Head Of Social Jobs in USA with Visa Sponsorship
Head of Social roles qualify for H-1B visa sponsorship when the position requires a bachelor's degree in marketing, communications, or a related field. Employers increasingly sponsor this title, particularly at mid-size and enterprise companies with dedicated social media functions. For detailed occupation requirements, see the O*NET profile.
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INTRODUCTION
You want more out of a career. A place to share your ideas freely — even if they’re daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love — driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together — lifting our communities and building trust in how we show up, everywhere & always. Want in? Join the #VTeamLife.
ROLE AND RESPONSIBILITIES
Verizon is looking for a visionary, culture-first leader to redefine how America’s leading connectivity brand shows up in the digital world. As the Director, Head of Social and Culture, you will own the enterprise-wide strategy for how Verizon leverages social channels, cultural icons, digital creators, and celebrity talent to build brand affinity, spark viral conversation, and drive measurable revenue growth.
Crucially, this role serves as the central engine for creator, influencer, and entertainment talent partnerships across the entire Verizon organization—unifying our brand narrative with the voices driving modern culture to directly move the needle on business outcomes.
You aren't just managing channels; you are architecting the future of the Verizon brand. By blending cutting-edge technology, strategic talent procurement, and breakthrough storytelling, you will deepen emotional connections with over 100 million customers and turn social and creator channels into high-converting growth drivers.
Key Responsibilities:
- Architect the Creator & Talent Frontier: Serve as the definitive enterprise leader for creator, influencer, and celebrity talent strategy. You will translate brand briefs into high-impact talent solves, building a balanced portfolio that ranges from A-list celebrities and cultural icons to micro-creators to drive both massive reach and hyper-authentic engagement.
- Master Cultural Scouting & Trend Forecasting: Serve as Verizon’s pulse on pop culture. Continuously track digital trends, viral moments, emerging platforms, and rising talent to spot cultural momentum early and position Verizon ahead of competitors.
- Lead End-to-End Talent Strategy & Integration: Direct the strategic alignment and campaign integration of external talent across Verizon’s brand campaigns, product launches, retail moments, and live experiences. Partner seamlessly with internal teams and top-tier talent agencies to construct authentic, multi-channel narrative integrations.
- Drive Brand Safety, Vetting & Due Diligence: Safeguard brand equity through rigorous talent selection protocols. Oversee comprehensive background checks, historical social audits, and audience authenticity checks to evaluate true engagement, minimize risk, and ensure alignment with Verizon's values.
- Champion Measurement, ROI & Long-Term Relationships: Shift transactional, one-off influencer deals into high-value, long-term brand ambassador programs. Establish performance frameworks to track Earned Media Value, conversion attribution, and brand lift, proving clear financial return on talent and social investments.
- Pioneer AI-Powered Marketing & Next-Gen Production: Own the integration of AI tools and agile production models into our social ecosystem. Leverage emerging tech to optimize paid social assets, rapidly generate derivative content, and supercharge real-time social engagement across Meta, TikTok, Snapchat, and emerging platforms.
- Elevate the Brand & Cultivate Talent: Lead social-first organic, UGC, and multicultural initiatives that elevate Verizon from a utility to a culturally indispensable brand. Inspire and direct a high-performing team while driving cross-functional collaboration with creative directors, PR, legal, and media teams.
- Drive Business & Commerce Results: Blend creative brilliance with aggressive performance marketing. Establish advanced learning agendas, oversee social commerce operations, and optimize multi-million dollar budgets to directly drive subscriber growth, device sales, and measurable ROI across digital and retail channels.
BASIC QUALIFICATIONS
You’re all about creating strategy, vision, and impact. You’re a detailed planner with the ability to develop multi-year plans—but you know it’s a fast-changing landscape so you are nimble and can adjust. You understand that strategy is important but the bottom line is sales and happy customers. You’re the type of person that can get others to pay attention and influence them to get on board. You’re a natural leader that inspires, engages, and motivates your team to bring their best every time.
You’ll need to have:
- Bachelor’s degree or four or more years of work experience.
- Ten or more years of relevant experience required, demonstrated through one or a combination of work and/or military experience, or specialized training.
- Digital Marketing, Strategy or eCommerce experience.
PREFERRED QUALIFICATIONS
Even better if you have one or more of the following:
- A degree.
- Six or more years of social experience.
- Led a team. Ideally, a geographically-dispersed team.
- Demonstrated influence skills and ability to present persuasive business cases to different audiences.
- Managed multiple projects with competing priorities and different stakeholders.
If Verizon and this role sound like a fit for you, we encourage you to apply even if you don’t meet every “even better” qualification listed above.
LOCATION
In this hybrid role, you'll have a defined work location that includes working from home and a minimum of three days per week in the office, which will be set by your manager. Employees are responsible for maintaining compliance with hybrid work policies.
SCHEDULED WEEKLY HOURS
40
EQUAL EMPLOYMENT OPPORTUNITY
Verizon is an equal opportunity employer. We evaluate qualified applicants without regard to veteran status, disability or other legally protected characteristics.
BENEFITS AND COMPENSATION
Our benefits are designed to help you move forward in your career, and in areas of your life outside of Verizon. From health and wellness benefit options including: medical, dental, vision, short and long term disability, basic life insurance, supplemental life insurance, AD&D insurance, identity theft protection, pet insurance and group home & auto insurance. We also offer a matched 401(k) savings plan, up to 8 company paid holidays per year and up to 6 personal days per year, paid parental leave, adoption assistance and tuition assistance, plus other incentives, we’ve got you covered with our award-winning total rewards package. Depending on the role, employees have the opportunity to receive compensation in the form of premium pay such as overtime, shift differential, holiday pay, allowances, etc. Newly hired employees receive up to 15 days of vacation per year, which grows with additional service. For part-timers, your coverage will vary as you may be eligible for some of these benefits depending on your individual circumstances.
The salary will vary depending on your location and confirmed job-related skills and experience. This is an incentive based position with the potential to earn more. For part-time roles, your compensation will be adjusted to reflect your hours.
The annual salary range for the New York location(s) listed on this job requisition based on a full-time schedule is: $139,500.00 - $243,000.00.
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Get Access To All JobsTips for Finding Head Of Social Jobs
Frame the role as a specialty occupation
H-1B approval hinges on proving the job requires a specific degree, not just any bachelor's. Emphasize that your Head of Social role demands expertise in digital marketing strategy, analytics, or brand communications, not general management skills.
Target companies with an established sponsorship track record
Focus your search on employers who have filed H-1B petitions for marketing leadership roles before. Companies with prior sponsorship history move faster and face fewer internal approval hurdles when a new candidate needs a visa.
Lead with measurable impact, not just creative experience
Sponsors want to see that you drive business outcomes. Quantify follower growth, engagement rates, campaign ROI, and revenue attribution in your application materials, this strengthens both your candidacy and the employer's specialty occupation argument.
Clarify your current visa status early in conversations
Letting hiring managers know you're on OPT, STEM OPT, or another transferable status reduces perceived sponsorship risk. Many employers don't realize a status transfer is simpler than a new H-1B petition from scratch.
Understand the LCA wage requirement for your market
Your employer must file a Labor Condition Application certifying your offered wage meets the prevailing rate for the role and location. Research the wage level for Head of Social in your target city so you can negotiate with context.
Apply well before H-1B cap deadlines if you need lottery selection
If you're not already in H-1B status, cap-subject petitions must be filed in April for an October 1 start. Build your job search timeline backward from that window to avoid missing your only annual opportunity.
Frequently Asked Questions
Can a Head of Social role qualify for H-1B sponsorship?
Yes, when the position is structured as a specialty occupation requiring a bachelor's degree or higher in a specific field such as marketing, communications, or digital media. The key is that the role must theoretically and practically require that degree, not just prefer it. Employers with dedicated social functions and defined reporting structures tend to have the strongest cases.
What degree do I need for an employer to sponsor my Head of Social visa?
Most successful H-1B visa petitions for this title cite a bachelor's degree in marketing, communications, journalism, business with a marketing concentration, or a related field. A degree in an unrelated discipline makes the specialty occupation argument harder to sustain. If your degree is adjacent, document how your coursework directly applies to social strategy and audience analytics.
Are Head of Social roles typically cap-subject or cap-exempt for H-1B purposes?
Most Head of Social positions at for-profit companies are cap-subject, meaning the employer must enter you in the H-1B lottery. Cap-exempt opportunities, such as roles at nonprofits, universities, or affiliated research organizations, bypass the lottery entirely. If you're exploring social media leadership roles at mission-driven organizations, cap-exempt sponsorship is a realistic path worth prioritizing.
How competitive is H-1B sponsorship for marketing leadership roles like Head of Social?
Approval rates for marketing and communications specialty occupation cases are solid but not automatic, USCIS scrutinizes whether the role truly requires a specific degree rather than general experience. Petitions supported by detailed job duty descriptions, organizational charts showing the role's complexity, and a clear degree-to-duty nexus fare significantly better. Companies that have sponsored similar titles before are your best bet.
Where can I find Head of Social jobs that offer visa sponsorship?
Migrate Mate is built specifically for this search, every role on the platform is filtered for visa sponsorship eligibility, so you're not wasting time on listings that won't work for your situation. Browse Head of Social openings on Migrate Mate to find employers actively willing to sponsor H-1B and other work visas for this title.
What is the prevailing wage requirement for sponsored Head Of Social jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.