Head Of Social Jobs in USA with Visa Sponsorship
Head of Social roles qualify for H-1B visa sponsorship when the position requires a bachelor's degree in marketing, communications, or a related field. Employers increasingly sponsor this title, particularly at mid-size and enterprise companies with dedicated social media functions. For detailed occupation requirements, see the O*NET profile.
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Get Access To All JobsWhat We Believe
Carmichael Lynch is an integrated creative agency built on the belief that the strongest brands are brave enough to define their true purpose. Since 1962, we've helped clients uncover their singular brand truth and turn it into work that can't be ignored. It's the hard work of simple—ideas strengthened through integration, where disciplines converge and diverge seamlessly around one compelling truth to cut through clutter and drive real business impact.
Our Hiring Philosophy
Carmichael Lynch is committed to creating a diverse, safe and welcoming workplace with opportunity for all. We strive for inclusion, equity and diversity in both our words and actions. BIPOC, women, marginalized communities, LGBTQIA+, veterans and persons with disabilities are encouraged to apply.
What's In It for You
- Professional Development (performance reviews 2x annually, training opportunities related to your field of development, one-on-ones with managers, etc.)
- We offer competitive, equitable salaries (reviewed annually to ensure equity and competitiveness)
- A strong, vibrant, continually-evolving Diversity, Equity and Inclusion belief (in thought and action), encompassing our agency and our Employee Resource Groups (ERGs). Recognizing the voices that need to be heard.
- Competitive, company and employee sponsored benefits, including: Medical, Dental, Vision, 401k, PTO (vacation/sick time) allowance, maternity leave, parental leave, paid company holidays, Family Building Benefit (adoption, surrogacy benefit), and much more.
- Please note that these benefits only apply to full time roles
Position Overview
We are seeking a visionary and culturally fluent leader to oversee and grow our social media practice. This role is responsible for defining the agency's social vision, elevating social thinking across all clients, and building a best-in-class integrated offering that connects social, creative, media, communications planning, PR, influencer collaborations, and experiential. At its core, this role requires a deep understanding of human behavior, culture, and communities. The ideal candidate is passionate about understanding how people think, behave, engage, and connect across social platforms—and can translate those insights into compelling social expressions of brand strategy that drive both cultural relevance and business results. As head of social strategy, you will serve as both a senior client advisor and agency leader—driving strategic excellence, capability development, business growth, and talent leadership. You will ensure social is embedded from the earliest stages of planning and plays a meaningful role in shaping communications strategy, creative development, media planning, and customer engagement.
Key Responsibilities
Practice Leadership & Innovation
- Define and lead the agency's social vision, philosophy, methodologies, and best practices.
- Build and evolve a best-in-class social practice spanning strategy, content, community management, creator and influencer marketing, social commerce, paid social, social listening, and emerging platforms.
- Establish standards, processes, tools, and technologies that drive excellence, innovation, and operational efficiency.
- Identify emerging cultural trends, platform shifts, and technologies that create new opportunities for clients and the agency.
Strategic Planning & Client Leadership
- Ensure social is embedded in strategic and communications planning from the outset - informing audience, messaging, channel, and customer journey decisions.
- Translate audience, cultural, and community insights into actionable strategies that shape campaigns, content, and brand experiences.
- Lead social strategy and integrated communications planning for key client relationships.
- Serve as a trusted advisor to senior clients, providing proactive counsel on trends, opportunities, risks, and the evolving social landscape.
- Present strategic recommendations, thought leadership, and performance insights to executive stakeholders.
Integrated Collaboration & Communications
- Partner with brand strategy, creative, media, PR, influencer, analytics, and account teams to develop integrated marketing and communications solutions.
- Leverage social insights to inspire creative development and strengthen campaign effectiveness.
- Define the role of social across the customer journey and ensure alignment across earned, owned, paid, and shared channels.
- Partner with PR teams on reputation management, issues management, crisis communications, and community engagement strategies.
Measurement & Optimization
- Establish frameworks for social listening, measurement, reporting, and performance optimization.
- Ensure recommendations are grounded in audience intelligence, behavioral insights, and business outcomes.
- Foster a culture of testing, learning, and continuous optimization.
Agency Growth & Leadership
- Lead social strategy for new business opportunities, thought leadership initiatives, and agency marketing efforts.
- Identify opportunities to expand existing client relationships and agency capabilities.
- Partner with agency leadership on practice growth, investment priorities, and planning.
Talent Development
- Lead, mentor, and inspire a high-performing social team.
- Build team capabilities through coaching, training, career development, and succession planning.
- Foster a culture of curiosity, collaboration, innovation, and accountability.
- Educate internal teams and clients on social trends, platform developments, and best practices.
Qualifications
Experience
- 10-15+ years of experience in social strategy, digital marketing, communications planning, public relations, media, or integrated marketing.
- Significant agency experience leading social strategy for major brands.
- Proven success building, scaling, or leading a social practice, department, or capability within an integrated agency environment.
- Experience advising executive-level clients and contributing to new business growth and agency development.
- Bachelor's degree in advertising, marketing, communications, journalism, PR, or a related field or equivalent professional experience.
Expertise
- Deep understanding of social platforms, audience behavior, content ecosystems, creator marketing, community management, social commerce, and paid social.
- Strong knowledge of communications planning, customer journeys, channel strategy, and integrated marketing.
- Expertise in social listening, cultural intelligence, analytics, and performance measurement.
- Understanding of how social integrates with creative, media, PR, experiential, and broader communications efforts.
- Familiarity with social technologies, publishing platforms, listening tools, analytics solutions, and emerging AI-enabled marketing capabilities.
Leadership Competencies
- Exceptional strategic thinking and problem-solving abilities.
- Strong cultural curiosity and a passion for understanding human behavior and communities.
- Outstanding storytelling, presentation, and communication skills.
- Proven ability to influence senior stakeholders, lead cross-functional teams, and develop talent.
- Ability to balance strategic vision, operational excellence, and business growth.
The salary range for this position is listed below. Where an employee or prospective employee is paid within this range will depend on a variety of factors, including but not limited to budget, relevant experience, qualifications, and tenure in similar roles. Consideration may also be given to internal salary data for current or former employees in the same or similar positions.
- Salary Range: $170,000 - 190,000 annually
What We Believe
Carmichael Lynch is an integrated creative agency built on the belief that the strongest brands are brave enough to define their true purpose. Since 1962, we've helped clients uncover their singular brand truth and turn it into work that can't be ignored. It's the hard work of simple—ideas strengthened through integration, where disciplines converge and diverge seamlessly around one compelling truth to cut through clutter and drive real business impact.
Our Hiring Philosophy
Carmichael Lynch is committed to creating a diverse, safe and welcoming workplace with opportunity for all. We strive for inclusion, equity and diversity in both our words and actions. BIPOC, women, marginalized communities, LGBTQIA+, veterans and persons with disabilities are encouraged to apply.
What's In It for You
- Professional Development (performance reviews 2x annually, training opportunities related to your field of development, one-on-ones with managers, etc.)
- We offer competitive, equitable salaries (reviewed annually to ensure equity and competitiveness)
- A strong, vibrant, continually-evolving Diversity, Equity and Inclusion belief (in thought and action), encompassing our agency and our Employee Resource Groups (ERGs). Recognizing the voices that need to be heard.
- Competitive, company and employee sponsored benefits, including: Medical, Dental, Vision, 401k, PTO (vacation/sick time) allowance, maternity leave, parental leave, paid company holidays, Family Building Benefit (adoption, surrogacy benefit), and much more.
- Please note that these benefits only apply to full time roles
Position Overview
We are seeking a visionary and culturally fluent leader to oversee and grow our social media practice. This role is responsible for defining the agency's social vision, elevating social thinking across all clients, and building a best-in-class integrated offering that connects social, creative, media, communications planning, PR, influencer collaborations, and experiential. At its core, this role requires a deep understanding of human behavior, culture, and communities. The ideal candidate is passionate about understanding how people think, behave, engage, and connect across social platforms—and can translate those insights into compelling social expressions of brand strategy that drive both cultural relevance and business results. As head of social strategy, you will serve as both a senior client advisor and agency leader—driving strategic excellence, capability development, business growth, and talent leadership. You will ensure social is embedded from the earliest stages of planning and plays a meaningful role in shaping communications strategy, creative development, media planning, and customer engagement.
Key Responsibilities
Practice Leadership & Innovation
- Define and lead the agency's social vision, philosophy, methodologies, and best practices.
- Build and evolve a best-in-class social practice spanning strategy, content, community management, creator and influencer marketing, social commerce, paid social, social listening, and emerging platforms.
- Establish standards, processes, tools, and technologies that drive excellence, innovation, and operational efficiency.
- Identify emerging cultural trends, platform shifts, and technologies that create new opportunities for clients and the agency.
Strategic Planning & Client Leadership
- Ensure social is embedded in strategic and communications planning from the outset - informing audience, messaging, channel, and customer journey decisions.
- Translate audience, cultural, and community insights into actionable strategies that shape campaigns, content, and brand experiences.
- Lead social strategy and integrated communications planning for key client relationships.
- Serve as a trusted advisor to senior clients, providing proactive counsel on trends, opportunities, risks, and the evolving social landscape.
- Present strategic recommendations, thought leadership, and performance insights to executive stakeholders.
Integrated Collaboration & Communications
- Partner with brand strategy, creative, media, PR, influencer, analytics, and account teams to develop integrated marketing and communications solutions.
- Leverage social insights to inspire creative development and strengthen campaign effectiveness.
- Define the role of social across the customer journey and ensure alignment across earned, owned, paid, and shared channels.
- Partner with PR teams on reputation management, issues management, crisis communications, and community engagement strategies.
Measurement & Optimization
- Establish frameworks for social listening, measurement, reporting, and performance optimization.
- Ensure recommendations are grounded in audience intelligence, behavioral insights, and business outcomes.
- Foster a culture of testing, learning, and continuous optimization.
Agency Growth & Leadership
- Lead social strategy for new business opportunities, thought leadership initiatives, and agency marketing efforts.
- Identify opportunities to expand existing client relationships and agency capabilities.
- Partner with agency leadership on practice growth, investment priorities, and planning.
Talent Development
- Lead, mentor, and inspire a high-performing social team.
- Build team capabilities through coaching, training, career development, and succession planning.
- Foster a culture of curiosity, collaboration, innovation, and accountability.
- Educate internal teams and clients on social trends, platform developments, and best practices.
Qualifications
Experience
- 10-15+ years of experience in social strategy, digital marketing, communications planning, public relations, media, or integrated marketing.
- Significant agency experience leading social strategy for major brands.
- Proven success building, scaling, or leading a social practice, department, or capability within an integrated agency environment.
- Experience advising executive-level clients and contributing to new business growth and agency development.
- Bachelor's degree in advertising, marketing, communications, journalism, PR, or a related field or equivalent professional experience.
Expertise
- Deep understanding of social platforms, audience behavior, content ecosystems, creator marketing, community management, social commerce, and paid social.
- Strong knowledge of communications planning, customer journeys, channel strategy, and integrated marketing.
- Expertise in social listening, cultural intelligence, analytics, and performance measurement.
- Understanding of how social integrates with creative, media, PR, experiential, and broader communications efforts.
- Familiarity with social technologies, publishing platforms, listening tools, analytics solutions, and emerging AI-enabled marketing capabilities.
Leadership Competencies
- Exceptional strategic thinking and problem-solving abilities.
- Strong cultural curiosity and a passion for understanding human behavior and communities.
- Outstanding storytelling, presentation, and communication skills.
- Proven ability to influence senior stakeholders, lead cross-functional teams, and develop talent.
- Ability to balance strategic vision, operational excellence, and business growth.
The salary range for this position is listed below. Where an employee or prospective employee is paid within this range will depend on a variety of factors, including but not limited to budget, relevant experience, qualifications, and tenure in similar roles. Consideration may also be given to internal salary data for current or former employees in the same or similar positions.
- Salary Range: $170,000 - 190,000 annually
See all 41+ Head Of Social Jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Head Of Social roles.
Get Access To All JobsTips for Finding Head Of Social Jobs
Frame the role as a specialty occupation
H-1B approval hinges on proving the job requires a specific degree, not just any bachelor's. Emphasize that your Head of Social role demands expertise in digital marketing strategy, analytics, or brand communications, not general management skills.
Target companies with an established sponsorship track record
Focus your search on employers who have filed H-1B petitions for marketing leadership roles before. Companies with prior sponsorship history move faster and face fewer internal approval hurdles when a new candidate needs a visa.
Lead with measurable impact, not just creative experience
Sponsors want to see that you drive business outcomes. Quantify follower growth, engagement rates, campaign ROI, and revenue attribution in your application materials, this strengthens both your candidacy and the employer's specialty occupation argument.
Clarify your current visa status early in conversations
Letting hiring managers know you're on OPT, STEM OPT, or another transferable status reduces perceived sponsorship risk. Many employers don't realize a status transfer is simpler than a new H-1B petition from scratch.
Understand the LCA wage requirement for your market
Your employer must file a Labor Condition Application certifying your offered wage meets the prevailing rate for the role and location. Research the wage level for Head of Social in your target city so you can negotiate with context.
Apply well before H-1B cap deadlines if you need lottery selection
If you're not already in H-1B status, cap-subject petitions must be filed in April for an October 1 start. Build your job search timeline backward from that window to avoid missing your only annual opportunity.
Frequently Asked Questions
Can a Head of Social role qualify for H-1B sponsorship?
Yes, when the position is structured as a specialty occupation requiring a bachelor's degree or higher in a specific field such as marketing, communications, or digital media. The key is that the role must theoretically and practically require that degree, not just prefer it. Employers with dedicated social functions and defined reporting structures tend to have the strongest cases.
What degree do I need for an employer to sponsor my Head of Social visa?
Most successful H-1B visa petitions for this title cite a bachelor's degree in marketing, communications, journalism, business with a marketing concentration, or a related field. A degree in an unrelated discipline makes the specialty occupation argument harder to sustain. If your degree is adjacent, document how your coursework directly applies to social strategy and audience analytics.
Are Head of Social roles typically cap-subject or cap-exempt for H-1B purposes?
Most Head of Social positions at for-profit companies are cap-subject, meaning the employer must enter you in the H-1B lottery. Cap-exempt opportunities, such as roles at nonprofits, universities, or affiliated research organizations, bypass the lottery entirely. If you're exploring social media leadership roles at mission-driven organizations, cap-exempt sponsorship is a realistic path worth prioritizing.
How competitive is H-1B sponsorship for marketing leadership roles like Head of Social?
Approval rates for marketing and communications specialty occupation cases are solid but not automatic, USCIS scrutinizes whether the role truly requires a specific degree rather than general experience. Petitions supported by detailed job duty descriptions, organizational charts showing the role's complexity, and a clear degree-to-duty nexus fare significantly better. Companies that have sponsored similar titles before are your best bet.
Where can I find Head of Social jobs that offer visa sponsorship?
Migrate Mate is built specifically for this search, every role on the platform is filtered for visa sponsorship eligibility, so you're not wasting time on listings that won't work for your situation. Browse Head of Social openings on Migrate Mate to find employers actively willing to sponsor H-1B and other work visas for this title.
What is the prevailing wage requirement for sponsored Head Of Social jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.