Digital Content Strategist Jobs in USA with Visa Sponsorship
Digital Content Strategist roles qualify for H-1B visa and O-1 visa sponsorship when the position requires a bachelor's degree in a specific field like communications, marketing, or journalism. Employers across media, tech, and SaaS sponsor this role regularly, though specialty occupation approval depends heavily on how the job description is written. For detailed occupation requirements, see the O*NET profile.
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Get Access To All JobsINTRODUCTION
Georgetown University comprises two unique campuses in the nation’s capital. With the Hilltop Campus located in the heart of the historic Georgetown neighborhood, and the Capitol Campus, just minutes from the U.S. Capitol and U.S. Supreme Court, Georgetown University offers rigorous academic programs, a global perspective, and unparalleled opportunities to engage with Washington, D.C. Our community is a close-knit group of remarkable individuals driven by intellectual inquiry, a commitment to social justice, and a shared dedication to making a difference in the world.
JOB OVERVIEW
Digital Content Strategist, Marketing Strategy & Engagement, Berkley School of Nursing - Georgetown University. The Digital Content Strategist owns content strategy across the Berkley School of Nursing's digital presence, including website, social media, search, and email content, building brand awareness and supporting enrollment marketing across the school's program portfolio. This role develops audience personas, maps content across the enrollment funnel, and translates academic priorities into recommended content and campaigns. Then executes that strategy across the editorial calendar, website, and social channels in partnership with other teams and the school's marketing agency of record.
ADDITIONAL DUTIES INCLUDE, BUT ARE NOT LIMITED TO:
- Develop content strategy, personas, and campaign recommendations aligned to program and enrollment goals.
- Own the editorial calendar and website content refresh cycle for nursing.georgetown.edu.
- Work with the marketing agency of record on SEO, AEO, and GEO strategy.
- Set social media strategy and oversee brand-aligned content across school channels.
- Write and edit email and customer journey content within Salesforce Marketing Cloud.
- Manage content briefs, deliverables, and timelines with the marketing agency of record.
- Partner with admissions, faculty, and development on content sourcing and accuracy.
WORK INTERACTIONS
This position reports to the Senior Director of Marketing Strategy & Engagement within the Berkley School of Nursing and currently has no direct reports. The Digital Content Strategist works closely with the Senior Manager of Marketing, Business Intelligence, and Analytics to ensure content decisions are informed by performance data, and coordinates with admissions, faculty, development, university-level web and communications teams, and the school's marketing agency of record. This role supports Georgetown University's Jesuit mission by ensuring the school's digital presence authentically communicates its academic and community values to prospective students, faculty, and alumni.
REQUIREMENTS AND QUALIFICATIONS
- Bachelor's degree in marketing, communications, journalism, or a related field is required.
- Must have five or more years of experience in digital content strategy, spanning web, social media, and SEO, including demonstrated experience managing an editorial calendar and content refresh process for a multi-audience website.
- Working knowledge of SEO fundamentals and content performance tools such as Google Analytics 4 and Google Search Console is required, along with strong writing and editing skills across a range of audiences.
PREFERRED QUALIFICATIONS
- Experience in higher education marketing, particularly enrollment marketing for graduate or online programs.
- Experience writing or editing email content within Salesforce Marketing Cloud or a comparable marketing automation platform, with enough comfort navigating customer journeys to inform content timing and sequencing; building or configuring journeys is not required.
- Experience developing AEO/GEO content strategy for generative search environments.
- Familiarity with Web Content Accessibility Guidelines (WCAG) standards for web content.
- Basic working knowledge of Canva or a similar design tool.
WORK MODE DESIGNATION
This position has been designated as Remote. Please note that work mode designations are regularly reviewed in order to meet the evolving needs of the University. Such review may necessitate a change to a position’s mode of work designation. Complete details about Georgetown University’s mode of work designations for staff positions can be found on the Department of Human Resources website: https://hr.georgetown.edu/mode-of-work-designation.
PAY RANGE:
The projected salary or hourly pay range for this position which represents the full range of anticipated compensation is:
$54,616.00 - $100,493.33
Compensation is determined by a number of factors including, but not limited to, the candidate’s individual qualifications, experience, education, skills, and certifications, as well as the University’s business needs and external factors.
CURRENT GEORGETOWN EMPLOYEES:
If you currently work at Georgetown University, please exit this website and login to GMS (gms.georgetown.edu) using your Net ID and password. Then select the Career worklet on your GMS Home dashboard to view Jobs at Georgetown.
SUBMISSION GUIDELINES:
Please note that in order to be considered an applicant for any position at Georgetown University you must submit a resume for each position of interest for which you believe you are qualified. Documents are not kept on file for future positions.
NEED ASSISTANCE:
If you are a qualified individual with a disability and need a reasonable accommodations for any part of the application and hiring process, please visit the Office for Equal Opportunity Compliance website for general information about requesting accommodations, as well as information about requesting accommodations specifically for applicants. You also can also contact the Office for Equal Opportunity Compliance at (202) 687-4798 or oeoc@georgetown.edu.
Need some assistance with the application process? Please call 202-687-2500. For more information about the suite of benefits, professional development and community involvement opportunities that make up Georgetown's commitment to its employees, please visit the Georgetown Works website.
GU is an Equal Opportunity Employer. All qualified applicants are encouraged to apply, and will receive consideration for employment without regard to age, citizenship, color, disability, family responsibilities, gender identity and expression, genetic information, marital status, matriculation, national origin, race, religion, personal appearance, political affiliation, sex, sexual orientation, veteran status, or any other characteristic protected by law.
BENEFITS:
Georgetown University offers a comprehensive and competitive benefit package that includes medical, dental, vision, disability and life insurance, retirement savings, tuition assistance, work-life balance benefits, employee discounts and an array of voluntary insurance options. You can learn more about benefits and eligibility on the Department of Human Resources website.
INTRODUCTION
Georgetown University comprises two unique campuses in the nation’s capital. With the Hilltop Campus located in the heart of the historic Georgetown neighborhood, and the Capitol Campus, just minutes from the U.S. Capitol and U.S. Supreme Court, Georgetown University offers rigorous academic programs, a global perspective, and unparalleled opportunities to engage with Washington, D.C. Our community is a close-knit group of remarkable individuals driven by intellectual inquiry, a commitment to social justice, and a shared dedication to making a difference in the world.
JOB OVERVIEW
Digital Content Strategist, Marketing Strategy & Engagement, Berkley School of Nursing - Georgetown University. The Digital Content Strategist owns content strategy across the Berkley School of Nursing's digital presence, including website, social media, search, and email content, building brand awareness and supporting enrollment marketing across the school's program portfolio. This role develops audience personas, maps content across the enrollment funnel, and translates academic priorities into recommended content and campaigns. Then executes that strategy across the editorial calendar, website, and social channels in partnership with other teams and the school's marketing agency of record.
ADDITIONAL DUTIES INCLUDE, BUT ARE NOT LIMITED TO:
- Develop content strategy, personas, and campaign recommendations aligned to program and enrollment goals.
- Own the editorial calendar and website content refresh cycle for nursing.georgetown.edu.
- Work with the marketing agency of record on SEO, AEO, and GEO strategy.
- Set social media strategy and oversee brand-aligned content across school channels.
- Write and edit email and customer journey content within Salesforce Marketing Cloud.
- Manage content briefs, deliverables, and timelines with the marketing agency of record.
- Partner with admissions, faculty, and development on content sourcing and accuracy.
WORK INTERACTIONS
This position reports to the Senior Director of Marketing Strategy & Engagement within the Berkley School of Nursing and currently has no direct reports. The Digital Content Strategist works closely with the Senior Manager of Marketing, Business Intelligence, and Analytics to ensure content decisions are informed by performance data, and coordinates with admissions, faculty, development, university-level web and communications teams, and the school's marketing agency of record. This role supports Georgetown University's Jesuit mission by ensuring the school's digital presence authentically communicates its academic and community values to prospective students, faculty, and alumni.
REQUIREMENTS AND QUALIFICATIONS
- Bachelor's degree in marketing, communications, journalism, or a related field is required.
- Must have five or more years of experience in digital content strategy, spanning web, social media, and SEO, including demonstrated experience managing an editorial calendar and content refresh process for a multi-audience website.
- Working knowledge of SEO fundamentals and content performance tools such as Google Analytics 4 and Google Search Console is required, along with strong writing and editing skills across a range of audiences.
PREFERRED QUALIFICATIONS
- Experience in higher education marketing, particularly enrollment marketing for graduate or online programs.
- Experience writing or editing email content within Salesforce Marketing Cloud or a comparable marketing automation platform, with enough comfort navigating customer journeys to inform content timing and sequencing; building or configuring journeys is not required.
- Experience developing AEO/GEO content strategy for generative search environments.
- Familiarity with Web Content Accessibility Guidelines (WCAG) standards for web content.
- Basic working knowledge of Canva or a similar design tool.
WORK MODE DESIGNATION
This position has been designated as Remote. Please note that work mode designations are regularly reviewed in order to meet the evolving needs of the University. Such review may necessitate a change to a position’s mode of work designation. Complete details about Georgetown University’s mode of work designations for staff positions can be found on the Department of Human Resources website: https://hr.georgetown.edu/mode-of-work-designation.
PAY RANGE:
The projected salary or hourly pay range for this position which represents the full range of anticipated compensation is:
$54,616.00 - $100,493.33
Compensation is determined by a number of factors including, but not limited to, the candidate’s individual qualifications, experience, education, skills, and certifications, as well as the University’s business needs and external factors.
CURRENT GEORGETOWN EMPLOYEES:
If you currently work at Georgetown University, please exit this website and login to GMS (gms.georgetown.edu) using your Net ID and password. Then select the Career worklet on your GMS Home dashboard to view Jobs at Georgetown.
SUBMISSION GUIDELINES:
Please note that in order to be considered an applicant for any position at Georgetown University you must submit a resume for each position of interest for which you believe you are qualified. Documents are not kept on file for future positions.
NEED ASSISTANCE:
If you are a qualified individual with a disability and need a reasonable accommodations for any part of the application and hiring process, please visit the Office for Equal Opportunity Compliance website for general information about requesting accommodations, as well as information about requesting accommodations specifically for applicants. You also can also contact the Office for Equal Opportunity Compliance at (202) 687-4798 or oeoc@georgetown.edu.
Need some assistance with the application process? Please call 202-687-2500. For more information about the suite of benefits, professional development and community involvement opportunities that make up Georgetown's commitment to its employees, please visit the Georgetown Works website.
GU is an Equal Opportunity Employer. All qualified applicants are encouraged to apply, and will receive consideration for employment without regard to age, citizenship, color, disability, family responsibilities, gender identity and expression, genetic information, marital status, matriculation, national origin, race, religion, personal appearance, political affiliation, sex, sexual orientation, veteran status, or any other characteristic protected by law.
BENEFITS:
Georgetown University offers a comprehensive and competitive benefit package that includes medical, dental, vision, disability and life insurance, retirement savings, tuition assistance, work-life balance benefits, employee discounts and an array of voluntary insurance options. You can learn more about benefits and eligibility on the Department of Human Resources website.
See all 466+ Digital Content Strategist Jobs
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Get Access To All JobsTips for Finding Digital Content Strategist Jobs
Target employers with a content-heavy business model
SaaS companies, digital publishers, and e-commerce brands depend on content strategy as a core function, not a support role. These employers are far more likely to see sponsorship as a worthwhile investment for the right candidate.
Make sure your degree field aligns with the role
H-1B approval for this title hinges on degree-to-role alignment. A degree in communications, marketing, journalism, or a related field strengthens your case significantly. A general business degree without a content-specific focus creates unnecessary risk at adjudication.
Look for roles that require specialized strategic skills
Positions requiring SEO expertise, content operations, or editorial strategy are more defensible as specialty occupations than general content coordinator roles. The more technical and specialized the job description, the stronger the H-1B petition.
Document your portfolio before approaching employers
Sponsors want evidence of measurable content outcomes: traffic growth, conversion rates, editorial process improvements. A strong portfolio with quantified results reduces employer hesitation and makes the sponsorship investment feel lower-risk to hiring managers.
Browse Migrate Mate for pre-screened sponsoring employers
Not every company that posts a Digital Content Strategist role is open to sponsorship. Migrate Mate filters listings to surface employers actively sponsoring visas, saving you from applying to positions where sponsorship isn't on the table.
Understand that job title alone does not determine H-1B eligibility
USCIS evaluates the actual duties and degree requirements, not the title. Two Digital Content Strategist roles at different companies can have very different outcomes at adjudication depending on how the employer documents the specialty occupation requirement.
Frequently Asked Questions
Does a Digital Content Strategist role qualify as a specialty occupation for H-1B purposes?
It can, but it's not automatic. USCIS requires that the position normally requires at least a bachelor's degree in a specific field. Digital Content Strategist roles tied to communications, journalism, or marketing degrees generally qualify. Roles where any bachelor's degree satisfies the requirement are harder to defend. How the employer writes the job description and documents the degree requirement matters significantly at adjudication.
Which visa types do Digital Content Strategist roles typically get sponsored under?
H-1B visa is the most common path for this role. O-1A is an option for strategists with demonstrated extraordinary ability, such as industry awards, published work with significant reach, or a record of leading high-impact content programs at recognizable organizations. Australians may qualify for the E-3 visa, which has no lottery and is available year-round, making it a practical alternative to the H-1B visa for eligible candidates.
How competitive is H-1B sponsorship for content strategy roles compared to technical jobs?
Content roles face more scrutiny than engineering roles at adjudication because specialty occupation status is less clear-cut. That said, employers in media, SaaS, and e-commerce do sponsor this title regularly. The H-1B lottery affects everyone equally regardless of role, so your odds of selection depend on registration volume, not your job type. The adjudication risk is where content roles differ from software engineering positions.
Do I need a specific degree to get sponsored as a Digital Content Strategist?
For H-1B sponsorship, your degree should align with the content strategy function. Communications, marketing, journalism, English, or digital media degrees are the strongest fits. A degree in an unrelated field combined with years of experience may still work if the employer can document the relevance, but it introduces more risk. A related master's degree can strengthen a weaker undergraduate background in some cases.
Where can I find Digital Content Strategist jobs that offer visa sponsorship?
Migrate Mate is the most direct way to find these roles. The platform surfaces Digital Content Strategist positions from employers who are actively open to sponsoring visas, so you're not spending time on applications that will stall at the sponsorship conversation. Filtering by sponsorship willingness upfront is especially valuable for content roles, where employer openness varies significantly more than in technical fields.
What is the prevailing wage requirement for sponsored Digital Content Strategist jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.