Ad Operations Specialist Jobs in USA with Visa Sponsorship
Ad Operations Specialist roles qualify as H-1B visa specialty occupations when tied to a directly related degree in marketing, advertising, or computer science. Many employers in ad tech, media, and publishing sponsor H-1B and OPT candidates, making this a sponsorship-accessible path for international professionals with the right credentials.
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About the Role
The Ad Operations Specialist is a strategic, customer-obsessed partner responsible for turning advertiser goals and campaign performance into strong outcomes and business growth. Working closely with Account Managers, this role independently owns an assigned book of business across advertising products and guides campaign strategy from planning through completion.
Upsell is a core pillar of the role. You will use performance trends, advertiser needs, and platform capabilities to identify incremental investment opportunities, build a clear operational and performance rationale, and partner with Sales to bring actionable recommendations to clients. Success means helping Account Managers retain and grow advertiser business—not simply delivering campaigns.
The role remains hands-on and accountable for precise execution. You may directly traffic, QA, optimize, and troubleshoot campaigns or coordinate with offshore Ad Operations specialists, while partnering with Audience Strategy, Creative, Product, Engineering, and Tech Operations to remove blockers, improve performance, and scale better ways of working.
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Own the strategy, setup, trafficking, pacing, and optimization to ensure accurate, high-quality delivery
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Partner with Sales and Account Managers to translate performance trends and advertiser KPIs into actionable recommendations and incremental investment opportunities
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Diagnose complex campaign, tracking, and ad-serving issues—identifying root causes and collaborating with Engineering, Product, and Tech Ops to resolve blockers
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Coordinate work completed by offshore Ad Ops teams to maintain high execution standards, clear handoffs, and alignment with Creative and Audience Strategy
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Serve as a strategic Ad Operations partner to Account Managers, translating advertiser objectives and campaign performance into recommendations that improve outcomes, strengthen the client relationship, and support account growth
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Identify workflow bottlenecks, create SOPs and training materials, and participate in UAT and beta testing for new ad products and internal tools
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Participate in testing and launching new advertising products, features, ad server functionality, and internal tools; document findings and provide structured operational feedback
Basic Qualifications
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2+ years of experience in Ad Operations, Campaign Management, Media Operations, or a closely related digital advertising function
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Experience working with a CRM, an order management system, or a comparable campaign intake and booking workflow
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Bachelor's degree or equivalent practical experience
Preferred Qualifications
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Strong written and verbal communication skills, including the ability to explain technical or operational concepts clearly to non-technical partners
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Demonstrated attention to detail and a consistent track record of precise execution in a high-volume or fast-moving environment
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Hands-on experience with enterprise ad servers (e.g., GAM), order management systems (e.g., Salesforce), and app/mobile advertising inventory
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Technical proficiency with third-party tracking, ad verification tools (e.g., DoubleVerify, IAS), and MMPs (e.g., AppsFlyer, Adjust)
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Track record of building SOPs, QA frameworks, and playbooks, as well as supporting operational readiness programs for new ad capabilities
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Experience analyzing campaign performance in spreadsheets or BI tools, with exposure to SQL, APIs, or process automation a plus
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Proven ability to manage complex campaign priorities independently, direct offshore team deliverables, and collaborate effectively with technical and business partners
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Comfort working with campaign data in spreadsheets, dashboards, BI tools, or basic querying environments to identify trends and investigate issues
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Strong analytical problem-solving skills with the ability to translate technical concepts clearly to non-technical stakeholders and contribute to client-facing performance conversations
Compensation
For Chicago, IL-based roles: The base salary range for this role is USD $95,500 per year - USD $106,000 per year.
For New York City, NY-based roles: The base salary range for this role is USD $106,000 per year - USD $118,000 per year.
For San Francisco, CA-based roles: The base salary range for this role is USD $106,000 per year - USD $118,000 per year.
For all US locations, you will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. All full-time employees are eligible to participate in a 401(k) plan. You will also be eligible for various benefits.
Ready to Ride?
This isn't the kind of place where you follow a playbook — it's where you help write one. If you're driven by impact, energized by challenge, and ready to shape how the world moves — we'd love to hear from you.
You may be eligible for bonuses, equity, and other compensation, as well as a range of benefits. Explore our benefits.
Offices remain key to collaboration and Uber's culture. Unless approved for full remote work, employees must spend at least 50% of their time in-office. Some roles, like those at greenlight hubs, require full-time in-office presence. Ask your Recruiter for details about this role's requirements.
Uber is proud to be an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know by completing this form.
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Get Access To All JobsTips for Finding Visa Sponsorship as an Ad Operations Specialist
Frame your degree for specialty occupation
Ad operations sits in a gray zone for H-1B specialty occupation status. Document how your degree in marketing, computer science, or communications directly applies to campaign trafficking, ad server management, or programmatic workflows before your employer files.
Target ad tech and programmatic-focused employers
Publishers, DSPs, SSPs, and ad networks file LCAs far more consistently than general marketing agencies. Search for employers with verified ad operations LCA history to avoid wasting time on companies that have never sponsored this role.
Use Migrate Mate to find verified sponsors
Filter your job search to employers with confirmed LCA sponsorship history for ad operations roles. Migrate Mate shows verified sponsorship data so you're applying to companies that have already committed to sponsoring this position type.
Check prevailing wage tiers before accepting offers
Your employer must certify your salary meets the DOL prevailing wage for your location and role level. Use the OFLC Wage Search to verify which wage tier applies before you negotiate, since an underpaid offer can delay or block LCA certification.
Align your OPT STEM extension to ad tech duties
If your degree is in a STEM-designated field like computer science or data analytics, confirm your ad operations role description emphasizes technical duties like pixel implementation, API integrations, or data analysis. Your employer must sign a Form I-983 training plan with USCIS.
Get the LCA posted before your start date
Your employer must post the certified LCA at the physical worksite or on an internal notice system for ten consecutive business days before USCIS can approve the H-1B petition. Confirm this step is on your employer's timeline, not an afterthought.
Frequently Asked Questions
Does an Ad Operations Specialist role qualify as a specialty occupation for H-1B purposes?
It can, but the role description matters. USCIS requires that the position normally requires a bachelor's degree in a specific, related field. Ad operations roles that emphasize technical platform management, data analysis, or programmatic systems are stronger candidates than generalist ad trafficking roles. Your employer should document the degree requirement clearly in the LCA and I-129 petition to avoid a Request for Evidence.
Which visa types are realistic for Ad Operations Specialists seeking U.S. sponsorship?
H-1B is the primary path for most candidates. F-1 OPT and STEM OPT are common bridge options while you're in the H-1B pipeline. TN visa applies only to Canadian and Mexican nationals in USMCA-listed professions, and ad operations does not appear on that list. J-1 visa is possible through a designated exchange sponsor but is less common for this role type.
What degree background do employers expect when sponsoring this role?
Most employers sponsoring H-1B petitions for ad operations expect a bachelor's degree in marketing, advertising, communications, computer science, or a closely related field. Degrees in unrelated disciplines weaken the specialty occupation argument. If your degree is adjacent rather than directly related, your employer will need to document industry norms showing the degree requirement is standard for the position.
Where can I find employers who actively sponsor Ad Operations Specialists?
Migrate Mate lists employers with verified LCA sponsorship history for roles in this field, so you can focus your applications on companies that have already demonstrated willingness to sponsor. Ad tech platforms, digital publishers, demand-side platforms, and large media agencies are the most consistent sponsoring employer types for this role.
How does the H-1B cap and lottery affect my chances as an Ad Operations Specialist?
Most ad operations roles at for-profit companies are subject to the annual H-1B cap of 65,000 regular slots plus 20,000 for U.S. advanced degree holders. Selection is determined by a lottery, and the rules governing how selection works have changed recently. USCIS publishes current lottery mechanics and registration guidance. Cap-exempt employers such as universities or nonprofit research organizations are not subject to the lottery.
What is the prevailing wage requirement for sponsored Ad Operations Specialist jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.