Promotions Director Jobs in USA with Visa Sponsorship
Promotions Director positions qualify for H-1B visa and other work visas when they require specialized knowledge in marketing strategy, brand management, or promotional campaign development. Companies typically sponsor directors who demonstrate expertise in consumer behavior analysis, digital marketing platforms, or campaign ROI optimization. For detailed occupation requirements, see the O*NET profile.
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Get Access To All JobsINTRODUCTION
iHeartMedia, the number one audio company in America, reaches 90% of Americans every month – a monthly audience that’s twice the size of any other audio company – almost three times the size of the largest TV network – and almost 4 times the size of the largest ad-supported music streaming service. In fact, we have:
- More #1 rated markets than the next two largest radio companies combined;
- We’re the largest podcast publisher, with more monthly downloads than the second- and third-largest podcast publishers combined. Podcasting, the fastest-growing new media, today has more monthly users than streaming music services or Netflix;
- iHeart is the home of many of the country’s most popular and trusted on-air personalities and podcast influencers, who build important connections with hundreds of communities across America;
- We create and produce some of the most popular and well-known branded live music events in America, including the iHeartRadio Music Festival, the iHeartRadio Music Awards, the iHeartCountry Festival, iHeartRadio Fiesta Latina and the iHeartRadio Jingle Ball Tour;
- iHeartRadio is the #1 streaming radio digital service in America;
- Our social media footprint is 7 times larger than the next largest audio service; and
- We have the only complete audio ad technology stack in the industry for all forms of audio, from on demand to broadcast radio, digital streaming radio and podcasting, which bring data, targeting and attribution to all forms of audio at an unparalleled scale.
As a result, we’re able to combine our strong leadership position in audience reach, usage and ad tech with powerful tools and insights for our sales organizations to help them build success for their clients at a more efficient cost than any other option. Because we reach almost every community in America, we’re committed to providing a range of programming that reflects the diversity of the many communities we serve – and our company reflects that same kind of diversity. Our company values stress collaboration, curiosity, welcoming dissent, accepting mistakes in the pursuit of new ideas, and respect for everyone. Only one company in America has the #1 position in everything audio: iHeartMedia! If you’re excited about this role but don’t feel your experience aligns perfectly with the job description, we encourage you to apply anyway. At iHeartMedia we are dedicated to building a diverse, inclusive, and authentic workplace and are looking for teammates passionate about what we do!
ROLE AND RESPONSIBILITIES
What We Need: Lead the strategy and execution of high-impact promotional campaigns that connect audiences with our brand. This role oversees event planning, on-air and digital promotions, and community engagement, working closely with programming, sales, and marketing teams to drive listener loyalty and advertiser value. Ideal candidates bring creativity, organization, and a passion for building unforgettable experiences.
What You'll Do:
- Oversees full-cycle marketing activities, managing promotions staff, and for 8 stations while also serving as Promotions Director for two stations.
- Deploys existing marketing resources by developing new marketing objectives that accelerate brand development by executing end-to-end marketing strategies on-air and on digital platforms, including social media.
- Meets with clients, builds relationships, creates and executes unique revenue opportunities that leverage all aspects of the organization’s products and across all cluster media platforms.
- Oversees concert events and on-site promotional crew at appearances and live broadcasts.
- Also executes all contesting, on-air and on digital platforms, including writing copy and legal rules.
- Responsible for workflow of both programming and sales initiated promotions, giveaways, appearances and events.
- Develop and oversee all promotional and contest initiatives for our 8 station cluster in Portland, OR.
- Directly supervise employees in the Promotions Department including but not limited to hiring, training, disciplining and appraising performance of employees.
- Write, create and produce on-air promotions.
- Plan and develop station promotions being the liaison between the sales and programming departments.
- Supervise stations contests including originating or adapting ideas, arranging prizes and listener events.
- Maintain accurate records of contestants and ensure contests are conducted in accordance with FCC regulations and law.
- Represent station at community events and promotions.
- Coordinate activities of other departments involved in production of promotions and remotes.
- Maintain stations prize closet, inventory of station premiums, maintenance of station vehicles.
- Prepare affidavits for clients attesting to the promotional announcements aired for a particular campaign.
- Coordinate all prizes and winners and make sure prizes are available for distribution.
- Handle all release forms to insure 1099's are in order for distribution.
- Work with Digital team to make sure all contests are active, on-time and correct.
- Be flexible and have an open availability. You'll need to be able to juggle your time and schedule to fit all activities that you’re responsible to lead.
- Self-organized, detail oriented a must.
BASIC QUALIFICATIONS
- Minimum three years' experience in broadcast marketing, public relations or related field.
- Strong working knowledge of Word, PowerPoint, Excel, and social media activities.
- Ability to work under tight deadlines.
- Ability to work well with others.
- Valid driver's license, ability to drive station vehicles and dependable transportation.
- Ability to frequently lift and/or move in excess of 50 pounds.
PREFERRED QUALIFICATIONS
- Qualified applicants should have 3-5 years experience in running a promotions/marketing department.
- On air radio experience recommended.
WHAT YOU'LL BRING:
- Respect for others and a strong belief that others should do this in return
- Demonstrated initiative and achievement-oriented leadership
- Ability to delegate tasks and manage others effectively, especially in times of complexity or conflict
- Growth mindset and desire for continued knowledge sharing and learning
- Understanding of impact of own work and your team’s outcomes
- Business insights that contribute to meeting organizational objectives
- Ability to solve technical and operational problems and troubleshoot in a timely manner
- Ability to identify and support new opportunities for continued improvement across business
- Comfort interacting with individuals of all levels
- Effective communication skills and the ability to build team trust
- Ability to influence others to adopt a broader point of view
LOCATION
Location: Tigard, OR: 13333 SW 68th Parkway, Suite 300, 97223
POSITION TYPE
Position Type: Regular
Time Type: Full time
Pay Type: Salaried
BENEFITS
iHeartMedia’s benefits offering is flexible and offers a variety of choices to meet the diverse needs of our changing workforce, including the following:
- Employer sponsored medical, dental and vision with a variety of coverage options
- Company provided and supplemental life insurance
- Paid vacation and sick time
- Paid company holidays, including a floating holiday that enable our employees to celebrate the holiday of their choosing
- A Spirit day to encourage and allow our employees to more easily volunteer in their community
- A 401K plan
- Employee Assistance Program (EAP) at no cost – services include telephonic counseling sessions, consultation on legal and financial matters, emotional well-being, family and caregiving
- A range of additional voluntary programs, such as spending accounts, student loan refinancing, accident insurance and more!
We are accepting applications for this role on an ongoing basis. The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status. Non-Compete will be required for certain positions and as allowed by law. Our organization participates in E-Verify.
INTRODUCTION
iHeartMedia, the number one audio company in America, reaches 90% of Americans every month – a monthly audience that’s twice the size of any other audio company – almost three times the size of the largest TV network – and almost 4 times the size of the largest ad-supported music streaming service. In fact, we have:
- More #1 rated markets than the next two largest radio companies combined;
- We’re the largest podcast publisher, with more monthly downloads than the second- and third-largest podcast publishers combined. Podcasting, the fastest-growing new media, today has more monthly users than streaming music services or Netflix;
- iHeart is the home of many of the country’s most popular and trusted on-air personalities and podcast influencers, who build important connections with hundreds of communities across America;
- We create and produce some of the most popular and well-known branded live music events in America, including the iHeartRadio Music Festival, the iHeartRadio Music Awards, the iHeartCountry Festival, iHeartRadio Fiesta Latina and the iHeartRadio Jingle Ball Tour;
- iHeartRadio is the #1 streaming radio digital service in America;
- Our social media footprint is 7 times larger than the next largest audio service; and
- We have the only complete audio ad technology stack in the industry for all forms of audio, from on demand to broadcast radio, digital streaming radio and podcasting, which bring data, targeting and attribution to all forms of audio at an unparalleled scale.
As a result, we’re able to combine our strong leadership position in audience reach, usage and ad tech with powerful tools and insights for our sales organizations to help them build success for their clients at a more efficient cost than any other option. Because we reach almost every community in America, we’re committed to providing a range of programming that reflects the diversity of the many communities we serve – and our company reflects that same kind of diversity. Our company values stress collaboration, curiosity, welcoming dissent, accepting mistakes in the pursuit of new ideas, and respect for everyone. Only one company in America has the #1 position in everything audio: iHeartMedia! If you’re excited about this role but don’t feel your experience aligns perfectly with the job description, we encourage you to apply anyway. At iHeartMedia we are dedicated to building a diverse, inclusive, and authentic workplace and are looking for teammates passionate about what we do!
ROLE AND RESPONSIBILITIES
What We Need: Lead the strategy and execution of high-impact promotional campaigns that connect audiences with our brand. This role oversees event planning, on-air and digital promotions, and community engagement, working closely with programming, sales, and marketing teams to drive listener loyalty and advertiser value. Ideal candidates bring creativity, organization, and a passion for building unforgettable experiences.
What You'll Do:
- Oversees full-cycle marketing activities, managing promotions staff, and for 8 stations while also serving as Promotions Director for two stations.
- Deploys existing marketing resources by developing new marketing objectives that accelerate brand development by executing end-to-end marketing strategies on-air and on digital platforms, including social media.
- Meets with clients, builds relationships, creates and executes unique revenue opportunities that leverage all aspects of the organization’s products and across all cluster media platforms.
- Oversees concert events and on-site promotional crew at appearances and live broadcasts.
- Also executes all contesting, on-air and on digital platforms, including writing copy and legal rules.
- Responsible for workflow of both programming and sales initiated promotions, giveaways, appearances and events.
- Develop and oversee all promotional and contest initiatives for our 8 station cluster in Portland, OR.
- Directly supervise employees in the Promotions Department including but not limited to hiring, training, disciplining and appraising performance of employees.
- Write, create and produce on-air promotions.
- Plan and develop station promotions being the liaison between the sales and programming departments.
- Supervise stations contests including originating or adapting ideas, arranging prizes and listener events.
- Maintain accurate records of contestants and ensure contests are conducted in accordance with FCC regulations and law.
- Represent station at community events and promotions.
- Coordinate activities of other departments involved in production of promotions and remotes.
- Maintain stations prize closet, inventory of station premiums, maintenance of station vehicles.
- Prepare affidavits for clients attesting to the promotional announcements aired for a particular campaign.
- Coordinate all prizes and winners and make sure prizes are available for distribution.
- Handle all release forms to insure 1099's are in order for distribution.
- Work with Digital team to make sure all contests are active, on-time and correct.
- Be flexible and have an open availability. You'll need to be able to juggle your time and schedule to fit all activities that you’re responsible to lead.
- Self-organized, detail oriented a must.
BASIC QUALIFICATIONS
- Minimum three years' experience in broadcast marketing, public relations or related field.
- Strong working knowledge of Word, PowerPoint, Excel, and social media activities.
- Ability to work under tight deadlines.
- Ability to work well with others.
- Valid driver's license, ability to drive station vehicles and dependable transportation.
- Ability to frequently lift and/or move in excess of 50 pounds.
PREFERRED QUALIFICATIONS
- Qualified applicants should have 3-5 years experience in running a promotions/marketing department.
- On air radio experience recommended.
WHAT YOU'LL BRING:
- Respect for others and a strong belief that others should do this in return
- Demonstrated initiative and achievement-oriented leadership
- Ability to delegate tasks and manage others effectively, especially in times of complexity or conflict
- Growth mindset and desire for continued knowledge sharing and learning
- Understanding of impact of own work and your team’s outcomes
- Business insights that contribute to meeting organizational objectives
- Ability to solve technical and operational problems and troubleshoot in a timely manner
- Ability to identify and support new opportunities for continued improvement across business
- Comfort interacting with individuals of all levels
- Effective communication skills and the ability to build team trust
- Ability to influence others to adopt a broader point of view
LOCATION
Location: Tigard, OR: 13333 SW 68th Parkway, Suite 300, 97223
POSITION TYPE
Position Type: Regular
Time Type: Full time
Pay Type: Salaried
BENEFITS
iHeartMedia’s benefits offering is flexible and offers a variety of choices to meet the diverse needs of our changing workforce, including the following:
- Employer sponsored medical, dental and vision with a variety of coverage options
- Company provided and supplemental life insurance
- Paid vacation and sick time
- Paid company holidays, including a floating holiday that enable our employees to celebrate the holiday of their choosing
- A Spirit day to encourage and allow our employees to more easily volunteer in their community
- A 401K plan
- Employee Assistance Program (EAP) at no cost – services include telephonic counseling sessions, consultation on legal and financial matters, emotional well-being, family and caregiving
- A range of additional voluntary programs, such as spending accounts, student loan refinancing, accident insurance and more!
We are accepting applications for this role on an ongoing basis. The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status. Non-Compete will be required for certain positions and as allowed by law. Our organization participates in E-Verify.
See all 29+ Promotions Director jobs
Sign up for free to unlock all listings, filter by visa type, and get alerts for new Promotions Director roles.
Get Access To All JobsTips for Finding Promotions Director Jobs
Emphasize Strategic Planning Skills
Highlight experience developing comprehensive promotional strategies, analyzing market data, and managing cross-functional campaigns. USCIS values roles requiring specialized knowledge in consumer psychology and brand positioning.
Document Digital Marketing Expertise
Showcase proficiency with marketing automation platforms, data analytics tools, and performance measurement systems. Technical knowledge of programmatic advertising and attribution modeling strengthens visa applications significantly.
Highlight Team Leadership Experience
Demonstrate management of creative teams, agency relationships, and promotional budgets. Director-level responsibilities requiring specialized oversight of marketing operations support specialty occupation requirements effectively.
Show Measurable Campaign Results
Present specific examples of promotional campaigns you've led, including reach metrics, engagement rates, and conversion improvements. Quantifiable results demonstrate the specialized expertise USCIS seeks.
Target Marketing-Forward Companies
Focus on consumer brands, entertainment companies, and digital marketing agencies that understand promotional strategy value. These employers more readily recognize the specialized skills required for effective promotion.
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Find Promotions Director JobsFrequently Asked Questions
What degree do I need for H-1B sponsorship as a Promotions Director?
A bachelor's degree in marketing, communications, business, advertising, or a related field typically qualifies. Some employers accept degrees in psychology or data analytics if combined with relevant promotional experience. The degree field should relate to strategic marketing or consumer behavior analysis.
How to find Promotions Director jobs with visa sponsorship?
To find Promotions Director jobs with visa sponsorship, use Migrate Mate, which specializes in visa-sponsored positions. Focus on marketing agencies, entertainment companies, retail chains, and media organizations that commonly hire international talent for senior marketing roles. These positions typically qualify for H-1B, O-1, or L-1 visas depending on your experience level and the company's sponsorship capabilities.
Do Promotions Director roles qualify as specialty occupations?
Yes, when the position requires specialized knowledge in promotional strategy, consumer behavior analysis, or digital marketing platforms. USCIS typically approves roles involving campaign optimization, brand management, or marketing automation. Generic promotional roles without technical requirements may face scrutiny.
Which industries sponsor Promotions Directors most frequently?
Consumer goods companies, entertainment studios, digital marketing agencies, and e-commerce platforms sponsor most frequently. Technology companies with consumer products and retail chains also sponsor regularly. B2B companies sponsor less often unless the role involves specialized technical marketing.
Can I get sponsored if my background is in general marketing?
Yes, if you can demonstrate specialized expertise in promotional strategy, campaign analytics, or consumer behavior. Focus on technical skills like marketing automation, data analysis tools, or programmatic advertising knowledge. General marketing experience alone may not sufficiently differentiate the role.
What's the typical H-1B approval rate for marketing director positions?
Marketing director roles generally see approval rates of 70-85% when properly documented with specialized requirements. Success depends on clearly establishing the role's complexity and the specific expertise needed. Well-defined technical responsibilities and degree relevance significantly improve approval odds.
What is the prevailing wage requirement for sponsored Promotions Director jobs?
U.S. employers sponsoring a visa must pay at least the prevailing wage, which is what workers in the same role, area, and experience level typically earn. The Department of Labor sets this rate to make sure companies aren't hiring foreign workers simply because they'd accept lower pay than a U.S. worker. It varies by job title, location, and experience. You can look up current prevailing wage rates for any occupation and location using the OFLC Wage Search page.
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