Admissions Counselor Jobs in California
Admissions Counselor jobs in California are among the most active in the country, concentrated across higher education, for-profit college networks, and healthcare training institutes, with openings at every level from entry-level recruiter to senior director of enrollment. The largest hiring hubs are Los Angeles, San Francisco, and San Diego, where institutions like the University of California system, California State University system, and DeVry University maintain consistent counselor headcount. The most in-demand specialties are undergraduate recruitment, financial aid advising, and international student enrollment. Find a role that fits below and apply directly.
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- 9am to 6pm Monday – Friday mid-August through mid-May
- 8am to 5pm Monday -Friday during summer.
- This is an onsite position.
At the University of La Verne, we embody four core values that set us apart—Ethical Reasoning, Diversity and Inclusivity, Lifelong Learning, and Civic and Community Engagement. If you’re fueled by these principles and are eager to make a meaningful impact, your journey begins here.
With a rich history spanning 132 years, the University of La Verne boasts a global Leo Family of 89,000+ accomplished alumni. As the #1 private university in California for social mobility according to U.S. News and World Report 2024, and recently recognized as the 33rd Best U.S. College by the Wall Street Journal 2024, we take pride in our commitment to excellence in education.
Join us in shaping the future, where your passion meets purpose. Come be part of something extraordinary and apply today!
- Strong customer service skills.
- Understanding of admission process and best practices.
- Excellent verbal and written communication.
- Commitment to diversity and inclusivity.
- Ability to travel to recruitment events.
- Experience working at a Higher Education institution.
Benefits include a comprehensive health and wellness plan, tuition remission program for employee, spouse, and dependent children, a generous contribution to the University’s 403B retirement plan, and a generous time off plan.
Employment is contingent upon successful completion and clearance of a background check and employment verification.
The noise level is generally low to moderate. The position may occasionally involve meeting deadlines or managing multiple priorities, which can require sustained focus and mental stamina.
Generate new leads for designated programs, populations and locations for the University of LaVerne by conducting the following:
- Conduct on-site information sessions at educational institutions, community colleges, community based organizations, businesses and other appropriate sites.
- Build and maintain partner relationships with community colleges, educational institutions, stakeholders and community-based organizations, businesses, and other appropriate sites.
- Represent the University at events on and off campus, conferences, fairs, networking mixers, and other appropriate events to generate leads resulting in applications and enrolled students.
- Participate and lead on-campus and virtual information sessions, during the work day, evenings and weekends as designated by Enrollment Management.
- Establish relationships with prospective students and stakeholders by providing accurate admission, program and campus information.
- Plan and participate in admitted student events and other yield opportunities during the day, in the evening, and on weekends where appropriate.
- Counsel students on appropriate steps between admission and enrollment. Must have a good understanding of degree curriculum, learning outcomes and expectations, including basic knowledge of financial aid, and other onboarding processes.
Track & follow-up with all leads in the form of RFIs, RSVPs, walk-ins or referrals through personal contact and CRM system. Work to convert prospective students to applicants with complete files and ultimately enrolled students. Respond to the leads:
- Contact new leads within 24 hours, to include RFI, applicants, walk-ins, and other populations as designated by supervisor. Work closely with prospective students and applicants through the admissions process via telephone, email, virtual, and personal contact throughout the course of the admission cycle.
- Monitor inquiries, application counts, admission status and registration of all prospective and incoming students.
- Follow up with all incomplete applications from previous terms in a timely manner to encourage completion of application for a future term.
- Counsel individuals and families as appropriate, in an appointment setting about the university.
- Gain proficient use of CRM and other recruitment tools and systems.
- Perform data searches about individual applicants and use queries so that data driven decisions can be made about recruitment practices. Develop and monitor statistical reports to enhance recruitment strategies, yield management, forecasting, and operational efficiency.
- Respond to all emails and phone calls within a business day, keeping consistent communication with supervisor when response time increases beyond the expectation.
Work collaboratively with campus team to meet enrollment goals for the University of La Verne.
- Work with the appropriate enrollment and academic program leadership in coordinating new student onboarding activities, in conjunction with campus advisors, to ensure proper academic advising and onboarding.
- Work collaboratively with fellow teammates to support the needs of the unit and meet and exceed enrollment goals.
- Work with apricate stakeholders (including academic leadership and partners) and Admission Operations to coordinate and monitor the workflow for timely and accurate processing of admission applications through matriculation.
- Stay educated on admission trends and best practices and contribute to the team by suggesting new ideas for marketing, programs or other relevant activities. Work with Enrollment Management Leadership to identify marketing opportunities.
- Submit deliverables to enrollment leadership by stated deadlines.
- Work in partnership with recruitment communication and marketing plans and strategies.
- Achieve a high level of proficiency in products relevant to recruitment including Microsoft power point, Microsoft word, WebEx and Slate.
- All other duties as assigned by Enrollment Management Leadership.
- Be a culturally competent employee who attends/completes mandatory diversity and inclusivity trainings as provided by the university.
See All 14 Admissions Counselor Jobs in California
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Find Admissions Counselor JobsAdmissions Counselor Jobs by City in California
Where California roles are concentrated, by current openings.
Admissions Counselor Job Market in California
A snapshot from current California openings, updated as new roles post.
Who's Hiring


Top Industries Hiring
- Education
What California Employers Look For
The qualifications that appear most often in admissions counselor jobs across California.
- Bachelor's degree in education, counseling, communications, or a related field required
- One to three years of admissions, recruitment, or student advising experience preferred
- Strong knowledge of California community college and university transfer pathways
- Proficiency with CRM platforms such as Slate, Salesforce, or Ellucian Banner
- Ability to travel to high schools and college fairs across California
- Bilingual Spanish-English communication skills valued in many California markets
Admissions Counselor Jobs in California: Frequently Asked Questions
How do you become a admissions counselor in California?
Admissions counselors in California do not require a state-issued license, but a bachelor's degree is the standard entry requirement at nearly all colleges and universities. Most California institutions expect familiarity with the UC and CSU application systems and financial aid processes. Earning a master's degree in higher education administration or student affairs strengthens candidacy for competitive roles at research universities and selective private colleges in the state.
Which companies hire admissions counselors in California?
Employers hiring admissions counselors in California right now include Empowerly, ARAcademics, and YOUNG SCHOLARS, based on current listings on Migrate Mate as of September 2026. California's large public university systems, private liberal arts colleges, and vocational training networks generate consistent year-round openings, with hiring volume typically peaking in the fall recruitment cycle.
Which California cities have the most admissions counselor jobs?
Diamond Bar, Newport Beach, and Irvine have the most admissions counselor openings in California. Los Angeles leads because of its dense concentration of four-year universities, community colleges, and for-profit institutions, while San Francisco draws demand from private colleges and graduate programs in the Bay Area, and San Diego's large military-affiliated and research university presence sustains steady counselor hiring.
Are there remote admissions counselor jobs in California?
Yes, but they are less common than in purely desk-based fields, since admissions counseling regularly involves campus tours, in-person interviews, and local school outreach. About 13% of admissions counselor openings tied to California are remote or hybrid as of September 2026. Virtual roles, when available, tend to cover online enrollment advising and digital recruitment outreach rather than on-campus recruitment functions.
How can I get hired as a admissions counselor in California with little or no experience?
The most realistic entry path is applying to admissions assistant or enrollment coordinator roles at California community colleges or CSU campuses, which commonly hire candidates with a bachelor's degree and no prior admissions experience. Lateral moves from financial aid advising, academic tutoring, or student services work are widely accepted. Gaining experience with Slate or Banner CRM systems and volunteering as a campus tour guide or orientation leader strengthens applications considerably at California institutions.
Where can I find and apply to admissions counselor jobs in California?
You can find and apply to admissions counselor jobs in California on Migrate Mate, which lists current openings across the state. Search the available roles, find the ones that fit your background and location, and apply directly to each employer.
See All 14 Admissions Counselor Jobs in California
Find roles in California that match your experience and apply in just a few clicks.
Find Admissions Counselor Jobs