Brand Marketing Visa Sponsorship Jobs in Virginia
Virginia's brand marketing sector spans federal contracting firms in the D.C. suburbs, technology companies in Northern Virginia's Dulles corridor, and national retailers headquartered in the Richmond area. Employers including Booz Allen Hamilton, Capital One, and Freddie Mac have sponsored international marketers. Most opportunities concentrate in Arlington, McLean, and Tysons Corner.
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INTRODUCTION
At Qualtrics, we create software the world’s best brands use to deliver exceptional frontline experiences, build high-performing teams, and design products people love. But we are more than a platform—we are the creators and stewards of the Experience Management category serving over 18K clients globally. Building a category takes grit, determination, and a disdain for convention—but most of all it requires close-knit, high-functioning teams with an unwavering dedication to serving our customers.
When you join one of our teams, you’ll be part of a nimble group that’s empowered to set aggressive goals and move fast to achieve them. Strategic risks are encouraged and complex problems are solved together, by passing the microphone and iterating until the best solution comes to light. You won’t have to look to find growth opportunities—ready or not, they’ll find you. From retail to government to healthcare, we’re on a mission to bring humanity, connection, and empathy back to business. Join over 5,000 people across the globe who think that’s work worth doing.
Email Marketing Manager
Why We Have This Role
Qualtrics is experiencing incredible growth through the delivery of an exceptional product, and world-class sales and marketing efforts. The Email Marketing Manager will focus on building high-performing email segments, executing rigorous deployment processes, and delivering excellence across assigned email campaigns. This role requires a detail-oriented, proactive email marketer who can manage the end-to-end campaign workflow, work at scale with global partners, and bring forward-thinking innovations and flawless execution to our data-driven email journeys.
How You’ll Find Success
- Be a subject matter expert on your campaigns, using data to guide cross-functional teams toward effective email journeys.
- Project manage campaign requests to ensure timely delivery, smooth cross-functional coordination, and adherence to SLAs.
- Partner with Marketing Operations to ensure campaign strategies translate seamlessly into functional database segments.
- Collaborate with the global email strategy lead to test new concepts, share frontline insights, and help optimize broader email programs.
How You’ll Grow
As a member of our global marketing organization, you will be part of a diverse and inclusive community that values the voice of each individual. We strive for representation that reflects the world we live in and goes beyond it. You will have the opportunity to be a part of a team that upholds values such as transparency, whole-hearted commitment, customer obsession, unity, and resourcefulness. We encourage big-picture thinking and foster an environment that embraces innovation and creativity. You will have the freedom to flex your strategic and tactical skills, all within a fast-paced and high-growth setting.
Things You’ll Do
- Manage the email campaign request workflow via Asana to prevent audience conflicts and rush errors.
- Review builds, troubleshoot design issues in Knak, sync assets, and schedule campaigns in Marketo.
- Perform rigorous QA on subject lines, pre-header text, CTAs, and overall structural compliance before deployment.
- Build and refine target audiences using lead-specific fields and account-specific intent data (e.g., 6sense).
- Consult with Demand Gen and Field Marketing to recommend effective email frameworks, such as event sequences or nurtures.
- Execute A/B tests and implement dynamic content to personalize emails for specific segments.
- Analyze and report on core performance metrics (open rates, CTR, conversions) to identify areas for improvement on your assigned campaigns.
BASIC QUALIFICATIONS
- Minimum 3 years of hands-on email marketing experience (Marketo preferable).
- Strong project management skills with the ability to firmly but diplomatically ensure SLA adherence.
- Exceptional attention to detail—capable of immediately spotting a broken Marketo token, a missing link, or formatting errors.
- Understanding of how complex data (Salesforce, Marketo, intent data) informs audience segmentation and marketing influence.
- Strong analytical skills with experience translating metrics into actionable recommendations for stakeholders.
- Experience working within a matrixed organization with multiple teams (global, regional, demand gen, field marketing).
- Deep experience scheduling and launching emails in Marketo; Marketo Certification a plus.
- Proficiency with ecosystem tools like Knak, Litmus, and Opensense.
- Bachelor’s or master’s degree.
What You Should Know About This Team
- We are a dynamic and adventurous marketing team, unafraid to push boundaries and achieve remarkable results.
- Though small in number, our team is agile and fiercely determined.
- Data serves as a foundation for our decision-making process, but our true passion lies in exploring new ideas and introducing groundbreaking concepts to our global network.
- Challenges excite us, as we view them as opportunities for growth and positive transformation.
- We are not merely observers of change; we actively initiate and drive it.
Our Team’s Favorite Perks and Benefits
- Worldwide and diverse community that enjoys helping each other.
- At Qualtrics we are constantly working to create an environment where everyone feels safe and comfortable coming to work and can, as a result of our culture, make their best possible contribution to our team.
The Qualtrics Hybrid Work Model: Our hybrid work model is elegantly simple: we all gather in the office three days a week; Mondays and Thursdays, plus one day selected by your organizational leader. These purposeful in-person days in thoughtfully designed offices help us do our best work and harness the power of collaboration and innovation. For the rest of the week, work where you want, owning the integration of work and life. #hybrid
LOCATION
Reston, Virginia, United States
Qualtrics is an equal opportunity employer meaning that all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other protected characteristic.
Applicants in the United States of America have rights under Federal Employment Laws: Family & Medical Leave Act, Equal Opportunity Employment, Employee Polygraph Protection Act.
Qualtrics is committed to the inclusion of all qualified individuals. As part of this commitment, Qualtrics will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please let your Qualtrics contact/recruiter know.
Not finding a role that’s the right fit for now? Qualtrics Insiders is the one-stop shop for all things Qualtrics Life. Sign up for exclusive access to content created with you in mind and get the scoop on what we have going on at Qualtrics - upcoming events, behind-the-scenes stories from the team, interview tips, hot jobs, and more. No spam - we promise! You'll hear from us two times a month max with fresh, totally tailored info - so be sure to stay connected as you explore your best role and company fit.
COMPENSATION
For full-time positions, this pay range is for base per year; however, base pay offered within this range may vary depending on location, job-related knowledge, education, skills, and experience. A sign-on bonus and restricted stock units may be included in an employment offer. Full-time employees are eligible for medical, dental, vision, life and disability, 401(k) with match, paid time off, a wellness reimbursement, and mental health benefits.
Virginia Base Annual Pay Transparency Range
$87,500—$106,000 USD
Brand Marketing Job Roles in Virginia
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Search Brand Marketing Jobs in VirginiaBrand Marketing Jobs in Virginia: Frequently Asked Questions
Which companies sponsor visas for brand marketers in Virginia?
Northern Virginia's concentration of large employers creates a notable pool of sponsors. Capital One, Booz Allen Hamilton, Freddie Mac, and Leidos have histories of sponsoring skilled roles including brand and marketing positions. Technology firms in the Dulles corridor, such as those supporting cloud and cybersecurity products, also hire brand marketers internationally. Sponsorship is not guaranteed and varies by role, team budget, and hiring cycle.
Which visa types are most common for brand marketing roles in Virginia?
The H-1B visa is the most common visa for brand marketing positions in Virginia, provided the role qualifies as a specialty occupation requiring a bachelor's degree in marketing, communications, or a directly related field. The O-1A is an option for marketers with demonstrated extraordinary achievement. Canadians and Mexicans may qualify under the TN visa for market research analyst roles listed in the USMCA schedule.
Which cities in Virginia have the most brand marketing sponsorship jobs?
The Northern Virginia corridor, covering Arlington, McLean, Tysons Corner, and Reston, holds the largest share of brand marketing sponsorship opportunities due to its density of corporate headquarters and technology firms. Richmond is a secondary hub, home to national retailers and financial services companies. Virginia Beach has a smaller but active market tied to defense contractors and consumer-facing regional brands.
How to find brand marketing visa sponsorship jobs in Virginia?
Migrate Mate filters job listings specifically by visa sponsorship availability, making it straightforward to browse brand marketing roles in Virginia without sorting through positions that don't offer sponsorship. The platform covers openings across Northern Virginia's technology and consulting firms, Richmond's financial services sector, and other regional employers. Filtering by role type and location helps narrow results to positions relevant to your experience and visa eligibility.
Are there state-specific considerations for brand marketers seeking sponsorship in Virginia?
Virginia's proximity to Washington D.C. means many large employers operate under federal contracting rules, which can affect hiring timelines and internal approval processes for sponsorship. Northern Virginia also has a high concentration of H-1B dependent employers, who face stricter attestation requirements under Department of Labor rules. Brand marketing candidates with specialized skills in areas like digital acquisition, product marketing, or multilingual campaigns tend to have stronger sponsorship cases.
What is the prevailing wage for sponsored brand marketing jobs in Virginia?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.