Paid Social Manager Jobs in USA with Visa Sponsorship
Paid Social Manager roles attract H-1B visa and O-1 visa sponsorship from tech companies, e-commerce brands, and agencies. Most employers classify the role as a specialty occupation requiring a bachelor's degree in marketing, communications, or a related field. For detailed occupation requirements, see the O*NET profile.
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Get Access To All JobsINTRODUCTION
At Vagaro, we believe in fostering a collaborative and inclusive work environment where every team member can thrive. Our culture is built on innovation, continuous learning, and a passion for making a positive impact. We support our employees' growth and vision for themselves, offering opportunities for professional development and career advancement. Join us and be part of a team that values creativity, teamwork, and a commitment to excellence. Plus, we know how to have fun while getting the job done!
ROLE AND RESPONSIBILITIES
We’re hiring a Paid Social Manager to lead hands-on execution across Meta (Facebook & Instagram), with additional platforms including TikTok and Pinterest. This role blends strategic thinking with deep, day-to-day campaign ownership. You’ll be responsible for turning creative, audience strategy, and data into scalable growth. This role is based onsite in Pleasanton, CA Monday through Friday.
COMPENSATION
- Base Annual Salary: $114,000 - $151,000
- Annual Bonus: Up to 10%
YOUR IMPACT
- Own paid social execution across Meta, TikTok, and Pinterest
- Build, launch, and optimize campaigns end-to-end:
- Audience strategy (prospecting, retargeting, lookalikes)
- Creative testing frameworks
- Budget pacing and bid optimization
- Work closely with design and content teams to request, test, and iterate ad creatives
- Analyze performance across the funnel and identify optimization levers
- Manage creative testing velocity and performance learnings
- Ensure accurate tracking, attribution, and event setup
- Produce clear performance reporting and insights for stakeholders
- Stay on top of platform updates, best practices, and emerging formats
BASIC QUALIFICATIONS
- 4+ years of hands-on paid social experience
- Deep expertise in Meta Ads Manager
- Experience running campaigns on TikTok Ads and/or Pinterest Ads
- Strong understanding of creative performance drivers
- Highly data-driven with strong analytical skills
- Comfortable working with performance dashboards and raw data
- Experience collaborating with creative and analytics teams
PREFERRED QUALIFICATIONS
- Experience scaling spend while maintaining efficiency
- Familiarity with multi-touch attribution and incrementality
- Experience optimizing for long-term value, not just ROAS
WHY YOU’LL LOVE WORKING HERE:
💖
- Attractive Compensation & Performance Bonuses: Enjoy a competitive salary paired with performance-based bonuses
- Generous PTO: 15 accrued days, plus 10 company holidays annually.
- Health & Wellness: Comprehensive healthcare, dental, and vision plans for you and your family. 🏥
- Exclusive Perks: Discounts on attractions, theme parks, shows, sports events, movies, hotels, and more through TicketsAtWork. 🎟️
- Beauty Perks: $30/month reimbursement for any Vagaro service, including health, beauty, or wellness treatments. 💅
- Food Perks: $50 monthly stipend for our onsite microkitchen and a complimentary DoorDash DashPass subscription. 🍽️
- Growth Opportunities: College Assistance Reimbursement, access to EAP & Work/Life Programs, and a LinkedIn Learning account. 📚
- Financial Security: 401k program with 4% matching and optional life/supplemental insurance. 💰
- Stay Active: Access to our onsite gym, flavored water dispenser, and basketball court to keep you fit and energized! 🏀
EQUAL OPPORTUNITY EMPLOYER
Vagaro is proud to be an Equal Employment Opportunity and affirmative action employer. We foster an inclusive environment where individuals are evaluated without discrimination based on gender, race, ethnicity, age, disability, religion, sexual orientation, gender identity, veteran status, or any other characteristics protected by law.
PRIVACY POLICY
Your privacy matters! At Vagaro, we are committed to protecting your personal information. Before proceeding with your application, please review our Employee and Applicant Privacy Notice here. By submitting your application, you acknowledge that you have read and understood our Privacy Notice, which outlines how we collect, use, disclose, and protect your information during the recruitment and employment process. Vagaro is an E-Verify employer. Learn more at www.e-verify.gov.
INTRODUCTION
At Vagaro, we believe in fostering a collaborative and inclusive work environment where every team member can thrive. Our culture is built on innovation, continuous learning, and a passion for making a positive impact. We support our employees' growth and vision for themselves, offering opportunities for professional development and career advancement. Join us and be part of a team that values creativity, teamwork, and a commitment to excellence. Plus, we know how to have fun while getting the job done!
ROLE AND RESPONSIBILITIES
We’re hiring a Paid Social Manager to lead hands-on execution across Meta (Facebook & Instagram), with additional platforms including TikTok and Pinterest. This role blends strategic thinking with deep, day-to-day campaign ownership. You’ll be responsible for turning creative, audience strategy, and data into scalable growth. This role is based onsite in Pleasanton, CA Monday through Friday.
COMPENSATION
- Base Annual Salary: $114,000 - $151,000
- Annual Bonus: Up to 10%
YOUR IMPACT
- Own paid social execution across Meta, TikTok, and Pinterest
- Build, launch, and optimize campaigns end-to-end:
- Audience strategy (prospecting, retargeting, lookalikes)
- Creative testing frameworks
- Budget pacing and bid optimization
- Work closely with design and content teams to request, test, and iterate ad creatives
- Analyze performance across the funnel and identify optimization levers
- Manage creative testing velocity and performance learnings
- Ensure accurate tracking, attribution, and event setup
- Produce clear performance reporting and insights for stakeholders
- Stay on top of platform updates, best practices, and emerging formats
BASIC QUALIFICATIONS
- 4+ years of hands-on paid social experience
- Deep expertise in Meta Ads Manager
- Experience running campaigns on TikTok Ads and/or Pinterest Ads
- Strong understanding of creative performance drivers
- Highly data-driven with strong analytical skills
- Comfortable working with performance dashboards and raw data
- Experience collaborating with creative and analytics teams
PREFERRED QUALIFICATIONS
- Experience scaling spend while maintaining efficiency
- Familiarity with multi-touch attribution and incrementality
- Experience optimizing for long-term value, not just ROAS
WHY YOU’LL LOVE WORKING HERE:
💖
- Attractive Compensation & Performance Bonuses: Enjoy a competitive salary paired with performance-based bonuses
- Generous PTO: 15 accrued days, plus 10 company holidays annually.
- Health & Wellness: Comprehensive healthcare, dental, and vision plans for you and your family. 🏥
- Exclusive Perks: Discounts on attractions, theme parks, shows, sports events, movies, hotels, and more through TicketsAtWork. 🎟️
- Beauty Perks: $30/month reimbursement for any Vagaro service, including health, beauty, or wellness treatments. 💅
- Food Perks: $50 monthly stipend for our onsite microkitchen and a complimentary DoorDash DashPass subscription. 🍽️
- Growth Opportunities: College Assistance Reimbursement, access to EAP & Work/Life Programs, and a LinkedIn Learning account. 📚
- Financial Security: 401k program with 4% matching and optional life/supplemental insurance. 💰
- Stay Active: Access to our onsite gym, flavored water dispenser, and basketball court to keep you fit and energized! 🏀
EQUAL OPPORTUNITY EMPLOYER
Vagaro is proud to be an Equal Employment Opportunity and affirmative action employer. We foster an inclusive environment where individuals are evaluated without discrimination based on gender, race, ethnicity, age, disability, religion, sexual orientation, gender identity, veteran status, or any other characteristics protected by law.
PRIVACY POLICY
Your privacy matters! At Vagaro, we are committed to protecting your personal information. Before proceeding with your application, please review our Employee and Applicant Privacy Notice here. By submitting your application, you acknowledge that you have read and understood our Privacy Notice, which outlines how we collect, use, disclose, and protect your information during the recruitment and employment process. Vagaro is an E-Verify employer. Learn more at www.e-verify.gov.
See all 31+ Paid Social Manager jobs
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Get Access To All JobsTips for Finding Visa Sponsorship as a Paid Social Manager
Target companies with an H-1B filing history
Large advertisers and agency holding companies like WPP, Publicis, and Omnicom have consistent H-1B filing histories. Employers who've sponsored before understand the process and are far less likely to withdraw an offer over visa complexity.
Frame your degree as a specialty occupation match
USCIS scrutinizes marketing roles for specialty occupation status. A degree in marketing, advertising, communications, or digital media strengthens your petition. Roles requiring platform certifications plus a degree hold up better than generalist marketing positions.
Quantify campaign performance in your application materials
Sponsoring employers want confidence the hire justifies the cost and effort. Concrete ROAS figures, revenue attributed to paid campaigns, and audience growth metrics make your case stronger and reduce employer hesitation around sponsorship investment.
Prepare your employer with a clear sponsorship cost breakdown
Many hiring managers aren't familiar with what sponsorship actually costs or involves. Coming prepared with a concise summary of the process, timeline, and employer obligations removes friction and signals you've done the work to make it easy.
Browse Migrate Mate for roles with verified sponsorship willingness
Not every job posting that mentions visa sponsorship will follow through. Migrate Mate filters for employers with documented sponsorship history in paid social and digital marketing, so you're not wasting applications on companies that will balk at the process.
Paid Social Manager jobs are hiring across the US. Find yours.
Find Paid Social Manager JobsFrequently Asked Questions
Can a Paid Social Manager role qualify for H-1B sponsorship?
Yes, but the petition needs to establish that the role is a specialty occupation requiring a specific bachelor's degree. A Paid Social Manager position tied to a degree in marketing, digital advertising, or communications is more defensible than a generalist role where any degree field is acceptable. USCIS has issued RFEs for broad marketing titles, so the job description's degree requirement language matters significantly.
Do I need a marketing degree specifically, or will any bachelor's degree work?
A degree directly related to the role strengthens the specialty occupation argument considerably. Marketing, communications, advertising, or digital media are the strongest fits. A degree in an unrelated field isn't automatically disqualifying, but your employer's attorney will need to build a more detailed case for why that specific degree is a normal requirement for the position. The more the degree aligns, the smoother the petition.
How do I find employers willing to sponsor a Paid Social Manager on a visa?
Migrate Mate is the most efficient starting point. It surfaces roles from employers with verified sponsorship activity in digital marketing and paid social, which cuts through the noise of postings that mention sponsorship without intent to follow through. Agency networks, large direct-to-consumer brands, and ad tech companies tend to have the highest sponsorship rates in this category.
Is the E-3 visa a realistic option for Australian Paid Social Managers?
Yes, and it's often more practical than the H-1B. The E-3 has no lottery, a 10,500 annual cap that's never been filled, and allows two-year renewable periods. The specialty occupation and degree requirements are the same as the H-1B. For Australian citizens with a relevant degree and a confirmed U.S. employer, the E-3 is typically the fastest path to working in the United States.
What's the biggest sponsorship challenge specific to paid social roles?
The core challenge is convincing USCIS that the role genuinely requires a specific bachelor's degree rather than just general business or marketing experience. Paid social has historically been seen as a skills-based field where certifications and platform experience carry as much weight as formal education. Job descriptions that clearly specify a degree requirement in a relevant field, and employers who can document why, produce substantially better petition outcomes.
What is the prevailing wage requirement for sponsored Paid Social Manager jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.
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