Marketing Executive Jobs in USA with Visa Sponsorship
Marketing Executive roles attract H-1B visa and E-3 visa sponsorship from employers in tech, retail, and media. Most require a bachelor's degree in marketing or a related field, and specialty occupation approval depends on demonstrating the role demands that specific degree. For detailed occupation requirements, see the O*NET profile.
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Get Access To All JobsINTRODUCTION
The Executive Director Marketing Strategy & Partnerships serves as a senior leader and primary connection between Boston University's schools, colleges, and administrative units and the External Affairs division. This role collaborates across the institution to define and build individual marketing and communications strategies that align with university priorities and messaging. The Executive Director is responsible for ensuring communications and marketing efforts are strategic, focused, on-brand, meet institutional goals and have defined measuring strategies. Acting as a trusted advisor and partner, the Executive Director builds and sustains deep, strategic, and collaborative partnerships across the University, engaging early with senior leaders and communications staff to shape priorities, define objectives, and translate needs into cohesive, high-impact marketing and communications strategies with measurement objectives. The Executive Director leads a team of Marketing & Communications Strategists while operating within a matrixed model that brings together strategy, creative, digital, and communications expertise.
The individual is responsible for leading and mentoring the team in relationship building, strategic planning and messaging and follows alongside key projects and initiatives led by the team to ensure productive collaboration and institutional alignment. Boston University is a leading private research and teaching institution with more than 38,000 students, 11,000 faculty and staff, 300 programs of study, and 130 research centers and institutes. Our scholars are at the forefront of innovation, successfully competing for more than $574 million in sponsored research awards last year. Our students come from all 50 states and more than 140 countries, and nearly 20 percent of our undergraduates are first-generation college students.
ROLE AND RESPONSIBILITIES
What You'll Own:
- The partnership: You are the front door to External Affairs for deans, vice presidents, and communications leaders across the University. You engage early — before a project has a deadline or a deliverable — to understand what your partners are trying to accomplish, who they need to reach, and what's standing in the way. Those relationships are yours to build and sustain. The strategy behind the work.
- You translate partner goals into clear objectives, sharp briefs, and marketing and communications plans that connect to University priorities.
- You lead the development of annual and campaign-based strategies, and you make sure nothing enters production until it's strategically defined, prioritized, and positioned to land. The team.
- You lead and mentor a group of Marketing & Communications Strategists, coaching them in relationship building, strategic planning, and messaging.
- You advise the team on the best ways to tap into connections across the institution to ensure successful promotions of initiatives.
- You stay close to the projects they lead — not to take the wheel, but to make sure the collaboration is working, the work holds together and aligns with the University's key messages and priorities The connective tissue.
- External Affairs brings strategy, creative, digital, and communications expertise together in a matrixed model, and you are the connector that keeps it aligned.
- You partner closely with creative leadership so the work is on brand, inventive, and well told from the first conversation through execution and evaluation. Institutional coordination.
- You see across the whole University in a way few people can.
- You use that vantage point to find overlaps, cut duplication, amplify shared initiatives, and bring units together on priorities that are bigger than any one school or department. Measurement and impact.
- You define how success will be measured before work begins, then assess whether it worked.
- You gather feedback from partners, bring real insight back into the next round of planning, and push the function toward continuous improvement rather than repetition.
- How the function operates. You represent Strategy & Partnerships on the External Affairs leadership team, setting the standards for how the University's communications partners are engaged and advised.
- You own the processes, workflows, and resource decisions that let your team deliver well — and you're expected to keep improving them.
BASIC QUALIFICATIONS
- Master's degree with 8+ years of direct experience and 5+ years of management experience or equivalent.
- Proven ability to lead, mentor, and develop high-performing marketing, communications, or strategy teams.
- Strong leadership presence with experience influencing and advising senior stakeholders and institutional leaders.
- Demonstrated expertise in developing and leading integrated marketing and communications strategies aligned to organizational priorities.
- Ability to translate complex goals into clear, actionable plans, briefs, and measurable objectives.
- Experience implementing structured intake, planning, and prioritization processes to ensure work is strategically aligned before execution.
- Proven problem-solving capabilities.
- Able to be flexible and adaptable, juggling multiple tasks under deadlines.
- Exceptional relationship-building skills, with a track record of establishing and sustaining partnerships across a matrixed organization and a large, decentralized institution.
- Strong cross-functional leadership skills, with experience aligning strategy, creative, digital, and communications teams.
- Ability to drive operational excellence by improving workflows, prioritization, and resource allocation.
- Excellent communication and facilitation skills, including the ability to manage competing priorities and resolve challenges.
- Ability to use data, insights, and stakeholder feedback to evaluate effectiveness, continuously refine strategies, and make strategic recommendations.
- Experience in higher education, healthcare, nonprofit, or other complex, mission-driven organizations preferred.
LOCATION
This position is hybrid and requires three days per week on campus at 985 Commonwealth Avenue, Boston, MA. Tuesday and Wednesday are required in-office days. The third in-office day is determined in consultation with the manager. Position requires occasional night and weekend work.
COMPENSATION
Boston University offers competitive pay and a comprehensive benefits package that includes tuition remission for employees and eligible dependents, retirement contributions, health and dental coverage, and paid time off.
We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, natural or protective hairstyle, religion, sex, age, national origin, physical or mental disability, sexual orientation, gender identity, genetic information, military service, pregnancy or pregnancy-related condition, or because of marital, parental, or veteran status. We are a VEVRAA Federal Contractor.
INTRODUCTION
The Executive Director Marketing Strategy & Partnerships serves as a senior leader and primary connection between Boston University's schools, colleges, and administrative units and the External Affairs division. This role collaborates across the institution to define and build individual marketing and communications strategies that align with university priorities and messaging. The Executive Director is responsible for ensuring communications and marketing efforts are strategic, focused, on-brand, meet institutional goals and have defined measuring strategies. Acting as a trusted advisor and partner, the Executive Director builds and sustains deep, strategic, and collaborative partnerships across the University, engaging early with senior leaders and communications staff to shape priorities, define objectives, and translate needs into cohesive, high-impact marketing and communications strategies with measurement objectives. The Executive Director leads a team of Marketing & Communications Strategists while operating within a matrixed model that brings together strategy, creative, digital, and communications expertise.
The individual is responsible for leading and mentoring the team in relationship building, strategic planning and messaging and follows alongside key projects and initiatives led by the team to ensure productive collaboration and institutional alignment. Boston University is a leading private research and teaching institution with more than 38,000 students, 11,000 faculty and staff, 300 programs of study, and 130 research centers and institutes. Our scholars are at the forefront of innovation, successfully competing for more than $574 million in sponsored research awards last year. Our students come from all 50 states and more than 140 countries, and nearly 20 percent of our undergraduates are first-generation college students.
ROLE AND RESPONSIBILITIES
What You'll Own:
- The partnership: You are the front door to External Affairs for deans, vice presidents, and communications leaders across the University. You engage early — before a project has a deadline or a deliverable — to understand what your partners are trying to accomplish, who they need to reach, and what's standing in the way. Those relationships are yours to build and sustain. The strategy behind the work.
- You translate partner goals into clear objectives, sharp briefs, and marketing and communications plans that connect to University priorities.
- You lead the development of annual and campaign-based strategies, and you make sure nothing enters production until it's strategically defined, prioritized, and positioned to land. The team.
- You lead and mentor a group of Marketing & Communications Strategists, coaching them in relationship building, strategic planning, and messaging.
- You advise the team on the best ways to tap into connections across the institution to ensure successful promotions of initiatives.
- You stay close to the projects they lead — not to take the wheel, but to make sure the collaboration is working, the work holds together and aligns with the University's key messages and priorities The connective tissue.
- External Affairs brings strategy, creative, digital, and communications expertise together in a matrixed model, and you are the connector that keeps it aligned.
- You partner closely with creative leadership so the work is on brand, inventive, and well told from the first conversation through execution and evaluation. Institutional coordination.
- You see across the whole University in a way few people can.
- You use that vantage point to find overlaps, cut duplication, amplify shared initiatives, and bring units together on priorities that are bigger than any one school or department. Measurement and impact.
- You define how success will be measured before work begins, then assess whether it worked.
- You gather feedback from partners, bring real insight back into the next round of planning, and push the function toward continuous improvement rather than repetition.
- How the function operates. You represent Strategy & Partnerships on the External Affairs leadership team, setting the standards for how the University's communications partners are engaged and advised.
- You own the processes, workflows, and resource decisions that let your team deliver well — and you're expected to keep improving them.
BASIC QUALIFICATIONS
- Master's degree with 8+ years of direct experience and 5+ years of management experience or equivalent.
- Proven ability to lead, mentor, and develop high-performing marketing, communications, or strategy teams.
- Strong leadership presence with experience influencing and advising senior stakeholders and institutional leaders.
- Demonstrated expertise in developing and leading integrated marketing and communications strategies aligned to organizational priorities.
- Ability to translate complex goals into clear, actionable plans, briefs, and measurable objectives.
- Experience implementing structured intake, planning, and prioritization processes to ensure work is strategically aligned before execution.
- Proven problem-solving capabilities.
- Able to be flexible and adaptable, juggling multiple tasks under deadlines.
- Exceptional relationship-building skills, with a track record of establishing and sustaining partnerships across a matrixed organization and a large, decentralized institution.
- Strong cross-functional leadership skills, with experience aligning strategy, creative, digital, and communications teams.
- Ability to drive operational excellence by improving workflows, prioritization, and resource allocation.
- Excellent communication and facilitation skills, including the ability to manage competing priorities and resolve challenges.
- Ability to use data, insights, and stakeholder feedback to evaluate effectiveness, continuously refine strategies, and make strategic recommendations.
- Experience in higher education, healthcare, nonprofit, or other complex, mission-driven organizations preferred.
LOCATION
This position is hybrid and requires three days per week on campus at 985 Commonwealth Avenue, Boston, MA. Tuesday and Wednesday are required in-office days. The third in-office day is determined in consultation with the manager. Position requires occasional night and weekend work.
COMPENSATION
Boston University offers competitive pay and a comprehensive benefits package that includes tuition remission for employees and eligible dependents, retirement contributions, health and dental coverage, and paid time off.
We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, natural or protective hairstyle, religion, sex, age, national origin, physical or mental disability, sexual orientation, gender identity, genetic information, military service, pregnancy or pregnancy-related condition, or because of marital, parental, or veteran status. We are a VEVRAA Federal Contractor.
See all 222+ Marketing Executive Jobs
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Get Access To All JobsTips for Finding Marketing Executive Jobs
Frame your degree as essential, not incidental
USCIS requires Marketing Executive roles to qualify as specialty occupations. Your application is stronger when the job description explicitly requires a bachelor's degree in marketing, communications, or business, not just any degree.
Target employers with a sponsorship track record
Large consumer brands, SaaS companies, and media firms sponsor marketing roles most consistently. Employers who have filed Labor Condition Applications before understand the process and are less likely to withdraw offers mid-application.
Quantify your impact before the interview
Sponsoring employers want proof you're worth the investment. Prepare specific metrics, campaign ROI, revenue influenced, audience growth, before any conversation about visa support. Numbers make the business case for sponsorship concrete.
Clarify sponsorship early, not after the offer
Ask about visa sponsorship during the second or third interview round, not after you've received an offer. Employers who won't sponsor are better identified early so you can focus your time on opportunities that will move forward.
Understand how your degree field maps to the role
A degree in marketing, advertising, or communications directly supports an E-3 visa or H-1B petition. Degrees in unrelated fields can still qualify under the 3-for-1 experience rule, but require additional documentation and are harder to defend.
Look for roles with digital or performance specialization
Marketing Executive positions that emphasize performance marketing, SEO, or demand generation are easier to justify as specialty occupations because the technical requirements are more clearly defined and degree-dependent in the employer's job description.
Frequently Asked Questions
Does a Marketing Executive role qualify as a specialty occupation for H-1B purposes?
It can, but it's not automatic. USCIS evaluates whether the specific role requires a bachelor's degree in a directly related field. Generic marketing manager positions with broad responsibilities are sometimes challenged. Roles with a clear technical or analytical focus, digital marketing, brand strategy, or market research, tend to have stronger petitions because the degree requirement is easier to document and defend.
What degree do I need to get sponsored as a Marketing Executive?
A bachelor's degree in marketing, communications, advertising, or business is the standard foundation. Some employers accept degrees in economics, psychology, or data analytics if the role involves consumer behavior or analytics. If your degree is in an unrelated field, three years of directly relevant work experience can substitute for each missing year of education, but this path requires more evidence.
Which types of employers are most likely to sponsor Marketing Executive visas?
Tech companies, e-commerce brands, media agencies, and large retail corporations sponsor marketing roles most frequently. Employers who already have HR infrastructure for international hiring, typically those with over 500 employees or an existing international workforce, move through the process more smoothly. Browse Marketing Executive roles with confirmed sponsorship on Migrate Mate to identify which employers are actively hiring.
How often does USCIS approve H-1B petitions for marketing roles?
Approval rates for marketing occupations are lower than for STEM roles because specialty occupation status is harder to establish. Petitions supported by detailed job descriptions that tie specific degree requirements to core job duties, rather than listing marketing as a preferred background, have significantly better outcomes. Working with an immigration attorney to draft the LCA job description is worth the investment for this category.
Can I switch employers between H-1B lottery registration and my start date?
Yes, with caveats. If you change employers after your H-1B visa is approved but before your start date, the new employer must file a fresh H-1B petition. If the change happens after October 1 and you've already started on H-1B status, portability rules allow you to transfer to a new employer once the new petition is filed, without waiting for approval, provided you've been in valid status for at least 365 days.
What is the prevailing wage requirement for sponsored Marketing Executive jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.