verbal, and presentation skills, including experience presenting to executive leadership.
- Excellent organizational and project management skills with the ability to manage multiple complex initiatives simultaneously.
- Experience mentoring team members and influencing cross-functional stakeholders without direct authority.
- Passion for sports, news, entertainment, streaming, and building world-class consumer brands.
- Regular, on-site attendance at the workplace a minimum of three days per week is an essential function of this position. The selected candidate must be able to reliably meet this requirement.
NICE TO HAVE, BUT NOT A DEALBREAKER
- Experience building or scaling a direct-to-consumer (DTC) subscription or streaming brand.
- Experience leading brand strategy for major product launches, tentpole events, or large-scale integrated marketing campaigns.
- Experience partnering with executive leadership on long-term brand planning and business strategy.
- Familiarity with consumer research, brand health tracking, and performance measurement frameworks.
- Experience developing marketing strategies across acquisition, engagement, retention, lifecycle marketing, and partnerships.
Ll-CS1
Ll-Hybrid
DTC
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.
Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $128,000.00-180,000.00 annually. This role is also eligible for an annual discretionary bonus, various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.
OVERVIEW OF THE COMPANY
Fox Corporation
Under the FOX banner, we produce and distribute content through some of the world’s leading and most valued brands, including: FOX News Media, FOX Sports, FOX Entertainment, FOX Television Stations and Tubi Media Group. We empower a diverse range of creators to imagine and develop culturally significant content, while building an organization that thrives on creative ideas, operational expertise and strategic thinking.
JOB DESCRIPTION
The FOX direct-to-consumer (DTC) platform is a new, forward-looking initiative within Tubi Media Group that brings FOX’s unparalleled content portfolio—news, sports, and entertainment—directly to consumers via an innovative subscription streaming service.
Driven by a highly experienced leadership team with extensive backgrounds at the intersections of media, technology, streaming, and content—and built with the full support of Fox Corporation—this venture combines entrepreneurial energy with deep media expertise.
Our vision is to create a unified, modern viewing experience that puts the consumer first—seamlessly integrating live and on-demand content across platforms.
At the intersection of cutting-edge technology and trusted storytelling, this is an opportunity to shape the future of streaming at one of the most pivotal moments in media. We’re assembling a world-class team to deliver on that vision—and we’re just getting started.
ABOUT THE ROLE
FOX One is redefining how audiences experience sports, news, and entertainment in one premium streaming destination. As the Senior Manager, Brand Marketing, you will lead the development and execution of the FOX One brand strategy, helping shape how millions of consumers experience our brand across every touchpoint.
Reporting to the Brand & Creative team, you'll serve as a strategic marketing leader, partnering across Product Marketing, Creative, Media, CRM, Social, Editorial, Communications, Product, Analytics, and executive leadership to bring the FOX One brand to life. You'll own the strategy behind our largest integrated marketing campaigns, guide creative development, lead agency relationships, and influence initiatives that drive subscriber acquisition, engagement, and retention.
This is a highly cross-functional leadership role for someone who thrives at the intersection of brand strategy, creative excellence, and business growth while helping build one of the most exciting streaming brands in media.
A SNAPSHOT OF YOUR RESPONSIBILITIES
- Lead the continued evolution of the FOX One brand strategy, positioning, messaging architecture, and long-term brand vision.
- Champion a cohesive, premium brand experience across every consumer touchpoint, including marketing, product, CRM, social, partnerships, paid media, and owned channels.
- Develop strategic frameworks, messaging, brand guidelines, and governance that strengthen brand consistency and differentiation.
- Lead annual brand planning, integrated marketing roadmaps, and campaign calendars aligned to business priorities, product launches, tentpole events, and subscriber growth objectives.
- Partner with senior leadership to translate business priorities into long-term brand and campaign strategies.
- Identify consumer insights, competitive trends, and emerging opportunities that inform brand strategy.
- Lead the end-to-end strategy and execution of integrated marketing campaigns supporting subscriber acquisition, engagement, and retention.
- Develop marketing strategies around major sports, news, entertainment launches, seasonal initiatives, and other key business moments.
- Write strategic creative briefs and partner closely with Creative, Media, Product Marketing, CRM, Social, Editorial, Communications, Product, and Analytics teams to deliver integrated campaigns.
- Oversee campaign timelines, budgets, approvals, and cross-functional workflows to ensure successful execution.
- Evaluate campaign performance and translate insights into recommendations that improve creative effectiveness and marketing performance.
- Partner with Creative leadership to develop breakthrough creative platforms and integrated marketing experiences that reinforce FOX One's premium positioning.
- Provide strategic direction throughout the creative development process while maintaining a cohesive visual and verbal brand identity.
- Lead strategic relationships with creative, media, production, research, and influencer agency partners.
- Develop co-marketing initiatives with platform, distribution, and third-party partners that expand the FOX One brand while delivering mutual business value.
- Define brand KPIs and campaign success metrics in partnership with Analytics and Performance Marketing teams.
- Analyze campaign performance, consumer behavior, competitive activity, and market trends to identify growth opportunities.
- Lead executive campaign recaps, quarterly business reviews, and annual brand performance presentations.
- Mentor and develop Brand Marketing team members while fostering collaboration, creativity, and operational excellence.
- Build scalable marketing processes that improve cross-functional alignment and campaign execution.
- Serve as a trusted strategic partner across Product Marketing, Creative, Media, CRM, Social, Editorial, Communications, Product, Analytics, and executive leadership.
WHAT YOU WILL NEED
- Typically, 8+ years of experience in brand marketing, integrated marketing, consumer marketing, or a related field, preferably within streaming, media, entertainment, technology, or consumer brands.
- Proven success developing integrated marketing campaigns from strategy through execution.
- Deep understanding of brand strategy, consumer positioning, creative development, messaging architecture, and go-to-market planning.
- Experience leading highly cross-functional initiatives involving creative, media, product, analytics, and executive stakeholders.
- Demonstrated success managing agency relationships and delivering high-impact integrated marketing campaigns.
- Strong analytical skills with experience translating performance data into strategic recommendations.
- Exceptional written, verbal, and presentation skills, including experience presenting to executive leadership.
- Excellent organizational and project management skills with the ability to manage multiple complex initiatives simultaneously.
- Experience mentoring team members and influencing cross-functional stakeholders without direct authority.
- Passion for sports, news, entertainment, streaming, and building world-class consumer brands.
- Regular, on-site attendance at the workplace a minimum of three days per week is an essential function of this position. The selected candidate must be able to reliably meet this requirement.
NICE TO HAVE, BUT NOT A DEALBREAKER
- Experience building or scaling a direct-to-consumer (DTC) subscription or streaming brand.
- Experience leading brand strategy for major product launches, tentpole events, or large-scale integrated marketing campaigns.
- Experience partnering with executive leadership on long-term brand planning and business strategy.
- Familiarity with consumer research, brand health tracking, and performance measurement frameworks.
- Experience developing marketing strategies across acquisition, engagement, retention, lifecycle marketing, and partnerships.
Ll-CS1
Ll-Hybrid
DTC
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.
Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $128,000.00-180,000.00 annually. This role is also eligible for an annual discretionary bonus, various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.
Brand Marketing Job Roles in California
See all 1,344+ Brand Marketing Jobs in California
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Search Brand Marketing Jobs in CaliforniaBrand Marketing Jobs in California: Frequently Asked Questions
Which companies sponsor visas for brand marketers in California?
Technology and media companies lead visa sponsorship for brand marketing roles in California. Apple, Google, Meta, Salesforce, and Netflix have established sponsorship histories for marketing positions. Consumer goods companies including Gap Inc. and Levi Strauss, headquartered in San Francisco, also sponsor international brand marketers. Sponsorship availability varies by company size, hiring cycle, and the specific seniority of the role.
Which visa types are most common for brand marketing roles in California?
The H-1B visa is the most common visa for brand marketing professionals in California, as these roles typically require a bachelor's degree in marketing, communications, or a related field, qualifying them as specialty occupations. Australians may pursue the E-3 visa as an alternative without entering the H-1B lottery. Candidates with extraordinary recognition in brand marketing may qualify for the O-1A visa, which has no annual cap.
Which cities in California have the most brand marketing sponsorship jobs?
San Francisco and the broader Bay Area concentrate the highest volume of sponsored brand marketing roles, driven by technology company headquarters. Los Angeles follows closely, particularly for entertainment, media, and lifestyle brand marketing positions at companies like Netflix, Warner Bros., and major advertising agencies. San Diego has a smaller but active market, with sponsorship opportunities in biotech-adjacent consumer brand roles.
How to find brand marketing visa sponsorship jobs in California?
Migrate Mate is built specifically for international job seekers and filters brand marketing roles in California by visa sponsorship availability, saving you from sorting through employers unlikely to sponsor. Because brand marketing positions vary widely in sponsorship willingness, filtering by confirmed sponsoring employers is especially useful. Search Migrate Mate for brand marketing roles and filter by California to see current openings from companies with sponsorship track records.
Are there any California-specific considerations for brand marketing visa sponsorship?
California's high concentration of global tech and media headquarters means many brand marketing teams work in fast-moving, cross-functional environments that value international perspectives, which can support the specialty occupation argument for H-1B petitions. The state's strong university pipeline from UCLA, USC, and UC Berkeley means competition is high, so applicants with specialized brand strategy or digital marketing experience tend to stand out with sponsoring employers.
What is the prevailing wage for sponsored brand marketing jobs in California?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.