B2b Marketing Manager Jobs in USA with Visa Sponsorship
B2B Marketing Manager roles attract H-1B visa sponsorship from SaaS companies, enterprise tech firms, and professional services organizations. Most require a bachelor's degree in marketing, business, or communications, and employers typically file LCAs under SOC code 11-2021. For detailed occupation requirements, see the O*NET profile.
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About the Role
This role will play a critical part in driving growth across our B2B portfolio, including SMB restaurants on Uber Eats and SMB businesses on Uber for Business, through paid marketing strategy, execution, and performance optimization. As the owner of paid growth initiatives, you will be responsible for developing acquisition strategies, launching and scaling campaigns, managing channel investments, and driving measurable business outcomes across global markets. This is a highly visible opportunity to shape growth strategy for a growing business, influence key decisions across cross-functional teams, and build scalable marketing frameworks that support long-term success.
- Lead global B2B marketing strategy and go-to-market planning, driving awareness, adoption, and business growth across key markets.
- Develop and execute integrated, cross-channel marketing programs that align with business objectives and customer needs.
- Partner across Marketing, Product, Operations, Applied Science, and other cross-functional teams to align priorities, influence decisions, and drive successful execution.
- Build scalable marketing frameworks, launch processes, and operating models that support long-term business growth.
- Translate business opportunities and challenges into actionable marketing strategies and measurable outcomes.
- Analyze performance, generate insights, and recommend optimizations to improve marketing effectiveness and business impact.
- Partner with channel teams to develop performance marketing strategies that support acquisition, engagement, and growth.
Basic Qualifications
- Bachelor's degree in Marketing, Economics, Business, or equivalent practical experience.
- 7+ years of experience in growth, B2B, integrated, lifecycle, or performance marketing.
- Proven experience owning paid marketing strategy, campaign execution, and performance outcomes across acquisition channels.
Preferred Qualifications
- Experience leading cross-functional initiatives and influencing stakeholders.
- Strong analytical and business acumen, with the ability to translate data into insights, recommendations, and measurable business impact.
- Excellent communication, prioritization, and project management skills.
- Demonstrated success operating in ambiguous environments, building scalable processes, and driving initiatives from strategy through execution.
- Experience marketing to SMB, Merchant, Marketplace, or B2B audiences.
- Experience supporting new product, service, or business launches.
- Experience with performance marketing channels, including Search and/or Paid Social.
- Experience building operating models, governance frameworks, or cross-functional processes.
- Experience working in a fast-paced, matrixed organization ideally in the technology industry.
For New York City, NY-based roles: The base salary range for this role is USD $169,000 per year - USD $188,000 per year.
For San Francisco, CA-based roles: The base salary range for this role is USD $169,000 per year - USD $188,000 per year.
For all US locations, you will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. All full-time employees are eligible to participate in a 401(k) plan. You will also be eligible for various benefits.
Ready to Ride?
This isn't the kind of place where you follow a playbook - it's where you help write one. If you're driven by impact, energized by challenge, and ready to shape how the world moves - we'd love to hear from you.
You may be eligible for bonuses, equity, and other compensation, as well as a range of benefits. Explore our benefits.
Offices remain key to collaboration and Uber's culture. Unless approved for full remote work, employees must spend at least 50% of their time in-office. Some roles, like those at greenlight hubs, require full-time in-office presence. Ask your Recruiter for details about this role's requirements.
Uber is proud to be an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know by completing this form.
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Get Access To All JobsTips for Finding Visa Sponsorship as a B2b Marketing Manager
Target SaaS and enterprise tech employers
Software and technology companies sponsor B2B Marketing Managers at far higher rates than traditional industries. Firms with dedicated demand generation, ABM, or pipeline marketing functions file LCAs regularly and have established immigration programs in place.
Align your degree to the role explicitly
USCIS requires a direct relationship between your degree field and the job. Marketing, business administration, communications, and economics degrees typically satisfy specialty occupation requirements. Unrelated degrees need strong documentation showing equivalency through coursework or experience.
Quantify pipeline and revenue impact on your resume
Employers sponsoring B2B marketing roles want evidence of measurable contribution. Highlight metrics like marketing-qualified leads generated, pipeline influenced, and conversion rates. Concrete numbers signal the specialized value that justifies a sponsorship investment.
Understand that LCA prevailing wage applies to your location
The Labor Condition Application locks your compensation to the prevailing wage for your metro area and SOC code. Roles in San Francisco, New York, and Seattle carry higher wage floors than smaller markets, which affects employer willingness to sponsor.
Emphasize ABM, Salesforce, and HubSpot expertise
Account-based marketing skills and proficiency with enterprise marketing stacks are among the most sponsorship-friendly specializations. They signal specialized, hard-to-replicate knowledge that strengthens a specialty occupation argument during USCIS adjudication.
Apply to companies with existing H-1B filing history
Employers who have sponsored H-1B visas before move faster and face fewer internal hurdles. DOL LCA disclosure data shows which companies regularly file for marketing management roles, making them the highest-probability targets for your applications.
Frequently Asked Questions
Does a B2B Marketing Manager role qualify as an H-1B specialty occupation?
Generally yes, but it depends on how the employer documents the position. USCIS requires the role to normally require a bachelor's degree in a specific field. Roles focused on demand generation, product marketing, or ABM with clear analytical and strategic responsibilities are stronger candidates than broad, generalist marketing manager titles. Job descriptions that specify required technical platforms or data-driven methodologies support the specialty occupation argument significantly.
What degree do I need to get sponsored as a B2B Marketing Manager?
A bachelor's degree in marketing, business administration, communications, or a closely related field is the standard requirement. Degrees in economics or psychology with relevant coursework can also qualify. If your degree is in an unrelated field, you may be able to combine a two-year degree with substantial work experience under the three-years-experience-for-one-year-education rule, though this requires careful documentation.
Which types of employers sponsor B2B Marketing Manager visas most often?
SaaS companies, enterprise software firms, cybersecurity vendors, and B2B professional services organizations file the most LCAs for marketing management roles. Companies with dedicated revenue marketing, demand generation, or growth functions are particularly active sponsors. You can browse open roles from verified sponsoring employers directly on Migrate Mate, which filters specifically for visa-sponsoring positions.
How does the H-1B lottery affect my chances as a B2B Marketing Manager?
The general H-1B lottery applies regardless of your job title. In FY 2025, USCIS received approximately 442,000 registrations for 85,000 available slots, producing a selection rate of around 25%. If you hold a U.S. master's degree, you're entered in the advanced degree exemption pool first, which provides a modest statistical advantage. Australians should note that the E-3 visa bypasses the lottery entirely and is worth exploring if eligible.
Can I transfer my H-1B to a new B2B marketing role without restarting the process?
Yes. Under H-1B portability, you can start working for a new employer as soon as the transfer petition is filed, without waiting for approval, provided your previous H-1B was approved and you've been in valid status. The new employer must file a new I-129 and LCA for the specific role. If the new position is substantially similar in duties and specialty occupation category, the transfer is generally straightforward.
What is the prevailing wage requirement for sponsored B2b Marketing Manager jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.